At the Helm Training
- Company typePrivate
- Founded1980
- HeadquartersStuart, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
At the Helm Training firmographics
Firmographics- Name
- At the Helm Training
- Legal name
- At The Helm Training
- Website
- https://atthehelmtraining.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
At the Helm Training industry classification
Industry- Product category
- Maritime Safety Training
- NAICS
- Support Activities for Water Transportation (4883)
- SIC
- Services-Educational Services (8200), Water Transportation (4400)
- akta.pro primary industry
- Pilot Training, Certification & Medical/Fitness Services (TLAHAGAI)
Keywords
Where At the Helm Training is headquartered
LocationHeadquarters
- HQ city
- Stuart
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
At the Helm Training business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- On-Water Boat Handling Training: 4-hour hands-on training courses for boats 17-40 ft. Priced at $775 for 2 people on customer's boat, or $900 with use of training boat at various locations.
- Owner/Operator Multi-Day Training: 6+ hour multi-day immersive courses for vessels over 40 ft. Priced starting at $850/day, with mate assistance at $350/day extra and Check Ride at $650/day.
- Online Boating Safety Education: NASBLA-approved online certification course. State-specific enrollment in 20+ states. 3-4 hour completion time.
- Boat/Yacht Delivery Services: Vessel relocation services across U.S. and Caribbean. Master Captain and mate provided. Starting at $650/day. Owner can receive training during delivery for $1000/day.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | On-Water Boat Handling Course - Customer's Boat |
| Unit Pricing | Pay-as-you-go | On-Water Boat Handling - Training Boat Options |
| Unit Pricing | Pay-as-you-go | Owner/Operator Multi-Day Course |
| Unit Pricing | Pay-as-you-go | Boat/Yacht Delivery Service |
| Subscription | Pay-as-you-go | Online Boating Safety Course |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
At the Helm Training product offering
Product offeringCore offering
At the Helm Training delivers personalized, on-water boating safety and handling training on customers' own vessels through a nationwide network of 50+ USCG-licensed Master Captains. Offerings include a 4-hour On-Water Boat Handling Course (17-40 ft), multi-day Owner/Operator Training (vessels over 40 ft), a NASBLA-approved Online Boating Safety Education course, USCG Captain's License eLearning preparation, and professional yacht/boat delivery and relocation services across the U.S. and Caribbean.
Product overview
At The Helm Training is a marine safety training company offering a portfolio of training courses and services. The core offerings include three distinct training products: (1) On-Water Boat Handling Training, a 4-hour hands-on course for boats 17-40 feet; (2) Owner/Operator Training, a multi-day immersive course for vessels over 40 feet; and (3) an Online Boating Safety Education ID Course, a NASBLA-approved eLearning certification. The company also provides USCG Captains' License preparation through Mariners Learning System. Complementing the training programs is a Yacht & Boat Delivery & Relocation Service that delivers vessels across the U.S. and Caribbean. The company operates through a network of 50+ USCG-licensed Master Captains.
Differentiator
Problem solved
Functional benefit
Products and services
- On-Water Boat Handling Training
Quantifiable outcome
- Insurance companies accept training sign-off for coverage requirements
- +1 more outcomes
Companies that use At the Helm Training
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
At the Helm Training technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
At the Helm Training partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Chapman School of SeamanshipcorePremier maritime training institution with 53+ years of experience offering hands-on mariner training and USCG MMD license preparation. Also trains NSBC instructors.
- National Safe Boating Council (NSBC)coreLeading non-profit organization dedicated to boating safety and education since 1958. Offers NASBLA/USCG sanctioned courses and hosts International Boating and Water Safety Summit.
- Tres Martin Performance Boat Inc.coreSpecializes in training for high-performance boats traveling 40-200 mph. Established in 2003 with over 30 years industry experience providing practical training for thousands of students annually.
- Mariners Learning SystemcorePartner for USCG Captain's License eLearning system. Enables online exam completion without in-person USCG testing. At The Helm Training serves as Avid Boater Influencer Partner.
- BoatUS FoundationcoreNationally recognized boating safety organization providing accredited courses that are accepted for state boating education requirements.
- Florida Fish and Wildlife Conservation Commission (FWC)coreState agency regulating Florida boating. At The Helm Training offers FWC-approved boating safety ID courses for Florida residents.
- NASBLAcoreNational Association of State Boating Law Administrators. At The Helm Training's curriculum is NASBLA-approved. CEO John Dial is member of NASBLA Enforcement & Education Committee.
- RecademicscoreOnline learning platform hosting At The Helm Training's NASBLA-approved boating safety courses for 20+ states. Enables flexible, self-paced certification.
- Sirius SignalminorSafety product partner offering distress signaling and safety products for boaters.
- The Qualified CaptainminorBoating gear retailer and marketing affiliate offering safety equipment and resources.
- Uncharted Supply Co.minorWater safety gear affiliate partner providing emergency supplies and first aid kits referenced in training content.
- 3NationsminorPartner organization in the boating training network.
- BOAT BOSSminorBoating lifestyle platform with podcast, boat tests, and events. Offers training information to their audience.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
At the Helm Training competitors and assessment
Company assessmentBroad incumbents
- BoatUS Foundation: Nationally recognized boating safety non-profit offering accredited boating safety courses; comparable to At The Helm's online certification arm and listed accreditation partner.
- America's Boating Club (US Power Squadron): Long-standing non-profit providing boating safety education and USPS courses across a national chapter network; directly competes with At The Helm's online safety certification while serving a broader membership audience.
Direct peers
- Chapman School of Seamanship: Premier U.S. maritime training institution offering hands-on mariner training and USCG license prep; directly comparable captain-school offering and listed strategic training partner of At The Helm.
- Boat-Ed (Kalkomey): Largest U.S. provider of state-approved online boating safety courses; directly competes with At The Helm's NASBLA-approved online certification across 20+ states and is also a minor platform partner via Recademics integration.
- Starpath School of Seamanship: Independent maritime training provider specializing in recreational boating courses and navigation training; competes with At The Helm in owner/operator and recreational captain education.
- Boaters Academy: Online boating safety education provider offering NASBLA-approved state courses; directly competes with At The Helm's online certification business in the same consumer segment.
- Olson Maritime Academy: U.S. maritime training provider offering hands-on captain courses and licensing prep; similar service mix targeting recreational and professional captains.
Emerging players
- Tres Martin Performance Boat Inc. High-performance boat training specialist (40-200 mph) operating at the more performance-oriented end of the boating training market; listed strategic training partner of At The Helm with narrow but overlapping use case.
Others
- Mariners Learning System: eLearning provider for USCG Captain's License preparation enabling online exam completion; At The Helm is an Avid Boater Influencer Partner and offers Mariners' USCG prep as part of its catalog.
Regional players
- International Yachtmaster Sailing School: U.K.-based yachtmaster and recreational boating training operation offering similar captain-level courses; comparable curriculum with primarily U.K./European footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
At the Helm Training social profiles
Digital presenceAt the Helm Training financial estimates
Financial estimateRevenue estimate
Valuation estimate
At the Helm Training leadership team
Management profileNumber of profiles
Profiles3 records
At the Helm Training funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
At the Helm Training M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about At the Helm Training
What does At the Helm Training do?
At the Helm Training delivers personalized, on-water boating safety and handling training on customers' own vessels through a nationwide network of 50+ USCG-licensed Master Captains. Offerings include a 4-hour On-Water Boat Handling Course (17-40 ft), multi-day Owner/Operator Training (vessels over 40 ft), a NASBLA-approved Online Boating Safety Education course, USCG Captain's License eLearning preparation, and professional yacht/boat delivery and relocation services across the U.S. and Caribbean.
Is At the Helm Training a public or private company?
At the Helm Training is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was At the Helm Training founded?
At the Helm Training was founded in 1980. It employs 11 to 50 people.
Where is At the Helm Training based?
At the Helm Training is headquartered in Stuart, United States, in the North America region.
How does At the Helm Training make money?
Four revenue lines are on record. On-Water Boat Handling Training is the primary driver. The others are owner/Operator Multi-Day Training, online Boating Safety Education and boat/Yacht Delivery Services.
Who are At the Helm Training's main competitors?
Broad incumbents on record are BoatUS Foundation and America's Boating Club (US Power Squadron). Direct peers are Chapman School of Seamanship, Boat-Ed (Kalkomey), Starpath School of Seamanship, Boaters Academy and Olson Maritime Academy. Tres Martin Performance Boat Inc. is listed as an emerging player. Mariners Learning System is listed as an others. International Yachtmaster Sailing School is listed as a regional player.
Does At the Helm Training have an API?
No public API is recorded for At the Helm Training.
What industry is At the Helm Training in?
At the Helm Training's product category is Maritime Safety Training. Its primary akta.pro industry code is TLAHAGAI, Pilot Training, Certification & Medical/Fitness Services. Its NAICS code is 4883 and its SIC code is 8200.