Preval AG
Pr\u00e9val AG is a family-owned, vertically integrated agribusiness operating 36 subsidiaries across animal feed, livestock, meat processing, crops, transportation, and consumer brands. It is the stated leader in North American veal production, employing 1,200 people across Canada, the United States, and Brazil.
- Company typePrivate
- Founded-
- HeadquartersSaint-hyacinthe, Canada
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Preval AG does
Pr\u00e9val AG is a family-owned, vertically integrated agribusiness headquartered in Saint-Hyacinthe, Quebec, operating 36 diversified agricultural subsidiaries across six segments: Animal Feed (Les aliments Serval Canada, NRV, Les aliments Promix), Horticulture and Field Crops (Les pommes de terre du T\u00e9miscamingue, Les c\u00e9r\u00e9ales Normandins, Les Champs de l'Avenir), Farming (D\u00e9limax veaux lourd, Bergerie Richelieu/Bergemax, Napierveau), Transformation/Processing (Abattoir St-Germain, Jacques Forget, Les cuirs D\u00e9limax International), Transportation (Transport Dofax Lt\u00e9e), and Consumer Brands (Montpak International, Catelli Brothers, Volaille Novo, Ferme Bunny Farms, Downey Farms, COHN Produce/Farms). The company employs 1,200 people across 51 nationalities in Canada (Quebec, Ontario), the United States (Massachusetts, New Jersey, Wisconsin), and Brazil (S\u00e3o Paulo). Founded on a vision of founder and CEO Fabien Fontaine, who imagined the vertically integrated model at age 16, Pr\u00e9val AG is the stated leader in veal production in North America and was recognized as one of Canada's Best Managed Companies in 2021. The business is run jointly by the three Fontaine brothers: Fabien (animal production and field crops), Donald (transportation and horticulture), and Alexandre (meat processing and marketing).
Preval AG firmographics
Firmographics- Name
- Preval AG
- Legal name
- Préval AG
- Website
- https://prevalag.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pr\u00e9val AG is a family-owned, vertically integrated agribusiness operating 36 subsidiaries across animal feed, livestock, meat processing, crops, transportation, and consumer brands. It is the stated leader in North American veal production, employing 1,200 people across Canada, the United States, and Brazil.
- Ownership category
- akta.pro rank
Preval AG industry classification
Industry- Product category
- Meat Production and Agribusiness
- NAICS
- Animal Slaughtering and Processing (31161), Poultry Processing (311615), Animal Food Manufacturing (3111), Hog and Pig Farming (1122)
- SIC
- Agricultural Prod-Livestock & Animal Specialties (200), Poultry Slaughtering And Processing (2015), Agricultural Production-Crops (100)
- akta.pro primary industry
- Livestock & Poultry Nutrition (Feed & Premixes) (HLAMAHAD)
- akta.pro secondary industries
- Offal & Variety Meats Processing (Liver, Kidney, Heart, Tongue, Tripe) (AFANAJAA), By-Product & Offal Processing (Edibles: Variety Meats) (AFANABAJ), Specialized Dairy Nutrition Base Powder & Premix Manufacturing (Vitamin/Mineral/Functional Premixes) (AFAHAHAJ)
Keywords
Where Preval AG is headquartered
LocationHeadquarters
- HQ city
- Saint-hyacinthe
- HQ country
- Canada
- HQ region
- North America
Offices4 records
Markets served
Preval AG business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Meat Products Sales: Revenue from processing and selling veal, beef, lamb, chicken, pork, and turkey products through consumer brands and wholesale channels
- Horticulture and Field Crops: Revenue from vegetable production, potato production, and grain processing including conventional and organic grains
- Transportation Services: Transportation fleet (Transport Dofax Ltée) for livestock and food products, serving internal operations
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
Preval AG product offering
Product offeringCore offering
Préval AG is a vertically integrated agri-food company that produces, processes, and distributes meat (veal, beef, lamb, chicken, pork, turkey), vegetables, potatoes, grains, and animal feed through 36 diversified agricultural subsidiaries. Operating a "farm to fork" model, the company controls every step from animal feed and livestock farming through meat processing to wholesale distribution to grocery retailers, warehouse clubs, and foodservice operators.
Product overview
Preval AG is a vertically integrated agri-food company operating 36 diversified agricultural subsidiaries across six business segments: Animal Feed, Horticulture and Large-Scale Farming, Farming & Company, Transformation (meat processing), Transportation, and Consumer Brands. The company operates on a "farm to fork" model, controlling production from livestock and crop cultivation through meat processing and distribution. Consumer-facing products include Montpak International, Catelli Brothers, Volaille Novo, Ferme Bunny Farms, Downey Farms, and COHN Produce/Farms. The company employs 1,200 people across operations in Canada, the USA, and Brazil.
Differentiator
Problem solved
Functional benefit
Brands
- Montpak International: Veal, lamb, and beef meat processing. Products sold at grocery stores and Costco.
- Catelli Brothers
- Volaille Novo
Products and services
- Montpak International Consumer brand for veal, lamb, and beef meat products processed and packaged for distribution through grocery stores and Costco warehouse clubs.
- Catelli Brothers Consumer brand for veal and lamb processing based in Collingswood, New Jersey, USA, distributing through retail and foodservice channels.
- Volaille Novo Consumer brand for chicken processing based in Varennes, Québec, featuring innovative chicken preparation methods.
- J&G Foods Specialty and organic case-ready fresh meat products based in Sutton, Massachusetts, USA, added to the portfolio through a November 2021 acquisition.
- Ferme Bunny Farms Vegetable production farm based in Saint-Hyacinthe, Québec, supplying produce through Préval's distribution network.
- Downey Farms Potato production company based in Melancthon, Ontario, supplying potatoes through Préval's distribution network.
- COHN Produce / Farms Produce and farming operation based in Alliston, Ontario, supplying fruits and vegetables through Préval's distribution network.
- Animal Feed Products Milk replacer, animal nutrition, and micronized grain products produced by Les aliments Serval Canada (Louiseville), NRV (Ixonia, Wisconsin), and Les aliments Promix (Wickham) for use in Préval's vertically integrated livestock operations and external customers.
- Transportation Services (Transport Dofax Ltée) Livestock and food product transportation services based in La Présentation, Québec, supporting internal operations and external customers.
Companies that use Preval AG
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Preval AG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Preval AG partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- J&G FoodscoreAcquisition of J&G Foods' assets, a supplier of case-ready fresh meat based in Sutton, Massachusetts. The deal expands Préval's North American portfolio to include J&G's specialty and organic meat offerings, with leadership roles for J&G's current management team remaining in place.
Scale indicators6 records
Recent moves4 records
Expansion highlights6 records
Preval AG competitors and assessment
Company assessmentDirect peers
- Maple Leaf Foods: Canadian vertically integrated protein company operating across pork, poultry, and prepared meats with strong sustainability positioning. Most direct comparable given shared Canadian base, multi-species protein model, and branded retail presence.
- Olymel: Quebec-based pork and poultry processor owned by La Coop f\u00e9d\u00e9r\u00e9e, with slaughtering, further processing, and branded retail products. Highly comparable due to overlapping product mix, Quebec footprint, and mid-market North American distribution.
Broad incumbents
- JBS USA: One of the largest global meat processors (beef, pork, poultry, lamb) with vertically integrated operations across the Americas. Comparable on multi-species protein processing, scale, and geographic spread, though far larger and publicly listed.
- Tyson Foods: U.S. publicly listed protein company with vertically integrated beef, pork, chicken, and prepared foods operations. Comparable on integrated farm-to-fork model, branded retail presence, and multi-species protein mix, though much larger scale.
- Cargill: Privately held global agribusiness with animal nutrition, livestock, and meat processing operations across North America. Comparable on vertical integration, animal feed + livestock + processing model, and family/founder-style private ownership.
- Perdue Farms: Privately held U.S. poultry company with integrated breeding, feed, farming, processing, and branded retail products. Comparable on vertically integrated poultry model, premium branding, and private/family ownership profile.
- Hormel Foods: U.S. publicly listed branded foods company with diversified protein portfolio including turkey, pork, and prepared meats. Comparable on multi-protein branded retail offerings and foodservice distribution.
- Smithfield Foods (WH Group): Vertically integrated pork producer and processor in the U.S., owned by WH Group. Comparable on farm-to-fork pork model, multi-protein processing capabilities, and large foodservice/retail customer base.
Regional players
- Agropur Cooperative: Large Quebec-based dairy cooperative producing milk, ingredients, and dairy nutrition products including milk replacers. Comparable on Canadian footprint and overlap in milk replacer/animal nutrition adjacencies to Pr\u00e9val's Serval subsidiary.
Emerging players
- Butterball: North America's largest turkey producer with vertically integrated farming and processing. Comparable on turkey production and consumer-branded protein presence, though narrower species focus than Pr\u00e9val.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Preval AG compliance and trust
Trust signalCompliance9 records
Preval AG financial estimates
Financial estimateRevenue estimate
Valuation estimate
Preval AG leadership team
Management profileNumber of profiles
Profiles3 records
Preval AG subsidiaries and ownership
Company hierarchySubsidiaries26 records
Preval AG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Preval AG M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Preval AG
What does Preval AG do?
Préval AG is a vertically integrated agri-food company that produces, processes, and distributes meat (veal, beef, lamb, chicken, pork, turkey), vegetables, potatoes, grains, and animal feed through 36 diversified agricultural subsidiaries. Operating a "farm to fork" model, the company controls every step from animal feed and livestock farming through meat processing to wholesale distribution to grocery retailers, warehouse clubs, and foodservice operators.
Is Preval AG a public or private company?
Preval AG is a private company. It is classified as family owned and is currently operating.
When was Preval AG founded?
Preval AG was founded in -1. It employs 1 to 10 people.
Where is Preval AG based?
Preval AG is headquartered in Saint-hyacinthe, Canada, in the North America region.
How does Preval AG make money?
Three revenue lines are on record. Meat Products Sales are the primary driver. The others are horticulture and Field Crops and transportation Services.
Who are Preval AG's main competitors?
Direct peers on record are Maple Leaf Foods and Olymel. Broad incumbents are JBS USA, Tyson Foods, Cargill, Perdue Farms, Hormel Foods and Smithfield Foods (WH Group). Agropur Cooperative is listed as a regional player. Butterball is listed as an emerging player.
Does Preval AG have an API?
No public API is recorded for Preval AG.
What industry is Preval AG in?
Preval AG's product category is Meat Production and Agribusiness. Its primary akta.pro industry code is HLAMAHAD, Livestock & Poultry Nutrition (Feed & Premixes), with a secondary code of AFANAJAA, Offal & Variety Meats Processing (Liver, Kidney, Heart, Tongue, Tripe). Its NAICS code is 31161 and its SIC code is 200.