Beastwear
Beastwear is an Australian custom sportswear manufacturer (founded 2012, Perth) producing made-to-order team apparel and ready-to-ship products for 50+ sports. It serves national federations, sports clubs, and consumers using proprietary Cooltek fabric technology and direct-to-fabric printing.
- Company typePrivate
- Founded2012
- HeadquartersPerth, Australia
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Beastwear does
Beastwear is an Australian custom sportswear manufacturer founded in 2012, headquartered in Perth, that produces made-to-order garments for over 50 sports. The company serves sports teams, clubs, national federations, and individual consumers, with a product portfolio spanning rugby league jerseys and shorts, country singlets, baseball apparel, training gear, MMA shorts, polos, t-shirts, track pants, jackets, ladies fitness wear, headwear, and sports strapping tape. Its core technology is the proprietary Cooltek fabric platform, offering 80+ fabric variants with climate regulation, moisture management, UV protection, and antibacterial properties, combined with direct-to-fabric printing that prevents color fading. The company claims Australia's largest custom size range (Kids 1-14, Ladies 6-28, Mens XS-9XL) and offers a Lowest Price Guarantee.
The business operates a dual go-to-market model. The primary B2B custom manufacturing arm sells quote-based orders with a 10-unit minimum per garment, a 2-4 week standard production turnaround, free digital design mockups, and free standard shipping in Australia for orders over $300 exc GST. A secondary direct-to-consumer e-commerce channel sells ready-to-ship products priced $5-$130 via a Shopify-powered storefront. Named institutional customers include national rugby league federations (Philippines, Japan, Morocco, Vanuatu, Solomon Islands, Ghana, Nigeria, Peru, Cameroon), Baseball Australia (for U18/U12 World Cup team merchandise), and the Commonwealth Champions League. The company ships globally via Australia Post, and its website is operated by a licensee under a trademark licensing arrangement, with no disclosed institutional investors, funding rounds, or public listing.
Beastwear firmographics
Firmographics- Name
- Beastwear
- Website
- https://beastwear.com.au
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Beastwear is an Australian custom sportswear manufacturer (founded 2012, Perth) producing made-to-order team apparel and ready-to-ship products for 50+ sports. It serves national federations, sports clubs, and consumers using proprietary Cooltek fabric technology and direct-to-fabric printing.
- Ownership category
- akta.pro rank
Beastwear industry classification
Industry- Product category
- Custom Sportswear Manufacturing
- NAICS
- Cut and Sew Apparel Manufacturing (3152), Apparel Manufacturing (315), Sporting and Athletic Goods Manufacturing (339920), Apparel Accessories and Other Apparel Manufacturing (315990)
- SIC
- Sporting & Athletic Goods, Nec (3949), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)
- akta.pro industry
- Sports Team & Promotional Apparel Cut & Sew (Screenprint/Embroidery-Ready)Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Apparel Manufacturing (Cut & Sew)Headwear Manufacturing (Hats/Caps/Beanies)Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Apparel Accessories Manufacturing (Hats/Gloves/Belts/Scarves)Outerwear & Cold-Weather Apparel ManufacturersSports & Outdoor Accessories Manufacturing (Performance Gloves/Headwear)Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Apparel Accessories Manufacturing (Hats/Gloves/Belts/Scarves)
Keywords
Where Beastwear is headquartered
LocationHeadquarters
- HQ city
- Perth
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Beastwear business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Custom Sportswear Sales: One-time sale of custom-manufactured sports apparel including jerseys, shorts, singlets, hoodies, polos, t-shirts, jackets, and accessories. Minimum order of 10 units per garment with custom designs, colors, and sizes.
- Ready-to-Ship Retail Products: Pre-made sportswear products sold directly to consumers via e-commerce platform. Includes national team merchandise, baseball gear, and branded Beastwear apparel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Custom bulk orders - Quote-based pricing |
| Unit Pricing | Pay-as-you-go | Ready-to-ship retail products |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
Beastwear product offering
Product offeringCore offering
Beastwear manufactures custom-made sportswear and team uniforms for over 50 sports using its proprietary Cooltek fabric technology and direct-to-fabric printing. The company produces made-to-order jerseys, shorts, singlets, hoodies, polos, t-shirts, track pants, jackets, headwear, and accessories with custom designs, colors, and sizes, requiring a minimum of 10 units per garment. It also sells ready-to-ship retail products, including national team merchandise and branded Beastwear apparel, via its e-commerce platform.
Product overview
Beastwear is an Australian custom sports apparel manufacturer offering made-to-order garments for over 50 sports. The product portfolio centers on custom-designed team uniforms and sportswear including Rugby League Jerseys, Rugby League Shorts, Country Singlets, Baseball Apparel, Training Gear, MMA Shorts, Polo Shirts, T-Shirts, Track Pants, Jackets, Ladies Fitness Wear, Headwear, and Sports Strapping Tape. All apparel utilizes Beastwear's proprietary Cooltek fabric technology with climate regulation, moisture management, and UV protection. The company operates on a made-to-order basis with minimum quantities of 10 pieces per garment, offering any color via Pantone color matching and custom designs. Products range from national team merchandise (Philippines, Japan, Morocco, Vanuatu, Solomon Islands, Nigeria, Fiji, Tonga, Fiji, Papua New Guinea, England, Scotland, Wales, Chile, and 30+ other nations) to sport-specific gear and fitness apparel. The offering is a single unified custom manufacturing service rather than a modular platform.
Differentiator
Problem solved
Functional benefit
Brands
- Beastwear: Primary brand name for custom sportswear, including hoodies, jerseys, singlets, shorts, caps, socks, and athletic wear for various sports.
Products and services
- Rugby League Jerseys
- Rugby League Shorts Official national rugby league team playing shorts in various country-specific designs for Philippines, Japan, Nigeria, Peru, Cameroon, Solomon Islands, and Vanuatu.
- Country Singlets Custom-designed rugby league singlets with country-specific designs, slim tapered fit, custom stitching, and direct-to-fabric printing, available for Fiji, Tonga, Wales, Scotland, PNG, England, Chile, and other nations.
- Baseball Apparel Baseball Australia branded merchandise including training shorts, world cup training gear (U18, U12), event t-shirts, polos, hoodies, replica jerseys (white, green), and original/camo jerseys.
- Training Gear Sports training apparel including hoodies (320 GSM thermal fleece), training t-shirts, training shorts, and fitness hoodies in male and female variants.
- MMA Shorts Limited edition Beastwear MMA shorts featuring Lycra crotch with Velcro waist strap, reinforced drawstring rope, micro-knit pant legs, and cage design with Beastwear branding.
- Polo Shirts Custom printed polo shirts using Cooltek fabric with UV protection and moisture resistance, including the Ultralight Cooltek 135 fabric range and country-specific designs for Philippines, Japan, and Chile.
- T-Shirts Custom printed t-shirts suitable for various sports and events, including Junior League Baseball Event T-shirts.
- Track Pants Custom track pants in any color with logo options and a large fabric range.
- Jackets Custom jackets available in multiple fabric types including Waterproof, Windproof, Ultra Thermal, and Softshell, with various lengths and lining options.
- Ladies Fitness Wear Women's fitness apparel including Adrenaline Ladies Singlet (Coolcot 160 GSM with Y-back design), Adrenaline Ladies Tights, Adrenaline Women's Long Sleeve Top, and Long Sleeve Fitness Hoodie (Female).
- Headwear Custom headwear including Caps, Visors, Beanies, Scarves, and branded caps with embroidered designs, adjustable straps, and country-specific options.
- Sports Strapping Tape All-sports support strapping tape products including Stretch 75mm Tape (4.5m roll, zinc oxide), Stretch 25mm Tape, Rigid 50mm Tape (13.7m roll), and Kinesiology 50mm Tape (5m roll), all made with hypoallergenic materials.
- Custom Design Services Custom design service allowing customers to create unique sports apparel, including design recreation from pictures, vector art conversion (EPS, AI, PDF formats), and personalized name/number customization on jerseys and shorts.
Quantifiable outcome
- 2-4 week standard production time for custom orders
- +2 more outcomes
Companies that use Beastwear
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles3 records
Beastwear technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature1 record
Beastwear partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
Beastwear competitors and assessment
Company assessmentDirect peers
- NW Custom Apparel: US custom team sportswear manufacturer (formerly Northwest Custom Apparel) producing decorated uniforms and apparel for teams and leagues. Comparable in custom decoration, multi-sport offering and team-organization sales motion.
- SquadLocker: US-based custom team sportswear and gear platform serving schools, clubs and youth leagues with custom uniforms and decorated apparel. Closest comparable in business model — online custom ordering with team-focused GTM.
- Spike Sportswear: UK-based custom sportswear manufacturer specializing in custom team kits and training wear for rugby, football, hockey and netball. Comparable custom B2B model targeting club-level sports organizations.
- Logo Sportswear: US custom team apparel and spirit wear retailer offering decorated uniforms for sports teams, schools and organizations. Comparable in custom-decoration, online ordering and team-organization customer base.
- Custom Sportswear Australia: Australian custom teamwear and activewear manufacturer serving clubs and schools with custom-made uniforms. Direct domestic peer competing for the same Australian B2B sports club customers.
- Squad Teamwear: UK custom teamwear specialist producing bespoke kits for grassroots and amateur sports clubs. Directly comparable to Beastwear in custom team-apparel positioning, sports-vertical focus and online B2B ordering.
- MBM Sportswear: Australian custom sportswear and team apparel manufacturer serving rugby league, AFL, soccer and other codes. Direct domestic peer with similar product mix and sports federation customer base.
Broad incumbents
- Champion Teamwear: Major athletic brand's custom teamwear division offering decorated apparel for schools and athletic teams. Larger incumbent with brand recognition, scale manufacturing and broader sports coverage than Beastwear.
- Augusta Sportswear: Large US-based team sportswear manufacturer and brand offering decorated apparel across multiple sports. Broader incumbent with overlapping capabilities (decorated team apparel) but wider catalog and deeper distribution.
- A4 Apparel: US performance apparel wholesaler supplying decorated and blank sportswear to team dealers and screen printers. Broader incumbent in the same decorated team-apparel supply chain, competing for distributor and team-dealer relationships.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Beastwear social profiles
Digital presenceBeastwear financial estimates
Financial estimateRevenue estimate
Valuation estimate
Beastwear leadership team
Management profileNumber of profiles
Beastwear funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Beastwear M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Beastwear
What does Beastwear do?
Beastwear manufactures custom-made sportswear and team uniforms for over 50 sports using its proprietary Cooltek fabric technology and direct-to-fabric printing. The company produces made-to-order jerseys, shorts, singlets, hoodies, polos, t-shirts, track pants, jackets, headwear, and accessories with custom designs, colors, and sizes, requiring a minimum of 10 units per garment. It also sells ready-to-ship retail products, including national team merchandise and branded Beastwear apparel, via its e-commerce platform.
Is Beastwear a public or private company?
Beastwear is a private company. It is classified as unknown and is currently operating.
When was Beastwear founded?
Beastwear was founded in 2012. It employs 51 to 100 people.
Where is Beastwear based?
Beastwear is headquartered in Perth, Australia, in the Oceania region.
How does Beastwear make money?
Two revenue lines are on record. Custom Sportswear Sales are the primary driver. The others are ready-to-Ship Retail Products.
Who are Beastwear's main competitors?
Direct peers on record are NW Custom Apparel, SquadLocker, Spike Sportswear, Logo Sportswear, Custom Sportswear Australia, Squad Teamwear and MBM Sportswear. Broad incumbents are Champion Teamwear, Augusta Sportswear and A4 Apparel.
Does Beastwear have an API?
No public API is recorded for Beastwear.
What industry is Beastwear in?
Beastwear's product category is Custom Sportswear Manufacturing. Its primary akta.pro industry code is IMAOAEAK, Sports Team & Promotional Apparel Cut & Sew (Screenprint/Embroidery-Ready), with a secondary code of IMAOAFAA, Headwear Manufacturing (Hats/Caps/Beanies). Its NAICS code is 3152 and its SIC code is 3949.