Forrest

What Forrest does

Forrest & Company Limited is a Toronto-based organizational transformation and managerial leadership development consulting firm founded in 1987. The firm serves large enterprise clients across financial services, retail, utilities, healthcare, government, manufacturing, and other sectors, helping them articulate strategy, optimize organizational structure and role accountability, and develop leadership and management capability. Its service portfolio is built on two proprietary science-based frameworks — Requisite Organization (originating from Elliott Jaques) and Effective Intelligence (originating from Jerry Rhodes and Philips) — and consists of nine integrated offerings: Accountability Consulting, Managerial Leadership Training, Performance Coaching, Effective Thinking Development, the Forrest HRBP Program, Forrest Immersive Simulations, The Leadership Path, Design & Customization, and a bestselling companion book. Engagements are sold and delivered through a sales-led, consultative motion: each begins with an exploratory call with client stakeholders, progresses through a formal proposal or statement of work, and is staffed by an extensive roster of senior consultants, coaches, and facilitators matched to client needs. The firm is founder-owned and private, with 11–50 employees, and reports having developed more than 30,000 leaders and coached over 1,000 executives since inception, supported by a content-marketing engine comprising a bestselling book, free chapter downloads, a fourth-year weekly LinkedIn newsletter, and earned media placements.

Name

Forrest

Legal name

Forrest & Company Limited

Website

https://forrestandco.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Forrest & Company Limited is a Toronto-based, founder-owned organizational transformation and managerial leadership development consultancy founded in 1987, serving enterprise clients across financial services, retail, utilities, healthcare, and government with consulting, coaching, and training built on proprietary Requisite Organization and Effective Intelligence frameworks.

Ownership category

akta.pro rank

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Consulting Services: Strategic consulting engagements focused on organizational structure, role accountability clarity, and strategy implementation. Engagements begin with exploratory calls, followed by comprehensive proposals outlining engagement design and expected costs.
2. Executive Coaching: One-on-one executive coaching engagements typically consisting of twice-monthly in-person sessions and monthly telephone debriefs, running from three to six months. Broad roster of professional coaches allows matching clients with best-fit coaches.
3. Managerial Leadership Training: Flexible and scalable programming on skills and best practices of managerial leadership. Training focuses on increasing skill sets and developing leaders for future roles.
4. Facilitation Services: Facilitation services that tap into wisdom and experiences of clients' people through thoughtful inquiry and ensuring every voice is heard.
5. Book Sales: Sales of 'The Managerial Leadership Journey' book, a #1 bestseller available on Amazon.com and Amazon.ca.
6. Free Content/Lead Generation: Free chapter downloads and resources provided to generate leads and build relationships with potential clients.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Forrest & Company Limited is an organizational transformation firm that helps clients achieve their strategy through integrated consulting, coaching, and training services. Offerings span accountability consulting, managerial leadership training, executive performance coaching, effective thinking development, immersive simulations, and the HRBP program, all built on two science-based methodologies—Requisite Organization and Effective Intelligence. Services can be deployed as an integrated system or as standalone units depending on client needs, delivered by an extensive roster of consultants, coaches, and facilitators.

Product overview

Forrest & Company Limited is an organizational transformation firm offering integrated consulting, coaching, and training services organized around two science-based frameworks: Requisite Organization and Effective Intelligence. The portfolio consists of nine distinct service offerings: Accountability Consulting, Managerial Leadership Training, Performance Coaching, Effective Thinking Development, The Forrest Human Resource Business Partner Program, Forrest Immersive Simulations, The Leadership Path (TLP), Design & Customization, and The Managerial Leadership Journey book. These products work as an integrated system where services can be deployed together or as standalone units depending on client needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Accountability Consulting

Quantifiable outcome

• 30,000+ leaders developed since 1987
• +2 more outcomes

Named customers46 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• FranklinCovey: FranklinCovey is a global leadership and management development firm offering consulting, training, and coaching built around proprietary frameworks. It is directly comparable to Forrest in its mix of science-based leadership methodologies, executive coaching, and enterprise training delivery.
• Development Dimensions International (DDI): DDI is a global leadership development firm specializing in leadership assessment, training, and succession management for large enterprises. It overlaps directly with Forrest's leadership training, executive coaching, and organizational development offerings.
• Korn Ferry: Korn Ferry is a global organizational consulting firm with a substantial leadership development, executive coaching, and talent management practice. It competes with Forrest for senior leadership development and organizational transformation engagements at large enterprises.
• Center for Creative Leadership: CCL is a research-driven leadership development provider offering executive education, coaching, and organizational consulting. It is a direct competitor in the science-based leadership development space and shares Forrest's emphasis on evidence-based methodologies.
• RHR International: RHR International is a management consulting firm specializing in executive coaching, leadership development, and senior team effectiveness. It is closely comparable to Forrest in targeting senior executives with coaching and leadership pipeline services.
• Egon Zehnder: Egon Zehnder is a global executive search and leadership advisory firm with a strong executive coaching and leadership assessment practice. It competes with Forrest for senior leadership development mandates at the C-suite level.
• Heidrick & Struggles: Heidrick & Struggles provides executive search, leadership consulting, and culture shaping services globally. Its leadership consulting and assessment offerings directly overlap with Forrest's executive coaching and organizational design practices.
• Wilson Learning: Wilson Learning is a global leadership and sales performance improvement firm offering training, consulting, and coaching services. It is comparable to Forrest in its integrated approach to managerial and leadership development for enterprise clients.

Broad incumbents

• McKinsey & Company (Organizational Practice): McKinsey's Organization Practice offers broad organizational transformation, leadership development, and capability building services. While much larger and more diversified, it competes with Forrest for enterprise-level organizational transformation mandates.

Regional players

• McLean & Company: McLean & Company is a Canada-based IT and HR research and advisory firm with leadership development content. It is a regional peer sharing Forrest's Canadian enterprise focus and overlap in HR/leadership advisory services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/forrest-&-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Forrest