Hjørring Bibliotekerne

What Hjørring Bibliotekerne does

Hjørring Bibliotekerne is the municipal public library system serving Hjørring Kommune (Hjørring Municipality) in the North Denmark Region of Denmark. It operates five branches — Hjørring (the main branch in the Metropol building on Østergade 30), Hirtshals, Sindal, Løkken, and Vrå — plus pickup points distributed across the municipality. The system lends physical books, films, and games, and provides computer/internet access, study spaces, and event venues, with free membership available to all residents and visitors via health card, ID, or MitID authentication.

The library's core technology layer is the eReolen digital lending platform, which was integrated directly into the hjbib.dk website in March 2025 and provides access to 71,120 e-books, 42,096 audiobooks, 4,976 podcasts, 260 comics, and 109 graphic novels, with a monthly borrowing quota of 12 e-books and 12 audiobooks per user. The Prøv-knappen (Try Button), launched May 2025, allows pre-borrow previews. Standard integrations include Webtrends for analytics, YouTube for video, Spotify for podcast hosting, and MitID for identity. Self-service library access is available outside staffed hours at four of the five branches.

Revenue is structurally derived from municipal tax appropriations via Hjørring Kommune; ancillary fee income is generated from venue rentals (Salen hall: 600-1,500 DKK), paid events (25-50 DKK per participant), and Café Lige efter Bogen. Services to end users are free. The library serves four primary segments: children and youth (via Sommerbogen, Byg & Hyg, school programs), adults and seniors (digital inclusion via Digital Hjælp For Alle, reading clubs), schools (curriculum-linked visits, Børnevalget), and community health partners (Sundhedsplejen collaborations). The go-to-market is community-led, driven by exhibitions (Vikingesommer, SPACE), reading campaigns, workshops, and partnerships with schools, health services, and cultural organizations, with marketing conducted via the website, Facebook, Instagram, and printed seasonal programs.

Name

Hjørring Bibliotekerne

Legal name

Hjørring Bibliotekerne

Website

https://hjbib.dk

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Hjørring Bibliotekerne is the municipal public library system of Hjørring Kommune, Denmark, operating five branches and an integrated digital lending platform (eReolen) that serves all municipality residents free of charge through physical and digital lending, community programming, and digital inclusion services.

Ownership category

akta.pro rank

Product category

Public Library Services

NAICS

Libraries and Archives (51921), Libraries and Archives (519210)

akta.pro primary industry

Public Library Operations & Community Branch Management (EDAEAGAC)

akta.pro secondary industries

Public Libraries & Information Services (BPAIACAO), Interlibrary Loan (ILL) & Resource Sharing Operations (EDAEAGAK), Library & Education Audiobook Distribution (Public Libraries, Schools, Academic) (MPAJAIAE)

Keywords

• Public library services
• Digital lending platform
• Community reading programs
• Library branch network
• Digital inclusion services

Headquarters

HQ city

Hjørring

HQ country

Denmark

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Public Municipal Funding: Hjørring Bibliotekerne is a public library system funded primarily through municipal taxes and public budgets allocated by Hjørring Kommune. Services are free or low-cost to the public.
2. Room and Facility Rental: The library rents out spaces such as Salen (the main hall in Hjørring) and meeting rooms. Rental fees range from 600 DKK (daytime, up to 4 hours) to 1,500 DKK (evening) plus additional hourly rates. Café Lige efter bogen operates as a separate cafe within the library premises.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Hjørring Bibliotekerne is a municipal public library system providing free circulation of physical books, films, and games across five branches and pickup points. It also delivers digital lending of e-books, audiobooks, podcasts, comics, and graphic novels via the eReolen platform integrated into the library website. The library offers community programs including children's reading campaigns, exhibitions, workshops, digital skills training, and venue rental for events.

Product overview

Hjørring Bibliotekerne is a public library system consisting of five branches (Hjørring, Hirtshals, Sindal, Løkken, and Vrå Bibliotek) plus pickup points. The library offers physical lending of books, films and games alongside digital services through eReolen, which provides e-books, audiobooks, podcasts, comics and graphic novels integrated directly into the website. The system provides community services including digital assistance (Digital Hjælp For Alle), café facilities (Café Lige efter Bogen), and rentable event spaces. Seasonal programs like Sommerbogen reading campaign and Vikingesommer exhibition engage the community. Users access services via MitID authentication and can use materials across all branches through inter-library loans.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Sommerbogen reading campaign: children who read 3 books, complete 10 reading challenges, and submit 3 book reviews receive a free book and are entered into prize drawings including 'empty a bookstore in 5 minutes' and a cinema trip for the whole class.
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor.

• Grøn Guide i HjørringminorStrategic or Co-development PartnerHjørring Bibliotek collaborated with Grøn Guide i Hjørring on the debate event 'Fik vi naturen tilbage?' (September 2026) about the municipality's wild nature project, bringing together nature guides and community participants.
• Hjørring Musiske SkoleminorStrategic or Co-development PartnerCo-organized the 'Syng dig glad med dit spædbarn' (Sing yourself happy with your infant) program, where a music educator from Hjørring Musiske Skole taught parents and infants singing and bonding through music in three-session courses.
• Sangkraft HjørringminorStrategic or Co-development PartnerPartner in the 'Syng dig glad med dit spædbarn' infant singing program, providing musical expertise alongside Hjørring Musiske Skole.
• Sundhedsplejen i Hjørring KommuneminorStrategic or Co-development PartnerCollaborated on the 'Syng dig glad med dit spædbarn' infant singing program, bringing health visitors together with parents and infants in a community setting.
• MovieHouse HjørringminorGTM or Marketing PartnerMovieHouse Hjørring provided the cinema trip prize for the Sommerbogen 2026 reading campaign — the local prize for Hjørring Bibliotek's participants was a cinema outing for the entire class with free film choice and children's menus.
• Danmarks Naturfredningsforening (Danish Nature Conservation Association)minorStrategic or Co-development PartnerParticipated in the panel discussion 'Fik vi naturen tilbage?' about Hjørring Kommune's wild nature transformation project, contributing expertise on biodiversity and nature policy.
• Forfatterweb.dkminorOthersThe library references Forfatterweb.dk as an external resource for author information (e.g., J.R.R. Tolkien profile linked from the Nordic mythology in fantasy article).

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Others

• eReolen: National Danish digital lending platform for e-books and audiobooks jointly operated by Danish public libraries. Directly integrated into Hjørring's website as their digital collection backbone — an enabling infrastructure partner rather than a competitor.
• Danmarks Biblioteksforening: Danish Library Association — the national sector body representing Danish public libraries and co-administering national initiatives like eReolen and Sommerbogen. Comparable as the industry-association peer governing shared infrastructure and programming used by Hjørring.

Direct peers

• Roskilde Bibliotekerne: Public library system serving Roskilde Municipality. Comparable as a Danish municipal library network with multi-branch operations, digital lending via eReolen, and community/cultural programming targeted at families and schools.
• Helsingør Kommunes Biblioteker: Public library system serving Helsingør Municipality in the Capital Region. Comparable Danish municipal library network with multi-branch lending, eReolen digital access, and community programming in a similarly-sized municipality context.
• Aalborg Bibliotekerne: Public library system serving Aalborg Municipality in the North Denmark Region. Directly comparable as a Danish municipal library network offering multi-branch physical lending, digital collections via eReolen, and community programming, but at a meaningfully larger scale than Hjørring.
• Københavns Biblioteker: Copenhagen's public library system, including the landmark Black Diamond / Royal Danish Library. Comparable as a Danish municipal library with extensive digital lending, cultural programming, and branch network, though serving a much larger urban population.
• Silkeborg Biblioteker: Public library system serving Silkeborg Municipality in the Central Denmark Region. Comparable as a mid-sized Danish municipal library with branch network, digital lending, and community programming in a non-urban catchment.
• Aarhus Kommunes Biblioteker: Public library system for Aarhus Municipality, Denmark's second-largest city. Operates a multi-branch network with eReolen digital lending, exhibitions, and events — directly comparable operating model with a broader urban footprint.
• Odense Biblioteker: Public library system serving Odense Municipality in the Region of Southern Denmark. Comparable as a Danish municipal multi-branch library network using eReolen for digital lending and offering community events, exhibitions, and children's programming.

Broad incumbents

• Storytel: Leading commercial audiobook and e-book subscription service with strong Nordic market share. Comparable as a digital reading platform competing for the same user attention, though operating as a paid subscription model rather than public service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/hjbib
• Instagraminstagram.com/hjbib

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hjørring Bibliotekerne