UMA Financial Services

What UMA Financial Services does

UMA Financial Services operates as Physician Wealth Advisors (PWA), a fee-based fiduciary wealth advisory firm founded in 1993 and headquartered in Salt Lake City, Utah. The firm is a branded service of the Utah Medical Association (UMA) and serves exclusively as a member-benefit provider to UMA's physician members, with no disclosed institutional investors or external ownership. PWA delivers an integrated suite of seven individual financial planning modules — investment management, retirement planning, tax planning, income planning, risk management, debt management, and college funding — alongside an institutional Retirement Plan Services line targeted at physician group practices. All services are delivered under a fiduciary standard by a team of CFP-, MBA-, CIMA-, CRPS-, and CPFA-credentialed advisors supported by planning assistants, compliance staff, and operations.

The firm runs on a relationship-intensive, advisor-led distribution model rather than a technology platform. Client engagement is conducted through scheduled consultations with assigned wealth advisors, supplemented by two third-party SaaS portals: MoneyGuidePro for financial plan access and Tamarac for investment monitoring. There is no proprietary technology, mobile application, API, or AI/ML capability disclosed in the available source material. Marketing is content-driven, with a website hosting blog articles, podcasts, videos, and financial calculators aimed at physician financial education, and the UMA membership relationship functions as a built-in referral channel.

PWA monetizes through recurring, fee-based advisory engagements with personalized, quote-based pricing billed annually; no public pricing schedule is disclosed. Revenue magnitude is not disclosed. The firm employs approximately 15 professionals organized as a multi-tier advisor bench plus support staff, indicating a mature but boutique-scale niche practice. Growth signals are limited to ongoing content publishing and capacity additions within the existing physician-vertical scope, with no evidence of funding rounds, acquisitions, geographic expansion, or new customer segments beyond UMA physicians and affiliated institutional retirement plan clients.

Name

UMA Financial Services

Legal name

Physician Wealth Advisors

Website

https://umafs.org

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

UMA Financial Services operates Physician Wealth Advisors, a fee-based fiduciary wealth advisory firm founded in 1993 by the Utah Medical Association to provide financial planning, investment management, and retirement advisory services exclusively to physician members.

Ownership category

akta.pro rank

Product category

Wealth Management

NAICS

Portfolio Management and Investment Advice (523940), Finance and Insurance (52)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Registered Investment Advisor (RIA) Wealth Management (FSAEABAA)

akta.pro secondary industries

Financial Planning–Led RIAs (FSAAACAB), Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)) (FSAAACAF), Retirement & Distribution Planning RIAs (401(k)/IRA/Pension Rollovers) (FSAAACAE)

Keywords

• Wealth management services
• Financial planning advisory
• Retirement planning services
• Investment management
• Physician financial advisory

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Financial Advisory Services: Fee-based financial planning and investment management services for physicians. Services include investment management, retirement planning, tax planning, income planning, risk management, debt management, and college funding. Also provides institutional services for retirement plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

UMA Financial Services (operating as Physician Wealth Advisors) is a fiduciary wealth advisory firm that provides personalized financial planning, investment management, and retirement planning exclusively to physicians. Its service suite covers investment management, retirement planning, tax planning, income planning, risk management, debt management, and college funding for individual physicians, and it also offers institutional retirement plan services to physician group practices. The firm operates under a fiduciary standard with a credentialed team of advisors and integrates all modules into a unified financial plan.

Product overview

Physician Wealth Advisors, operated by UMA Financial Services, is a single-platform fiduciary wealth advisory firm focused exclusively on physicians. The firm offers an integrated suite of individual financial planning services — Investment Management, Retirement Planning, Tax Planning, Income Planning, Risk Management, Debt Management, and College Funding — alongside institutional Retirement Plan Services for physician group practices. All services are delivered under a fiduciary standard through a team of credentialed advisors, combining the individual service modules into a unified financial planning and investment management offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Investment Management Professional investment management services tailored for physicians, enabling clients to access additional investment opportunities beyond their core retirement plans.
• Retirement Planning Comprehensive retirement planning services that help physicians determine retirement income needs and sustainability, accounting for longer retirement horizons and more active lifestyles.
• Tax Planning Tax planning services designed to optimize tax efficiency for physician clients, integrated within a comprehensive financial plan.
• Income Planning Structured and sustainable retirement income strategy development for physician retirees, addressing the complexity of multiple income structuring methods.
• Risk Management Insurance and risk protection planning for physicians who face higher earning potential and greater liability risk than average, forming part of a comprehensive financial plan.
• Debt Management Debt management advisory services integrated within the overall financial planning framework for physician clients.
• College Funding Educational funding planning services to help physician families plan and save for college expenses.
• Retirement Plan Services Institutional-level retirement plan administration and advisory services offered to physician group practices and healthcare organizations.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Utah Medical Association (UMA)coreStrategic or Co-development PartnerPhysician Wealth Advisors was created by the Utah Medical Association (UMA) specifically to serve UMA's physician members. This is a foundational strategic relationship rather than a commercial partnership. The company provides financial planning and investment management services as a member benefit to UMA members.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Creative Planning: Large fee-only RIA serving mass-affluent and HNW clients with comprehensive financial planning and investment management. Comparable fiduciary, comprehensive-service model; differs in scale and lack of physician specialization.
• Focus Financial Partners: Leading RIA rollup network of fiduciary wealth management firms. Provides comparable comprehensive advisory services through affiliated RIAs; materially larger and operates as a multi-firm platform.
• Carson Group: RIA platform and advisor support firm with comprehensive financial planning services and institutional retirement plan offerings. Comparable service mix (especially institutional retirement); far larger scale and multi-affiliate structure.
• Mercer Advisors: National RIA offering comprehensive financial planning, investment management, and retirement plan services. Overlapping institutional retirement plan practice and overall service scope; significantly larger scale.
• Edelman Financial Engines: Large-scale RIA serving mass-affluent and corporate retirement plan clients with integrated planning and investment services. Comparable institutional retirement plan business and planning-led model; substantially larger and national in reach.
• Buckingham Strategic Wealth: Fee-only RIA providing comprehensive planning, investment management, and tax services to individuals and retirement plans. Comparable integrated wealth platform; differentiated by greater scale and broader client base.
• Mariner Wealth Advisors: National independent RIA platform offering comprehensive financial planning, investment management, and retirement plan services. Closely comparable fiduciary service breadth; much larger and broader target market.

Emerging players

• White Coat Investor: Physician-focused financial education and advisory platform serving the same niche of high-income medical professionals. Highly comparable target customer base, with a content-and-community model that increasingly overlaps into wealth advisory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/umafs
• Facebookfacebook.com/umafs

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UMA Financial Services