What CinéChèque does

CinéChèque, operating legally as SDV-CINECHEQUE SAS, is a French private company that issues cinema gift vouchers accepted across the largest cinema network in France. Founded in 1995 and headquartered in Saint-Germain-en-Laye, the company distributes two core ticket formats: a physical paper voucher (CinéChèque) and an electronic ticket (e-CinéChèque) delivered by email and presented via QR code at cinema box offices. The network encompasses 1,350+ partner cinemas representing approximately 85% of French cinema venues, spanning neighborhood cinemas through large multiplexes and providing universal validity seven days a week without reservation requirements or price supplements (excluding 3D and special sessions).

The company's product portfolio extends beyond the core voucher into a unique Échange VOD service, which allows customers to convert unused tickets into streaming codes before expiration, and into dedicated B2B solution packages (Solutions CE/CSE for works councils and Solutions Entreprises for corporate marketing, loyalty, and incentive programs). Technology is intentionally lightweight: QR-code-based electronic tickets, a B2C e-commerce storefront (boutique-cinecheque.fr), and a corporate website, with no public API or SDK. Revenue is generated primarily through face-value voucher sales to businesses and individuals, supplemented by delivery fees (30 EUR TTC per delivery point) and ancillary service charges; pricing is quote-based and varies by volume, validity period (6/9/12 months), distribution modality, and beneficiary profile.

Cin\u00e9Ch\u00e8que was placed in 2024 under the Pozeo group umbrella alongside Nouvelle Lune, consolidating nearly 30 years of complementary French leisure voucher operations. The company maintains IAB Europe Transparency & Consent Framework compliance and French data protection law conformity, with the CinéChèque brand registered at INPI. Customer segments are horizontal across works councils, corporate buyers, and individual consumers, with no disclosed revenue figures, no external funding rounds, and operations confined to France.

Name

CinéChèque

Legal name

SDV-CINECHEQUE SAS

Website

https://www.cinecheque.fr/

Company type

Private

Operating status

Operating

Short description

CinéChèque (SDV-CINECHEQUE SAS) issues paper and electronic cinema gift vouchers accepted at 1,350+ cinemas covering 85% of France, serving works councils, corporate buyers, and individual consumers via B2B direct sales and a B2C e-commerce storefront under the Pozeo group.

Ownership category

akta.pro rank

Product category

Cinema Gift Vouchers

NAICS

Motion Picture and Video Exhibition (51213)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Prepaid, Gift Cards & Voucher-Based Payments (MPAEALAE)

akta.pro secondary industry

Ticketing & Event POS Financing (FSAKAFAG)

Keywords

• Cinema gift vouchers
• Movie ticket vouchers
• Corporate gift solutions
• Employee benefit programs
• Leisure gift cards

Headquarters

HQ city

Saint-germain-en-laye

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Technology or R&D, Supply Chain

Revenue model

1. Cinema Gift Voucher Sales: Sale of physical and electronic cinema gift checks (CinéChèque and e-CinéChèque) to businesses and individuals. Pricing varies based on quantity, validity duration, distribution modalities, beneficiary profiles, and participation amounts.
2. Service and Delivery Fees: Delivery charges of 30 euros TTC per delivery point for physical vouchers; additional service fees for complementary services and specific delivery methods

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

CinéChèque sells physical paper and electronic movie theater gift vouchers accepted at over 1,350 partner cinemas across France (85% of French cinemas). The vouchers are valid 7 days a week at all sessions without price supplements and are offered in both B2C (individual gift purchases) and B2B (works councils and corporate incentive programs) formats. The company also operates a unique VOD exchange service that lets holders convert unused tickets into streaming codes before expiration.

Product overview

CinéChèque is a unified product portfolio consisting of two core ticket formats (paper and digital e-CinéChèque) backed by France's largest cinema network (85% of cinemas, over 1,350 venues). The offering spans both B2C (individual consumers) and B2B channels (Works Councils and corporate clients). Ancillary services include VOD code exchange for unused tickets and professional solutions for companies to use cinema tickets in marketing and loyalty programs. The parent company is Pozeo, which also encompasses Nouvelle Lune and Groupe CinéChèque.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 85% of French cinemas accept CinéChèque

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• French Cinema Partner Network (1,350+ cinemas)coreChannel Partner/ Reseller/ DistributorOver 85% of French cinemas are affiliated partners accepting CinéChèque vouchers. The network includes both neighborhood cinemas and large multiplexes across all of France, providing universal coverage for voucher holders.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Edenred France: Major player in ticket-restaurant and related employee benefit solutions in France. Offers complementary gift/incentive products targeting the same CSE/CE decision-makers as CinéChèque.
• Pluxee (Sodexo Benefits & Rewards): Global leader in employee benefits (meal vouchers, gift/incentive cards) now operating as Pluxee in France. Broad incumbent offering comparable corporate gifting and leisure benefits products at significantly larger scale.

Direct peers

• Carte Illiade (Up group): French leisure voucher (chèques cadeaux) accepted across a broad entertainment and culture network. Direct competitor to CinéChèque in the works council / corporate leisure benefits space, with a similar B2B CSE-led GTM motion.
• Kadéos (Up group): Multi-category gift voucher (culture, leisure, restaurants) used by French companies for employee benefits. Overlaps with CinéChèque on the entertainment/leisure side and competes head-to-head for the same CSE/CE budget allocations.
• Tir Groupé: French gift card and voucher operator offering multi-brand solutions to businesses. Competes directly with CinéChèque in the corporate gifting and incentive use cases across entertainment and lifestyle categories.
• Cadhoc: Multi-brand gift voucher widely used by French companies for employee and client gifts. Direct competitor to CinéChèque's corporate Solutions Entreprises offering across leisure and entertainment categories.

Emerging players

• Swile: French employee benefits platform digitizing meal vouchers, mobility, leisure, and gift benefits via a single card/app. Emerging competitor attacking the same CSE/CE wallet with a more modern, all-in-one digital experience.

Regional players

• Pass Culture (Particulier): French government-backed cultural pass providing young people with credit for cultural activities including cinema. Indirectly substitutes for CinéChèque in the youth segment and competes for the same cinema-attendance demand pool.
• National Theatre Tokens (UK): UK theatre gift voucher scheme accepted across a national partner network. Conceptually analogous to CinéChèque — single-product voucher redeemable across a national venue network — though operating in the UK and the live theatre vertical rather than cinema.

Others

• Cineworld Gift Cards: Major cinema operator offering branded gift cards across its global footprint. Vertically integrated counterpart to CinéChèque — issuing its own redeemable instruments rather than aggregating across an open cinema network.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/CineCheque

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CinéChèque