Caffè Diemme

What Caffè Diemme does

Caffè Diemme (legal name Diemme Industria Caffè Torrefatti S.p.A.) is an Italian family-owned coffee roasting company founded in 1927 in Padua by Romeo Dubbini and now led by the third generation of the Dubbini family — Giannandrea Dubbini as President and Federico Dubbini as co-leader — operating under parent Gruppo Dubbini S.r.L. The company roasts and distributes coffee products (beans, ground, capsules, pods, plus complementary categories such as barley, ginseng, tea, and chocolate) for the Ho.Re.Ca. and O.C.S. channels domestically and across more than 40 countries internationally. Its core technology is a Roastery & Research Laboratory that develops roasting curves, applies a single-origin blending methodology (each origin roasted individually then blended), and operates a 'salvo approvazione campione' quality-control protocol supported by IFS certification and temperature/humidity-controlled green-coffee storage. The product portfolio spans the historic Caffè Diemme brand, the specialty Gli Speciali Diemme single-origin line, the pastry-focused Torrefazione Dubbini, the creative-professional Artisti del Caffè / AdC Espresso lines, and organic Puro Bio.

The company monetizes through four distinct revenue streams: B2B wholesale coffee supply (transactional, quote-based pricing via direct sales agents and delivery agents across Italian zones and international distributors); franchise fees for the Caffè Diemme Italian Attitude coffee-shop concept managed by subsidiary Dxp S.r.L.; training and Academy courses (€150-1,700 per session, plus customized packages) delivered at the 700 sqm Diemme Academy; and consumer retail through supermarket listings (Despar, Eurospar, Interspar) and the diemmeshop.com e-commerce store. The Dubbini Group extends beyond roasting into wholly-owned subsidiaries for real estate (Diemme Immobiliare S.r.L., managing the 6,000+ sqm Diemme Center), retail coordination (L'Albero del Gusto S.r.L.), and franchise operations (Dxp S.r.L.), plus majority-owned Dibi S.r.L. operating four Padua coffee shops. The group employs over 200 people.

Name

Caffè Diemme

Legal name

Diemme Industria Caffè Torrefatti S.p.A.

Website

https://caffediemme.com

Company type

Private

Founded year

1927

Operating status

Operating

Headcount range

51–100 employees

Short description

Caffè Diemme is a family-owned Italian coffee roastery founded in 1927 in Padua, distributing roasted coffee products to Ho.Re.Ca., O.C.S., and retail customers across Italy and over 40 countries, with a franchised coffee-shop concept, a training academy, and group subsidiaries spanning real estate and café operations.

Ownership category

akta.pro rank

Product category

Roasted Coffee

NAICS

Coffee and Tea Manufacturing (31192)

SIC

Beverages (2080)

akta.pro primary industry

Coffee Blending & Flavoring (AFAFADAC)

akta.pro secondary industries

Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE), Single-Serve Coffee (Pods, Capsules) (CRADAHAH)

Keywords

• Coffee roasting
• Specialty coffee blends
• Ho.Re.Ca. supply
• Coffee capsules production
• Barista training

Headquarters

HQ city

Albignasego

HQ country

Italy

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Coffee Product Sales (Ho.Re.Ca. & O.C.S.): Wholesale distribution of roasted coffee products (whole beans, ground, capsules, pods) to hotels, restaurants, cafés, and office coffee service providers in Italy and over 40 countries. Includes blends, single origins, specialty lines, and complementary products (barley, ginseng, tea, chocolate).
2. Franchise Fees (Caffè Diemme Italian Attitude): Revenue from franchising the Caffè Diemme Italian Attitude coffee shop concept through Dxp S.r.L. First location opened in 2018 at Prato della Valle, Padova. Expansion to Mexico City and other locations.
3. Training & Academy Courses: Professional barista and hospitality training programs through Diemme Academy, including SCA certification courses, latte art, brewing techniques, and customized packages. Courses priced from €150-395 for individual sessions, with multi-day packages up to €1,700.
4. Retail Product Sales: Consumer retail products through own e-commerce (diemmeshop.com) and supermarket distribution (Despar, Eurospar, Interspar chains) for the 'I Viaggi di Caffè Diemme' home consumption line including moka blends and compostable Nespresso-compatible capsules.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Diemme is an Italian coffee roasting company that produces and distributes roasted coffee products (whole beans, ground, capsules, and pods) under multiple sub-brands to Ho.Re.Ca. professionals, O.C.S. providers, and consumer retail channels across more than 40 countries. The company also operates Diemme Academy for professional barista training and a franchise concept (Caffè Diemme Italian Attitude) for branded coffee shops.

Differentiator

Problem solved

Functional benefit

Brands

• Caffè Diemme: The historic roasting brand serving the Ho.Re.Ca., O.C.S., and foreign retail sectors.
• Gli Speciali Diemme
• Torrefazione Dubbini
• Artisti del Caffè
• Caffè Diemme Italian Attitude

Products and services

• Caffè Diemme Coffee Range
• Gli Speciali Diemme
• Torrefazione Dubbini
• Artisti del Caffè
• I Viaggi di Caffè Diemme
• Puro Bio Organic Coffee
• Diemme Academy Training Courses

Quantifiable outcome

• Present in over 40 countries worldwide
• +3 more outcomes

Named customers5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Instead Of MilkminorStrategic or Co-development PartnerPartnership for vegetable milk alternatives (soy, oat beverages) for professional use in cappuccinos and coffee drinks. Instead Of Milk products are professional-grade, not available in retail, made by an Italian family company sharing Diemme's values and passion. Products feature clean labels with few selected ingredients.

Scale indicators6 records

Recent moves10 records

Expansion highlights6 records

Emerging players

• Bialetti Industrie: Italian household name in moka pots and coffee machines that has expanded into coffee and capsule products; comparable as a fellow Italian coffee-adjacent brand crossing from equipment into roasted coffee and consumables.

Direct peers

• Kimbo (Caffè Borbone) / Kimbo Caffè: Naples-based Italian coffee roaster with strong Ho.Re.Ca. and capsule/pod presence (notably Nespresso-compatible); a comparable mid-sized Italian peer with overlapping product formats and channels.
• Costadoro: Italian premium coffee roaster (Turin) competing in Ho.Re.Ca. and specialty channels with espresso blends and single-origin lines; directly comparable as a mid-sized Italian roaster targeting the same professional customer base.
• Caffè Vergnano: Italian family-owned roaster founded in 1882 (Turin area) with similar Ho.Re.Ca., retail, capsule, and franchise-cafe model; the closest peer to Diemme by heritage, scale, and multi-channel go-to-market.
• Pellini Caffè: Verona-based Italian roaster competing across Ho.Re.Ca., retail, and capsule categories; comparable to Diemme as a regional-to-national Italian roaster targeting similar B2B and B2C channels.
• Caffè Borbone: Italian coffee company (Naples) especially strong in Nespresso-compatible capsules and retail channels; closely comparable to Diemme's retail capsule line and broader Italian roasting footprint.

Broad incumbents

• Segafredo Zanetti (Massimo Zanetti Beverage Group): One of the world's largest Italian-headquartered coffee groups with Ho.Re.Ca., retail, and OCS brands (Segafredo, Boncafé, etc.); competes head-on with Diemme in wholesale Italian-roasted espresso and franchised cafe concepts.
• illycaffè: Premium Italian espresso roaster with strong Ho.Re.Ca. and single-origin positioning (100% Arabica) plus a major capsule system (iperEspresso); directly comparable as a premium-positioned Italian roaster serving both professional and home consumers.
• Lavazza: Italy's largest coffee roaster and a global incumbent serving Ho.Re.Ca., retail, and OCS channels with a broad espresso portfolio; comparable as a direct competitor in the same Italian Ho.Re.Ca./wholesale roasting category, but at substantially larger scale.

Others

• Nuova Simonelli (part of Simonelli Group): Italian professional espresso machine manufacturer and Diemme Academy partner (Youth Academy 2024); relevant as an adjacent ecosystem player supplying equipment to the same Ho.Re.Ca. customers and collaborating in training.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CaffeDiemmeOfficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Caffè Diemme