What Skrum does

Skrum (株式会社Skrum) is a Tokyo-headquartered custom software development company founded in August 2017 by Representative Director Naoharu Tazawa (田澤 尚治), serving both Japanese enterprises — including multiple TSE Prime and Growth listed companies — and price-sensitive SMEs. Its services span four practices: web systems, mobile applications, business systems (production, sales, inventory, and core systems), and AI development. Skrum employs a hybrid "offshore joint development" delivery model in which Japanese engineers handle design and quality control while offshore teams handle implementation, and a distinctive "つくる前にわかる" (know-before-you-build) pre-sale prototype methodology that allows prospective clients to test sample systems before placing orders. The firm is ISO/IEC 27001:2013 certified (since May 2023) and has delivered projects including a Philippine local government resident registry system, live streaming VOD platforms handling hundreds of thousands of monthly PVs, and AI-powered demand forecasting systems for logistics operations.

Beyond services, Skrum operates four self-developed products: Skrum (a cloud-based OKR management SaaS), Qryppo (a cooperative live quiz app), SystemHuB (a B2B matching marketplace connecting development buyers with vendors, launched April 2024), and LeadDuck (an AI-powered inquiry form marketing automation SaaS, beta April 2024, GA October 2024). The technology stack spans PHP/Laravel, Java/Spring, JavaScript/TypeScript (React, Vue, Node), React Native, Flutter for mobile, Python for AI/ML, MySQL/PostgreSQL/Oracle/Firestore, and AWS infrastructure with Docker and nginx. Revenue is generated primarily through project-based professional services contracts (medium-scale systems at 1.5-7 million yen, enterprise projects in the tens of millions), supplemented by nascent SaaS subscription revenue from LeadDuck. The company is privately held, VC-backed by YJ Capital and East Ventures following a January 2018 third-party allocation, and has not raised additional institutional rounds since.

The go-to-market is direct enterprise field sales supported by content marketing (a technical developer blog and educational column articles), earned media placements on Japanese comparison platforms, and the SystemHuB marketplace channel. Distribution is single-country domestic (Japan) with one disclosed Southeast Asia (Philippines) government engagement. Customers are diversified across at least five verticals — education, logistics, retail, HR/staffing, and restaurant — though anonymized as "TSE listed [industry] company" in public materials, and the firm has no disclosed headcount or revenue figures.

Name

Skrum

Legal name

株式会社Skrum

Website

https://skrum.co.jp

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Skrum is a Tokyo-based custom software development firm providing web, mobile, business, and AI system development to Japanese enterprises (including TSE-listed companies), SMEs, and a Philippine government client, supplemented by proprietary SaaS products (LeadDuck, SystemHuB) and an offshore joint development delivery model.

Ownership category

akta.pro rank

Product category

Custom Software Development Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (5415)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Captive/Global In-House Center (GIC) Setup & Managed Services (BPAEAMAK)

Keywords

• Custom software development
• Web system development
• Mobile app development
• AI development services
• Business system development

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Custom Software Development Services: Skrum provides bespoke software development services including web systems, mobile applications, business systems, and AI development. Revenue is generated through project-based contracts with pricing based on scope, complexity, and development time. Medium-scale systems typically range from 150万 to 700万円, with enterprise projects reaching tens of millions of yen.
2. SystemHuB Platform: B2B matching service connecting companies seeking system development with development partners. AI-powered matching with no fees charged for successful matchmaking.
3. LeadDuck SaaS: AI-powered inquiry form marketing automation tool offered as a SaaS product. Beta version released April 2024, official version released October 2024.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Skrum (株式会社Skrum) provides custom software development services spanning web systems, mobile applications, business/core systems, and AI-powered solutions, with delivery through a hybrid onshore/offshore ("offshore joint development") model. The company also develops and operates proprietary SaaS products including LeadDuck (AI inquiry-form marketing automation) and SystemHuB (AI B2B matching for development projects). Service engagements cover requirements definition, design, development, testing, release, and ongoing maintenance, primarily for Japanese listed enterprises, SMEs, and government clients.

Product overview

Skrum (株式会社Skrum) is a Japanese software development company that operates both a portfolio of self-developed SaaS products and a custom development services business. Its self-developed product lineup includes: LeadDuck — an AI-powered B2B inquiry form marketing automation tool released in 2024; システムHuB — an AI-driven business matching platform for connecting companies ordering development projects with vendors; Skrum (スクラム) — a cloud-based OKR goal-setting SaaS tool; and Qryppo — a cooperative live quiz streaming app. The services business provides custom software development across four practice areas: Web Systems (membership sites, matching platforms, reservation/EC, VOD), Mobile Apps (native and hybrid), Business/Core Systems (ERP, inventory, sales management), and AI Development (IoT analytics, HR analytics, EC analytics). Skrum also operates a hybrid offshore-joint development model combining domestic quality control with offshore cost efficiency.

Differentiator

Problem solved

Functional benefit

Brands

• Skrum (スクラム): Cloud-based goal setting and management SaaS tool for companies to manage OKR (Objectives and Key Results).
• Qryppo (クリッポ)
• LeadDuck (リードダック)
• システムHuB

Quantifiable outcome

• Medium-scale projects typically complete in 3-5 months with budgets of 150万-700万円
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability12 records

Feature4 records

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Sun Asterisk: Sun Asterisk is a Japanese digital creative company that designs, develops, and operates custom digital products (web, mobile, AI) using a Japan–Vietnam hybrid delivery model. It competes head-to-head with Skrum for custom development and DX projects from Japanese corporates.
• Monstarlab: Monstarlab is a Tokyo-headquartered digital agency that builds custom web and mobile apps for Japanese enterprises and startups, with a large offshore engineering base in Vietnam. It is the most direct analogue to Skrum's hybrid offshore + custom development model.
• FRAMGIA: FRAMGIA is a Japanese-Vietnamese software development firm offering custom web, mobile, and AI development, with offshore delivery centers. It targets the same hybrid offshore / Japanese enterprise segment as Skrum.
• AVILEN: AVILEN is a Tokyo-based AI-focused company that provides custom AI/ML system development, DX consulting, and AI talent training for Japanese enterprises. It is directly comparable on Skrum's AI development service line.
• LIG: LIG is a Tokyo-based digital creative company providing web system development, mobile apps, and content production for Japanese clients including listed companies. It overlaps with Skrum's web system and matching/EC development offerings.

Broad incumbents

• NTT Data: NTT Data is one of the largest Japanese system integrators, offering enterprise-scale custom development, cloud, and AI services. It competes with Skrum for large Japanese enterprise and government projects as a broad incumbent.
• Nomura Research Institute (NRI): NRI is a major Japanese consulting and IT solutions firm providing large-scale custom system development, including AI and DX, to financial and enterprise clients. It competes with Skrum for high-end enterprise engagements.
• BIPROGY (formerly UNISYS Japan): BIPROGY is a mid-to-large Japanese system integrator offering custom system development, cloud, and outsourcing services to Japanese enterprises and government. It competes with Skrum in the same enterprise development market.

Emerging players

• AGEST: AGEST is a Japanese technology company offering software testing, QA, and DX development services. It overlaps with Skrum on the testing/QA portion of the custom development lifecycle and on enterprise DX engagements.
• Laboro.AI: Laboro.AI is a Tokyo-based custom AI solutions company that builds bespoke machine learning systems for Japanese enterprises across industries. It is directly comparable to Skrum's AI development service line.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Skrum