Blaum Bros Distilling

What Blaum Bros Distilling does

Blaum Bros. Distilling Co. is a family-owned craft distillery founded by brothers Matt and Mike Blaum in Galena, Illinois (founded circa 2012-2013), producing a portfolio of handcrafted spirits including HellFyre Vodka (jalapeño-habanero infused), White Rum, Straight Rye Whiskey, Straight Bourbon, and a Gin made via a proprietary technique of distilling each botanical separately before blending. Its flagship Oldfangled Knotter Bourbon has become a recurring limited-release product with a national collector following. The company operates two wholly-owned physical locations: the original Distillery & Tasting Room on US Highway 20 W and the 2022-opened Public House cocktail bar and restaurant on Main Street in downtown Galena, which includes the Brass Monkey upstairs lounge. Revenue is generated through direct-to-consumer channels — on-site spirit sales, paid distillery tours, the Bottle Your Own Bourbon experience, Public House food and beverage, branded merchandise, and an online store — supplemented by national wholesale distribution to hundreds of retail locations. Customers include craft-spirits tourists, walk-in dining and social patrons, and a national base of bourbon enthusiasts and collectors. The company is privately held by the founding family, with no institutional investment or parent company identified in the data.

Name

Blaum Bros Distilling

Legal name

Blaum Brothers Distilling Company LLC

Website

https://blaumbros.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Blaum Bros. Distilling Co. is a family-owned craft distillery in Galena, Illinois, producing handcrafted bourbon, rye, gin, vodka, and rum, and selling through its on-site tasting room, downtown Public House bar, distillery tours, Bottle Your Own Bourbon experience, and national retail distribution.

Ownership category

akta.pro rank

Product category

Craft Distillery Spirits

NAICS

Distilleries (31214), Beer, Wine, and Liquor Retailers (4453), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Spirits Distilling & Brands (CRADAIAC)

akta.pro secondary industries

Distilleries (Tasting Rooms) (THAFALAG), Spirits Distillery Tours & Tastings (Whiskey, Rum, Gin, Vodka) (THAJAGAF), Spirits/Cocktail Bars Operated by Producers (THAFALAJ), Producer-Owned Retail & Bottle Shops (On-site) (THAFALAL), Distilled Spirits Production & Distilling (AFAFAAAC)

Keywords

• Craft distillery
• Handcrafted spirits
• Bourbon whiskey
• Distillery tours
• Craft gin production

Headquarters

HQ city

Galena

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Spirits Production & Direct Sales: The company produces a range of handcrafted spirits (vodka, gin, rum, rye whiskey, bourbon) sold directly to consumers through its on-site distillery tasting room and retail shop, and at its downtown Public House bar. Spirits are also distributed across hundreds of retail locations nationally.
2. Distillery Tours & Experiences: Revenue from paid distillery tours (scheduled on specific days/times) and the immersive Bottle Your Own Bourbon experience, where guests personally bottle and label their own bourbon selection on-site.
3. On-site Food & Beverage (Public House): The downtown Public House serves craft cocktails, craft beers on tap, fine wines, and food, generating revenue from food and drink sales. The Brass Monkey upstairs lounge is part of the same venue.
4. Merchandise Sales: Sale of branded merchandise including glassware and exclusive souvenirs through the on-site gift shop and an online merch store.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Blaum Bros Distilling is a family-owned craft distillery that produces handcrafted spirits including straight bourbon, straight rye whiskey, gin, white rum, and HellFyre jalapeño-habanero infused vodka. The company sells these spirits directly to consumers through its on-site distillery tasting room, retail shop, and the downtown Public House cocktail bar, while also distributing to hundreds of retail locations nationally. It layers experiential offerings on top of production, including paid distillery tours and the immersive Bottle Your Own Bourbon experience.

Product overview

Blaum Bros Distilling Co. is a family-owned craft distillery producing handcrafted spirits including whiskey (straight bourbon, straight rye), gin, vodka (HellFyre infused), and white rum. The company operates a portfolio of complementary experiences including its main Distillery & Tasting Room located on US Highway 20 West in Galena, Illinois, and The Public House cocktail bar and restaurant on historic Main Street downtown. The company offers immersive visitor experiences such as distillery tours and the Bottle Your Own Bourbon Experience, allowing guests to participate in the production process. The spirits lineup features 7+ crafted spirit varieties.

Differentiator

Problem solved

Functional benefit

Brands

• HellFyre Vodka: Jalapeno-habanero infused vodka at 40% ABV (80 Proof)
• Oldfangled Knotter Bourbon
• Blaum Bros. Straight Rye Whiskey
• Blaum Bros. Straight Bourbon
• Blaum Bros. Gin
• Blaum Bros. White Rum

Products and services

• HellFyre Vodka A jalapeño and habanero infused vodka with toasted wheat, roasted jalapeños, and black peppercorn notes, bottled at 40% ABV (80 Proof).
• White Rum A white rum produced by the distillery, bottled at 45% ABV (90 Proof).
• Straight Rye Whiskey A straight rye whiskey featuring notes of mint, orange, white pepper, honey, vanilla cream, toffee, and clove, with a long warming spice finish at 50% ABV.
• Straight Bourbon A straight bourbon with tasting notes of buttered cornbread, vanilla bean, clove, cherry cobbler, oak char, toffee, caramel, and cinnamon, bottled at 50% ABV.
• Gin A craft gin made by distilling each botanical separately and then meticulously blending the resulting fractions together to achieve precise balance.
• Oldfangled Knotter Bourbon A blended, aged whiskey that helped establish Blaum Bros on the national bourbon map and has become a highly sought-after limited release with dedicated consumer followings.
• Distillery & Tasting Room The main production facility and tasting lounge where visitors can enjoy handcrafted drinks, spirit flights, and purchase merchandise and exclusive souvenirs, located at 9380 US Hwy 20 W, Galena, IL.
• The Public House A downtown Galena cocktail bar and restaurant featuring craft cocktails made with Blaum Bros spirits, craft beers on tap, fine wines, and food, including the Brass Monkey upstairs lounge.
• Distillery Tours Guided tours of the production facility where visitors can witness the milling, mashing, fermenting, and distilling process.
• Bottle Your Own Bourbon Experience An immersive hands-on experience where guests select a preferred barrel, proof, and personally bottle their own bourbon on-site, applying a custom personalized label as a keepsake.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• FEW Spirits: FEW Spirits is an Evanston, Illinois craft distillery producing bourbon, rye, gin, and whiskey — directly comparable to Blaum Bros on product mix and Midwest craft distillery positioning. Both operate tasting rooms and lean on experiential DTC sales.
• Koval Distillery: Koval is a Chicago craft distillery producing whiskey, gin, vodka, and liqueurs from organic grains with a tasting room. Comparable as a Midwest craft distillery with a diversified spirit lineup and DTC retail focus.
• Copper & Kings American Brandy Distillery: Louisville-based craft distillery producing brandy and other spirits, with an on-site bar and tasting room. Comparable mid-sized craft distillery combining production, hospitality, and DTC experiences.
• New Riff Distilling: Kentucky craft distillery producing bourbon, rye, and other whiskies with a tasting room and tours. Comparable on craft bourbon/rye focus, experiential tourism, and growing national distribution.
• Wilderness Trail Distillery: Kentucky craft bourbon and rye producer with on-site experiences and national distribution. Comparable craft whiskey producer focused on premium bourbon releases.
• Smooth Ambler Spirits: West Virginia craft distillery producing bourbon, rye, and gin with national distribution. Comparable mid-sized craft distillery with diversified spirit portfolio.
• Laws Whiskey House: Denver-based craft distillery producing bourbon, rye, and other whiskeys with on-site tasting room and national distribution. Comparable craft whiskey producer with DTC tourism focus.
• Rabbit Hole Distillery: Louisville craft bourbon and whiskey distillery with immersive visitor center and tours, and significant national distribution — comparable premium craft whiskey positioning with strong experiential component.
• Corsair Distillery: Nashville-based craft distillery producing whiskey, gin, vodka, and rum with on-site tasting room and national distribution. Comparable diversified craft spirit portfolio and DTC-experiential model.

Emerging players

• Castle & Key Distillery: Kentucky distillery offering immersive tours, tastings, gardens, and on-site hospitality — comparable experiential tourism-led craft distillery model rather than direct product overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/blaumbros
• Facebookfacebook.com/BlaumBrosDistilling

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blaum Bros Distilling