Thermor France

What Thermor France does

Thermor France, legally SCGA – Marque Thermor, is a 1931-founded French residential thermal-comfort brand operating as a wholly-owned subsidiary of Groupe Atlantic since 1986. The company designs, manufactures, and sells connected electric radiators (soft-heat Kenya 4 / Ovation 3, radiant Emotion 4, underfloor heating), towel warmers, water heaters (thermodynamic, flat Malicio 3, electric), air-to-air heat pumps (Nagano, Niseko across wall, console, and ducted), and air-to-water heat pumps (Aéroline, Auréa). Manufacturing sits at the legacy Saint-Jean-de-la-Ruelle industrial site, with commercial headquarters in Saran and customer service in Orléans; SAS SCGA carries a €130M social capital.

The technology stack rests on a patented coaxial heat exchanger and inverter regulation that deliver measured efficiencies of ETAS 112-117% and SCOP up to 4.5 on Aéroline, with operating envelope down to -25°C. Connected functionality is delivered through the Cozytouch app (heat pumps, hot water) and Intelligent Air app (air conditioning), gated by a Bridge Cozytouch hardware accessory priced at €135 incl. VAT. Nagano Murale Pure adds UV-C air purification validated by Texcell report 1198/01 against SARS-CoV-2. All products are repairable, with main spare parts guaranteed for 10 years.

Thermor monetises primarily through hardware sales via direct e-commerce on thermor.fr and through a national network of RGE-certified professional installers, with showroom/exhibition spaces complementing the channel. A dedicated B2B portal at thermor-pro.fr supports installers, while a website installer-finder tool routes end-customers to certified partners — the route through which customers access French energy-transition subsidies (CEE bonuses, reduced 10% VAT). End customers are residential homeowners across primary and renovation projects; the only named institutional relationship disclosed is a CSR skills-sponsorship with Habitat et Humanisme Loiret. Geographically the company is France-centric, with a wholly-owned Spanish subsidiary (Thermor Espagne).

Name

Thermor France

Legal name

SCGA – Marque Thermor (réseau THERMOR)

Website

https://thermor.fr

Company type

Private

Founded year

1931

Operating status

Operating

Headcount range

251–500 employees

Short description

Thermor France, a 1931-founded French brand within Groupe Atlantic, designs and sells connected electric radiators, water heaters, and heat pumps (air-air Nagano/Niseko and air-water Aéroline/Auréa) to residential homeowners across France and Spain via its e-commerce site and an RGE-certified installer network.

Ownership category

akta.pro rank

Product category

Residential Heating & Cooling Equipment

NAICS

Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Heating Equipment (except Warm Air Furnaces) Manufacturing (333414), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Heating Equipment, Except Electric & Warm Air Furnaces (3433)

akta.pro primary industry

Residential HVAC System Installation (Furnace/AC/Heat Pump) (HSAOAGAA)

akta.pro secondary industries

Heat Exchangers & Thermal Transfer Equipment (IMAHAKAC), Radiant Floor Heating Installation (HSAOAGAG), Smart Thermostat Installation & Integration (HSAOANAA)

Keywords

• Electric heating equipment
• Heat pump systems
• Domestic hot water
• Connected radiators
• Air conditioning units

Headquarters

HQ city

Saint-jean-de-la-ruelle

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Heating Equipment Sales: Primary revenue stream from selling electric radiators, towel warmers, hot water heaters, and air-air/air-water heat pumps as one-time hardware purchases. Products sold directly via thermor.fr e-commerce and through professional installer network.
2. Connected Accessories: Sale of connected accessories including Bridge Cozytouch (€135 incl. VAT) that enables IoT connectivity for heating systems, driving both initial sale and potential ecosystem expansion.
3. Professional Installation Services (via Partners): Revenue flows through certified installer partners who purchase products and provide installation services. Thermor directs customers to installers via its website finder tool and pro portal.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Thermor France designs, manufactures and sells residential thermal-comfort equipment under its own brands: connected electric radiators (soft-heat, radiant and underfloor), towel warmers, electric and thermodynamic water heaters, reversible air-to-air heat pumps/air conditioning, and air-to-water heat pumps including pool heat pumps. Products are sold direct-to-consumer via thermor.fr and through a national network of RGE-certified professional installers, with optional IoT connectivity delivered through the proprietary Cozytouch platform and Bridge 2 Cozytouch gateway.

Product overview

Thermor France is a French manufacturer specializing in thermal comfort solutions for residential applications, founded in 1931 and part of Groupe Atlantic since 1986. The company offers a comprehensive portfolio of connected heating and hot water products organized into three core categories: (1) Electric radiators including soft-heat (Kenya 4, Ovation 3), radiant panels (Emotion 4), and underfloor heating; (2) Air conditioning and reversible heat pumps including wall-mounted (Nagano Murale Pure, Niseko Murale), console (Nagano Console), and ducted (Nagano Gainable) systems for air-air, plus air-water heat pumps (Aérolia, Aérolia Duo, Auréa) for heating and hot water; (3) Water heaters including thermodynamic, flat (Malicio 3), and electric models. Products are managed through proprietary connected platforms: the Cozytouch app for heat pumps and the Intelligent Air app for air conditioners, with the Bridge 2 Cozytouch hardware enabling remote access. The portfolio targets homeowners seeking energy-efficient, connected comfort solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Aérolia: Air-to-water heat pump product line launched in 2023
• Auréa
• Nagano
• Niseko
• Cozytouch
• Malicio
• Ovation
• Kenya
• Emotion

Products and services

• Kenya 4 Electric Soft-Heat Radiator (Radiateur Chaleur Douce) Connected electric soft-heat radiator (radiateur à chaleur douce) with intelligent temperature control and remote operation via the Cozytouch smartphone app; intended for residential rooms seeking inertia-style comfort.
• Ovation 3 Connected Electric Radiator Connected electric radiator with smart heating technology for optimal comfort and energy management in residential spaces.
• Emotion 4 Radiant Panel Heater (Radiateur Rayonnant) Radiant panel heater (panneau rayonnant) providing fast, directional heating with a sleek design for residential use.
• Plancher Chauffant Electric Underfloor Heating Electric underfloor heating system providing uniform, comfortable warmth across living spaces; designed for residential new-build and renovation projects.
• Nagano Murale Pure Wall-Mounted Reversible Air Conditioner Reversible wall-mounted air conditioner with UV-C air purification (99.9% bacteria/virus elimination), presence detection, A+++ cooling / A++ heating efficiency, SCOP 4.6, remote control via the Intelligent Air app; available in white and black matte finishes, 7 power ratings from 1500W to 7000W.
• Niseko Murale Wall-Mounted Reversible Air Conditioner Reversible wall-mounted air conditioner with Full Inverter technology, digital display, remote control via the Intelligent Air app, timer and sweep function; budget-friendly option with SCOP 4 and SEER 8.5.
• Nagano Console Reversible Air Conditioner Reversible console air conditioner for floor or semi-recessed installation, ideal for sloping ceilings and verandas; SCOP 4.2, SEER up to 8, optional connectivity via the Intelligent Air app.
• Nagano Gainable Ducted Reversible Air Conditioner Ducted (gainable) reversible air conditioner with hidden installation in ceilings or attics, available in low and medium pressure variants from 2500W to 12500W for discreet whole-home temperature control.
• Nagano Outdoor Units (Mono/Bi/Tri-Split) Outdoor units for Nagano mono-split, bi-split and tri-split air-conditioner configurations, available in various power ratings to pair with Thermor indoor units.
• Aérolia / Aérolia Duo Air-to-Water Heat Pump Air-to-water heat pump for space heating with patented coaxial heat exchanger and Inverter regulation, connected via Cozytouch. Two lines: Simple Service (heating only) and Duo (with 190 L integrated hot water tank); 18 models, 8–17 kW, ETAS 112–117%, SCOP up to 4.5, operation down to –25 °C.
• Auréa 2 Air-to-Water Heat Pump Air-to-water heat pump providing residential heating and domestic hot water with connected operation and energy-efficient performance.
• Pool Heat Pump (Pompe à chaleur piscine) Pool heat pump that uses air-to-water heat exchange technology to heat swimming pool water for residential pool owners.
• Thermodynamic Water Heater (Chauffe-eau thermodynamique) Thermodynamic water heater using heat-pump technology to efficiently heat domestic hot water with reduced energy consumption for residential users.
• Malicio 3 Flat Electric Water Heater (Chauffe-eau plat) Flat-design electric water heater suitable for compact residential spaces, with smart connectivity features.
• Standard Electric Water Heater (Chauffe-eau électrique) Standard electric water heater for residential domestic hot water production.
• Bridge 2 Cozytouch IoT Gateway Hardware bridge device (€135 incl. VAT) enabling remote control of Thermor connected heating and hot-water products via the Cozytouch smartphone app; required for remote-access functionality on installed Thermor heating systems.

Quantifiable outcome

• Energy savings of at least 50% compared to fossil fuel heating (gas or fuel oil) with Aérolia air-water heat pump
• +4 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Habitat et Humanisme LoiretminorStrategic or Co-development Partner · 20 November 2023Thermor participated in a skills sponsorship (mécénat de compétences) initiative through Chaleur Partagée, the endowment fund of Groupe Atlantic. Four Thermor collaborators donated their skills to replace heating equipment in a Habitat et Humanisme residence in Orléans, installing 30 heating and towel warmer units for people facing housing hardship.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Daikin: Global HVAC and heat pump leader with a strong European footprint, including France. Directly competes with Thermor in air-to-air and air-to-water heat pumps, and is rapidly scaling European manufacturing.
• Mitsubishi Electric: Major Japanese HVAC manufacturer with established European air-conditioning and heat-pump lines. Competes directly with Thermor's Nagano and Aérolia ranges.
• Bosch Thermotechnology: German heating and hot-water manufacturer with a broad HVAC portfolio including heat pumps. Competes across all of Thermor's product categories with a strong installer network.
• Panasonic Heating & Cooling: Global HVAC manufacturer with air-to-air heat pumps (Aquarea for air-to-water). Competes directly with Thermor's Nagano and Aérolia product ranges in France.

Direct peers

• Atlantic (Groupe Atlantic sibling brands): Thermor's sister brand under Groupe Atlantic, offering heating, hot water, and renewable solutions. Shares distribution and product technology overlap, making it the most directly comparable competitor.
• Saunier Duval: French residential heating brand (Vaillant Group) offering boilers, heat pumps, and water heaters. Shares Thermor's French installer channel and target homeowner segment.
• Vaillant: Major European heating brand (parent of Saunier Duval) with strong presence in French residential heating, heat pumps, and water heaters. Comparable product breadth and installer-led GTM.
• De Dietrich Thermique: French manufacturer of boilers, heat pumps, and renewable heating solutions. Long-standing competitor in the French residential heating market with similar installer-driven distribution.
• Stiebel Eltron: German manufacturer specializing in heat pumps, water heaters, and ventilation. Particularly strong in heat-pump technology, directly competing with Thermor's Aérolia line.

Emerging players

• Hitachi Heating & Cooling: Japanese HVAC manufacturer expanding its European residential heat-pump offering. Targets the same air-to-air and air-to-water segments as Thermor, increasingly competing for installer partnerships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/thermorfrance

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Thermor France