Clos Solene
Clos Solène is a family-owned boutique winery in Paso Robles' Willow Creek District, selling limited-production estate Rhône and Bordeaux wines exclusively direct-to-consumer via a tiered wine club, appointment-only tastings, and curated gift sets.
- Company typePrivate
- Founded2007
- HeadquartersPaso Robles, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Clos Solene does
Clos Solène is a family-owned boutique winery operating exclusively through direct-to-consumer channels from a 28-acre estate in the Willow Creek District of westside Paso Robles, California. The winery was founded in 2007 by Guillaume Fabre, a French winemaker from a six-generation Languedoc-Roussillon family, and his wife Solène Fabre, who serves as the brand's muse and operational lead. The estate includes a 17-acre vineyard planted to 10 grape varieties and 16 clones spanning Rhône (Grenache, Syrah, Mourvèdre, Roussanne, Viognier) and Bordeaux (Cabernet Sauvignon, Cabernet Franc, Petit Verdot) lineages, with plans to reach 18 acres under vine and a production target of 3,500–4,000 cases from estate fruit.
The product portfolio comprises limited-production estate and sourced wines including the Harmonie Rhône blend, L'Insolent Bordeaux-style blend, Fleur de Solène, El Toro, Cuvée Jean, L'Imprévu Pinot Noir, En Coulisse Chardonnay, Cuvée Juliette sparkling, and the invitation-only Mon Millésime. Revenue is generated through three primary streams: a tiered wine club (L'Initié at 12+ bottles per allocation, L'Expert at 6+ bottles, Large Format Collector add-on) with bi-annual seasonal allocations; appointment-only estate tasting experiences ranging from $60 to $250; and curated gift sets ($175–$337) plus virtual tasting kits. The business is bootstrapped, founder-owned, and operates with a small core team of five plus seasonal support, with no external institutional investment disclosed.
Clos Solene firmographics
Firmographics- Name
- Clos Solene
- Legal name
- Clos Solène
- Website
- https://clossolene.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Clos Solène is a family-owned boutique winery in Paso Robles' Willow Creek District, selling limited-production estate Rhône and Bordeaux wines exclusively direct-to-consumer via a tiered wine club, appointment-only tastings, and curated gift sets.
- Ownership category
- akta.pro rank
Clos Solene industry classification
Industry- Product category
- Boutique winery
- NAICS
- Wineries (31213), Beer, Wine, and Liquor Retailers (445320), Grape Vineyards (111332)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF)
Keywords
Where Clos Solene is headquartered
LocationHeadquarters
- HQ city
- Paso Robles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Clos Solene business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Wine Club Membership Allocations: The primary revenue stream is the wine club membership model. Members receive two seasonal allocations (Spring and Fall) of 6+ or 12+ bottles depending on tier. The L'Initié tier requires 12+ bottles per allocation and L'Expert requires 6+ bottles. Allocations are customizable. Special bottlings (El Toro, En Coulisse, L'Imprévu, Mon Millésime) are reserved for members.
- Estate Tastings & Experiences: Direct-to-consumer paid tasting experiences at the Paso Robles estate including standard tasting ($60 per guest), Wine & Cheese Pairing ($95 per guest / $75 for members), Estate Excursion & Tasting ($140 per guest / $90 for members), and A Taste of the Terroir owner experience ($250 per guest / $200 for members). Virtual tasting kits are also available for purchase.
- Gift Sets & Special Bottlings: Pre-curated gift sets (2-bottle and 3-bottle) sold in specialty wood boxes at price points from $175 to $337. Single bottle and custom gift options also available. Mon Millésime is offered by invitation-only waitlist.
- Direct Wine Sales: Wines are available for purchase through the portfolio page, with many wines exclusive to members (L'Imprévu, L'Insolent, El Toro, Cuvée Jean, En Coulisse, Cuvée Juliette). Non-members can purchase Spring wines (La Rose, Hommage Blanc, Fleur de Solène, Harmonie, Sweet Clémentine) directly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Tasting — $60 per guest (complimentary for members) |
| Unit Pricing | Pay-as-you-go | Wine & Cheese Pairing — $95 per guest / $75 for members |
| Unit Pricing | Pay-as-you-go | Estate Excursion & Tasting — $140 per guest / $90 for members |
| Unit Pricing | Pay-as-you-go | A Taste of the Terroir (Owner Experience) — $250 per guest / $200 for members |
| Subscription | Annual | L'Initié Membership — two allocations of 12+ bottles each (Spring & Fall) |
| Subscription | Annual | L'Expert Membership — two allocations of 6+ bottles each (Spring & Fall) |
| Subscription | Annual | Large Format Collector — add-on to L'Initié or L'Expert |
| Unit Pricing | Pay-as-you-go | Gift Sets — $175 to $337 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Clos Solene product offering
Product offeringCore offering
Clos Solène is a family-owned boutique winery that produces and sells ultra-limited estate-grown wines from its 28-acre Willow Creek District property in Paso Robles, California. The portfolio includes Rhône-style and Bordeaux-style blends, varietal wines, rosé, sparkling, and dessert wines, distributed primarily through a three-tier wine club membership (L'Initié, L'Expert, Large Format Collector) with seasonal allocations, supplemented by on-site estate tastings, virtual tasting kits, curated gift sets, and member-exclusive experiences.
Product overview
Clos Solène is a family-owned boutique winery located on the west side of Paso Robles in the Willow Creek District. The product portfolio centers on a diverse collection of estate and sourced wines including Rhône-inspired blends (Fleur de Solène, Harmonie, El Toro, L'Imprévu), white wines (Hommage Blanc, En Coulisse), a rosé (La Rose), a dessert wine (Sweet Clémentine), Bordeaux-style blends (L'Insolent), Pinot Noir (L'Imprévu), and sparkling wines (Cuvée Juliette). The winery also offers visitor experiences (Wine & Cheese Pairing, Estate Excursion, A Taste of the Terroir, Virtual Tasting Kits), wine club memberships at three tiers (L'Initié, L'Expert, Large Format Collector), and curated gift sets. The products are distributed through direct-to-consumer sales, wine club allocations, and estate tastings.
Differentiator
Problem solved
Functional benefit
Brands
- Mon Millésime: Superior creation by winemaker Guillaume Fabre, offered by invitation only, representing the best vintage of exceptional years.
- L'Initié
- L'Expert
- Large Format Collector
Products and services
- La Rose A Provençal-style rosé crafted from Grenache Noir, Cinsault, Mourvèdre, and Grenache Gris. Handpicked and gently pressed, aged three months in stainless steel without malolactic fermentation. Best consumed within 1-4 years.
- Hommage Blanc A white Rhône blend of 79% Roussanne, 19% Viognier, and 2% Grenache Blanc. Full-bodied with bright acidity, aged 5 months in French oak, concrete eggs, and glass wine globe.
- Fleur de Solène A red blend of 52% Syrah, 23% Grenache, 13% Cabernet Sauvignon, and 12% Cabernet Franc. Named after the winemaker's wife, featuring silky chalky tannins and an elegant mineral finish.
- Harmonie A Châteauneuf du Pape-inspired blend of 68% Grenache, 17% Syrah, and 15% Mourvèdre. 100% sourced from Willow Creek AVA, aged in neutral puncheons.
- L'Imprévu A Pinot Noir from Santa Rita Hills' Radian Vineyard. Fermented in barrels with 20% whole clusters, aged 16 months in French oak cigar barrels.
- Sweet Clémentine A Banyuls-style dessert wine named after the winemaker's daughter. Fortified with local brandy to halt fermentation halfway, retaining natural sweetness. 90% Grenache Noir, 10% Grenache Gris.
- Hommage à nos Pairs Reserve The first red wine produced in 2008, a co-fermented Syrah blend with Grenache and Viognier. Aged 21 months in 60% new French oak.
- L'Insolent A Bordeaux-style left bank blend reminiscent of Margaux Appellation. 76% Cabernet Sauvignon, 19% Petit Verdot, 5% Cabernet Franc. Aged 22 months in 85% new oak.
- El Toro A Spanish Priorat-inspired blend of 89% Garnacha, 7% Syrah, and 4% Cabernet Sauvignon. Named for its powerful, graceful character.
- Cuvée Jean A cool-climate Syrah inspired by Côte Rôtie, co-fermented with Viognier. Named after the winemaker's son. Sourced from Bien Nacido Vineyard.
- En Coulisse A Chardonnay inspired by Burgundy Chablis. 100% Chardonnay from Edna Valley, aged 11 months in 30% new oak.
- Cuvée Juliette A Brut Rosé sparkling wine crafted in Méthode Champenoise. 80% Pinot Noir, 20% Chardonnay from Spanish Springs Vineyard. Named after the winemaker's youngest daughter.
- Mon Millésime A premium, invitation-only cuvée from exceptional vintages, considered the winemaker's superior creation. Available by waitlist only.
- L'Initié Membership Premium wine club tier offering two customizable allocations of 12+ bottles annually (Spring & Fall), first access to the full portfolio including special bottlings, priority access to large format bottles, six complimentary tastings per visit, invitations to member events, and complimentary shipping.
- L'Expert Membership Standard wine club tier offering two customizable allocations of 6+ bottles annually (Spring & Fall), access to a curated portfolio selection, waitlist access to large format bottles, four complimentary tastings per visit, invitations to member events, and flat rate shipping on 6+ bottles.
- Large Format Collector Membership Add-on membership for L'Initié members offering one annual allocation of four large format bottles (1.5L to 18L), released as futures each January, plus an invitation to an annual custom cuvée blending event. Currently at capacity with waitlist available.
- Standard Tasting Standard tasting experience at the estate tasting room. $60 per guest, complimentary for members (4 complimentary tastings for L'Expert per visit, 6 for L'Initié per visit). A three-bottle acquisition unlocks a complimentary tasting.
- Wine & Cheese Pairing Experience Guided tasting experience featuring five artisanal cheeses paired with five Clos Solène wines. 1 hour 15 minutes, offered Monday-Friday at 10:00am. $95 per guest, $75 for members.
- Estate Excursion & Tasting Guided Polaris tour of the estate vineyard in Willow Creek District, including vineyard views, production area tour, and a seated tasting of five current release wines. 1.5 hours. $140 per guest, $90 for members.
- A Taste of the Terroir Exclusive private experience with owner and winemaker Guillaume Fabre, featuring a Polaris tour of the estate vineyard, barrel samples, and conversation about six generations of winemaking knowledge. 2 hours. $250 per guest, $200 for members.
- Taste of Clos Virtual Tasting Kit Virtual wine tasting experience kit that can be shipped to guests, allowing them to taste at home or schedule a guided virtual tasting with a team member.
- Duo de Délices Gift Set 2-bottle gift set featuring 2024 La Rose and 2022 Fleur de Solène in a specialty wood box. $175.
- Rêve Rouge Gift Set 2-bottle gift set featuring 2022 Harmonie and 2021 Hommage à nos Pairs Reserve in a specialty wood box. $248.
- Trio Enchanté Gift Set 3-bottle gift set featuring 2024 La Rose, 2023 Hommage Blanc, and 2021 Hommage à nos Pairs Reserve in a specialty wood box. $281.
- Harmonie en Trois Gift Set 3-bottle gift set featuring 2021 Hommage à nos Pairs Reserve, 2022 Fleur de Solène, and 2022 Harmonie in a specialty wood box. $337.
Quantifiable outcome
- Wines have aging potential of 4 to 73+ years depending on the cuvée (e.g., Sweet Clémentine drink now – 2073; 2021 Hommage à nos Pairs Reserve drink 2023 – 2043; 2022 Cuvée Jean drink 2025 – 2045)
Companies that use Clos Solene
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Clos Solene technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Clos Solene partnerships and signals
Strategic signalScale indicators5 records
Recent moves7 records
Expansion highlights4 records
Clos Solene competitors and assessment
Company assessmentDirect peers
- L'Aventure: Boutique Paso Robles Rhône-style estate where Guillaume Fabre trained under Stephan Asseo. Closely comparable as a cult, limited-production DTC winery in the same Willow Creek / westside Paso Robles region.
- Saxum Vineyards: Highly allocated Paso Robles Rhône-leaning cult winery with a mailing-list-driven allocation model. Closely comparable on production scale, DTC allocation mechanics, and Paso terroir positioning.
- Booker Wines: Boutique Paso Robles Rhône-focused estate operating on a similar allocation and tasting-appointment model. Comparable on estate scale, varietal mix, and DTC exclusivity mechanics.
- Tablas Creek: Paso Robles Rhône-variety specialist with estate vineyards and a wine-club/allocation model. Comparable on Rhône focus, estate ownership, and member allocation distribution.
- Adelaida Vineyards & Winery: Multi-generational estate in the Adelaida District of Paso Robles with estate vineyards, tasting experiences, and wine-club distribution. Comparable on estate terroir, family ownership, and DTC club mechanics.
- Epoch Estate Wines: Boutique Paso Robles Rhône-style estate with limited production and DTC allocation focus. Comparable on Rhône blends, estate fruit, and small-team cult positioning.
- Cayuse Vineyards: Highly allocated cult estate known for biodynamic farming and Rhône varieties with a strict mailing-list allocation model. Comparable on Rhône focus, cult DTC mechanics, and terroir-driven scarcity.
- Sine Qua Non: Ultra-premium California cult winery with mailing-list-only allocations and constantly evolving cuvée portfolio. Comparable on cult status, allocation-driven DTC, and limited-production scarcity model.
Broad incumbents
- DAOU Vineyards: Larger Adelaida District / Paso Robles estate with a hospitality-driven DTC model including elevated tastings. Comparable on Paso terroir and DTC experience-led positioning, but at meaningfully larger scale.
- Justin Vineyards & Winery: Established Paso Robles estate with hospitality, wine-club, and broad DTC distribution at a much larger scale. Comparable on Paso terroir and DTC tasting experience strategy, but operates at materially greater volume.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Clos Solene social profiles
Digital presenceClos Solene financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clos Solene leadership team
Management profileNumber of profiles
Profiles5 records
Clos Solene funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clos Solene M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clos Solene
What does Clos Solene do?
Clos Solène is a family-owned boutique winery that produces and sells ultra-limited estate-grown wines from its 28-acre Willow Creek District property in Paso Robles, California. The portfolio includes Rhône-style and Bordeaux-style blends, varietal wines, rosé, sparkling, and dessert wines, distributed primarily through a three-tier wine club membership (L'Initié, L'Expert, Large Format Collector) with seasonal allocations, supplemented by on-site estate tastings, virtual tasting kits, curated gift sets, and member-exclusive experiences.
Is Clos Solene a public or private company?
Clos Solene is a private company. It is classified as family owned and is currently operating.
When was Clos Solene founded?
Clos Solene was founded in 2007. It employs 11 to 50 people.
Where is Clos Solene based?
Clos Solene is headquartered in Paso Robles, United States, in the North America region.
How does Clos Solene make money?
Four revenue lines are on record. Wine Club Membership Allocations are the primary driver. The others are estate Tastings & Experiences, gift Sets & Special Bottlings and direct Wine Sales.
Who are Clos Solene's main competitors?
Direct peers on record are L'Aventure, Saxum Vineyards, Booker Wines, Tablas Creek, Adelaida Vineyards & Winery, Epoch Estate Wines, Cayuse Vineyards and Sine Qua Non. Broad incumbents are DAOU Vineyards and Justin Vineyards & Winery.
Does Clos Solene have an API?
No public API is recorded for Clos Solene.
What industry is Clos Solene in?
Clos Solene's product category is Boutique winery. Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 31213.