SO-KEN
SO-KEN is a Japanese print technology company that develops and licenses Printed XR, a proprietary suite of six trigger-based printing technologies that reveal hidden designs when exposed to UV light, sunlight, camera flash, back-illumination, viewing angle, or water.
- Company typePrivate
- Founded2010
- HeadquartersMino, Japan
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What SO-KEN does
SO-KEN Corporation (株式会社SO-KEN), headquartered in Minoh City, Osaka Prefecture, Japan, is a privately held printing technology company that develops and commercializes "Printed XR" (formerly TrickPrint), a proprietary platform of trigger-based print effects. Six distinct technologies are in market: Blacklight Print (UV-reactive, 2010), Solar Print (sunlight-reactive, 2013), Flash Print (camera-flash-reactive, 2018), ReLight Print (back-illumination reactive, 2019), Bellows Print (angle-dependent, 2021), and Hydro Print (water-reactive, 2023). Each technique uses patented data conversion algorithms and specialized inks or media to make hidden imagery appear when exposed to a specific environmental stimulus, delivering cross-reality experiences through print alone without specialized devices. The underlying intellectual property is protected by two registered Japanese patents (6622949 and 7026986) covering layer-less optical-illusion data processing and bellows-style ink-layer formation.
The company monetizes through four streams: direct production and sale of Printed XR products via its website and Tokyo/Osaka showrooms, licensing of satellite production partners (23 in Japan plus partners in Hong Kong, Taiwan, Singapore, the USA, and France), a required per-order data conversion service (¥5,500/file plus ¥33,000 setup fee) that acts as a recurring tollgate on every satellite-produced job, and specialty UV-reactive ink resale. Pricing on printed product starts at ¥33,000/㎡ and extends to ¥49,500/㎡ for premium variants. The company maintains formal approval relationships with large-format printer OEMs (EPSON, MIMAKI) and media suppliers (NIP, Rintokku Sign System, IKCS, Bel Advise) to qualify combinations of hardware, RIP software, and substrates for higher-end variants.
Customer logos span cultural institutions (Ninna-ji Temple), postal/government (Japan Post), telecommunications (NTT DOCOMO), toys and entertainment (Bandai, Sammy), education (Shinken Zemi), publishing (graphics), and theme parks (Huis Ten Bosch). Headcount is in the 1-10 employee range, the company is founder-led by CEO Takashi Asao, and there is no disclosed institutional funding, public listing, or M&A activity. Distribution combines direct online and showroom sales with a licensed satellite partner channel that produces Printed XR products locally for end customers.
SO-KEN firmographics
Firmographics- Name
- SO-KEN
- Legal name
- 株式会社SO-KEN
- Website
- https://trickprint.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SO-KEN is a Japanese print technology company that develops and licenses Printed XR, a proprietary suite of six trigger-based printing technologies that reveal hidden designs when exposed to UV light, sunlight, camera flash, back-illumination, viewing angle, or water.
- Ownership category
- akta.pro rank
SO-KEN industry classification
Industry- Product category
- Specialty Printing Services
- NAICS
- Printing and Related Support Activities (3231), Support Activities for Printing (32312)
- SIC
- Service Industries For The Printing Trade (2790), Printing Trades Machinery & Equipment (3555)
- akta.pro primary industry
- Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)
- akta.pro secondary industries
- Production & High-Volume Printing Systems (HDACAEAJ), Photo Printers & Dedicated Imaging Printers (HDACAEAG)
Keywords
Where SO-KEN is headquartered
LocationHeadquarters
- HQ city
- Mino
- HQ country
- Japan
- HQ region
- Asia
Offices3 records
Markets served
SO-KEN business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Printed XR Product Sales: SO-KEN produces and sells Printed XR products directly to customers. Pricing is based on square meterage with additional fees for basic setup and data processing. The company offers various finishing options including panel mounting and large-format printing.
- Satellite Partner Licensing: SO-KEN licenses its technology to approved satellite production partners who produce Printed XR products using their own equipment. Partners pay for data conversion services and receive technical support and quality certification.
- Data Conversion Services: Proprietary data processing service that converts customer design files into Printed XR-optimized formats. This is a required step for all production and generates recurring revenue per square meter processed.
- Specialty Ink Sales: SO-KEN sells specialized photochromic inks for BlackLight and Solar printing applications. This includes offset inks, screen printing inks, and inkjet systems for large-format production.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | BlackLight Print pricing starting from ¥33,000/㎡ |
| Unit Pricing | Pay-as-you-go | Solar Print pricing from ¥33,000/㎡ |
| Unit Pricing | Pay-as-you-go | Flash Print pricing from ¥40,700/㎡ |
| Unit Pricing | Pay-as-you-go | ReLight Print pricing from ¥35,200/㎡ |
| Unit Pricing | Pay-as-you-go | Bellows Print pricing from ¥49,500/㎡ |
| Unit Pricing | Pay-as-you-go | Hydro Print pricing from ¥35,200/㎡ |
| Unit Pricing | Pay-as-you-go | Basic setup and data processing fees |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
SO-KEN product offering
Product offeringCore offering
SO-KEN develops and sells "Printed XR" (formerly TrickPrint), a proprietary print technology that creates visual transformations in printed materials triggered by environmental stimuli such as UV light, sunlight, camera flash, backlighting, viewing angle, or water. The company produces specialty prints in-house and through a satellite partner network, licenses the technology and sells the required specialty inks to licensed printers, and runs a data conversion service that converts standard image files into effect-print files compatible with commodity large-format printers.
Product overview
SO-KEN offers Printed XR (プリンテッドXR), a proprietary changing-print technology platform with six distinct product types: Blacklight Print (UV light-reactive, 2010), Solar Print (sunlight-reactive, 2013), Flash Print (camera flash-reactive, 2018), Relight Print (back-illumination reactive, 2019), Bellows Print (angle-dependent, 2021), and Hydro Print (water-reactive, 2023). These technologies enable printed materials to transform, reveal hidden designs, or change appearance based on specific environmental triggers without requiring electronic devices. The company also provides supporting services including data conversion (required for production), a satellite store licensing program for production partners, and specialty UV-reactive inks for offset/screen printing applications.
Differentiator
Problem solved
Functional benefit
Products and services
- Blacklight Print
Quantifiable outcome
- Creates memorable experiences that drive social sharing and word-of-mouth conversation
Companies that use SO-KEN
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles2 records
SO-KEN technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
SO-KEN partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and supporting.
- EPSON (エプソン)coreEPSON large-format printers (SC-S80650, SC-V7000) are approved for Printed XR production. These printers with white ink capability can produce Flash Print, ReLight Print, and Bellows Print products when combined with SO-KEN's data conversion service.
- MIMAKI (ミマキ)coreMIMAKI large-format printers (JV300, JV300 Plus, UCJV300) with white ink are approved for Printed XR production. These printers support all major Printed XR technologies including Flash Print, ReLight Print, and Bellows Print through RasterLink RIP software.
- NIP (ニップ)supportingNip NSG1200-54 PET synthetic paper (1370mm x 30m, ¥900/meter) approved for Bellows Print production.
- Rintokku Sign System (リンテックサインシステム)supportingMultiple approved media products: GMP-15MH (Bellows Print, ¥1,300/meter), GUV-03N5 (ReLight Print transparent PET, ¥1,100/meter), and GSP-07L (ReLight Print silicone micro-adhesive, ¥1,400/meter).
- IKCSsupportingIKCS YFP-01 reflective sheet vinyl with adhesive (1240mm x 45.7m, ¥4,800/meter) approved for Flash Print production.
- Bel Advise (ベルアドワイズ)supportingBel Advise VS-FLS reflective media approved for Flash Print production.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
SO-KEN competitors and assessment
Company assessmentBroad incumbents
- Roland DG: Roland DG manufactures wide-format inkjet printers and print/cut devices for signage, vehicle wrapping, and specialty graphics. It serves the same sign-and-display customer base that SO-KEN addresses through its satellite partner network.
- Durst Group: Durst is a European manufacturer of industrial inkjet printing systems for signage, decor, ceramics, and packaging. Its production printing systems compete for the same commercial print-shop budgets that fund Printed XR equipment.
- Seiko Epson: EPSON produces large-format signage printers (SC-S80650, SC-V7000) with white ink capability that are approved for Printed XR production. As a global OEM partner to SO-KEN and a dominant force in commercial inkjet, EPSON is a comparable incumbent in the same large-format print ecosystem.
- Toppan Printing: Toppan is a major Japanese printing group operating across commercial printing, packaging, security, and décor. As a diversified incumbent, it competes for enterprise promotional print budgets that SO-KEN addresses with experiential displays.
- Mimaki Engineering: MIMAKI is a major Japanese manufacturer of large-format inkjet printers and cutting plotters used in sign, graphics, and industrial print. Several MIMAKI printer models (JV300, UCJV300) are officially approved to produce Printed XR, making it both a technology partner and the closest comparable incumbent in production large-format printing.
- HP (HP Large Format / Latex / PageWide): HP's Latex, PageWide XL, and DesignJet lines serve commercial print shops producing signage, displays, and specialty graphics. HP is a leading large-format incumbent with overlapping end-customers in the sign and display market SO-KEN targets.
- Dai Nippon Printing (DNP): DNP is one of Japan's largest printing conglomerates, producing commercial print, packaging, decorative materials, and electronic devices. It is a broad incumbent in Japan's print services market with overlapping enterprise customers in publishing, packaging, and promotional print.
- Fujifilm (Graphic Systems): Fujifilm's Graphic Systems division supplies inkjet presses, plates, inks, and workflow software to commercial printers globally, including UV-curable inkjet systems used in signage and specialty print. It addresses the same large-format commercial print ecosystem.
- Agfa-Gevaert (Digital Print & Chemicals): Agfa supplies inkjet inks, printing plates, and specialty coatings for sign & display and industrial print applications. As a major ink and consumables supplier to the large-format industry, it is comparable to SO-KEN's specialty ink and consumables revenue stream.
- Canon (Production Printing): Canon's production printing division (imagePRESS, Colorado series) supplies commercial and large-format presses used by print service providers worldwide. Canon competes for the same print-shop customers that SO-KEN's satellite program recruits.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SO-KEN social profiles
Digital presenceSO-KEN financial estimates
Financial estimateRevenue estimate
Valuation estimate
SO-KEN leadership team
Management profileNumber of profiles
Profiles1 record
SO-KEN funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SO-KEN M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SO-KEN
What does SO-KEN do?
SO-KEN develops and sells "Printed XR" (formerly TrickPrint), a proprietary print technology that creates visual transformations in printed materials triggered by environmental stimuli such as UV light, sunlight, camera flash, backlighting, viewing angle, or water. The company produces specialty prints in-house and through a satellite partner network, licenses the technology and sells the required specialty inks to licensed printers, and runs a data conversion service that converts standard image files into effect-print files compatible with commodity large-format printers.
Is SO-KEN a public or private company?
SO-KEN is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SO-KEN founded?
SO-KEN was founded in 2010. It employs 1 to 10 people.
Where is SO-KEN based?
SO-KEN is headquartered in Mino, Japan, in the Asia region.
How does SO-KEN make money?
Four revenue lines are on record. Printed XR Product Sales are the primary driver. The others are satellite Partner Licensing, data Conversion Services and specialty Ink Sales.
Who are SO-KEN's main competitors?
Broad incumbents on record are Roland DG, Durst Group, Seiko Epson, Toppan Printing, Mimaki Engineering, HP (HP Large Format / Latex / PageWide), Dai Nippon Printing (DNP), Fujifilm (Graphic Systems), Agfa-Gevaert (Digital Print & Chemicals) and Canon (Production Printing).
Does SO-KEN have an API?
No public API is recorded for SO-KEN.
What industry is SO-KEN in?
SO-KEN's product category is Specialty Printing Services. Its primary akta.pro industry code is MPAJALAD, Large-Format & Specialty Printing (Signage, Posters, Displays), with a secondary code of HDACAEAJ, Production & High-Volume Printing Systems. Its NAICS code is 3231 and its SIC code is 2790.