Cloubi

What Cloubi does

Cloubi is a Finnish education technology company founded in 2011 that provides a browser-based SaaS platform for educational publishers to design, produce, and operate digital learning content. The platform combines an authoring toolset — Product Editor, Page Editor, Task Editor, Theme Editor — with a cloud-based delivery infrastructure that hosts HTML5-responsive content across devices and operating systems. Notable technical components include over 30 pedagogically validated interactive task types, automated scoring and feedback (audio, image, video hints), a rule-based adaptive learning path engine, and learning analytics modules that surface student, teacher, and publisher-level performance data. The platform supports four primary content formats: interactive textbooks, exercise packages, teacher materials, and digital exams.

Cloubi distributes through a B2B enterprise sales motion targeting educational publishers directly, with quote-based multi-year SaaS contracts and ancillary content creation services. The company serves approximately 11 disclosed clients across 9 countries, including the Finnish National Agency for Education (which has produced 500+ learning products through OER projects), Zvaigzne ABC Publishers, and the Finnish Red Cross. The customer base spans government, enterprise publishing, and humanitarian/nonprofit verticals. Pricing is not publicly disclosed, and contracts are tailored per client and market.

The company is wholly owned by Otava Publishing Company following the May 2020 acquisition and end-of-2022 legal merger, operating under the Otava Publishing Group alongside other publishing imprints. Headquartered in Helsinki with a secondary office in Tampere, Cloubi has between 11 and 50 employees and €3.5M in annual turnover. No external funding rounds or venture capital backing were disclosed in the input data.

Name

Cloubi

Legal name

Cloubi Ltd

Website

https://cloubi.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Cloubi is a Finnish SaaS company providing educational publishers with a browser-based authoring and cloud delivery platform for interactive digital learning content, serving 11 publisher clients across 9 countries with €3.5M in annual revenue.

Ownership category

akta.pro rank

Product category

Educational Publishing Software

NAICS

Software Publishers (513210), Educational Support Services (611710), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200)

akta.pro primary industry

OER Authoring, Remixing & Publishing Tools/Platforms (EDAGAJAM)

Keywords

• Digital learning platform
• Educational publishing software
• Interactive content authoring
• Cloud-based education technology
• HTML5 learning solutions

Headquarters

HQ city

Tampere

HQ country

Finland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Platform Subscription: Software as a Service subscription model providing access to the Cloubi authoring toolset and cloud-based platform for creating and operating digital learning content. Content is HTML5-based and responsive across all connected devices.
2. Content Creation Services: Professional services for creating digital learning materials using the Cloubi platform for publishing partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Cloubi provides educational publishers with a browser-based HTML5 authoring toolset and cloud-based delivery platform for designing, producing, and operating digital learning products. The platform supports interactive textbooks, exercise packages, teacher materials, and digital exams through built-in editors, 30+ interactive task types, automated scoring, adaptive learning paths, and learning analytics. It is delivered as SaaS, hosted on cloud infrastructure with white-label theming and APIs for integration with publishers' existing IT systems.

Product overview

Cloubi is a unified content creation platform for educational publishers that combines a browser-based authoring toolset with a cloud-based delivery platform. The platform includes multiple product formats (Interactive Textbooks, Exercise Packages, Teacher Materials, and Digital Exams) and a suite of integrated creation tools (Product Editor, Page Editor, Task Editor, Theme Editor, Analytics, Gamification, and Adaptive Task Package). The core platform enables publishers to design, produce, and operate digital learning materials that are HTML5-based, responsive, and accessible across all modern devices and operating systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Cloubi Platform Browser-based content authoring toolset and cloud-based SaaS platform for educational publishers to design, produce, and operate digital learning materials. Content is HTML5-based and responsive across all modern devices and operating systems.
• Interactive Textbooks Interactive ebooks (textbooks, exercise books, or hybrid formats) enriched with audio, video, animations, simulations, gamification features, adaptivity, and learning analytics, designed for sale by educational publishers.
• Exercise Packages Sets of interactive exercises built using Cloubi's library of 30+ pedagogically validated task types. Features automatic scoring, audio/image/video feedback, hints, and task difficulty metadata. Can be sold standalone or bundled with other content formats.
• Teacher Materials Additional content and tools for teachers, including complete teachers' guides, support materials, and interactive classroom content. Can be enhanced and repackaged from existing learner materials.
• Digital Exams Digital exam platform allowing teachers to compile tests and exams from publisher-created task pools, send personalized invitation links or activation codes, activate and close exams with timers, and check and comment on results.

Quantifiable outcome

• 500+ published learning products created using the platform (Finnish National Agency for Education)

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature9 records

Partnerships

Four partnerships are on record, tiered flagship, core and minor.

• Otava Publishing CompanyflagshipStrategic or Co-development Partner · 1 December 2022Otava Publishing Company acquired Cloubi Ltd in May 2020 and completed the merger at the end of 2022. Cloubi's brand and business continues under Otava Publishing Group ownership. The merger aims to deepen client and end user understanding by removing company boundary limitations.
• Finnish National Agency for EducationcoreStrategic or Co-development PartnerLong-standing cooperation with several years of collaboration. Finnish National Agency for Education uses Cloubi's platform for OER (Open Educational Resources) projects, having published over 500 learning products. Cloubi provides unique know-how and innovative content creation platform capabilities.
• Zvaigzne ABC PublisherscoreStrategic or Co-development PartnerInternational publishing partner and one of the first international customers of the Cloubi solution. Zvaigzne ABC Publishers works with Cloubi to develop content that changes how education is perceived in the 21st century.
• Finnish Red CrossminorStrategic or Co-development PartnerCollaboration on digital learning product development for human rights and health education topics. Cloubi's engaging working methods and expertise resulted in new learning products.

Scale indicators4 records

Recent moves4 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key highlights6 records

Customer concentration

• Xx.com/CloubiLtd
• YouTubeyoutube.com/channel/UC3YRXcYHHM-cACrf3HRP9Dw
• Facebookfacebook.com/CloubiLtd
• LinkedInlinkedin.com/company/cloubi-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cloubi