Inoa

What Inoa does

Inoa is a privately held Brazilian software company founded in 2009 that builds mission-critical technology infrastructure for the Brazilian capital markets. The company is headquartered in São Paulo and serves 130+ institutional clients including major Brazilian and international banks (XP, Bradesco, BTG Pactual, Itaú, JPMorgan, Citi), asset managers (Dynamo, Pátria, XP Asset), and capital markets platforms (Bee4, A5X). Its platform processes R$ 2+ trillion in managed portfolios and R$ 3+ trillion in custodied assets and derivatives, and claims 95%+ market share among Brazilian brokers.

The product architecture is organized around two end-client suites and two infrastructure layers. AlphaTools is a modular front-to-back office system for independent asset managers, wealth managers, and family offices; BrokerTools is a 60+ module suite covering front, middle, and back office, risk, OTC products, and post-trade for brokers, custodians, treasuries, and administrators. Underneath sits InoaHub, a connectivity network linking all market participants, and IMF (Infraestrutura de Mercado Financeiro), a set of building-block infrastructure components supporting clearinghouses, chambers, exchanges, and depositories. The underlying technology is an API-first microservices architecture tuned for low-latency, high-volume operations, with native support for B3, SELIC/CETIP, XML schema v3.2, CSV, positional, and Excel file layouts, plus deep integration with Brazilian and Chilean clearing and settlement chambers.

Inoa sells primarily through enterprise field sales with custom integration proposals to decision-makers at financial institutions. Revenue is generated through recurring software licensing/subscription for the suites, and managed services for infrastructure layers. Pricing is quote-based and not publicly disclosed. The company also has a recruitment channel ([email protected]) and a general contact channel ([email protected]), supporting ongoing headcount expansion in its 51–100 employee range.

Name

Inoa

Legal name

Inoa

Website

https://inoa.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

Inoa is a Brazilian capital markets software company founded in 2009 that builds API-first front-to-back office and market infrastructure platforms for 130+ financial institutions, including major Brazilian and global banks, asset managers, brokers, custodians, and clearinghouses across Brazil and Chile.

Ownership category

akta.pro rank

Product category

Capital Markets Software

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Securities and Commodity Contracts Intermediation and Brokerage (5231), Investment Banking and Securities Intermediation (52315)

SIC

Services-Prepackaged Software (7372), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

Institutional API Connectivity, OMS/EMS & FIX Gateways (FSADAJAJ)

akta.pro secondary industries

Algorithmic Trading & Execution Platforms (FSAFANAN), Multi-Asset Trading Networks / Interdealer Broker Platforms (FSAFAEAJ), Sub-Accounting & Platform Servicing (Omnibus, Intermediary/NSCC, Retirement Platforms) (FSAAAMAI)

Keywords

• Capital markets software
• Asset management platforms
• Post-trade processing
• Broker-dealer systems
• Financial market infrastructure

Headquarters

HQ city

Rio De Janeiro

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Licensing/Subscription (AlphaTools): AlphaTools is sold as a comprehensive system for independent asset managers, wealth managers, and family offices, likely through annual subscription licensing with modules covering front-to-back office operations.
2. Software Licensing/Subscription (BrokerTools): BrokerTools suite with 60+ modules for brokers, custodians, treasuries, and other financial institutions, generating recurring revenue from software licensing to major financial institutions.
3. Infrastructure Services (InoaHub & IMF): Market connectivity and infrastructure services for clearinghouses, chambers, exchanges, and depositories, supporting critical market operations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Inoa develops and sells API-first microservices software platforms for Brazilian capital markets, providing front-to-back office systems for asset managers (AlphaTools), brokers, custodians and treasuries (BrokerTools), and infrastructure platforms (InoaHub, IMF) connecting clearinghouses, chambers, exchanges, and depositories. The platforms cover portfolio management, P&L attribution, order management, real-time risk, compliance, post-trade processing, and OTC operations, with native integration to B3, SELIC/CETIP, and Chilean clearinghouses.

Product overview

Inoa offers a multi-product platform architecture targeting the Brazilian capital markets. The portfolio comprises two primary end-client suites — AlphaTools for independent asset managers, wealth managers, and family offices, and BrokerTools for broker-dealers, custodians, treasuries, and fund administrators — built atop two infrastructure layers: InoaHub (a connectivity network linking all market participants) and IMF (building-block infrastructure supporting clearinghouses and exchanges). The suites share a common API-first microservices architecture optimized for low-latency, high-volume operations and offer native support for Brazilian market formats (B3, SELIC/CETIP, XML, CSV, positional). Over 60 specialized modules extend across front, middle, and back office functions including order management, real-time risk, compliance, portfolio reconciliation, P&L attribution, OTC product management, and securities lending.

Differentiator

Problem solved

Functional benefit

Brands

• AlphaTools: Suite of modules for independent investment managers, wealth managers, and family offices covering front to back office operations.
• BrokerTools
• InoaHub
• IMF (Infraestrutura de Mercado Financeiro)
• PostTradeRouter
• PositionKeeper
• OtcBrasil
• LendingHub
• FundDistributor

Products and services

• AlphaTools Modular front-to-back office platform for independent asset managers, wealth managers, and family offices. Provides portfolio management, P&L attribution, order management, real-time risk metrics (VaR, stress testing, liquidity), pre- and post-trade compliance checks, OTC product handling, and automated reconciliation with custodians and administrators.
• BrokerTools Comprehensive suite of 60+ modules for brokers, custodians, treasury desks, fund administrators, securitizers, and distributors, providing back, middle, and front-office automation, risk management, OTC products, post-trade processing, position control, asset lending, and fund distribution.
• InoaHub Market connectivity infrastructure platform that connects asset managers, brokers, carrying brokers, administrators, custodians, and chambers in an integrated network, enabling secure and efficient inter-institutional communication and data exchange.
• IMF - Infraestrutura de Mercado Financeiro Financial market infrastructure building blocks supporting Brazilian market operations, including native connectivity to all Brazilian and Chilean clearing and settlement chambers, regulatory homologation, and stress testing environments.

Quantifiable outcome

• R$ 2+ trillion in managed portfolios on the platform
• +3 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature6 records

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Calypso Technology: Offers cross-asset front-to-back trading, risk, collateral and post-trade processing; comparable to Inoa's AlphaTools + BrokerTools combined stack for capital markets participants.
• Murex: Provides the MX.3 cross-asset trading, risk and post-trade platform to capital markets institutions globally — directly comparable to Inoa's BrokerTools and OMS, although Murex is globally oriented while Inoa is anchored in Brazil.
• Itiviti (Broadway Technology): Specializes in low-latency OMS/EMS and trading connectivity for sell-side institutions; directly comparable to Inoa's OMS and connectivity capabilities rooted in HFT-grade engineering.
• SS&C Eze (Eze Software): Provides EMS/OMS and order execution infrastructure for buy-side and sell-side institutions; closely comparable to Inoa's OMS and InoaHub connectivity offerings.

Broad incumbents

• Temenos: Provides core banking and wealth/investment management software used by financial institutions globally; comparable to Inoa's portfolio/reconciliation and front-to-back capabilities, though more horizontally focused.
• FIS: Large incumbent financial technology provider with capital markets, custody and post-trade solutions; comparable to Inoa at the post-trade/connectivity layer though much broader and global in scope.
• Charles River Development (State Street): Provides a front-to-back investment management platform for asset managers, wealth managers and asset owners — directly comparable to Inoa's AlphaTools suite, but with a much larger global client base.
• ION Group (Fidessa, Wallstreet, Broadway): Provides a broad portfolio of capital markets trading, OMS/EMS, and post-trade software (including Fidessa EMS) to global sell-side and buy-side firms; comparable to Inoa's OMS, post-trade and connectivity stack, but with a much wider geographic and product footprint.
• Broadridge: Provides post-trade processing, securities processing, and trading connectivity infrastructure for capital markets firms; comparable to Inoa's BrokerTools post-trade and InoaHub connectivity stack.

Others

• B3 (as an infra customer/competitor edge): Brazilian exchange and clearinghouse operator that is simultaneously Inoa's key infrastructure partner and a potential vertical-integration threat for transaction processing, clearing connectivity and post-trade services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Inoa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inoa