Whitehouse Rescue Squad

What Whitehouse Rescue Squad does

Whitehouse Rescue Squad is a non-profit, volunteer/career Emergency Medical Services and rescue agency founded in 1950 and headquartered at 269 Main Street, Whitehouse Station, New Jersey. The organization provides 24/7 Basic Life Support (BLS) emergency medical response, patient transport, and technical rescue services — including vehicle extrication, water rescue, high-angle rescue, trench and confined-space entrapments, swift water response, and ice rescue — to all of Readington Township and parts of Tewksbury Township within Hunterdon County, NJ. WHRS responds to 2,200-2,500 emergency calls annually and operates a fleet of six ambulances (Horton E450/E550/F550), heavy rescue apparatus (KME Predator), command vehicles (Chevrolet Tahoe), utility vehicles, and a Can Am Defender MSU for difficult terrain transport.

The organization operates as a hybrid paid/volunteer model with a satellite station staffed 0600-1800 daily to supplement volunteer coverage. Revenue is sourced from three streams: insurance billing for patient transports (one of 7 Hunterdon County squads with this program), municipal financial support from Readington and Tewksbury Townships, and donations/fund drives including an Annual Golf Classic. WHRS extends community engagement through monthly American Heart Association Professional Rescuer CPR courses ($85/participant), a public Ride-Along Program for citizens 16+, and a Junior Police Academy CPR partnership. The organization is embedded in regional emergency response networks as a member of the Hunterdon County Technical Rescue Task Force and Urban Search and Rescue team, with ALS paramedic services provided by Hunterdon Medical Center, RWJ/Somerset Medical Center, and Atlantic Health Paramedics, and mutual aid agreements with four neighboring rescue squads.

Name

Whitehouse Rescue Squad

Legal name

Whitehouse Rescue Squad

Website

https://whitehouserescue.com

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

11–50 employees

Short description

Non-profit volunteer/career EMS and rescue agency founded in 1950, serving Readington Township and parts of Tewksbury Township in New Jersey with 24/7 emergency medical response, technical rescue, and community CPR training.

Ownership category

akta.pro rank

Product category

Emergency Medical Services

NAICS

Ambulance Services (62191), Community Food and Housing, and Emergency and Other Relief Services (6242)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Emergency Medical Services (EMS) & Ambulance Services (BPAIAGAC)

akta.pro secondary industries

Disaster Response, Rescue & Tactical EMS (DMAT/USAR/SWAT/HAZMAT Medical) (HLAFANAH), Emergency Medical Services (EMS) Operations & Dispatch (HLAJAGAC)

Keywords

• Emergency medical services
• Technical rescue services
• Ambulance transport services
• CPR training programs
• Disaster response services

Headquarters

HQ city

Whitehouse Station

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Insurance billing for patient transports: Billing insurance companies for patient medical transports. The revenue partially funds paid staff salaries and covers operational expenses including insurance, fuel, supplies, equipment, uniforms, ambulance & rescue trucks, fleet maintenance, utilities, and building repairs.
2. Municipal funding: Financial support from Readington Township and Tewksbury Township municipalities to support operations.
3. Donations and fund drives: Private donations, fund drives, and fundraising events (such as the Annual Golf Classic) to support operational costs.

Pricing tiers

Distribution channels3 records

Marketing channels6 records

Core offering

Whitehouse Rescue Squad delivers 24/7 Basic Life Support (BLS) emergency medical services and patient transport to Readington Township and parts of Tewksbury Township, New Jersey, handling more than 2,200 emergency calls annually through a combination of paid and volunteer EMTs. The squad also operates a technical Rescue Services Division covering vehicle extrication, water rescue, high-angle rescue, trench and confined space entrapments, swift water, ice rescue, and disaster response. Supporting offerings include American Heart Association CPR training, a community ride-along program, and volunteer/career membership pathways.

Product overview

Whitehouse Rescue Squad is a non-profit, volunteer/career EMS and rescue agency providing a unified emergency services offering to Readington and parts of Tewksbury Township in New Jersey. The core portfolio consists of 24/7 Emergency Medical Services (EMS) with multiple BLS ambulance units for emergency response and patient transport, complemented by a Rescue Services Division equipped with specialized heavy rescue vehicles for technical rescue operations including vehicle extrication, water rescue, and high-angle rescue. Additional services include American Heart Association CPR training programs and community membership programs. The organization operates a fleet of emergency apparatus ranging from standard BLS ambulances to specialized rescue vehicles and terrain-capable transport units.

Differentiator

Problem solved

Functional benefit

Products and services

• Emergency Medical Services (EMS) 24/7 Basic Life Support (BLS) emergency medical response staffed by paid and volunteer EMTs, handling over 2,200-2,500 emergency calls annually and providing ambulance transport to hospitals for residents of Readington Township and parts of Tewksbury Township.
• Rescue Services Division Technical rescue services including vehicle extrication, water rescue, high angle rescue, trench and confined space entrapments, swift water emergencies, and ice rescues, operated via Heavy Rescue 22-5 and Rescue BLS 22-55 units.
• Patient Transport Services Ambulance transport services for patients, including difficult-to-access areas using MSU 22-5 (Can Am Defender) for terrain that standard ambulances cannot traverse safely.
• CPR Training Program American Heart Association BLS Professional Rescuer CPR classes taught by certified WHRS instructors for individuals and groups, with monthly classes at the squad location and off-site group training available.
• Community Ride-Along Program Program allowing citizens aged 16 and older to shadow ambulance crews during their tours of duty to learn about EMT duties and emergency response.
• Volunteer and Career Membership Programs Membership pathways including Responder categories (Standard, Rescue, Junior, Associate, Paid/Career) and Non-Responder Supportive Membership, with training, uniforms, and equipment provided to members.

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and minor.

• South Branch Emergency Services (Station 36)coreStrategic or Co-development PartnerMutual aid rescue squad partner. Neighbor squad that provides coverage assistance and operates the Summer EMT program that WHRS members attend for certification.
• Flemington Raritan Rescue Squad (Station 49)coreStrategic or Co-development PartnerMutual aid rescue squad partner in neighboring coverage area.
• Branchburg Rescue Squad (Station 74)coreStrategic or Co-development PartnerMutual aid rescue squad partner in neighboring coverage area.
• Tewksbury Rescue Squad (Station 24)coreStrategic or Co-development PartnerMutual aid rescue squad partner serving adjacent Tewksbury Township area.
• Hunterdon Medical Center (EMS-1, EMS-2, EMS-3, EMS-4)coreStrategic or Co-development PartnerProvides Advanced Life Support (ALS) Paramedics that service WHRS coverage area alongside BLS services.
• RWJ/Somerset Medical Center (Medic 8A1)minorStrategic or Co-development PartnerProvides ALS Paramedic services to WHRS coverage area.
• Atlantic Health ParamedicsminorStrategic or Co-development PartnerProvides ALS Paramedic services to WHRS coverage area.
• Whitehouse Station Fire Company #1 (Station 22)coreStrategic or Co-development PartnerFire department partner within WHRS primary coverage area.
• Readington Volunteer Fire Department (Station 32)coreStrategic or Co-development PartnerFire department partner within WHRS primary coverage area.
• Three Bridges Fire Department (Station 33)coreStrategic or Co-development PartnerFire department partner within WHRS primary coverage area.
• Oldwick Fire Department (Station 24)coreStrategic or Co-development PartnerFire department partner within WHRS coverage area.
• Hunterdon County Technical Rescue Task ForcecoreStrategic or Co-development PartnerWHRS is a member of this specialized rescue task force providing regional technical rescue capabilities.
• Hunterdon County USARcoreStrategic or Co-development PartnerWHRS is a member of the Hunterdon County Urban Search and Rescue team.
• Readington Junior Police AcademyminorStrategic or Co-development PartnerWHRS CPR instructors teach CPR to academy participants, inspiring future first responders.
• Medical Reserve Corps of Hunterdon CountyminorStrategic or Co-development PartnerWHRS Board member Mike Pikulin represents the squad as a member of this medical reserve corps.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Flemington Raritan Rescue Squad (Station 49): Neighboring volunteer/career EMS and rescue squad within the Hunterdon County mutual aid network. Closely comparable service mix, governance structure, and operating geography to Whitehouse Rescue Squad.
• South Branch Emergency Services (Station 36): Adjacent Hunterdon County squad operating as a mutual-aid partner with similar EMS/rescue profile; runs a Summer EMT training program that WHRS members attend, making it a near-direct functional peer.
• Branchburg Rescue Squad (Station 74): Mutual-aid partner rescue squad serving an immediately adjacent coverage area with comparable volunteer/career EMS and rescue operations.
• Tewksbury Rescue Squad (Station 24): Direct mutual-aid peer serving the adjacent Tewksbury Township portion of WHRS's coverage area with overlapping EMS and rescue capabilities.
• Clinton First Aid & Rescue Squad: Hunterdon County volunteer/career squad with combined EMS and rescue services, comparable service portfolio and nonprofit governance model to WHRS.

Regional players

• Long Valley First Aid Squad: Volunteer EMS organization serving Washington Township (Morris County), comparable in service mix (BLS ambulance, rescue support) and volunteer-driven operating model; cross-referenced as WHRS Captain Joe McChesney serves as its Chief.
• Peapack-Gladstone Fire Department / First Aid Squad: Adjacent Somerset County emergency services organization with overlapping EMT/rescue coverage area and similar volunteer/career mix; WHRS officers also serve within its structure.
• Empress EMS: Regional ambulance and EMS provider in the greater New York/New Jersey area with similar municipal-contract and BLS transport profile, though operating as a larger for-profit commercial entity.

Broad incumbents

• American Medical Response (AMR): Largest private ambulance and EMS provider in the U.S.; comparable core service (medical transport, BLS) but operates as a for-profit incumbent at scale with paid staff and contracted municipal service relationships.
• Falck USA: Global medical transportation and emergency services provider with significant U.S. EMS operations; comparable ambulance/EMS core but at commercial scale with broader service portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/22Rescue
• Instagraminstagram.com/whrs225

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Whitehouse Rescue Squad