Spark Fitness and Tennis Club

What Spark Fitness and Tennis Club does

Spark Fitness and Tennis Club is a privately held, dual-location fitness and tennis operator headquartered at 307 Lowell Street, Andover, Massachusetts, with a second club at 815 Turnpike St, North Andover, founded in 2019. The business combines adult and youth tennis instruction, Andover CrossFit programming, group fitness classes (Strength, Cardio, Mobility, Combo, Zumba), personal training, and a youth programming stack (CrossFit Kids, Junior Athlete Performance, Youth Weightlifting, Small Group Performance Training). Adjacent revenue streams include Spark Sports & STEAM Summer Camp (ages 4.5-9), birthday parties ($300-$450), Parents' Night Out, HYROX training, and the data-driven Speed Performance Lab for high school athletes. Customer segments span active adults, families with children, CrossFit enthusiasts, tennis players, and youth athletes across the greater North Shore Massachusetts market.

The technology stack is operational rather than differentiated: ClubCloud for class booking and member management, InBody for body composition analysis, Kinotek for 3D movement screening, and SugarWOD for workout tracking — accessible through a member portal. New members onboard through a structured four-step Spark Start process. Pricing is published and varies by location and commitment length, with monthly memberships ranging from $39-$209, one-time CrossFit introductory packs at $135, per-class and per-court fees, and summer camp weekly rates of $339-$619. Marketing relies on community events, Instagram (@sparkfitnessma), free day-pass trials, and word-of-mouth.

The company is independently owned and operated by founders Adam Mold (President and CEO), Janelle Boksanski (Chief Operating Officer), and Kelli Vossler (Chief Performance Officer), supported by a leadership team of 9 executives and a total staff of 51-100 employees. No external funding rounds, M&A activity, patents, awards, or regulatory actions are disclosed. Distribution is purely direct-to-consumer through two physical clubs and online booking, with strategic partnerships extending reach into youth hockey (Andover Hockey Association) and underserved Lawrence youth (Serving Stars NJTL).

Name

Spark Fitness and Tennis Club

Legal name

Spark Fitness and Tennis Club

Website

https://sparkfitnessandtennis.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Spark Fitness and Tennis Club is a privately held, dual-location fitness and tennis operator in Andover and North Andover, MA, offering tennis instruction, CrossFit, group fitness, personal training, and youth programs to active adults, families, and CrossFit and tennis enthusiasts across greater North Shore Massachusetts.

Ownership category

akta.pro rank

Product category

Health and Fitness Club Services

NAICS

Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYMPAKABAF

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Professional Sports Teams & Clubs

SECONDARYHSADABAA

HIIT & Circuit Bootcamps

Home & Personal Services/Fitness, Wellness & Personal Training/Group Fitness & Bootcamps

SECONDARYTHAAAKAM

Adventure Multi-Sport Camps & Skills Academies

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/Adventure Sports & Activity Centers (Paragliding, Skydiving, Surf Schools)

Keywords

• Fitness club memberships
• Tennis instruction programs
• CrossFit training
• Group fitness classes
• Youth sports programs

Headquarters

HQ city

Andover

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Subscriptions: Monthly recurring revenue from membership subscriptions including General, Spark Fitness, and CrossFit tiers with various commitment lengths and pricing
2. Per-Class Fees: Pay-per-class options for non-members and members purchasing additional classes; includes court time rental at $60/hour for tennis
3. Summer Camp Programs: Revenue from Spark Sports & STEAM Summer Camp with weekly pricing for half-day ($339) and full-day ($619) options, plus extended care
4. Birthday Party Packages: Party hosting services for children ages 2-8 with different pricing tiers: Mighty Mights (ages 2-4) at $300 and CrossFit Kids (ages 5-8) at $450
5. Personal Training: One-on-one and small group personal training sessions with certified trainers, available as add-on to membership
6. Locker Rental: Daily and monthly locker rentals at $20/month or $200/year
7. Youth Programs: Structured youth fitness programs including CrossFit Kids, Junior Athlete Performance, Intro to Strength & Conditioning, Youth Weightlifting, and Small Group Performance Training with session-based pricing

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Spark Fitness and Tennis Club operates two physical fitness and tennis club locations in Andover and North Andover, Massachusetts, offering tennis instruction (youth and adult), CrossFit classes, group fitness classes, personal training, youth athletic development, birthday parties, and summer camps. Members access services via recurring memberships, per-class fees, court rentals, and pay-as-you-go programs, with onboarding supported by InBody and Kinotek assessments through the Spark Start program.

Product overview

Spark Fitness and Tennis Club is a dual-location fitness center (Andover and North Andover, MA) offering a comprehensive portfolio of fitness and tennis services. The core offering combines tennis programs (youth and adult instruction, match play, Learn Rally Play progression system), Andover CrossFit (with unlimited and 12-class membership tiers), and group Spark Fitness classes (Strength, Cardio, Mobility, Combo). The club differentiates through specialized programs including HYROX race training, Speed Performance Lab (data-driven athletic development), youth fitness programs (CrossFit Kids, Junior Athlete Performance, Youth Weightlifting), birthday parties, and Spark Sports & STEAM Summer Camp. New members onboarding includes Spark Start with InBody and Kinotek assessments. Memberships range from general access to comprehensive CrossFit Unlimited plans.

Differentiator

Problem solved

Functional benefit

Brands

• Andover CrossFit: CrossFit training program offered at the Andover location, featuring group classes, open gym times, and programming for experienced CrossFitters
• Spark North Andover
• Learn, Rally, Play
• HYROX Training
• Spark 105
• Aerobic Doubles
• Serving Stars NJTL
• Spark Sports & STEAM Summer Camp
• Speed Performance Lab
• Spark Summer Court Fee Special

Products and services

• General Membership General access membership to the fitness area and tennis booking privileges at the Andover and North Andover locations, with $39/month on a 12-month commitment or $49/month month-to-month, plus a $49 joining fee. Includes locker room and sauna access.
• Spark Fitness Membership Membership tier providing access to Spark Fitness group classes at both locations. SFU (unlimited Spark Fitness classes) is $139/month or $99/12-month; SF12 (12 classes/month) is $99/12-month, and includes unlimited Zumba.
• CrossFit Membership Membership tier for Andover CrossFit programming. CFU (unlimited CrossFit + Spark Fitness classes plus full Andover facility access) is $199-$209/month; CF12 (12 CrossFit classes per month) is $169-$179/month.
• Tennis Programs Comprehensive tennis instruction and match play programs for adults and youth of all skill levels, including the Learn Rally Play progression (L1, L2, L3), Aerobic Doubles, Spark 105, private lessons, and court rentals at $60/hour.
• Youth Tennis Programs Structured youth tennis progression including Sparklers (ages 4-6, Foam/Red Ball), Spark 7-9 (Orange Ball), Spark 10-12 (Green Ball), Spark Teens (Yellow Ball), and Tournament Training (ages 12+).
• Andover CrossFit CrossFit training program featuring in-house professional programming, Olympic weightlifting, gymnastics, and high-intensity metabolic conditioning with unlimited and 12-class membership options.
• Personal Training One-on-one and small group personal training (3-5 athletes) with certified trainers, covering goal setting, injury rehabilitation, and personalized fitness guidance as an add-on to membership.
• Fitness Classes Group fitness class offerings including Strength (Spark Strength, Inferno, Inferno Tone, Move More), Cardio (Spin, Stride, Zumba), Mobility (Yoga, Stretch), and Combo classes (LIT Inferno, Sweat Zones, Community WOD, S3, S2).
• Youth Fitness Programs Age-appropriate youth fitness programs including CrossFit Kids (ages 5-8), Junior Athlete Performance (ages 12-15), Intro to Strength & Conditioning (ages 9-11), Youth Weightlifting (ages 12-14), and Small Group Performance Training.
• Spark Start Onboarding Program Four-step new member onboarding including health questionnaire, InBody body composition scan, Kinotek 3D movement assessment, program review, and club integration. Included with membership.
• Birthday Parties Birthday party hosting packages: Mighty Mights for ages 2-4 at $300 for a 2-hour party (up to 50 people) including bouncy house and small obstacle course, and CrossFit Kids for ages 5-8 at $450 for a 2-hour coach-led fitness and tennis party (17 kids included, $20 each additional).
• Spark Sports & STEAM Summer Camp Summer camp for children ages 4.5-9 combining daily sports and fitness activities with hands-on STEAM and enrichment experiences. Half-day $339/week (8:30am-12pm); full-day $619/week (8:30am-3:30pm) with $50 extended care option.
• Speed Performance Lab Eight-week data-driven speed development program for high school athletes featuring Sprint Mechanics Assessment Score (S-MAS), video analysis, and sprint gate technology for acceleration and velocity metrics, with sessions at the Lower Shawsheen Track.
• HYROX Training Training program preparing members for HYROX fitness races featuring HYROX Engine, HYROX Base, HYROX Complete, and Sweat Zones HX8 classes, plus a free Sunday HYROX Run Club.
• Parents' Night Out Childcare event for kids ages 3-12 featuring active games, tennis and fitness challenges, themed activities, and movie time from 5:30-9:00 PM. Pricing is $70 for one child, $126 for two children, and $18 for each additional child.

Quantifiable outcome

• Comprehensive fitness assessment included with membership through Spark Start onboarding program
• +1 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Andover Hockey Association (AHA)coreStrategic or Co-development PartnerSpark Fitness provides strength and conditioning coaching for AHA hockey athletes in two age groups (10-12 and 12+). Sessions focus on sprints, jumps, agility, power, and conditioning with 6-week training blocks and progress testing. Discounted rates for AHA athletes across youth programs including summer camp.
• Serving Stars NJTLminorStrategic or Co-development PartnerServing Stars is an NJTL (National Junior Tennis and Learning) program that offers free/low cost tennis, athlete training, life and academic skill programming to young people from Lawrence. Spark serves as a venue and program partner for Serving Stars activities.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/sparkfitnessma
• Facebookfacebook.com/sparkfitnessma

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spark Fitness and Tennis Club