Team iken

What Team iken does

team;iken Kommunikation GmbH & Co. KG is a family-owned, full-service brand and advertising agency headquartered in Wildeshausen, Germany, with a second office in Vechta. Founded in 1960 by Bernd Iken originally as a sign-making and advertising business, the firm has evolved into an integrated brand communication house serving primarily German Mittelstand clients across bakery, construction, agriculture, renewable energy, municipal government, retail franchises, and skilled trades. The agency combines four service lines under one roof: brand strategy (Markenstrategie), brand identity development (Markenbildung), digital services (UX/UI, web development, e-commerce, SEO, online marketing), and advertising technology / production (Werbetechnik) covering outdoor signage, vehicle wrapping, digital guidance systems, illuminated advertising, and installation. The team comprises 34-40 employees across strategy, consulting, design, web/digital, production, and administrative functions, including active apprentices in media design and advertising technology.

The business operates on a project-based, consultative B2B sales model with no publicly disclosed pricing: offers are non-binding for four weeks, two correction rounds are included per position, external costs (printing, photography, licensing) are billed separately, and payment terms are 14 days. Pricing is excluded from VAT. The firm engages clients through direct outreach, referrals, and regional networking across Northwest Germany (Lower Saxony). Distribution is purely direct sales delivered through two physical offices; there are no marketplace, reseller, or OEM channels. The technology stack includes standard marketing tools (Google Analytics, Google Ads, Facebook Pixel, LinkedIn Insight Tag, Microsoft Clarity) plus AI-augmented workflows formally disclosed in the AGB for image, audio, video, and text generation, and Leadinfo for B2B lead generation. Ownership is held by managing partners Stefan Iken, Andre Ostendorp, and Hendrik Breuer, with additional shareholders Sascha Görke (Web & Digital) and Rebecca Breuer (Vechta). The firm is not backed by external investors or private equity.

Customer outcomes are documented through detailed case studies: Gemeinde Ganderkesee filled all open positions after an employer brand redesign, Bäckerei Weymann grew from 9 to 18 branches, Andreaswerk Vechta (1,000+ employees) received a full employer brand architecture, KüchenTreff developed brand identity for a 400+ partner network, and Bischöflich Münstersches Offizialat received a corporate brand redesign for 40 parishes. Value is created through integration (strategy-to-installation under one roof) and regional depth (60+ years in Northwest Germany), addressing the founder-identified pain points of fragmented brand presence, outdated visual identity, and persistent recruitment challenges (Fachkräftemangel) facing German mid-market firms.

Name

Team iken

Legal name

team;iken Kommunikation GmbH & Co. KG

Website

https://www.teamiken.de/

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

1–10 employees

Short description

Team iken is fullservice advertising agency.

Ownership category

akta.pro rank

Headquarters

HQ city

Wildeshausen

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Communication and Advertising Services: Dienstleistungen im Bereich der Kommunikation und Werbung, insbesondere die Entwicklung und Umsetzung von Werbekampagnen, Grafikdesign, Social Media Management, Websites, Werbetechnik und weitere Dienstleistungen gemäß individueller Vereinbarung. Billed on project basis with two correction rounds included per position; additional corrections billed separately. External costs (printing, production, photography, licenses) billed separately after prior consultation. Payment terms: 14 days after invoicing.
2. Advertising Technology Production: Plotting, printing, stapling, drilling, mounting, and vehicle wrapping. Production services for signage, vehicle livery, outdoor advertising, corporate fashion, and promotional items. These are billed as part of project work or separately as external costs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Core offering

team;iken is a full-service brand communication agency that bundles strategy, design, digital, and advertising technology (Werbetechnik) under one roof. It delivers integrated brand development for German mid-sized companies, including brand strategy, visual and verbal identity creation, web/digital solutions, and physical advertising production such as signage, vehicle livery, outdoor advertising, and printed materials.

Product overview

Team iken is a full-service advertising and brand agency for mid-sized companies in Germany, offering a holistic portfolio that combines brand strategy, brand development, digital services, and advertising technology under one roof. The agency provides strategic consulting (Markenstrategie), visual and verbal identity creation (Markenbildung), digital solutions including web development and e-commerce, and practical advertising technology services for both indoor and outdoor applications. Their integrated approach delivers consistent brand experiences across all touchpoints, positioning the agency as a comprehensive partner from strategy through execution.

Differentiator

Problem solved

Functional benefit

Products and services

• Markenstrategie (Brand Strategy) Strategic brand consulting services including brand analysis, positioning, brand architecture, employer branding, campaign strategy, digital strategy, and brand management for mid-sized companies.
• Markenbildung (Brand Development) Visual and verbal brand identity development services including logo design, corporate identity, naming, campaign development, event and trade show design, editorial design, packaging design, interior design, and motion design.
• Digital Services Digital services including UX/UI design, web development, e-commerce solutions, online marketing, and SEO optimization.
• Werbetechnik (Advertising Technology) Advertising technology services including outdoor advertising, vehicle lettering/truck branding, digital guidance systems, accessible orientation systems, signage, illuminated advertising, corporate fashion, and promotional materials.
• Produktion (Production) Production services for vehicle graphics, outdoor advertising, orientation and guidance systems, and promotional materials and textiles — including plotting, printing, stapling, drilling, mounting, and vehicle wrapping.

Quantifiable outcome

• All open positions filled after employer brand redesign (Gemeinde Ganderkesee)
• +3 more outcomes

Named customers20 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Scholz & Friends: Hamburg-based full-service creative agency with brand strategy, design, and digital capabilities. Comparable because it operates in the same German creative agency category serving B2B and B2C brands, though at significantly larger scale.
• Jung von Matt: One of Germany's largest independent creative networks with offices in Hamburg and other cities. Comparable because it provides integrated brand strategy, design, and digital services to mid-market and enterprise clients across Germany.
• Serviceplan Group: Munich-based largest German-owned independent agency group. Comparable because it delivers integrated brand communication, digital, and advertising technology services across strategy, creation, and media under one roof.
• Kolle Rebbe: Hamburg-based creative agency part of the LDWW Group offering brand strategy, design, and digital services. Comparable because it competes in the same German creative agency segment with integrated brand development offerings.
• thjnk: Hamburg-headquartered independent agency group with offices across Germany. Comparable because it provides integrated brand strategy, design, and digital services for German and international clients.
• DDB Germany: Berlin-based branch of global DDB network offering brand strategy, advertising, and digital services. Comparable because it serves the same German market with full-service integrated communication offerings.
• HEIMAT: Berlin-based creative agency part of TBWA\Germany network. Comparable because it operates in the same German full-service agency category, serving mid-market and enterprise clients with brand and digital communications.

Direct peers

• Grabarz & Partner: Hamburg-based independent creative agency specializing in brand communication and integrated campaigns. Comparable because it serves similar B2B and B2B2C clients with full-service brand strategy, design, and digital execution.
• kempertrautmann: Hamburg-based independent creative agency with integrated brand and digital capabilities. Comparable because it operates a similar independent, full-service model targeting mid-market and enterprise German clients.
• hmmh: Bremen-based digital and brand agency with comparable regional Northwest Germany footprint. Comparable because it offers integrated digital and brand services to mid-market clients in the same geography and size tier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/teamiken
• Instagraminstagram.com/team.iken

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Team iken