Mediass

What Mediass does

Mediass S.p.A. is an Italian insurance brokerage founded in 1996 in Pescara by Francesco Pirocchi and 100% Italian-capital owned. The company operates through the IO (Indipendenza Organizzata) franchise model, a network of over 90 independently operated partner branches across Italy — expanded from 70 branches in 2016 — supplemented by company offices in Pescara (headquarters), Milan, and Rome, and a first owned retail showroom (Mediass Store) opened in Pescara in December 2022. Mediass generates revenue primarily through transaction-based brokerage commissions on insurance policies placed with retail, SMB, corporate, and public-sector clients via carrier agreements with major Italian and international insurers.

The company structures its offering through six specialized divisions — Aziende (businesses), Enti Pubblici (public entities), Credito e Cauzioni (credit and surety), Welfare, Famiglia (families), and Professionisti (professionals, including a dedicated RC Professionale e Cyber Risks Business Unit) — and provides the Risparmiopolizza.com web platform to enable IO partners to search, compare, quote, and issue policies digitally. The Firma Elettronica service, launched in January 2021, adds Advanced Electronic Signature (OTP-based) and Graphometric signature capabilities to support paperless workflows. Mediass reports serving over 200,000 clients including 700 private companies and 200 public administrations.

The business model is commission-based with no public pricing; insurance products are quote-driven and tailored to individual risk profiles. Marketing relies on the franchise footprint, an annual Mediass Convention (2022 edition headlined by Prima Assicurazioni as main sponsor alongside MetLife and AIG), industry-event sponsorships, and a professional-association engagement program. The company is led by CEO Gianluca Graziani (formerly Director General, succeeding founder Francesco Pirocchi) with Raffaele Bonanni (former CISL Secretary General) serving as President since 2016; it holds ISO 9001:2015 certification accredited by ACCREDIA, complies with IVASS Regulation 51/2022, and is GDPR-compliant.

Name

Mediass

Legal name

Mediass S.p.A.

Website

https://mediass.it

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Mediass S.p.A. is an Italian insurance brokerage founded in 1996, operating a network of 90+ IO partner branches across Italy. It serves individuals, families, businesses, public entities, and professionals through six specialized divisions and the Risparmiopolizza.com digital platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Pescara

HQ country

Italy

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Brokerage Commissions: Mediass earns commissions from insurance companies for placing policies with retail customers (individuals, families), professionals, businesses (Aziende), and public entities (Enti Pubblici). The network of 90+ branches issues policies through carrier agreements, generating brokerage fees on each transaction.
2. Surety and Credit Insurance: The Credito e Cauzioni division places surety bonds and credit insurance for public and private clients, earning commissions on each placement and ongoing management fees.
3. IO Network Partnership Fees: Mediass recruits insurance intermediaries into its IO (Indipendenza Organizzata) franchise network. Partners operate under the Mediass brand using the Risparmiopolizza.com platform, contributing to the network's overall brokerage volume and revenue.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Mediass is an Italian insurance brokerage company that designs and delivers multi-line insurance solutions through a network of 90+ independent partner branches (Filiali) and the Risparmiopolizza.com digital platform. It places and manages policies for businesses, public entities, professionals, families, and individuals via agreements with major Italian and international insurance carriers. Specialized divisions cover corporate risk, public procurement, surety and credit, welfare, family, and professional liability.

Product overview

Mediass is an Italian insurance brokerage company operating as a multi-division structure with a network of over 90 branches across Italy. The core offering centers on the Risparmiopolizza.com web-based platform for insurance policy management, supplemented by an electronic signature service (Firma Elettronica) launched in January 2021. The company serves distinct market segments through specialized divisions: Aziende (businesses), Enti Pubblici (public entities), Credito e Cauzioni (credit and sureties), Welfare, Famiglia (families), and Professionisti (professionals). The IO (Indipendenza Organizzata) franchise program enables independent intermediaries to join the network, while the Mediass Store provides physical consultation points for direct customer service.

Differentiator

Problem solved

Functional benefit

Brands

• Risparmiopolizza.com: Web-based platform for insurance comparison and policy management, enabling intermediaries to search and select optimal insurance coverage from Italian and foreign insurance companies.

Products and services

• Risparmiopolizza.com Web-based insurance platform operated by Mediass S.p.A. that enables partner intermediaries to search, compare, quote, and issue insurance policies from major Italian and foreign insurance carriers. Supports credit card payments, installment plans, and automated document processing for retail customers.
• Firma Elettronica (Electronic Signature Service) Digital signature service offered by Mediass enabling paperless signing of insurance documents, including Advanced Electronic Signature (FEA), OTP-based signature, and Graphometric (biometric pad) signature. Used by partners and clients to execute policies and supporting documents digitally.
• Divisione Aziende (Business Insurance Brokerage) Mediass division specialized in delivering high-quality risk identification, evaluation, and management services for corporate clients across all business sizes, with insurance coverage optimization, surety bonds, and credit insurance solutions.
• Divisione Enti Pubblici (Public Entity Insurance Brokerage) Mediass division composed of highly specialized professionals providing cost-effective and efficient insurance procurement for Italian public entities, navigating public-spending regulations and competitive tendering processes.
• Divisione Credito e Cauzioni (Credit and Surety Insurance) Mediass division supporting public and private clients in researching, placing, and managing surety bond and credit insurance solutions.
• Divisione Welfare (Healthcare and Welfare Insurance) Mediass division addressing the rationalization of the Italian National Health Service toward a mixed public-private system by providing welfare and supplementary healthcare insurance solutions.
• Divisione Famiglia (Family Insurance) Mediass division providing personal risk management, asset protection, life and health coverage, and financial planning services for Italian families and individuals.
• Divisione Professionisti (Professional Liability and Cyber Risks) Mediass division offering personalized consulting and competitive terms for professional clients, with specialized teams handling RC Professionale (Professional Liability) and Cyber Risks coverage.
• IO (Indipendenza Organizzata) Partner Network Franchise program enabling independent Italian insurance intermediaries to open branches under the Mediass brand, with access to the Risparmiopolizza.com platform, carrier agreements, and IT infrastructure for issuing Auto and Property policies.
• Mediass Store (Pescara Retail Showroom) Physical consultation and assistance service point opened in Pescara in December 2022 providing personalized insurance product selection and direct advisory services to retail customers.

Quantifiable outcome

• 2021 revenue exceeding €14 million, representing 24% growth year-over-year.
• +1 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered minor, flagship and core.

• SICCH – Società Italiana di Chirurgia CardiacaminorStrategic or Co-development Partner · 14 November 2022Mediass was partner of the 31st National Meeting of the Società Italiana di Chirurgia Cardiaca (SICCH), present with a stand and providing consulting services to attending physicians. The AD presented a scholarship to a young researcher.
• FIAS – Federazione Italiana Attività SubacqueeminorStrategic or Co-development Partner · 17 October 2022Mediass was sponsor of the FIAS 50th Anniversary celebration, awarding scholarships and recognition to distinguished members.
• SIF – Società Italiana di FlebologiaminorStrategic or Co-development Partner · 5 October 2022Mediass was sponsor of the 36th National Congress of the Società Italiana di Flebologia (SIF), present with its own stand and providing expert consulting to attending physicians.
• Prima AssicurazioniflagshipGTM or Marketing Partner · 24 June 2022Main Sponsor of the Mediass Convention 2022. Prima Assicurazioni partnered with Mediass for the annual convention event, supporting the network's flagship annual gathering.
• MetLife ItaliaminorGTM or Marketing Partner · 24 June 2022Sponsor of the Mediass Convention 2022.
• AIGminorGTM or Marketing Partner · 24 June 2022Sponsor of the Mediass Convention 2022.
• Italian and foreign insurance companies (major carriers)coreChannel Partner/ Reseller/ DistributorMediass maintains agreements with the main Italian and international insurance companies, enabling the network to offer a wide range of products at competitive pricing. These carrier agreements are fundamental to the Mediass brokerage model.
• Risparmiopolizza.com carrier networkcoreChannel Partner/ Reseller/ DistributorThrough the Risparmiopolizza.com platform, Mediass partners access multiple insurance carriers to compare and place policies for retail clients, enabling a multi-carrier brokerage model.

Scale indicators8 records

Recent moves15 records

Expansion highlights6 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MediassSpaFilialediMacerata
• LinkedInlinkedin.com/company/mediass-s-p-a-

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mediass