Denison ISD

What Denison ISD does

Denison Independent School District (Denison ISD) is a Texas public K-12 school district serving more than 4,500 students in Denison, Texas (Grayson County). The district operates 10 campuses—five elementary schools (Houston Early Childhood Center, Hyde Park, Lamar, Mayes, and Terrell), one intermediate school (B. McDaniel), one middle school (Scott), and two high schools (Denison High School and Pathways High School)—delivering TEKS-aligned instruction from Head Start and Pre-K through grade 12, plus 14 Career & Technical Education pathways (agriculture, architecture/construction, arts/AV, business, education, health science, hospitality, human services, IT/cybersecurity, manufacturing/welding), Advanced Placement and Gifted & Talented programs, the Socrates Scholar honors track, Special Education, and bilingual instruction. The district is governed by a seven-member elected Board of Trustees serving staggered three-year terms without compensation, with Dr. David Kirkbride as Superintendent.

Revenue is government-sourced: primary funding flows from locally assessed property taxes (M&O and debt service rates set annually), per-pupil state allocations from the Texas Education Agency tied to average daily attendance, and federal grants including Title I, IDEA, and the Indian Education Formula Grant ($54,012 for 2019-2020). Secondary revenue comes from paid student meals, the School-Based Telehealth program, summer feeding, and grants administered through the Denison Education Foundation. Core technology infrastructure relies on PowerSchool (student information system and Parent Portal), Finalsite (district website), and Nutrislice (digital menus), supplemented by Texas-mandated assessment platforms (STAAR, TELPAS, CIRCLE Progress Monitoring, MAP). No proprietary technology, AI/ML systems, or commercial software products are developed or sold; the district is a consumer of vendor-supplied ed-tech rather than a producer. Operational scale is supported by 251-500 employees across instructional, administrative, transportation, food service, facilities, police, and technology departments.

Name

Denison ISD

Legal name

Denison Independent School District

Website

https://denisonisd.net

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Denison Independent School District is a public K-12 district serving 4,500+ students across 10 campuses in Denison, Texas. It delivers TEKS-aligned curriculum, CTE, AP, and special education programs, funded primarily by local property taxes and state per-pupil allocations.

Ownership category

akta.pro rank

Product category

K-12 Public Education

NAICS

Elementary and Secondary Schools (6111), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public School Districts (K–12) (EDADABAA)

akta.pro secondary industries

Public Special Education Schools & Programs (EDAJAAAH), Special Education Online / Virtual Schools & Remote Programs (EDAKAAAL), District Student Services Administration (Special Ed, Counseling, Health) (EDADABAJ)

Keywords

• Public K-12 education
• Career technical education
• Special education services
• Student assessment testing
• Advanced placement programs

Headquarters

HQ city

Denison

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Others

Revenue model

1. Property Tax Revenue: Primary funding source from local property taxes assessed on real estate within district boundaries. District adopts tax rates annually for maintenance and operations as well as debt service.
2. State Education Funding: Per-pupil state funding from Texas Education Agency based on average daily attendance and various weighted student categories including special education, career/technical education, and bilingual education.
3. Federal Grants: Federal funding including Title I (disadvantaged students), IDEA (special education), Indian Education Formula Grant ($54,012 for 2019-2020), and other federal programs.
4. Student Meal Fees: Revenue from paid student meals under Community Eligibility Program (CEP). Reduced price meals available for qualifying students. Summer feeding program also available.

Pricing tiers

Distribution channels5 records

Marketing channels8 records

Core offering

Denison Independent School District is a public K-12 school system that delivers comprehensive educational services across 10 campuses in Denison, Texas, serving more than 4,500 students. The district provides standard TEKS-aligned classroom instruction alongside Career & Technical Education pathways, Advanced Placement and Gifted & Talented programs, Special Education services, and student support services including food service, transportation, health services, and assessment/testing. Instruction is delivered in person at school facilities under a traditional calendar with District of Innovation flexibility for start dates.

Product overview

Denison Independent School District is a public K-12 education provider offering a unified portfolio of educational programs and services. The core offering is comprehensive K-12 educational instruction across nine schools (five elementary, one intermediate, one middle, and two high schools). The district provides specialized programs including Career & Technical Education (CTE) with 12 career pathways, Advanced Placement and gifted/talented programs, special education services, health services, and assessment/testing programs. Technology infrastructure is managed internally through a Technology Department, with platforms like PowerSchool for enrollment and Finalsite for web presence.

Differentiator

Problem solved

Functional benefit

Products and services

• K-12 Educational Programs

Quantifiable outcome

• Denison High School ranked in Top 10% of best public high schools in nation by Newsweek Magazine
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Texas Education Agency (TEA)coreStrategic or Co-development PartnerState education agency providing accountability standards, funding formulas, certification requirements, and regulatory oversight. District complies with TEA guidelines for testing (STAAR, TELPAS), accountability ratings, accreditation, and educator certification.
• Grayson CollegecoreStrategic or Co-development PartnerLocal community college partnership providing dual credit courses allowing Denison High School students to earn college credits while completing high school requirements. Enables seamless transition to higher education.
• Southeastern Oklahoma State UniversityminorStrategic or Co-development PartnerUniversity partnership referenced in staff backgrounds. Board member Shelle Cassell worked for the university after retirement from Grayson College.
• Denison Chamber of CommercecoreStrategic or Co-development PartnerActive partnership supporting community economic development and workforce pipeline. Board members serve on Chamber leadership. District supports local business community.
• Denison Development FoundationcoreStrategic or Co-development PartnerEconomic development organization with past Denison ISD board member leadership. Supports community growth and prosperity aligned with school district success.
• Denison Education FoundationcoreStrategic or Co-development PartnerNonprofit foundation supporting district through grants for innovative programs, scholarships for students (Texas Scholars program), and fundraising events (golf tournament). Socrates Scholar underwriting program with multiple giving levels.
• Boys & Girls Club of DenisonminorStrategic or Co-development PartnerCommunity organization serving youth. Multiple board members have served in advisory council roles. Partnership supports after-school programming.
• Texoma Health FoundationminorStrategic or Co-development PartnerLocal health foundation with board member Shelle Cassell serving on board. Supports community health initiatives including School Health Advisory Committee.
• Four Rivers OutreachminorStrategic or Co-development PartnerNonprofit organization where Board President Bob Rhoden serves as executive director. Provides workforce development services in Sherman, Texas area.
• Workforce Solutions TexomaminorStrategic or Co-development PartnerRegional workforce development board. Board President Bob Rhoden spent 18 years with organization prior to Four Rivers Outreach.
• Texas Association of School Boards (TASB)coreStrategic or Co-development PartnerState organization providing policy services, training, and resources for school board governance. District uses TASB Policy Service for policy manual maintenance.
• Region 10 Education Service CentercoreStrategic or Co-development PartnerRegional education service center providing support services including TRS ActiveCare health insurance administration for school district employees.
• Denison Public LibraryminorStrategic or Co-development PartnerLocal library partnership. Board member Brian Hander serves on Denison Public Library Advisory Board. District supports literacy initiatives.
• Texas Instruments (TI STEM Grant)coreStrategic or Co-development PartnerCorporate partnership through TI STEM Grant supporting science, technology, engineering, and mathematics education programs in the district.
• PowerschoolcoreTechnology or IntegrationStudent information system provider used for enrollment (registration.powerschool.com), Home Access Center for parents/students, and grade/attendance management.
• FinalsitecoreTechnology or IntegrationWebsite platform provider powering the official district website (denisonisd.net) with content management system for district communications.
• NutrislicecoreTechnology or IntegrationDigital menu platform providing online breakfast and lunch menus for Food Service department. Accessible via district website.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Howe ISD: Grayson County district with comparable K-12 footprint serving the Howe community. Direct regional peer for state accountability comparisons and resource sharing.
• Tom Bean ISD: Grayson County K-12 district in the same Education Service Center region (Region 10). Comparable operating environment and funding dynamics.
• Van Alstyne ISD: Grayson County-area district experiencing rapid enrollment growth. Comparable in scale and programs, competing for the same regional student population and workforce.
• Bells ISD: Small North Texas school district in Grayson County serving K-12 students. Comparable scale and operating model in same TEA region (Region 10).
• Sherman ISD: Adjacent Texas school district serving Sherman in Grayson County with comparable enrollment (~7,000 students) and similar demographic profile. Direct competitor for students, teachers, and CTE partnerships in the same labor market.
• Pottsboro ISD: Small Grayson County district operating K-12 schools serving the Pottsboro community. Comparable rural-suburban Texas school district with similar funding model and accountability framework.

Others

• Texas Education Agency: State regulatory authority overseeing all Texas public school districts including Denison ISD. Sets accountability standards, funding formulas, and certification requirements that govern district operations.

Emerging players

• Prosper ISD: Fast-growing North Texas district in Collin/Denton counties. While larger and faster-growing, it serves as a benchmark for innovative program design and CTE expansion in the broader North Texas region.
• Anna ISD: Growing North Texas district in Collin County with comparable demographic shift patterns. Useful peer for understanding how similar-sized districts scale operations and CTE offerings.
• Celina ISD: North Texas district in Collin/Denton counties experiencing rapid enrollment growth. Comparable Texas funding environment but at a different growth stage; useful for trajectory benchmarking.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/denisonisd
• LinkedInlinkedin.com/company/denison-isd-education-foundation-inc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Denison ISD