Stone Canyon Golf Club

What Stone Canyon Golf Club does

Stone Canyon Golf Club is a single-location, public-access golf course operating under a Greg Norman Signature Design in Blue Springs, Missouri, approximately 20 miles east of downtown Kansas City. The 18-hole, Par 72 course opened in 2009 and is configured at 7,059 yards from the back tees with a course rating of 75.2 and slope of 144. Its layout distinguishes itself through rock walls and stone outcroppings integrated into the playing corridors, dramatic westward views of the Kansas City skyline, and Norman-typical features including closely mown green surrounds and creative bunkering. The facility supports a 10,000 sq. ft. bent grass driving range with six target greens and a 5,000 sq. ft. putting green.

The business operates multiple revenue streams layered on top of the core golf product: per-round green fees (weekday $67, weekend $79 with cart included), a tiered annual membership program (Gold, Silver, Bronze, and Red Corporate passes capped at 75 holders per public tier and 5 Red Corporate holders), club card products (Canyon Club Card at $599 and the 11-rounds Play Card), PGA-led instruction led by Director of Instruction Rick Reynolds, junior golf clinics, the Sharks of Summer Wednesday league, Match Play and Club Championships, corporate tournament coordination, and the Shark's Cove Bar and Grill venue used for both on-course dining and off-season private event rental. Distribution is direct-to-consumer through the club's website (with TeeQuest integration for online bookings) and pro shop phone reservations.

The club is privately held and managed operationally by D&D Golf under a management agreement; no PE, VC, or public ownership is indicated. Stone Canyon has accumulated 13+ industry recognitions between 2009 and 2015 across Golf Magazine, Golfweek, and the KC Business Journal, including Top 30 Best New Courses nationally and Top 3 Best Public Courses in Missouri. There is no disclosed revenue, funding, or headcount data, and no AI/ML, software product, or technology platform beyond the third-party TeeQuest reservation system.

Name

Stone Canyon Golf Club

Legal name

Stone Canyon Golf Club

Website

https://stonecanyongolfclub.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Stone Canyon Golf Club operates a single Greg Norman Signature Design 18-hole public-access course in Blue Springs, Missouri, serving individual golfers, members, juniors, corporate tournaments, and private events through green fees, capped annual passes, instruction, and the Shark's Cove venue.

Ownership category

akta.pro rank

Product category

Public Golf Course

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Public golf course
• Golf memberships
• Golf instruction
• Tournament hosting
• Event venue rental

Headquarters

HQ city

Blue Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Green Fees: Per-round green fees for 9 or 18 holes, with cart included. Rates vary by weekday/weekend and time of day. Senior and junior discounts available.
2. Annual Pass Programs: Gold, Silver, Bronze, and Red Corporate annual passes providing unlimited or discounted play throughout the calendar year. Includes optional monthly payment plans.
3. Club Card Programs: Canyon Club Card and Play Cards offering discounted per-round fees for members.
4. Driving Range: Range balls sold in Warm Up Bags ($9) and Practice Bags ($13), plus annual range passes.
5. Event Venue Rental: Shark's Cove Bar and Grill venue rental for meetings, weddings, birthday parties, and corporate events with catering and full bar service.
6. Tournaments and Group Events: Corporate tournaments, charity fundraisers, and golf outings with group pricing and event coordination services.
7. Golf Instruction: Professional golf lessons including initial assessments, private lessons, on-course playing lessons, and club fitting services.
8. Sharks of Summer Golf League: Weekly golf league with entry fee ($140 per two-person team) and weekly green fees, running during golf season.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

Stone Canyon Golf Club operates an 18-hole Greg Norman Signature Design public golf course in Blue Springs, Missouri, offering daily green-fee play, a portfolio of annual pass programs, PGA-led instruction, junior clinics, driving range access, tournament hosting, corporate/group event services, and on-site food and beverage at Shark's Cove Bar and Grill. The facility combines championship-level golf with comprehensive practice amenities and event-hosting capabilities for individuals, families, leagues, and corporate clients.

Product overview

Stone Canyon Golf Club operates a single Greg Norman Signature Design 18-hole golf course as its core offering, supplemented by comprehensive membership programs (Gold, Silver, Bronze, and Red Corporate Passes), daily fee green fees, and club card programs (Canyon Club Card, '11' Play Card, Range Pass Card). The club provides golf instruction services through PGA professional Rick Reynolds, junior golf clinics, a full practice facility with driving range and putting greens, and on-course dining at Shark's Cove Bar and Grill. Additional services include tournament and group event coordination, Shark's Cove venue rental for private events, and competitive leagues including the Sharks of Summer Golf League and Match Play Competition. The club also maintains annual Club Championships and Hole-in-One Club recognition programs.

Differentiator

Problem solved

Functional benefit

Brands

• Shark's Cove Bar and Grill: On-site bar and grill venue named in honor of Greg Norman, used for events, tournaments, and dining.
• Sharks of Summer Golf League
• Canyon Club

Products and services

• 18-Hole Daily Green Fee Play Per-round access to the 18-hole Greg Norman Signature Design championship course, priced by day type and time of day, for individual golfers and walk-in play.
• Gold Annual Pass Top-tier annual membership pass providing the highest level of access and benefits at Stone Canyon Golf Club, targeted at frequent golfers.
• Silver Annual Pass Mid-tier annual membership pass offering intermediate play privileges and benefits at Stone Canyon Golf Club.
• Bronze Annual Pass Entry-level annual membership pass providing limited play access and benefits at Stone Canyon Golf Club, targeted at value-oriented golfers.
• Red Corporate Pass Annual corporate membership pass providing play privileges structured for business and group use of the golf course.
• Canyon Club Card Member discount card program offering reduced rates and special pricing on rounds at Stone Canyon Golf Club.
• '11' Play Card Prepaid multi-round play card providing a fixed bundle of rounds at a discount versus individual green fees at Stone Canyon Golf Club.
• Annual Range Pass Card Annual pass providing prepaid access to range balls and use of the driving range facility at Stone Canyon Golf Club.
• Golf Instruction (PGA Lessons) PGA professional golf lessons for individuals and groups, covering swing fundamentals, short game, and course strategy.
• Junior Golf Clinics Structured golf instruction clinics for junior players, held on a scheduled basis at Stone Canyon Golf Club.
• Driving Range and Practice Facilities Access to the driving range and short-game/putting practice areas, available via range fees or the Annual Range Pass Card.
• Tournament and Group Event Hosting End-to-end golf tournament and group event hosting for corporate outings, charity fundraisers, and private groups, including event coordination and on-course support.
• Shark's Cove Bar and Grill On-site food and beverage service at the clubhouse, serving daily golfers and event attendees with a full bar and grill menu.
• Shark's Cove Venue Rental Private venue rental of the Shark's Cove space for non-golf events, including receptions, parties, and meetings.
• Sharks of Summer Golf League Seasonal structured golf league providing regular competitive play during the summer season at Stone Canyon Golf Club.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• D&D GolfcoreOthersStone Canyon Golf Club is managed by D&D Golf, a golf course management company that oversees operations of the facility.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Erin Hills: Public-access destination golf course in Erin, Wisconsin, designed by Michael Hurdzan/Dana Fry. Comparable to Stone Canyon as a premium Midwestern daily-fee course with national recognition (hosted 2017 U.S. Open) and similar operational model of green fees, passes, and tournament hosting for the regional premium golf market.
• Shadow Glen Golf Club: Jack Nicklaus-designed private golf course in Olathe, Kansas, in the Kansas City metropolitan area. Comparable to Stone Canyon as a premium designer-branded course in the same KC metro market competing for the same regional golfer and corporate event spend.
• Loch Lloyd Country Club: Private country club in Belton, Missouri, in the Kansas City metro. Comparable to Stone Canyon as a premium KC-area golf club competing for the same corporate tournament, league, and high-end individual golfer segments, with a more traditional private-club membership model.

Broad incumbents

• Whistling Straits (The American Club Resort, Kohler): Destination golf resort in Kohler, Wisconsin, with two Pete Dye-designed championship courses hosting major championships. Comparable to Stone Canyon as a premium public-access Midwest golf property, but operates at a larger scale with on-site lodging and full resort amenities that Stone Canyon does not offer.
• Streamsong Resort: Florida destination golf resort featuring three acclaimed courses (Coore/Crenshaw, Tom Doak, Gil Hanse). Comparable to Stone Canyon as a public-access destination course charging premium green fees, but with multi-course scale, full lodging, and broader geographic reach.
• Pebble Beach Resorts: Iconic California public-access golf destination with multiple courses including Pebble Beach Golf Links. Comparable to Stone Canyon as a public-access premium course relying on green fees, pass programs, and event revenue, but operates at vastly larger scale with lodging, F&B, and tourism infrastructure.
• Pinehurst Resort: North Carolina historic golf resort with nine courses including the famed No. 2. Comparable to Stone Canyon as a public-access premium course with strong brand and event-driven revenue, but with full lodging, spa, and multi-course portfolio.
• TPC Network (PGA Tour's Tournament Players Club): Network of ~30 public-access premium golf clubs across the U.S. designed by top architects and tied to the PGA Tour brand. Comparable to Stone Canyon as a public-access premium course with annual pass programs, tournament hosting, and event revenue, but with national footprint and tour-tie brand equity.

Regional players

• Big Cedar Lodge (Bass Pro): Missouri-based nature resort with multiple golf courses (including a Tiger Woods-designed Payne's Valley and others). Comparable to Stone Canyon as a Missouri/Midwest premium public-access golf destination, but anchored by a much larger resort/lodging operation rather than a single standalone course.

Emerging players

• Topgolf: Tech-enabled off-course golf entertainment operator with ~90 venues globally. Comparable to Stone Canyon as a golfer-monetizing business, but with a fundamentally different model (entertainment bays, casual play, food/beverage led) that competes for share of consumer leisure spend and time in the same Midwestern markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Stone_Canyon
• Facebookfacebook.com/stonecanyongolfclub
• LinkedInlinkedin.com/company/stone-canyon-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stone Canyon Golf Club