Muhldorfer Nutrition

What Muhldorfer Nutrition does

Mühldorfer Group is a privately held German animal nutrition and pet care manufacturer founded in 1994 by Klaus Mittermeier and headquartered in Mühldorf am Inn, Bavaria. The company operates across three core business units — Horse & Farming (feed for poultry, horses, wild birds, and livestock), Petfood (wet food, dry food, and snacks for dogs and cats), and Health & Care (veterinary-supported products for companion animals, horses, and livestock) — and runs a dedicated private-label service (All-in-Konzept) covering recipe formulation, packaging design, production, and logistics for retail and brand partners.

The group's product portfolio spans own brands (Mühldorfer Nutrition, Dr. Clauder, Balduins BeG Buddy, SPEED horsecare, Valetumed, SISSI & FRANZ, My Little Farm, BIO-HM, NAPEMA, GeVo, Vilstal Mühle, Grupo Omega, Jeggo, Betty's Landhausküche) and group-company subsidiaries that operate specific verticals: Mühldorfer Likra (premixes, supplements, specialty feeds) and PROVESA (animal-health distribution). Recent research output includes SPEED CLINIC, a therapeutic equine feed line launched in 2025.

Revenue is generated through four streams: own-brand product sales via specialist trade, retail, and e-commerce; B2B private-label contract manufacturing; premium premix/supplement/specialty-feed production via Mühldorfer Likra; and pet-health product distribution via PROVESA. Distribution is multi-channel — specialist retail (Fachhandel), retail chains, direct-to-consumer e-commerce, and B2B partners — with a multilingual commercial footprint (German, English, French, Spanish). Between mid-2025 and mid-2026 the group executed five acquisitions (Greenfarm Group Spain, Vilstalmühle, a majority stake in Dr. Clauder Group, Herrmann GmbH/BIO-HM, and NAPEMA GmbH), materially expanding both production capacity and the European geographic footprint.

Name

Muhldorfer Nutrition

Legal name

Mühldorfer Group

Website

https://muehldorfer-ag.de

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

Mühldorfer Group is a privately held German animal nutrition and pet care manufacturer (founded 1994, Mühldorf am Inn) producing feed, petfood, and health products across three business units — Horse & Farming, Petfood, and Health & Care — serving retailers, private-label partners, and end consumers across Europe via own brands, B2B contract manufacturing, and the PROVESA distribution arm.

Ownership category

akta.pro rank

Product category

Animal Nutrition and Petfood Manufacturing

NAICS

Animal Food Manufacturing (3111), Dog and Cat Food Manufacturing (311111), Other Animal Food Manufacturing (311119)

SIC

Food And Kindred Products (2000)

akta.pro primary industry

Manufacturing, Private Label & Co-Manufacturing for Animal Diets (HLAMAHAO)

akta.pro secondary industries

Natural/Organic & Limited-Ingredient Diets (CRADAFAH), Specialty Diet Formulation (starter/finisher, transition diets, heat-stress, high-forage, low-starch) (AFADAMAJ), Small Animal Food (rabbit/guinea pig/hamster) (CRADAFAJ), Animal Health OTC Retail (Parasite Control, Basic Care) (HLAMAIAJ)

Keywords

• Animal feed production
• Pet food manufacturing
• Private label manufacturing
• Equine nutrition
• Animal health supplements

Headquarters

HQ city

Mühldorf

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Own Brand Product Sales: Sale of proprietary branded animal nutrition and care products (dogs, cats, horses, poultry, wild birds, livestock) through specialist trade, retail, and direct-to-consumer channels. Brands include Mühldorfer Nutrition, Dr. Clauder, Balduins BeG Buddy, SPEED horsecare, Valetumed, SISSI & FRANZ, My Little Farm, and others.
2. Private Label Manufacturing: Contract development and manufacturing of private-label animal feed and care products for B2B partners. Services span from recipe formulation through packaging design to full production, supported by logistics solutions.
3. Premixes, Supplements and Special Feeds: Production and sale of premixes, supplements, and specialty feeds through Mühldorfer Likra, a partner for premium mixes, supplements, and special feeds.
4. Pet Health Products Distribution: Distribution of animal health products through PROVESA, a leading distribution company for pet health products.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels1 record

Core offering

Mühldorfer Nutrition manufactures and distributes a broad range of animal feed, pet food, and animal care products under three business units: Horse & Farming (feed for poultry, horses, wild birds, livestock), Petfood (wet food, dry food, and snacks for dogs and cats), and Health & Care (veterinarian-backed health and care products). The company also provides full-service private-label manufacturing (All-in-Konzept), covering recipe development, packaging design, production, and logistics for B2B partners, alongside a portfolio of owned consumer brands.

Product overview

Mühldorfer Group operates as a diversified animal nutrition and pet care company organized into three core business units: Horse & Farming (quality feed for hobby to agricultural use), Petfood (wet food, dry food, snacks for dogs and cats), and Health & Care (comprehensive veterinary-scientific products for pets, horses, and livestock). The company offers Private Label manufacturing services (All-in-Konzept) for partners, alongside its portfolio of owned brands including Mühldorfer Nutrition, Dr. Clauder, Vilstal Mühle, PROVESA, Mühldorfer Likra, GeVo, and Grupo Omega. Recent acquisitions include NAPEMA (functional snacks), Herrmann/BIO-HM (BIO wet food), Greenfarm Group (Spain), and strategic partnerships like Dr. Clauder. The portfolio also includes consumer brands such as SPEED CLINIC (equine therapeutics), Balduins BeG Buddy, SISSI & FRANZ, My Little Farm, SPEED horsecare, and Valetumed. Founded in 1994, the company serves private-label partners, specialist retailers, and end consumers globally.

Differentiator

Problem solved

Functional benefit

Brands

• Mühldorfer Nutrition: Core brand for animal nutrition products
• Balduins BeG Buddy
• Dr. Clauder
• GeVo
• Grupo Omega
• My Little Farm
• PROVESA
• Vilstal Mühle
• SISSI & FRANZ
• SPEED horsecare
• Valetumed
• SPEED CLINIC
• BIO-HM
• Jeggo
• Betty's Landhausküche

Products and services

• Horse & Farming

Quantifiable outcome

• Over 30 years of operation and continuous growth since founding in 1994

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core.

• NAPEMA GmbHcoreStrategic or Co-development Partner · 1 June 2026Mühldorfer acquired NAPEMA GmbH, an innovative manufacturer of functional snacks for dogs and cats, in June 2026. This acquisition expands Mühldorfer's pet snack portfolio and production capabilities.
• Dr. Clauder Group of CompaniescoreStrategic or Co-development Partner · 1 November 2025Mühldorfer Group formed a future-oriented partnership with the Dr. Clauder Group of Companies in November 2025 and acquired a majority stake in the traditional company based in the Lower Rhine region (Niederrhein) of Germany. This partnership strengthens Mühldorfer's position in the pet food and animal health market.
• VilstalmühlecoreStrategic or Co-development Partner · 1 November 2025Mühldorfer acquired the traditional Vilstalmühle company in November 2025. Vilstalmühle is a traditional operation with a modern feed production facility, expanding Mühldorfer's production capacity in the German market.
• Greenfarm-Gruppe (Spain)coreStrategic or Co-development Partner · 1 August 2025Mühldorfer Group acquired the Greenfarm Group based in Spain in August 2025, expanding its presence in the Spanish market and strengthening its European footprint in animal nutrition.
• Herrmann GmbHcoreStrategic or Co-development Partner · 1 June 2025Mühldorfer acquired Herrmann GmbH, a leading manufacturer of BIO (organic) wet food for dogs and cats, in June 2025. This acquisition expands Mühldorfer's premium BIO pet food portfolio.
• Mühldorfer LikracoreOthersMühldorfer Likra is described as a partner for premixes, supplements, and specialty feeds. It is a sister company within the Mühldorfer Group constellation, offering premium mixes and supplements for animals.
• PROVESAcoreOthersPROVESA is described as the leading distribution company for animal health products within the Mühldorfer Group, serving as the primary distribution arm for health and care products across Europe.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Nestlé Purina: World's largest pet care company with broad premium, natural, and veterinary line coverage; competes head-to-head in European shelves and vet channels across multiple of Mühldorfer's categories.
• Mars Petcare: Global pet food and veterinary health division operating across pet food, treats, and veterinary diagnostics. Major incumbent overlapping Mühldorfer Petfood, Health & Care, and acquired BIO brands.
• Cargill Animal Nutrition: Global animal nutrition and feed manufacturer serving livestock and pet food customers with premixes and complete feeds. Comparable in scale, premix production, and feed-input procurement.
• Dechra Veterinary Products: Specialty veterinary pharmaceuticals and animal health products company with EU-wide distribution. Comparable to Mühldorfer Health & Care BU and PROVESA distribution of animal-health products.

Direct peers

• Happy Dog / Happy Cat (Interquell): Germany-based premium pet food brand targeting dogs and cats via specialist trade and international distribution. Comparable portfolio breadth and channel strategy to Mühldorfer's Petfood BU.
• ForFarmers: European feed manufacturer offering compound feed, premixes, and specialty feed across livestock and poultry. Comparable Horse & Farming BU and overall feed-manufacturing scale.
• Trouw Nutrition (Nutreco): Global animal nutrition specialist delivering premixes, specialty feed, and nutritional services. Comparable to Mühldorfer Likra and the premix/specialty-feed adjacencies.
• Terra Canis: Premium natural and organic wet food manufacturer for dogs and cats headquartered in Germany. Closely aligned with Mühldorfer's BIO/HM capabilities and premium natural positioning.
• Josera (Lebensmittelwerke): German premium pet food manufacturer producing branded and private-label dry and wet food for dogs and cats. Closest comparable in geography, premium positioning, and B2B plus B2C channel mix.

Others

• SternMaid: German private-label and contract manufacturer of food and animal-feed powders. Directly comparable to Mühldorfer's 'All-in-Konzept' private-label B2B manufacturing model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Muhldorfer Nutrition