White Picket Realty
White Picket Realty is a privately held Houston-based residential real estate brokerage founded in 2012, serving buyers, sellers, and investors with a small team of 11-50 employees and standard commission-based transaction services.
- Company typePrivate
- Founded2012
- HeadquartersHouston, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
White Picket Realty firmographics
Firmographics- Name
- White Picket Realty
- Website
- https://whitepicketrealty.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- White Picket Realty is a privately held Houston-based residential real estate brokerage founded in 2012, serving buyers, sellers, and investors with a small team of 11-50 employees and standard commission-based transaction services.
- Ownership category
- akta.pro rank
White Picket Realty industry classification
Industry- Product category
- Residential Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industries
- Seller Representation & Listing Services (BPAJAAAK), Buyer Representation Services (BPAJAAAJ), Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)
Keywords
Where White Picket Realty is headquartered
LocationHeadquarters
- HQ city
- Houston
- HQ country
- United States
- HQ region
- North America
Markets served
White Picket Realty business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
White Picket Realty product offering
Product offeringCore offering
White Picket Realty is a Houston-based real estate brokerage that represents clients in residential property transactions. The firm provides services across three core activities: helping people buy homes, sell homes, and invest in real estate. It is positioned as a service-oriented brokerage delivering an exceptional client experience in residential property dealings.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Buying Representation
- Home Selling Representation
- Real Estate Investment Advisory Advisory service for individuals interested in acquiring real estate as an investment, supporting investors in identifying and transacting on residential investment properties. Targeted at individual investors and household buyers.
Companies that use White Picket Realty
Customer profileIdeal customer profiles1 record
White Picket Realty technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
White Picket Realty competitors and assessment
Company assessmentBroad incumbents
- Compass: A national technology-enabled residential real estate brokerage with a strong presence in major US metros including Houston. Comparable to White Picket Realty in providing residential buy/sell services to consumers, but at vastly greater scale and with proprietary technology.
- Keller Williams Realty: The largest residential real estate franchise in the US by agent count, with deep Houston-area market center coverage. Directly comparable as a residential brokerage serving buyers, sellers, and investors, but operating at national scale versus White Picket's boutique Houston footprint.
- RE/MAX: A globally franchised residential real estate brokerage with significant Houston market presence. Comparable business model to White Picket Realty in residential brokerage services, with overlapping service offerings in buying, selling, and investment transactions.
- eXp Realty: A cloud-based residential brokerage with a large Houston-area agent network. Comparable to White Picket Realty in offering residential buy/sell/invest services, but differentiated by its cloud operating model and national agent base.
- Coldwell Banker Realty: A major US residential real estate franchise with established Houston operations. Directly comparable to White Picket Realty as a residential brokerage serving the same buyer/seller/investor segments in the same geography, but with significantly larger scale and brand recognition.
- Berkshire Hathaway HomeServices: A national residential real estate franchise network with notable Houston presence. Comparable in core residential brokerage services to White Picket Realty, with overlapping buyer, seller, and investor representation in the Houston market.
- Better Homes and Gardens Real Estate: A national franchised residential real estate brand with Houston-area affiliates. Directly comparable to White Picket Realty in residential brokerage services, operating under a similar franchise model and competing for the same local buyer/seller/investor pool.
Emerging players
- Redfin: A technology-led residential brokerage and portal serving the Houston metro. Comparable to White Picket Realty in residential buy/sell services, but differentiated by its technology platform and discount-brokerage positioning that pressures traditional boutique firms.
Regional players
- Martha Turner Sotheby's International Realty: A Houston-based luxury residential brokerage operating under the Sotheby's brand. Comparable to White Picket Realty as a Houston-focused residential real estate firm, but positioned in the luxury segment with a different price-point and client mix.
- Howard Hanna Real Estate: A large privately-held regional residential brokerage operating in the Mid-Atlantic and select other markets. Comparable to White Picket Realty in private, agent-centric residential brokerage model, though geographically focused on different metros than Houston.
Market position
Customer concentration
White Picket Realty social profiles
Digital presenceWhite Picket Realty financial estimates
Financial estimateRevenue estimate
Valuation estimate
White Picket Realty leadership team
Management profileNumber of profiles
White Picket Realty funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
White Picket Realty M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about White Picket Realty
What does White Picket Realty do?
White Picket Realty is a Houston-based real estate brokerage that represents clients in residential property transactions. The firm provides services across three core activities: helping people buy homes, sell homes, and invest in real estate. It is positioned as a service-oriented brokerage delivering an exceptional client experience in residential property dealings.
When was White Picket Realty founded?
White Picket Realty was founded in 2012. It employs 11 to 50 people.
Where is White Picket Realty based?
White Picket Realty is headquartered in Houston, United States, in the North America region.
Who are White Picket Realty's main competitors?
Broad incumbents on record are Compass, Keller Williams Realty, RE/MAX, eXp Realty, Coldwell Banker Realty, Berkshire Hathaway HomeServices and Better Homes and Gardens Real Estate. Redfin is listed as an emerging player. Regional players are Martha Turner Sotheby's International Realty and Howard Hanna Real Estate.
Does White Picket Realty have an API?
No public API is recorded for White Picket Realty.
What industry is White Picket Realty in?
White Picket Realty's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of BPAJAAAK, Seller Representation & Listing Services. Its NAICS code is 5312 and its SIC code is 6531.