Student Media

What Student Media does

Student Media is a privately-held, Stockholm-based digital content publisher founded in 2008 that targets Swedish students and young adults aged 15-35. The company operates the website studentmedia.se, which publishes free educational guides and articles organized into three primary categories: Studieval (Study Choice), Yrkesutbildningar (Vocational Education), and Karriär och Jobb (Career and Jobs). Sub-content covers specific topics including summer trainee programs at law firms, language travel after high school, and graduation gift ideas. All content is freely accessible, with a single visible byline (Sanna Lundberg) producing articles at a modest cadence — the most recent piece is dated June 25, 2026.

The platform is built on a standard WordPress content management system with no proprietary technology, no mobile application, no APIs or SDKs, and no disclosed integrations. The company has no patents, certifications, formal partnerships, or subsidiary structure disclosed beyond a single 2017 acquisition of CareerOn for an undisclosed amount.

Student Media's business model is advertising- and affiliate-driven. The site is free to consumers with no subscription tiers, gated content, or paid features. The go-to-market motion is content-led, relying on SEO and organic search to attract Swedish-speaking visitors researching study and career decisions; there is no sales motion. The company employs 11-50 people, operates exclusively in the Swedish market, and shows no disclosed ownership, investor, or leadership information in the available data.

Name

Student Media

Website

https://studentmedia.se

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Student Media is a Stockholm-based digital publisher that produces free Swedish-language educational guides for students and young adults aged 15-35, covering study choices, vocational training, and career guidance.

Ownership category

akta.pro rank

Product category

Online Education Content Publishing

NAICS

Educational Services (611)

SIC

Miscellaneous Publishing (2741)

akta.pro industry

PRIMARYEDALAHAE

Student Media & Publications (Newspaper, Radio, TV)

Education/Student Services & Campus Operations/Student Activities, Clubs & Campus Life

Keywords

• Educational content publishing
• Student career guidance
• Vocational education information
• Online education media
• Career advisory content

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Advertising and Affiliate Revenue: As a free informational website publishing educational content, Student Media likely generates revenue through advertising (display ads, third-party services), affiliate referrals (linked products and services), and potentially sponsored content. No explicit revenue disclosure is made in the source material.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Student Media operates a free informational website (studentmedia.se) publishing Swedish-language educational guides and articles covering study choices, vocational education, and career paths. The platform targets students aged 15-35 and is organized into three content categories: Studieval (Study Choice), Yrkesutbildningar (Vocational Education), and Karriär och Jobb (Career and Jobs). Revenue is generated through advertising placements and affiliate referrals aimed at educators and businesses seeking to reach the student audience.

Product overview

Student Media operates a unified educational guidance platform providing guides, articles, and practical tips about education choices, vocational training, and career paths. The core product is the information website itself, organized into three main content categories: Studieval (study choice guidance), Yrkesutbildningar (vocational education information), and Karriär och Jobb (career and jobs guidance). These categories contain sub-articles covering specific topics such as summer trainee programs at law firms, language travel opportunities, student gift suggestions, and career path selection.

Differentiator

Problem solved

Functional benefit

Products and services

• Educational Guides and Articles Platform (studentmedia.se)
• Studieval (Study Choice Guidance)
• Yrkesutbildningar (Vocational Education Information)
• Karriär och Jobb (Career and Jobs)
• Summer Trainee Guides (Sommar Trainee-guider)
• Language Travel Guides (Språkreseguider)
• Student Gift Guides (Studentpresenter-guider)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat2 records

Key highlights6 records

Customer concentration

• Xx.com/gostudentmedia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Student Media