Carter Eye Center

What Carter Eye Center does

Carter Eye Center is a private, single-location ophthalmology practice headquartered at 4633 N. Central Expressway, Suite 300, Dallas, Texas, serving patients in the Dallas-Fort Worth metro area. Founded by Dr. Harvey Carter, MD, who has performed advanced eye surgery in Dallas for more than 30 years, the practice is positioned around two core surgical offerings — LASIK vision correction and cataract surgery with premium lifestyle intraocular lenses — supported by a broader menu of general ophthalmology services including presbyopia treatment, glaucoma diagnosis and treatment, retina services, dry eye management (including Meibomian Gland Dysfunction evaluation), and suture-free pterygium removal using fibrin glue and AmnioGraft.

Operationally, Carter Eye Center runs as a direct-to-consumer healthcare practice with a consultative sales motion. Patients are acquired through the practice website (built and maintained by Glacial Multimedia), organic social channels (Facebook, Instagram, YouTube), physician/OD referrals, patient testimonials, and SEO targeting DFW-area LASIK and cataract keywords. The practice offers free in-person and remote consultations (phone, Skype, FaceTime) and supports a 'one person at a time' surgical approach. Patient financing is enabled primarily through CareCredit, supplemented by cash/check discounts, credit cards, FSA/HSA, Medicare, and most insurance plans. Marketing operations include cookie-based remarketing via AdRoll and an accessibility widget from UserWay, with a patient portal integrated through a third-party iPortal platform.

The business model is a professional services / elective surgical practice: revenue is generated per procedure (LASIK, cataract surgery with premium IOLs, pterygium removal) and per visit (comprehensive eye exams, glaucoma and dry eye management), with no disclosed subscription, SaaS, or licensing revenue streams. Pricing is quote-based rather than publicly disclosed. The practice holds memberships in professional associations including AAO, ASCRS-ASOA, the Texas Medical Association, and ISRS, but reports no patents, awards, regulatory actions, funding rounds, or M&A activity. The practice is physician-owned with no disclosed external investors or parent company.

Name

Carter Eye Center

Legal name

Carter Eye Center

Website

https://cartereyecenter.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Carter Eye Center is a physician-owned, single-location ophthalmology practice in Dallas, Texas, led by Dr. Harvey Carter, MD. It serves DFW-area patients with LASIK, cataract surgery with premium IOLs, and general eye care, supported by remote consultations and CareCredit financing.

Ownership category

akta.pro rank

Product category

Ophthalmology Services

NAICS

Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Ophthalmology Clinics (Medical & Surgical Eye Care) (HLAKAKAC)

akta.pro secondary industries

Optometry Clinics (Primary Eye Care) (HLAKAKAB), Ambulatory Surgery Centers (Ophthalmic/Outpatient Eye Surgery) (HLAKAKAO)

Keywords

• LASIK surgery
• Cataract surgery
• Vision correction
• Ophthalmology services
• Eye care treatments

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. LASIK Surgery: One-time surgical procedure fees for laser eye surgery to correct vision. The practice offers customized LASIK procedures with pricing that combines expertise, experience, and advanced technology at affordable rates.
2. Cataract Surgery: Surgical removal of cataracts with premium lens options. Over 2 million cataract procedures performed annually, with customized approaches for each patient.
3. General Ophthalmology Services: Comprehensive eye care including eye exams, glaucoma treatment, dry eye treatment, retina services, and presbyopia correction
4. Patient Financing: The practice offers CareCredit financing allowing patients to pay for procedures in monthly installments. Also accepts flex spending accounts, health savings accounts, and most insurance plans.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Carter Eye Center is a single-location ophthalmology practice in Dallas, Texas that provides laser vision correction (LASIK), cataract surgery with premium lifestyle lens implants, and comprehensive general eye care services. Offerings include presbyopia treatment, glaucoma diagnosis and treatment, retina services, dry eye treatment, and pterygium removal, all delivered by Dr. Harvey Carter and his clinical team. The practice emphasizes individualized treatment plans through its Carter Cares Advantage program.

Product overview

Carter Eye Center is a single-location ophthalmology practice in Dallas, Texas, led by Dr. Harvey Carter. The practice offers a comprehensive range of eye care services centered around two primary surgical procedures: LASIK (laser vision correction) and cataract surgery (with lifestyle lens options). Supporting these core offerings are general ophthalmology services including presbyopia treatment, glaucoma care, retina services, dry eye treatment, and pterygium removal. The practice provides patient convenience features such as remote consultations (via phone, Skype, FaceTime), a patient portal for record access, and various financing options through CareCredit. The Carter Cares Advantage program represents their patient-focused care philosophy.

Differentiator

Problem solved

Functional benefit

Brands

• Carter Cares Advantage: A patient care and experience program emphasizing customized quality eye care and excellent patient experience, representing the practice's core values.

Products and services

• LASIK
• Cataract Surgery
• General Ophthalmology
• Presbyopia Treatment
• Glaucoma Diagnosis and Treatment
• Retina Services
• Dry Eye Treatment
• Pterygium Treatment and Removal

Quantifiable outcome

• 20/20 vision achievable after LASIK surgery
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• CareCreditcoreGTM or Marketing PartnerCareCredit is offered as the primary healthcare financing partner, providing patients with low monthly payment plans for procedures not covered by insurance, including LASIK. Carter Eye Center displays CareCredit branding and provides application links on their website.
• American Academy of OphthalmologyminorOthersProfessional membership organization - Carter Eye Center displays AAO logo on their website indicating professional membership and adherence to AAO standards.
• ASCRS-ASOAminorOthersProfessional membership organization - American Society of Cataract and Refractive Surgery / American Society of Ophthalmic Administrators. Displayed on website footer.
• Texas Medical AssociationminorOthersState medical association membership - Carter Eye Center displays TMA logo indicating membership in this Texas medical professional organization.
• ISRSminorOthersInternational Society of Refractive Surgery - professional membership organization displayed on website.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Mann Eye Institute: Large DFW-based ophthalmology practice offering LASIK, cataract surgery with premium IOLs, and comprehensive eye care. Direct competitor in the same metro with overlapping service portfolio including cataract and vision correction procedures.
• Kleiman Evangelista Eye Center: DFW-area ophthalmology and refractive surgery practice specializing in LASIK, cataract surgery, and lifestyle lens options. Competes head-to-head in the same Dallas-Fort Worth metro with analogous service mix.
• Key-Whitman Eye Center: Dallas-based ophthalmology practice with strong cataract and refractive surgery focus including LASIK and premium lens implants. Operates in the same geography and patient demographic with comparable specialty surgical offerings.
• TLC Laser Eye Centers: National LASIK-focused chain offering laser vision correction across multiple U.S. metros. Direct competitor on laser vision correction services with similar one-time procedure fee revenue model and consumer marketing approach.
• LasikPlus: One of the largest U.S. LASIK providers with multiple locations, focused exclusively on laser vision correction. Competes directly for LASIK patient volume through aggressive pricing, financing partnerships, and standardized clinical protocols.
• The LASIK Vision Institute: National LASIK chain with broad U.S. footprint offering laser vision correction and serving cash-pay elective patients. Comparable business model focused on high-volume, single-procedure refractive surgery.
• Bowden Eye Center: Regional ophthalmology practice with LASIK, cataract, and dry eye offerings. Comparable independent-practice model with similar surgeon-led branding and elective-plus-medical service mix.
• Woolfson Eye Institute: Surgeon-led refractive and cataract surgery practice in the Southeast U.S. offering LASIK, lifestyle lenses, and comprehensive eye care. Comparable founder-driven specialty practice with premium positioning.

Regional players

• Eye Center of Texas: Houston-based ophthalmology practice group offering LASIK, cataract, and general eye care. Similar Texas-based specialty practice competing for the broader Texas elective vision correction patient pool.

Others

• American Academy of Ophthalmology (referral directory): Professional society to which Carter Eye Center holds membership. Provides patient referral directory and clinical practice standards that funnel patients to member ophthalmologists including Carter Eye Center.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/CarterEyeCenterTX
• Facebookfacebook.com/cartereyecenter
• Instagraminstagram.com/cartereyecenter
• Xx.com/cartereyecenter
• LinkedInlinkedin.com/company/carter-eye-center

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carter Eye Center