Fisher Real Estate

What Fisher Real Estate does

Fisher Real Estate is a privately held, full-service luxury real estate brokerage operating exclusively on Nantucket Island, Massachusetts, founded in 2016 and headquartered at 21 Main Street. The firm serves three primary customer segments: high-net-worth buyers of premium residential property (sales listings spanning approximately $1.75M to $19.95M+), property owners selling island real estate, and affluent vacationers seeking seasonal rentals (weekly rates from $2,500 to over $70,000). It monetizes through two distinct revenue streams: traditional real estate sales commissions on transactions and recurring vacation rental management fees on its managed rental book, supplemented by ancillary content marketing.

The company's core product is a website-based property listing and search platform (fishernantucket.com) that integrates sales inventory, vacation rental availability calendars, neighborhood filtering, and inquiry routing. Notable platform features include 3D/virtual tours on listings, live webcam feeds of Nantucket (Lower Main Street, Upper Main Street, First Congregational Church Tower), an internal agent dashboard, monthly market insights reports, a 2025 Year in Review publication, curated neighborhood guides, and a 2025 travel guide. The technology stack is conventional web CMS plus property search with no disclosed AI/ML, API, or mobile application.

Fisher operates a direct-to-consumer go-to-market motion: self-service property search on the website drives top-of-funnel discovery, with agent-assisted conversion for high-value sales and direct rental bookings for stays. Marketing channels include the company website, Facebook, Instagram, and an active blog/stories feed. The firm is small (1-10 employees), has no disclosed investors, parent company, M&A, or funding history, and is entirely concentrated in a single geography — Nantucket Island — making it both a focused local specialist and a high geographic-concentration bet on continued strength in the Nantucket luxury real estate market.

Name

Fisher Real Estate

Legal name

Fisher Real Estate Nantucket

Website

https://fishernantucket.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Fisher Real Estate is a privately held, full-service luxury real estate brokerage and vacation rental management firm serving Nantucket Island, Massachusetts, handling high-end property sales ($1.75M-$19.95M+), vacation rentals ($2,500-$70,000+/week), and market insights for affluent buyers, sellers, and seasonal visitors.

Ownership category

akta.pro rank

Product category

Luxury Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)

Keywords

• Luxury real estate brokerage
• Vacation rental management
• Residential property sales
• Nantucket real estate
• Property listing platform

Headquarters

HQ city

Nantucket

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Sales Commission: Traditional real estate brokerage收取房屋销售佣金，为卖方和买方代理服务
2. Vacation Rental Management: Manages vacation rental properties,收取管理费用或佣金

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Fisher Real Estate is a full-service Nantucket brokerage that represents buyers and sellers in luxury residential property transactions and manages a portfolio of short-term vacation rental properties on Nantucket Island. Customers access property listings and rental availability via the firm's website (fishernantucket.com) and are supported by licensed agents who close commission-based sales and rental bookings across all Nantucket neighborhoods.

Product overview

Fisher Real Estate Nantucket operates as a comprehensive real estate brokerage and vacation rental platform serving Nantucket island. The company's digital offering consists of a property listings platform (for buying and selling homes) integrated with vacation rental listings, supplemented by market intelligence tools, neighborhood guides, live webcam feeds, and a travel guide. The core product is the listing platform with property search capabilities, while value-added services include market insights, neighborhood guides, and an agent dashboard for internal use. The platform also features webcams of the island for visitors to view current conditions.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Property Sales Brokerage Full-service representation for buyers and sellers of luxury residential properties on Nantucket Island, with sales listings ranging from approximately $1.75M to $19.95M+ across all major neighborhoods, supported by agent-driven transactions, 3D/virtual tours, and market insight reporting.
• Vacation Rental Management Short-term vacation rental listing and management service for premium Nantucket properties, with weekly rates ranging from $2,500 to $70,000+, seasonal pricing (shoulder vs. peak), availability calendars, and direct online booking inquiry across all Nantucket neighborhoods.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Coldwell Banker: Major national brokerage with a long-standing Nantucket presence. Overlaps with Fisher on residential sales and rental listings on the island and competes for the same local agents.
• Compass: Technology-forward national luxury real estate brokerage with an active Nantucket office. Compass competes directly with Fisher for high-end listings, agent talent, and buyer representation in the same Nantucket neighborhoods.
• Sotheby's International Realty: Global luxury real estate brand with established Nantucket franchise(s). Competes directly with Fisher for ultra-luxury listings in the $5M–$20M+ segment and brings an international luxury buyer network.
• Berkshire Hathaway HomeServices: Large national brokerage network operating in Nantucket. Competes with Fisher across price points, leveraging the broader Berkshire Hathaway brand and cross-market agent referrals.
• Douglas Elliman: Luxury East Coast real estate brokerage with Nantucket operations. Directly comparable to Fisher in target customer (high-net-worth buyers), listing type (luxury coastal homes), and vacation-rental-adjacent service model.
• William Raveis: Family-owned luxury brokerage covering coastal New England including Nantucket. Competes with Fisher on high-end listings and brings a similar regional-expert positioning at greater scale.
• Vacasa: Largest U.S. vacation rental management company. Directly competes with Fisher's rental management line of business on Nantucket and offers owners a national-scale alternative to a local property manager.
• Atlantic East Nantucket Real Estate: Independent Nantucket-focused brokerage competing head-to-head with Fisher for listings, rental management contracts, and buyer representation in the same neighborhoods.
• The Beachway Company: Local Nantucket real estate firm offering sales and rental services. Comparable to Fisher in scale, business model, and island-specific positioning as a competing boutique brokerage.

Broad incumbents

• Airbnb: Global short-term rental marketplace that enables Nantucket homeowners to self-manage rentals, potentially disintermediating Fisher's property management offering for owners who prefer a do-it-yourself model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/fisherrealestatenantucket
• Instagraminstagram.com/fishernantucket
• Xx.com/fishernantucket
• LinkedInlinkedin.com/company/fisher-real-estate

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fisher Real Estate