Matrix

What Matrix does

Matrix Energia (operating as Matrix) is a São Paulo-headquartered, privately held integrated energy platform founded in 2014 and recognized as the largest independent retail energy commercialization company in Brazil. The company serves more than 36,000 customers across residential, small business, SME, large enterprise, and industrial segments with a portfolio spanning distributed solar generation subscription, free energy market access, energy trading, battery energy storage (BESS), cogeneration, natural gas commercialization, and renewable generation assets. Core infrastructure includes 29 proprietary solar plants (90 MWac installed capacity) and over 150 partner plants (225 MWp pipeline) across 20+ Brazilian states, an 80 MWac centralized solar plant (Grande Sertão II) under construction, a strategic 224 MWh BESS commercialization pipeline for 2025, and a proprietary Integrated Operations Center (COI) that monitors all assets in real time.

The business model is asset-light at the customer interface but asset-heavy in the underlying energy infrastructure, monetized through recurring subscription, managed services, and transaction-fee revenue streams. Residential and SMB customers subscribe to remote solar energy credits at roughly R$300/month entry points with up to 25% bill savings; SMEs contract to Matrix Fácil (guaranteed 20% discount, 18-month terms); large enterprises access the Free Energy Market with up to 35% savings and I-REC certified renewable supply; and high-consumption customers (bills R$80,000+/month) access BESS under an Energy-as-a-Service model in which Matrix funds 100% of the capex. Distribution combines digital self-serve onboarding for the long tail, direct enterprise field sales for large accounts, and the Rede Matrix partner network of 330+ brokers for national reach. Ownership is shared between Prisma Capital (50% since 2022) and Duferco Group (37.5% since 2014), with Rubens Misorelli as CEO and Wilson Ferreira Jr. as Chairman. The company's strategic positioning is increasingly oriented toward BESS deployment, natural gas import diversification, and capturing capacity from the BNDES R$27 billion Climate Fund for energy storage.

Name

Matrix

Legal name

Matrix Energia

Website

https://matrixenergia.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

101–250 employees

Short description

Matrix Energia is Brazil's largest independent retail energy commercialization company, serving 36,000+ customers across residential, SME, and industrial segments with distributed solar, free energy market access, BESS, cogeneration, trading, and natural gas on an integrated platform with proprietary real-time monitoring.

Ownership category

akta.pro rank

Product category

Retail Energy Commercialization

NAICS

Electric Power Generation, Transmission and Distribution (2211), Electric Power Generation (22111)

SIC

Cogeneration Services & Small Power Producers (4991), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Ancillary Services Aggregation & Bidding Optimization (DER/VPP participation) (EUAFALAJ)

akta.pro secondary industries

Energy Management Systems (EMS), SCADA & Dispatch/Optimization Software for Storage (EUAFAAAF), BESS EPC, Integration & Commissioning (EUAFAAAB), Commercial & Industrial (C&I) BESS EPC & Integration (EUAEAEAB), Microgrid + Storage EPC & Systems Integration (EUAEAEAD)

Keywords

• Retail energy commercialization
• Distributed solar generation
• Battery energy storage
• Free energy market
• Renewable energy solutions

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Technology or R&D, Infrastructure, Operations, Personnel, Marketing or Sales, Supply Chain

Revenue model

1. Energy Trading and Commercialization: Largest independent retail energy commercialization company in Brazil, trading approximately 2,582.2 MWm on average over the last 12 months. Serves both wholesale (trading between generators and large consumers) and retail (end customers) markets through long-term PPAs and structured contracts.
2. Distributed Generation (Solar by Subscription): Residential and SMB customers subscribe to solar energy credits generated at Matrix's partner solar plants. Customers receive credits on their electricity bills without installing panels. Revenue from monthly subscription payments based on energy consumption.
3. BESS (Battery Energy Storage as a Service): EaaS (Energy as a Service) model where Matrix invests 100% in BESS infrastructure. Customers pay for stored energy services without capital expenditure. Revenue from energy storage utilization and demand cost reduction.
4. Cogeneration: Provides combined electricity and hot water generation using natural gas. Matrix invests in and manages cogeneration equipment. Revenue from energy savings passed to customers on electricity and gas bills.
5. Energy Trading (Proprietary and Client): Treasury function enabling negotiation of electricity contracts, risk management, price predictability, and liquidity for generators and consumers. Products include Energy Swaps, Prepayment, Fixed Price, Options, and Derivatives.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Matrix Energia is a digital producer and distributor of energy that operates Brazil's largest independent retail energy commercialization platform, trading approximately 2,582.2 MWm on average over the trailing 12 months and serving 36,000+ customers. Its integrated offering spans distributed solar generation (solar-by-subscription), Battery Energy Storage Systems (BESS) deployed under an Energy-as-a-Service model, free energy market access for large commercial and industrial buyers, wholesale energy trading, cogeneration, and natural gas commercialization, all monitored through a proprietary Integrated Operations Center (COI).

Product overview

Matrix Energia is a complete integrated energy solutions platform operating in Brazil since 2014, serving as the largest independent retail energy commercialization company in the country with over 36,000 customers as of 2024. The platform offers a multi-product portfolio spanning: (1) Distributed Generation via Energia Solar por Assinatura for residential and small commercial consumers (Group B) with up to 25% savings; (2) Matrix Fácil for medium commercial Group A clients with guaranteed 20% discounts; (3) the Free Energy Market for large companies and industries with up to 35% savings; (4) BESS (Battery Energy Storage System) for energy storage, demand cost reduction, and operational stability; (5) Sustainable Generation with 29 proprietary solar plants (90 MWac) and over 150 partner plants (225 MWp pipeline) across 18 states; (6) Trading de Energia offering structured market products; (7) Natural Gas import and commercialization; and (8) Cogeneration combining electricity and hot water generation for up to 50% savings. The ecosystem is supported by the COI (Centro de Operações Integrado) for real-time asset monitoring, I-REC certification for renewable energy verification, self-production solutions, and management consulting services, delivered through dedicated client and partner portals.

Differentiator

Problem solved

Functional benefit

Brands

• Matrix Fácil: Energy management product with guaranteed 20% monthly discount on electricity bills for companies in Group A (high voltage), with an 18-month contract.
• Energia Solar por Assinatura
• BESS (Battery Energy Storage System)
• Cogeração (Cogeneration)
• Matrix Cogen

Products and services

• Matrix Fácil Energy management product offering a guaranteed fixed discount of up to 20% on monthly electricity bills for companies connected to high voltage (Group A) with bills from R$10,000/month. Matrix manages 100% of the energy switching and provides full migration support under 18-month contracts with automatic renewal.
• Energia Solar por Assinatura (Distributed Generation) Solar energy subscription service for residential and small business consumers (Group B, low voltage) providing up to 25% monthly savings using remote energy credits generated at Matrix's and partner solar plants, with no panel installation, no investment, no maintenance, and no cancellation fees. Minimum consumption 260 kWh/month with bills from approximately R$300/month.
• Mercado Livre de Energia (Free Energy Market) Free energy market solution for large companies and industries connected to high and medium voltage (Group A) with bills starting at R$10,000/month, offering savings of up to 35%, renewable energy access with I-REC certification, self-production options, and full migration support.
• BESS (Battery Energy Storage System) Battery energy storage system providing strategic energy storage during off-peak hours for use during high-demand periods, reducing demand costs and ensuring operational stability. Features 100% Matrix investment, 24/7 COI digital monitoring, Black Start capability for immediate restart after power outage, and ongoing technical support for Group A companies with bills from R$80,000/month.
• Geração Renovável (Sustainable Generation) Renewable energy generation division operating 29 proprietary solar power plants (90 MWac installed capacity) across 7 states, more than 150 partner plants (225 MWp pipeline) in 18+ states, and the centralized Grande Sertão II photovoltaic plant (80 MWac) under construction in Minas Gerais.
• Trading de Energia (Energy Trading) Energy trading services in the free energy market providing risk management, price predictability, and liquidity for generators and consumers through structured products including energy swaps, prepayment, fixed pricing, options, and derivatives.
• Gás Natural (Natural Gas) Natural gas commercialization and import solution focused on supply diversification and competitiveness, offering integrated solutions for different consumption profiles in the Free Natural Gas Market, with supply sourced from Bolivia and Argentina.
• Cogeração (Cogeneration) Cogeneration system using piped natural gas that captures residual heat from electricity generation for water heating, delivering combined savings of up to 50% on electricity and gas bills. Includes integrated microgrid capability for grid-connected or independent operation. Matrix invests in and manages the equipment with no activation, investment, loyalty, or maintenance fees to the customer.
• Autoprodução (Self-Production) Self-production energy solution for Group A companies with relevant consumption, allowing them to generate and consume their own renewable energy in the Free Energy Market, with benefits including exemption from sector charges, taxes, and ICMS, and full Matrix support from consumption analysis through implementation.

Quantifiable outcome

• Up to 35% savings on electricity costs for Free Energy Market customers
• +6 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and strategic.

• HuaweicoreTechnology or Integration · 1 January 2025Exclusive partnership for BESS (Battery Energy Storage System) technology. Huawei provides the battery storage hardware while Matrix provides the energy management software, installation, and ongoing operations through its Integrated Operations Center.
• TUV RheinlandcoreTechnology or Integration · 1 January 2025Matrix BESS is the first product in Brazil with TUV Rheinland Certification, providing independent third-party verification of product safety, performance, and quality standards.
• BBCE (Brazilian Energy Trading Desk)coreStrategic or Co-development Partner · 1 January 2025Founding partner and active participant in BBCE, playing a role in market modernization. Matrix is recognized as BBCE Top Trader and BBCE Top Company with highest trading volumes on the eHub platform.
• City of São PaulostrategicStrategic or Co-development Partner · 1 January 2025Protocol signed with the City of São Paulo for the installation of BESS in the city's electric fleet, demonstrating government partnership for sustainable energy solutions.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Auren Energia: Auren Energia is one of the largest energy commercialization and generation companies in Brazil, formed from the integration of VTRM and CPFL Comercialização. It directly competes with Matrix in retail energy commercialization, Free Energy Market access, and renewable energy supply to enterprise customers.
• Comerc Energia: Comerc Energia is a Brazilian energy commercialization and trading company serving large consumers in the Free Energy Market. It is a direct peer to Matrix in energy trading, Free Market migration support, and enterprise energy solutions.
• 2W Energia: 2W Energia is a Brazilian energy retailer and commercialization platform serving SMEs and large consumers in the Free Energy Market. It competes directly with Matrix in retail energy supply, Free Market access, and energy management offerings for Group A customers.

Broad incumbents

• Engie Brasil: Engie Brasil is one of the largest private energy groups in the country, with generation, transmission, distribution, and commercialization operations. It overlaps with Matrix across renewable generation, Free Energy Market, and increasingly distributed energy solutions, with much broader scale and balance sheet.
• Enel Brasil: Enel Brasil is a major utility with generation, distribution, and commercialization operations. It is comparable to Matrix in Free Energy Market offerings and renewable energy supply to enterprise customers, and has a much larger customer base and distribution infrastructure.
• EDP Brasil: EDP Brasil operates across generation, distribution, transmission, and energy services in Brazil. It competes with Matrix in commercial energy supply, Free Market access, and increasingly in distributed solar and energy management solutions for C&I customers.
• CPFL Energia: CPFL Energia is a large Brazilian energy group with distribution, generation, transmission, and commercialization businesses. It is comparable to Matrix across Free Market commercialization and renewable energy supply, and shares Brazil-wide energy infrastructure exposure.
• Neoenergia: Neoenergia is a Brazilian integrated electric utility with generation, transmission, and distribution assets. It overlaps with Matrix in Free Market commercialization and renewable generation, with significantly larger scale and a regulated utility base.

Regional players

• Statkraft Brasil: Statkraft is a Norwegian state-owned renewable energy company with significant operations in Brazil focused on generation origination and PPAs. It is comparable to Matrix as a renewable energy player in Brazil, though focused on generation rather than retail commercialization.

Emerging players

• Casa dos Ventos: Casa dos Ventos is one of the largest renewable energy developers in Brazil, focused on wind and solar generation. It overlaps with Matrix in renewable generation and PPA origination for Free Energy Market customers, though with a more centralized generation focus rather than retail commercialization.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@matrixenergia
• Facebookfacebook.com/matrixenergycompany
• LinkedInlinkedin.com/company/matrixenergia
• Instagraminstagram.com/matrixenergia
• TikToktiktok.com/@matrixenergia

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Matrix