Chase New Homes
Chase New Homes is a privately held UK residential property developer, founded in 2005 and based in Welwyn Garden City, building new homes and conversions across the Home Counties and London for individual homebuyers, first-time buyers, and investors.
- Company typePrivate
- Founded2005
- HeadquartersWelwyn Garden City, United Kingdom
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Chase New Homes does
Chase New Homes Limited is a privately held UK residential and commercial property developer headquartered in Welwyn Garden City, Hertfordshire, operating since 2005. The company acquires land, secures planning permissions, and delivers new-build homes and conversions primarily across the Home Counties and London. Its active portfolio includes large apartment-led schemes such as Equinox at One One Six in Cockfosters (223 apartments), Claremont Quarter in Cricklewood (251 homes launching 2026), and The Waldens in Saffron Walden (96 homes including The Pine Building and The Old School House conversions), alongside house-led schemes in Cuffley and forthcoming mixed-use regeneration in Potters Bar. The company also operates a land acquisition service seeking sites from landowners and agents, handling office conversions, listed buildings, greenfield and brownfield opportunities.
The business model is straightforward unit-pricing: each home is sold at a fixed price (for example, £249,995-£684,995 at The Old School House, £289,995 at The Pine Building, from £399,995 at Claremont Quarter) either directly through on-site Sales Suites and Show Homes or via appointed selling agents such as Hamptons, Lanes Exclusive Homes, and Compass Elevation Homes. Revenue is recognized on legal completion of individual unit sales, with all homes covered by a 10-year Premier Guarantee warranty. Marketing is conducted through the company website, LinkedIn, Instagram, Facebook and YouTube, with show homes serving as the primary in-person conversion channel. The buyer base is segmented into individual first-time buyers, families upsizing, and investors across the Home Counties and London — there is no institutional or enterprise customer base. The company is wholly private-owned with no disclosed parent, external equity investors, or funding rounds in the source data, allowing rapid land-purchase decision-making relative to publicly listed peers. Industry recognition includes WhatHouse Awards Silver (2025), House Building Awards Silver (2024), and House Building Awards Bronze (2019). Revenue is not publicly disclosed; the active multi-site pipeline implies material multi-year revenue visibility concentrated in the £50M-£100M annual range with significant lumpiness tied to completion handovers.
Chase New Homes firmographics
Firmographics- Name
- Chase New Homes
- Legal name
- Chase New Homes Limited
- Website
- https://chasenewhomes.co.uk
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Chase New Homes is a privately held UK residential property developer, founded in 2005 and based in Welwyn Garden City, building new homes and conversions across the Home Counties and London for individual homebuyers, first-time buyers, and investors.
- Ownership category
- akta.pro rank
Chase New Homes industry classification
Industry- Product category
- Residential Property Development
- NAICS
- New Housing For-Sale Builders (236117), Residential Building Construction (23611)
- SIC
- Operative Builders (1531), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Single-Family Home Construction (Detached Homes) (IMAFABAA)
- akta.pro secondary industry
- Custom Home Building (IMAFABAC)
Keywords
Where Chase New Homes is headquartered
LocationHeadquarters
- HQ city
- Welwyn Garden City
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Chase New Homes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales
Revenue model
- Residential Property Sales: Chase New Homes generates revenue through the direct sale of newly constructed residential properties, including houses and apartments. Properties are sold at various price points depending on size, location, and development. The company sells through appointed selling agents and company-operated Sales Suites.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Claremont Quarter apartments starting from £399,995 |
| Unit Pricing | Pay-as-you-go | The Pine Building 2-bedroom apartments from £289,995 |
| Unit Pricing | Pay-as-you-go | Old School House apartments £249,995 to £684,995 |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Chase New Homes product offering
Product offeringCore offering
Chase New Homes is an independent UK residential property developer that builds and sells new-build houses and apartments across the Home Counties and London. The company specialises in both new-build construction and the sympathetic conversion of historic buildings (such as Victorian schools) into modern residential homes. It also offers land acquisition services for landowners, securing planning permissions and optimising site value.
Product overview
Chase New Homes is an award-winning property development company that has been building homes since 2005. The company operates as a single unified property development business rather than a platform-plus-modules architecture. Their portfolio consists of residential developments across the Home Counties and London, including The Waldens in Saffron Walden (featuring The Pine Building and The Old School House Apartments as sub-developments), Equinox at One One Six in Cockfosters, and Claremont Quarter in Cricklewood. They also offer land acquisition and development services for landowners, handling planning permissions and site development from office conversions to greenfield sites. The company is based in Welwyn Garden City and serves buyers across the Home Counties and London.
Differentiator
Problem solved
Functional benefit
Brands
- The Pine Building: Modern apartment development of 12 new 2-bedroom apartments with sleek, modern and spacious interiors in Saffron Walden.
Products and services
- The Waldens, Saffron Walden A development of 96 homes in Saffron Walden featuring 3 & 4 bedroom houses alongside 1, 2, 3 & 4 bedroom apartments, including sympathetic conversion of historic Victorian school buildings into apartments. Sold via appointed selling agent Compass Elevation Homes.
- The Pine Building A sub-development within The Waldens comprising 12 new 2-bedroom apartments with sleek, modern and spacious interiors, priced from £289,995 and sized 670–732 sq ft.
- The Old School House Apartments A sympathetic conversion of the historic Old School House providing 1, 2 and 3-bedroom apartments with individual layouts and features, priced £249,995 to £684,995 depending on size, floor and parking.
- Equinox at One One Six, Cockfosters A development of 223 one and two-bedroom apartments located 100 metres from Cockfosters tube station, featuring resident concierge, business lounge, work hub, two rooftop sky terraces and a residents' fitness suite. Sold via appointed selling agent Lanes Exclusive Homes.
- Claremont Quarter, Cricklewood A landmark development of 251 new homes comprising one to three-bedroom apartments in three separate mansion blocks, each with private outdoor terrace or balcony, set within landscaped public spaces. Prices from £399,995. Sold via appointed selling agent Hamptons.
- The Woolf Terraced 3-bedroom homes with open-plan family kitchen/diner, French doors onto rear garden, ranging 1,020–1,070 sq ft, located in Broxbourne, Hertfordshire.
- Land Acquisition Services A service offering for landowners and agents covering the acquisition of land with planning potential. The company secures planning permissions, optimises existing consents, and adds value across office conversions, listed buildings, greenfield and brownfield site developments.
Companies that use Chase New Homes
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
Chase New Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Chase New Homes partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Premier GuaranteecorePremier Guarantee provides a 10-year warranty on all Chase New Homes properties, ensuring quality assurance and buyer confidence in the company's new-build homes.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Chase New Homes competitors and assessment
Company assessmentBroad incumbents
- Berkeley Group: Large London and South East-focused residential developer building premium apartments and homes, directly comparable to Chase's Home Counties/London apartment-led model but at substantially greater scale and as a listed PLC.
- Barratt Redrow (Barratt Developments): UK's largest housebuilder, building new-build homes nationally including the Home Counties and London regions, serving similar individual homebuyer segments but with a much broader product range and volume footprint than Chase.
- Persimmon plc: Major UK national housebuilder with significant volume across the South East; comparable in customer segment (individual first-time buyers and upsizers) but operates at substantially greater scale.
- Taylor Wimpey: One of the UK's largest volume housebuilders with broad geographic coverage including the Home Counties; comparable in building new homes for individual sale but at materially greater scale and brand reach.
- Vistry Group (formerly Bovis Homes/Countryside Partnerships): UK housebuilder with a strong partnerships and mixed-tenure division developing homes including affordable housing; comparable in delivering large new-build communities across the South East.
Direct peers
- Bellway Homes: Mid-to-large UK PLC housebuilder focused on family housing across southern England including the Home Counties; comparable product mix (houses and apartments for individual buyers) and similar geographic overlap with Chase.
- Crest Nicholson: UK mid-market housebuilder developing family homes in southern England, particularly the South East and Home Counties; closely comparable in product type, customer base, and regional focus to Chase New Homes.
- Inland Homes: Smaller UK residential developer focused on partnerships and apartment-led schemes in southern England including Greater London, overlapping closely with Chase's Cockfosters and Cricklewood apartment product type.
- Avant Homes: Mid-market UK housebuilder delivering family homes across northern and central England and into the Home Counties, with comparable customer base of first-time buyers and movers; similar mid-tier positioning.
- Telford Homes: London-focused residential developer building apartment-led schemes in Greater London, closely aligned with Chase's Cockfosters and Claremont Quarter apartment-led development approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Chase New Homes social profiles
Digital presenceChase New Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chase New Homes leadership team
Management profileNumber of profiles
Chase New Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chase New Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chase New Homes
What does Chase New Homes do?
Chase New Homes is an independent UK residential property developer that builds and sells new-build houses and apartments across the Home Counties and London. The company specialises in both new-build construction and the sympathetic conversion of historic buildings (such as Victorian schools) into modern residential homes. It also offers land acquisition services for landowners, securing planning permissions and optimising site value.
Is Chase New Homes a public or private company?
Chase New Homes is a private company. It is classified as unknown and is currently operating.
When was Chase New Homes founded?
Chase New Homes was founded in 2005. It employs 101 to 250 people.
Where is Chase New Homes based?
Chase New Homes is headquartered in Welwyn Garden City, United Kingdom, in the Europe region.
How does Chase New Homes make money?
One revenue line is on record: residential Property Sales.
Who are Chase New Homes's main competitors?
Broad incumbents on record are Berkeley Group, Barratt Redrow (Barratt Developments), Persimmon plc, Taylor Wimpey and Vistry Group (formerly Bovis Homes/Countryside Partnerships). Direct peers are Bellway Homes, Crest Nicholson, Inland Homes, Avant Homes and Telford Homes.
Does Chase New Homes have an API?
No public API is recorded for Chase New Homes.
What industry is Chase New Homes in?
Chase New Homes's product category is Residential Property Development. Its primary akta.pro industry code is IMAFABAA, Single-Family Home Construction (Detached Homes), with a secondary code of IMAFABAC, Custom Home Building. Its NAICS code is 236117 and its SIC code is 1531.