Steinco
Steinco (STEINCO Paul vom Stein GmbH) is a 100-year-old, family-owned German manufacturer of castors and wheels (swivel, twin-wheel, fixed) producing 1,300+ SKUs at four German sites, supplying medical, industrial, aviation, retail, and office equipment OEMs across Europe and internationally.
- Company typePrivate
- Founded1926
- HeadquartersWermelskirchen, Germany
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Steinco does
Steinco (legal entity STEINCO Paul vom Stein GmbH) is a privately held, family-owned German manufacturer of castors and wheels, founded in 1926 and headquartered in Wermelskirchen, Germany. The company operates four German manufacturing sites with vertically integrated capabilities including plastic injection moulding, turned-part production, automated and manual assembly, producing a catalog of more than 1,300 SKUs spanning swivel castors, twin-wheel (double) castors, and fixed castors in plastic, stainless steel, galvanized sheet steel, and die-cast zinc. Wheel diameters range from 50mm to 200mm with load capacities up to 200kg, and the portfolio includes patented designs (notably the 2025 Facelift Series 550/551/557-571), TÜV SÜD-certified medical castors complying with IEC 60601, and a central locking system solution for hospital and nursing beds.
The company serves six primary verticals: medical technology (hospital beds, operating tables, mobile medical equipment) as the lead segment, plus canteen kitchen logistics, store fixtures, factory equipment, aviation (aircraft service trolleys), and office & laboratory furniture. Go-to-market combines direct sales teams organized by geography (Germany, Europe, Export), international agencies and distributors including the wholly-owned STEINCO Nordic ApS subsidiary for Scandinavia, and a multi-storefront B2B online shop supported by a free CAD download portal for engineers. Marketing is executed through multilingual web presence (EN/DE/FR/ES/IT/DA/SV), trade fairs such as Arab Health, content marketing via the STEINCO Blog, and active social channels (LinkedIn, Facebook, Instagram, Xing, YouTube).
Revenue is generated primarily through one-time hardware sales of standard catalog items and customized solutions developed in collaboration with OEM customers on fixings, functions, colors, and branding. Differentiation rests on 100 years of German engineering heritage, vertical manufacturing integration, regulatory certifications (TÜV SÜD, IEC 60601, EcoVadis 2025), and design awards (iF Design, Red Dot). The company is led by General Manager Dipl.-Ing. Ralf Goos with a Head of Quality Management (Dipl.-Ing. Markus Fuchs), Sales Manager (Frank Müller), two Marketing Managers, and an HR department, operating without external investment or public capital markets exposure.
Steinco firmographics
Firmographics- Name
- Steinco
- Legal name
- STEINCO Paul vom Stein GmbH
- Website
- https://steinco.com
- Company type
- Private
- Founded year
- 1926
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Steinco (STEINCO Paul vom Stein GmbH) is a 100-year-old, family-owned German manufacturer of castors and wheels (swivel, twin-wheel, fixed) producing 1,300+ SKUs at four German sites, supplying medical, industrial, aviation, retail, and office equipment OEMs across Europe and internationally.
- Ownership category
- akta.pro rank
Where Steinco is headquartered
LocationHeadquarters
- HQ city
- Wermelskirchen
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Steinco business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Castor and Wheel Product Sales: STEINCO generates revenue primarily through the sale of castors and wheels, including swivel castors, twin wheel castors, fixed castors in plastic, stainless steel, galvanized sheet steel, and die-cast zinc. Products are offered as standard items (over 1,300 items) and customized solutions.
- Customized Solutions: Revenue generated from developing individual solutions for wheels and castors in close cooperation with customers, focusing on fixings, functions, colors, cost optimization, and branding.
- CAD Download Portal: Free CAD download portal service for registered customers and partners providing 3D CAD drawings, though the service itself is free of charge.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard product catalog with over 1,300 items |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Steinco product offering
Product offeringCore offering
Steinco manufactures and supplies castors and wheels (swivel, twin wheel/double, and fixed/rigid) in plastic, stainless steel, galvanized sheet steel, and die-cast zinc for use on mobile equipment. The portfolio comprises over 1,300 standard items with wheel diameters from 50mm to 200mm and load capacities up to 200kg, supplemented by central locking system solutions, replacement wheels/accessories, and customized engineering in close cooperation with customers.
Product overview
STEINCO is a German manufacturer of castors and wheels offering swivel castors, twin wheel castors (double castors), and fixed castors in plastic (nylon), stainless steel, galvanized sheet steel, and die-cast zinc materials. The product portfolio includes over 1,300 items organized across multiple series (e.g., SERIES 550, 551, 555E, 825, 899W, 590V) with wheel diameters from 50mm to 200mm and load capacities up to 200kg. Key product lines include the facelifted twin wheel castor series (550, 551, 557, 558W, 559W, 568W, 569W, 570, 571) featuring patented design improvements, single wheel swivel castors (SERIES 899W), and the heavy-duty 590V series. Products are complemented by a central locking system solution and wheels/accessories. The company operates four German manufacturing locations with in-house plastic injection moulding, turned part production, and automated/manual assembly.
Differentiator
Problem solved
Functional benefit
Products and services
- Twin Wheel Castors / Double Castors Twin wheel castors (also called double castors) with precision ball bearings, available in nylon or steel housing. Feature encapsulated caster housings for hygiene, smooth quiet operation, and form-fitting locking. Available in diameters 50mm to 150mm with load capacities up to 160kg.
- Swivel Castors Single wheel swivel castors with precision ball bearings for high smoothness and excellent swivel capabilities. Available in plastic, stainless steel, galvanized sheet steel, and die-cast zinc materials.
- Fixed Castors
- SERIES 899W Single Wheel Swivel Castors
- SERIES 550 Twin Wheel Castors
- SERIES 825 Twin Wheel Castors
- SERIES 555E Twin Wheel Castors with Central Locking
- SERIES 551 Twin Wheel Castors
- Wheels and Accessories
- Central Locking System (System Solutions)
- 590V Series Castors Heavy-duty castor series for demanding industrial applications, designed to provide maximum stability for high-load use cases.
Quantifiable outcome
- Reduced mounting height: twin wheel casters with 100mm wheel achieve mounting height from 102mm compared to 121-139mm for single wheel castors
- +2 more outcomes
Companies that use Steinco
Customer profileSegments6 records
Ideal customer profiles6 records
Steinco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Steinco partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- STEINCO Nordic ApSregional subsidiarySTEINCO founded a subsidiary company STEINCO Nordic ApS specifically to serve the Scandinavian market, providing dedicated distribution and support for Denmark, Norway, Sweden, and Finland.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Steinco competitors and assessment
Company assessmentDirect peers
- Tente International: German-headquartered global manufacturer of castors and wheels serving medical, industrial, and furniture mobility markets. Closest direct competitor to STEINCO with overlapping product categories, vertical integration, and similar European export footprint.
- Blickle Räder + Rollen: German family-owned manufacturer of wheels and castors with in-house production of wheels, castor housings, and bearings. Comparable to STEINCO in manufacturing model, German mid-market positioning, and breadth of industrial and institutional customer base.
- Shepherd Hardware Products: US manufacturer of furniture, institutional, and industrial casters serving retail and OEM channels. Comparable offering in twin wheel and swivel castor categories, competing with STEINCO in office and furniture mobility segments.
- Caster Concepts: US heavy-duty caster and wheel manufacturer focused on industrial, automotive, and material-handling applications. Comparable product engineering and customization model to STEINCO's industrial segment, with similar mid-size manufacturing footprint.
- Revvo Caster: UK-based manufacturer of industrial and institutional castors and wheels serving European markets. Comparable product portfolio in twin wheel, swivel, and fixed castors serving furniture, healthcare, and industrial customers like STEINCO.
- Payson Casters: US manufacturer specializing in institutional and light-industrial casters for healthcare, food service, and material handling. Comparable product offering to STEINCO in the medical and canteen kitchen logistics verticals with focused North American channel.
- Darcor Limited: Canadian caster and wheel manufacturer serving medical, institutional, and industrial mobility markets with ergonomic and heavy-duty product lines. Directly comparable to STEINCO in mid-size caster specialization and OEM design-in business model.
Broad incumbents
- Colson Group: Largest North American caster and wheel manufacturer with multiple brand subsidiaries across industrial, medical, and institutional mobility. A broad incumbent with overlapping product portfolio and global distribution that pressures mid-sized European specialists like STEINCO.
- RWM Casters: US-based caster manufacturer (part of Colson Group) supplying heavy-duty industrial, medical, and ergonomic mobility casters. Comparable product range to STEINCO with stronger North American channel presence.
Emerging players
- Haion Caster: Chinese caster and wheel manufacturer with growing export presence in industrial and institutional mobility. Competes with STEINCO on price in commodity segments and represents the low-cost Asian competitive pressure on European mid-market castor players.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Steinco social profiles
Digital presenceSteinco compliance and trust
Trust signalCompliance7 records
Steinco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Steinco leadership team
Management profileNumber of profiles
Profiles6 records
Steinco subsidiaries and ownership
Company hierarchySubsidiaries1 record
Steinco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Steinco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Steinco
What does Steinco do?
Steinco manufactures and supplies castors and wheels (swivel, twin wheel/double, and fixed/rigid) in plastic, stainless steel, galvanized sheet steel, and die-cast zinc for use on mobile equipment. The portfolio comprises over 1,300 standard items with wheel diameters from 50mm to 200mm and load capacities up to 200kg, supplemented by central locking system solutions, replacement wheels/accessories, and customized engineering in close cooperation with customers.
Is Steinco a public or private company?
Steinco is a private company. It is classified as family owned and is currently operating.
When was Steinco founded?
Steinco was founded in 1926. It employs 101 to 250 people.
Where is Steinco based?
Steinco is headquartered in Wermelskirchen, Germany, in the Europe region.
How does Steinco make money?
Three revenue lines are on record. Castor and Wheel Product Sales are the primary driver. The others are customized Solutions and CAD Download Portal.
Who are Steinco's main competitors?
Direct peers on record are Tente International, Blickle Räder + Rollen, Shepherd Hardware Products, Caster Concepts, Revvo Caster, Payson Casters and Darcor Limited. Broad incumbents are Colson Group and RWM Casters. Haion Caster is listed as an emerging player.
Does Steinco have an API?
No public API is recorded for Steinco.