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YUM

Full company profile

uuid000op72

Namestring
YUM
Legal namestring
YUM GmbH
Websiteurl
yum.de
Company typeenum
Private
Founded yearint
2000
Short descriptiontext

YUM GmbH is a Frankfurt-based digital agency, founded in 2000, that builds and operates integrated digital ecosystems — headless CMS, DAM, PIM, APIs, hosting, and SLAs — for German Bundesliga clubs, professional associations, and industrial enterprises.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersFrankfurt, Germany
HQ citystring
Frankfurt
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
digital ecosystem development, headless CMS implementation, enterprise web development, digital strategy consulting, managed hosting services
NAICS code1 code
  • Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services518210
SIC code1 code
  • Services-Computer Programming, Data Processing, Etc.7370
Product category
Digital Agency Services
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Professional Services
TypeProfessional Services
Description

Project-based digital development services including design, frontend/frontend development, architecture, and consulting. Revenue generated through project engagements for specific deliverables.

yum.de
2Managed Services
TypeManaged Services
Description

Ongoing hosting, operations, monitoring, and SLA-based support services providing recurring revenue from existing client relationships. Services include 1st-level support, maintenance, and continuous operation.

yum.de
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

YUM GmbH is a Frankfurt-based digital agency that develops, designs, and operates comprehensive digital ecosystems for enterprise clients. The company delivers integrated digital platforms combining design, frontend/backend development, headless CMS, digital asset management (DAM), product information management (PIM), custom APIs, hosting, and ongoing managed services. Its primary client base consists of Bundesliga sports clubs, national sports federations, industry associations, and industrial/manufacturing companies in Germany.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • More stability, better scalability, and improved user experience for fan shop and APIs
+1 more record
Product and service1 record
1Digital Ecosystem Development
CategoryDigital Agency Services
Description

End-to-end digital ecosystem development combining design, frontend and backend development, CMS, DAM, PIM, APIs, hosting, and ongoing operations to create integrated digital platforms for enterprise clients in sports, associations, and industry.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Peers10 records
TypeDirect peer
Description

Hamburg-based digital agency historically comparable to YUM in size, scope (web platforms, CMS, e-commerce), and German enterprise focus, now operating within Accenture Song. Direct competitor for enterprise digital ecosystem engagements.

TypeDirect peer
Description

Bremen-based German digital agency offering full-service digital development, platforms, and operations across enterprise clients. Comparable in scope to YUM's full-stack digital ecosystem offering.

TypeBroad incumbent
Description

Global digital agency with significant German operations serving enterprise clients on platform engineering, commerce, and data. Competes with YUM on enterprise digital platform engagements at the broader end of the market.

TypeDirect peer
Description

Düsseldorf-based German digital agency delivering digital strategy, platform engineering, and operations for enterprise clients. Comparable service mix and customer profile to YUM.

TypeDirect peer
Description

Munich-based German digital agency offering end-to-end digital solutions including platforms, e-commerce, and content management for enterprise customers. Comparable service breadth and enterprise focus.

TypeBroad incumbent
Description

Global digital transformation consultancy with a strong German footprint and established relationships with sports and industrial clients. Represents the larger incumbent competitor to YUM in enterprise digital ecosystem deals.

TypeDirect peer
Description

German digital services group offering web platforms, e-commerce, and digital transformation for mid-market and enterprise clients. Comparable in delivery model and target customer profile.

TypeDirect peer
Description

Cologne-based German digital agency specializing in digital strategy, platforms, and customer experience for enterprise clients. Comparable to YUM in vertical-agnostic enterprise digital ecosystem delivery.

TypeDirect peer
Description

Hamburg-based German digital agency serving enterprise clients with web platforms, content management, and digital transformation services. Directly comparable in customer profile and service mix to YUM.

TypeDirect peer
Description

Wiesbaden-based German digital agency with strong B2B and enterprise portfolio. Directly comparable to YUM in digital strategy, platform development, and long-term enterprise engagements.

Market position
Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration2 records

Each record includes

Title, Type, Description, Source

AI capability3 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature8 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

YUM

Digital Agency Servicesyum.de

YUM GmbH is a Frankfurt-based digital agency, founded in 2000, that builds and operates integrated digital ecosystems — headless CMS, DAM, PIM, APIs, hosting, and SLAs — for German Bundesliga clubs, professional associations, and industrial enterprises.

YUM firmographics

Firmographics
Name
YUM
Legal name
YUM GmbH
Website
https://yum.de
Company type
Private
Founded year
2000
Operating status
Operating
Headcount range
11–50 employees
Short description
YUM GmbH is a Frankfurt-based digital agency, founded in 2000, that builds and operates integrated digital ecosystems — headless CMS, DAM, PIM, APIs, hosting, and SLAs — for German Bundesliga clubs, professional associations, and industrial enterprises.
Ownership category
akta.pro rank

Where YUM is headquartered

Location

Headquarters

HQ city
Frankfurt
HQ country
Germany
HQ region
Europe

Offices1 record

Markets served

YUM business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

  1. Professional Services: Project-based digital development services including design, frontend/frontend development, architecture, and consulting. Revenue generated through project engagements for specific deliverables.
  2. Managed Services: Ongoing hosting, operations, monitoring, and SLA-based support services providing recurring revenue from existing client relationships. Services include 1st-level support, maintenance, and continuous operation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

YUM product offering

Product offering

Core offering

YUM GmbH is a Frankfurt-based digital agency that develops, designs, and operates comprehensive digital ecosystems for enterprise clients. The company delivers integrated digital platforms combining design, frontend/backend development, headless CMS, digital asset management (DAM), product information management (PIM), custom APIs, hosting, and ongoing managed services. Its primary client base consists of Bundesliga sports clubs, national sports federations, industry associations, and industrial/manufacturing companies in Germany.

Differentiator

Problem solved

Functional benefit

Products and services

  • Digital Ecosystem Development End-to-end digital ecosystem development combining design, frontend and backend development, CMS, DAM, PIM, APIs, hosting, and ongoing operations to create integrated digital platforms for enterprise clients in sports, associations, and industry.

Quantifiable outcome

  • More stability, better scalability, and improved user experience for fan shop and APIs
  • +1 more outcomes

Companies that use YUM

Customer profile

Named customers10 records

Segments3 records

Ideal customer profiles3 records

YUM technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability3 records

Feature8 records

YUM partnerships and signals

Strategic signal

Scale indicators3 records

YUM competitors and assessment

Company assessment

Direct peers

  • SinnerSchrader (Accenture Song): Hamburg-based digital agency historically comparable to YUM in size, scope (web platforms, CMS, e-commerce), and German enterprise focus, now operating within Accenture Song. Direct competitor for enterprise digital ecosystem engagements.
  • Team Neusta: Bremen-based German digital agency offering full-service digital development, platforms, and operations across enterprise clients. Comparable in scope to YUM's full-stack digital ecosystem offering.
  • TWT Interactive: Düsseldorf-based German digital agency delivering digital strategy, platform engineering, and operations for enterprise clients. Comparable service mix and customer profile to YUM.
  • Arithnea: Munich-based German digital agency offering end-to-end digital solutions including platforms, e-commerce, and content management for enterprise customers. Comparable service breadth and enterprise focus.
  • dmcgroup: German digital services group offering web platforms, e-commerce, and digital transformation for mid-market and enterprise clients. Comparable in delivery model and target customer profile.
  • nexum: Cologne-based German digital agency specializing in digital strategy, platforms, and customer experience for enterprise clients. Comparable to YUM in vertical-agnostic enterprise digital ecosystem delivery.
  • UDG United Digital Group: Hamburg-based German digital agency serving enterprise clients with web platforms, content management, and digital transformation services. Directly comparable in customer profile and service mix to YUM.
  • Scholz & Volkmer: Wiesbaden-based German digital agency with strong B2B and enterprise portfolio. Directly comparable to YUM in digital strategy, platform development, and long-term enterprise engagements.

Broad incumbents

  • Valtech: Global digital agency with significant German operations serving enterprise clients on platform engineering, commerce, and data. Competes with YUM on enterprise digital platform engagements at the broader end of the market.
  • Publicis Sapient: Global digital transformation consultancy with a strong German footprint and established relationships with sports and industrial clients. Represents the larger incumbent competitor to YUM in enterprise digital ecosystem deals.

Market position

Customer concentration

YUM social profiles

Digital presence

YUM financial estimates

Financial estimate

Revenue estimate

Valuation estimate

YUM leadership team

Management profile

Number of profiles

Profiles2 records

YUM funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

YUM M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about YUM

What does YUM do?

YUM GmbH is a Frankfurt-based digital agency that develops, designs, and operates comprehensive digital ecosystems for enterprise clients. The company delivers integrated digital platforms combining design, frontend/backend development, headless CMS, digital asset management (DAM), product information management (PIM), custom APIs, hosting, and ongoing managed services. Its primary client base consists of Bundesliga sports clubs, national sports federations, industry associations, and industrial/manufacturing companies in Germany.

Is YUM a public or private company?

YUM is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was YUM founded?

YUM was founded in 2000. It employs 11 to 50 people.

Where is YUM based?

YUM is headquartered in Frankfurt, Germany, in the Europe region.

How does YUM make money?

Two revenue lines are on record. Professional Services are the primary driver. The others are managed Services.

Who are YUM's main competitors?

Direct peers on record are SinnerSchrader (Accenture Song), Team Neusta, TWT Interactive, Arithnea, dmcgroup, nexum, UDG United Digital Group and Scholz & Volkmer. Broad incumbents are Valtech and Publicis Sapient.

Does YUM have an API?

No public API is recorded for YUM.

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