Coldwell Banker Paradise
Coldwell Banker Paradise is a real estate company providing real estate brokerage services.
- Company typePrivate
- Founded1953
- HeadquartersVero Beach, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Coldwell Banker Paradise does
Coldwell Banker Paradise is a privately held, full-service Florida real estate brokerage operating as a franchisee of Coldwell Banker Real Estate LLC under the Schmidt Family of Companies conglomerate. Founded in 1953 and headquartered in Satellite Beach, Florida, the firm employs 251–500 staff and serves residential buyers and sellers, luxury property clients, commercial property investors, and relocation customers across Brevard, Indian River, St. Lucie, and Martin counties — covering more than 30 Florida communities including Vero Beach, Melbourne, Stuart, Palm Bay, and Fort Pierce. The legal entity is Schmidt Real Estate, LLC, DBA Coldwell Banker Paradise.
The company's product portfolio spans the full transaction lifecycle: traditional residential brokerage, the Coldwell Banker Global Luxury program for high-net-worth properties, a dedicated commercial brokerage sub-brand (cbcparadise.com) covering industrial, retail, hospitality, office, and agricultural assets, plus ancillary mortgage origination, title services, property management, and relocation services. The technology stack is a consumer-facing web platform with property search, agent directory, drive-time search, and the Move Meter relocation-cost calculator — primarily franchise-provided tooling rather than proprietary differentiation.
Revenue is generated predominantly through standard real estate commissions on closed transactions (typically split among listing agent, buyer's agent, and brokerage), supplemented by recurring property management fees and professional services income from mortgage and title operations. Distribution is hybrid: a network of independent affiliated agents provides direct sales coverage across Florida communities, while the website and Coldwell Banker global network (100,000+ agents across 41 countries) drive inbound lead flow. Strategic positioning emphasizes brand credibility, local market knowledge, and one-stop-shop service integration rather than technology or pricing differentiation.
Coldwell Banker Paradise firmographics
Firmographics- Name
- Coldwell Banker Paradise
- Legal name
- Schmidt Real Estate, LLC
- Website
- http://flcoldwellbanker.com
- Company type
- Private
- Founded year
- 1953
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Coldwell Banker Paradise is a real estate company providing real estate brokerage services.
- Ownership category
- akta.pro rank
Where Coldwell Banker Paradise is headquartered
LocationHeadquarters
- HQ city
- Vero Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Coldwell Banker Paradise business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Real Estate Commissions: Traditional real estate brokerage commission model where the company and its agents earn commissions on completed property transactions (both sales and purchases). Commission rates are typically split between listing agent, buyer's agent, and brokerage.
- Property Management Services: Ongoing property management fees for residential and commercial properties under management
- Mortgage and Title Services: Ancillary services including mortgage origination and title services for real estate transactions
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Commission Structure |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Coldwell Banker Paradise product offering
Product offeringCore offering
Coldwell Banker Paradise is a full-service Florida real estate brokerage providing residential, luxury, and commercial property sales, purchases, property management, mortgage and title services, and relocation assistance. The firm operates as a franchisee of the Coldwell Banker brand, leveraging a network of independent agents across Florida's Brevard, Indian River, St. Lucie, and Martin counties, supported by a consumer-facing website with property search and agent directory tools.
Product overview
Coldwell Banker Paradise is a full-service Florida real estate brokerage firm operating as part of the Schmidt Family of Companies, a network of four Coldwell Banker affiliates in Florida. The company offers a unified portfolio of real estate services organized around its core brokerage operations: residential real estate transactions, Coldwell Banker Global Luxury for high-value properties, and Commercial Real Estate Services. Supporting these core offerings are integrated services including Mortgage and Title Services, Property Management, and Relocation Services. The company also provides consumer-facing tools such as Move Meter (moving cost calculator), CB Books (educational resources), CB Blog (market insights), and Training & Education programs for affiliated agents. The Coldwell Banker Paradise brand is complemented by specialized sub-brands like Bridgehampton Vero Beach for luxury properties in that area.
Differentiator
Problem solved
Functional benefit
Brands
- Coldwell Banker Global Luxury: Luxury real estate marketing program with global network presence
- Coldwell Banker Sunstar Realty
- Coldwell Banker Premier Properties
- Coldwell Banker The Amelia Group
Products and services
- Residential Real Estate Services Traditional home buying and selling services for residential properties across Florida communities served by Coldwell Banker Paradise agents.
- Coldwell Banker Global Luxury Luxury real estate marketing program leveraging Coldwell Banker's global network of 100,000 independent agents across 41 countries and territories, with bespoke marketing strategies for high-value properties.
- Commercial Real Estate Services Commercial property services covering industrial, retail, hospitality, office, and agriculture sectors, accessible through a dedicated commercial platform at cbcparadise.com.
- Mortgage and Title Services Integrated mortgage financing and title services to support property transaction completion for buyers and sellers.
- Property Management Property management services for residential and commercial property owners and investors, including tenant relations and maintenance coordination.
- Relocation Services Relocation assistance services for individuals and families, including corporate relocation packages, moving to or within the Florida market.
- Bridgehampton Vero Beach Luxury property brand specializing in high-end properties in the Vero Beach area under the Coldwell Banker Paradise umbrella.
Companies that use Coldwell Banker Paradise
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles4 records
Coldwell Banker Paradise technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Coldwell Banker Paradise partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Coldwell BankercoreColdwell Banker Paradise operates as a franchisee of the Coldwell Banker brand, leveraging the global brand name, marketing resources, technology platforms (CBCworldwide.com, Blueprint portal), and network of 100,000+ independent sales associates across 41 countries and territories.
Scale indicators4 records
Recent moves4 records
Expansion highlights5 records
Coldwell Banker Paradise competitors and assessment
Company assessmentBroad incumbents
- Coldwell Banker Real Estate: The franchisor and global parent brand of Coldwell Banker Paradise. It provides the brand, technology platforms (Blueprint, CBCworldwide.com), Global Luxury program, and global referral network that Coldwell Banker Paradise leverages; directly comparable as the parent system.
Direct peers
- Century 21 Real Estate: One of the largest global residential real estate franchise brands with a strong Florida presence. Directly comparable as a competing franchised brokerage network with similar commission-based economics and consumer-facing brand positioning.
- RE/MAX: Global franchised real estate brokerage with deep Florida agent counts and similar commission-split model. Competes for the same agents, sellers, and buyers in the same Florida counties as Coldwell Banker Paradise.
- Keller Williams Realty: Largest US real estate franchise by agent count, with significant Florida market share and an agent-centric, technology-forward model. Directly comparable franchised brokerage competing in Florida residential and luxury segments.
- Berkshire Hathaway HomeServices: National franchised brokerage leveraging the Berkshire Hathaway brand, with a meaningful Florida agent network including Florida-specific affiliates. Competes head-to-head in residential, luxury, and relocation services.
- Sotheby's International Realty: Premier global luxury real estate brand. Directly comparable to Coldwell Banker Paradise's Global Luxury program for high-net-worth Florida property buyers and sellers seeking global marketing reach.
Emerging players
- Compass: Tech-forward national real estate brokerage that has expanded aggressively into Florida. Competes for top-producing agents and luxury listings with proprietary technology and a venture-backed growth model.
- eXp Realty: Cloud-based, agent-centric brokerage with no traditional brick-and-mortar model and a strong Florida presence. Competes on agent economics and is a credible alternative to franchise-based brokerages like Coldwell Banker Paradise.
Regional players
- Dale Sorensen Real Estate: Large independent Florida brokerage operating across the Treasure Coast and Brevard/Indian River counties — direct overlap with Coldwell Banker Paradise's service area. Comparable regional competitor for residential and luxury listings.
- Premier Sotheby's International Realty: Largest Sotheby's-affiliated brokerage in Florida, focused on luxury residential markets including the Gulf Coast and select east-coast counties. Directly comparable to the luxury real estate segment Coldwell Banker Paradise competes in via Global Luxury.
Market position
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Coldwell Banker Paradise social profiles
Digital presenceColdwell Banker Paradise compliance and trust
Trust signalCompliance2 records
Coldwell Banker Paradise financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coldwell Banker Paradise leadership team
Management profileNumber of profiles
Coldwell Banker Paradise subsidiaries and ownership
Company hierarchySubsidiaries3 records
Coldwell Banker Paradise funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coldwell Banker Paradise M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coldwell Banker Paradise
What does Coldwell Banker Paradise do?
Coldwell Banker Paradise is a full-service Florida real estate brokerage providing residential, luxury, and commercial property sales, purchases, property management, mortgage and title services, and relocation assistance. The firm operates as a franchisee of the Coldwell Banker brand, leveraging a network of independent agents across Florida's Brevard, Indian River, St. Lucie, and Martin counties, supported by a consumer-facing website with property search and agent directory tools.
Is Coldwell Banker Paradise a public or private company?
Coldwell Banker Paradise is a private company. It is classified as family owned and is currently operating.
When was Coldwell Banker Paradise founded?
Coldwell Banker Paradise was founded in 1953. It employs 251 to 500 people.
Where is Coldwell Banker Paradise based?
Coldwell Banker Paradise is headquartered in Vero Beach, United States, in the North America region.
How does Coldwell Banker Paradise make money?
Three revenue lines are on record. Real Estate Commissions are the primary driver. The others are property Management Services and mortgage and Title Services.
Who are Coldwell Banker Paradise's main competitors?
Coldwell Banker Real Estate is listed as a broad incumbent. Direct peers are Century 21 Real Estate, RE/MAX, Keller Williams Realty, Berkshire Hathaway HomeServices and Sotheby's International Realty. Emerging players are Compass and eXp Realty. Regional players are Dale Sorensen Real Estate and Premier Sotheby's International Realty.
Does Coldwell Banker Paradise have an API?
No public API is recorded for Coldwell Banker Paradise.