BRUNNER Elektronik
- Company typePrivate
- Founded1968
- HeadquartersHittnau, Switzerland
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
BRUNNER Elektronik firmographics
Firmographics- Name
- BRUNNER Elektronik
- Legal name
- Brunner Elektronik AG
- Website
- https://brunner-innovation.swiss
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
BRUNNER Elektronik industry classification
Industry- Product category
- Flight Simulation Equipment
- NAICS
- Other Aircraft Parts and Auxiliary Equipment Manufacturing (336413), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)
- SIC
- Aircraft Parts & Auxiliary Equipment, Nec (3728), Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)
- akta.pro primary industry
- Avionics Test, Simulation & Calibration Equipment (IMABAFAN)
- akta.pro secondary industries
- Racing & Flight Simulation Hardware (Wheels, Pedals, HOTAS) (HDACANAE), Serious Games & Simulation Studios (Training, Defense, Enterprise) (MPAFAAAH)
Keywords
Where BRUNNER Elektronik is headquartered
LocationHeadquarters
- HQ city
- Hittnau
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
BRUNNER Elektronik business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Simulation Products: Sale of proprietary simulation products including control loading systems, mixed reality simulators (NOVASIM MR), flight instruments, and simulation components for professional pilot training.
- Consumer/Professional Hardware: Direct sales of force feedback hardware including FFB-G Joystick, FFB-G Rudder, and bundles for flight simulation enthusiasts and professionals.
- Professional Services: Engineering services including customized development, integration, and support services for complex simulation solutions and tailored motion control systems.
- Production Services: Modern manufacturing, integration, and testing infrastructure providing in-house production capabilities for controls, drives, and components.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | FFB-G Joystick - Entry-level force feedback joystick |
| Unit Pricing | Pay-as-you-go | FFB-G Rudder - Force feedback rudder pedals |
| Unit Pricing | Pay-as-you-go | FFB-G Bundle - Joystick + Rudder combination |
| Subscription | Multi-year contract | NOVASIM MR DA42 - Qualified Mixed Reality Simulator |
| Other | Multi-year contract | Custom Engineering Solutions |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
BRUNNER Elektronik product offering
Product offeringCore offering
BRUNNER Elektronik AG designs, manufactures, and integrates flight simulation products (NOVASIM MR mixed reality FNPT II simulators, control loading systems, flight instruments) and force feedback hardware (FFB-G joystick and rudder). The company also provides professional engineering services, customized development, and in-house production/manufacturing for clients in aviation training, pilot certification, and industrial automation. Operations span both enterprise simulation systems sold direct-to-customer and consumer-grade force feedback hardware sold through an online shop.
Product overview
BRUNNER Elektronik AG offers a portfolio of innovative Control Loading Systems and Simulation Components for flight simulation, alongside force feedback hardware for consumer and professional use. The product portfolio consists of: (1) NOVASIM MR mixed reality flight simulators (DA42 and F35 variants) — qualified FNPT II simulators that blend physical cockpits with virtual environments using Varjo XR-4 headsets; (2) Software products including Simux Software (proprietary FFB control software for FFB-G and CLS-E devices) and CLS2Sim Software (control loading system bridge); (3) CLS (Control Loading System) professional hardware line including CLS-P Linear Throttle, CLS-B Collective Base, CLS-B Rudder with toe brakes, and Collective Grip Bell 206; (4) FFB-G consumer/prosumer line including FFB-G Joystick (world's most compact desktop force-feedback joystick), FFB-G Rudder pedals, and bundled packages; and (5) peripheral products like Flight Instrument Pro displays and Varjo XR-4 headsets.
Differentiator
Problem solved
Functional benefit
Products and services
- NOVASIM MR DA42 World's first qualified mixed reality FNPT II flight simulator blending a physical cockpit with a 360-degree virtual outside view. Targets professional pilot training organizations, airlines, and certification bodies seeking qualified simulation devices for muscle memory and procedure training.
- NOVASIM MR F35 Mixed reality flight simulator for F35 aircraft training using the same qualified mixed reality technology as the NOVASIM MR DA42 model. Targets military and advanced pilot training programs.
- Simux Software Proprietary force feedback control software compatible with all FFB-G and CLS-E devices. Receives telemetry from supported simulators (MSFS 2020, MSFS 2024, X-Plane 11/12) and translates it into actuator forces using configurable effect recipes. Targets both consumers and professional simulation users.
- CLS2Sim Software Control Loading System to Simulation software bridge that enables control loading systems to interface with flight simulators. Targets professional flight simulation integrators and training organizations.
- CLS-P Linear Throttle Linear throttle control device for professional flight simulation as part of the CLS (Control Loading System) product line. Targets professional pilot training and simulation integrators.
- CLS-B Collective Base Collective base for helicopter flight simulation featuring force feedback technology as part of the CLS-B product line. Targets helicopter pilot training programs and simulation centers.
- CLS-B Rudder with Toe Brakes Rudder pedals with integrated toe brakes for professional flight simulation, part of the CLS-B product line. Targets professional training organizations and simulation integrators.
- Collective Grip Bell 206 Helicopter collective grip modeled after the Bell 206, designed for realistic helicopter flight simulation. Targets helicopter training programs.
- Flight Instrument Pro Professional flight instrument display for simulation training. Targets flight training organizations and professional simulator integrators.
- FFB-G Joystick World's most compact desktop force-feedback joystick with dual-axis gearless direct-drive system, 16-bit encoders, ±16° travel, and 15N peak force center grip. Sold to individual flight simulation enthusiasts and home pilots.
- FFB-G Rudder Most compact force-feedback rudder pedal system with gearless direct-drive design, 190N peak force, 130mm travel. Sold to individual flight simulation enthusiasts and home pilots.
- FFB-G Bundle Combined package of FFB-G Joystick and FFB-G Rudder pedals offered at a combined price (CHF 962 / EUR 1,064 / USD 1,216). Targets individual flight simulation enthusiasts seeking a complete force feedback control setup.
- Professional Services Engineering services including customized development, integration, and support for complex simulation solutions and tailored motion control systems. Priced per project with written quotes valid for 30 days. Targets enterprise clients in aviation, training, and industrial automation.
- Production Services Modern manufacturing, integration, and testing infrastructure providing in-house production capabilities for controls, drives, and components. Targets enterprise clients needing contract manufacturing or production support.
Quantifiable outcome
- World's first qualified mixed reality FNPT II simulator
- +2 more outcomes
Companies that use BRUNNER Elektronik
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
BRUNNER Elektronik technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature5 records
BRUNNER Elektronik partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, flagship and minor.
- VarjocoreCollaboration for NOVASIM MR mixed reality simulators using Varjo XR-4 headsets. Varjo provides industry-leading mixed reality headset technology enabling the physical cockpit to blend with 360-degree virtual environments.
- FlightSafety InternationalflagshipCollaboration on advanced flight simulation solutions. FlightSafety is a premier aviation training company serving commercial, military, and government aviation clients worldwide.
- Lufthansa Aviation Training SwitzerlandflagshipLong-standing partnership for pilot training solutions. Lufthansa Aviation Training Switzerland provides commercial pilot training with BRUNNER simulation technology.
- Diamond Aircraft IndustriescoreCollaboration on NOVASIM MR DA42 simulator based on Diamond DA42 aircraft. Provides the aircraft platform for the world's first qualified mixed reality FNPT II simulator.
- COWS (Center of Aviation Research)minorCenter of Aviation Research partnership for advancing aviation simulation research and development.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
BRUNNER Elektronik competitors and assessment
Company assessmentBroad incumbents
- FlightSafety International: FlightSafety International is both a flagship BRUNNER customer and a broad incumbent in commercial, military, and government aviation training. It operates its own simulation centres and competes for the same enterprise training contracts BRUNNER's enterprise motion team supports.
- CAE Inc. CAE is the global incumbent in civil aviation training and full-flight simulators. It competes with BRUNNER's NOVASIM MR FNPT II at the higher end of the pilot training market and represents the dominant scale competitor in qualified simulation.
- Beckhoff Automation: Beckhoff is a broad incumbent in industrial drives, motion control, and automation. It competes with BRUNNER's Drives & Motion and Automation & Robotics lines in the industrial side of BRUNNER's business beyond aviation simulation.
Others
- Varjo: Varjo is the mixed reality headset partner for BRUNNER's NOVASIM MR products (XR-4). It is adjacent rather than directly competitive, but its hardware roadmap and pricing directly shape BRUNNER's enterprise MR simulator economics.
- Diamond Aircraft Industries: Diamond Aircraft is the airframe partner for the NOVASIM MR DA42 simulator. It is an adjacent ecosystem participant rather than a direct competitor, but its DA42 platform roadmap directly defines BRUNNER's DA42 simulator line.
Direct peers
- Honeycomb Aeronautical: Honeycomb Aeronautical is a direct peer in consumer and prosumer flight simulation hardware (yokes, throttles, rudders). It targets the same Microsoft Flight Simulator and X-Plane customer base as BRUNNER's FFB-G products.
- Moza Racing: Moza Racing is a direct competitor in force-feedback flight and racing simulation hardware. Its FFB joystick, rudder, and base products compete head-to-head with BRUNNER's FFB-G line in the same enthusiast and prosumer channels.
- Thrustmaster (Guillemot Corporation): Thrustmaster is a major direct peer in HOTAS and flight simulation peripherals and a listed integration/compatibility partner for BRUNNER's FFB-G Joystick. It competes across consumer and prosumer flight simulation hardware worldwide.
- Virpil Controls: Virpil Controls is a direct peer in high-end HOTAS and flight simulation hardware. Its premium joysticks, throttles, and bases compete with BRUNNER's FFB-G line and are also supported as compatible grips on BRUNNER's joystick.
Emerging players
- WinWing: WinWing is an emerging competitor in flight simulation hardware, offering throttles, yokes, and controls at aggressive price points. It overlaps with BRUNNER's CLS and FFB-G lines in the consumer/prosumer flight simulation market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
BRUNNER Elektronik social profiles
Digital presenceBRUNNER Elektronik compliance and trust
Trust signalCompliance1 record
BRUNNER Elektronik financial estimates
Financial estimateRevenue estimate
Valuation estimate
BRUNNER Elektronik leadership team
Management profileNumber of profiles
Profiles1 record
BRUNNER Elektronik funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BRUNNER Elektronik M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BRUNNER Elektronik
What does BRUNNER Elektronik do?
BRUNNER Elektronik AG designs, manufactures, and integrates flight simulation products (NOVASIM MR mixed reality FNPT II simulators, control loading systems, flight instruments) and force feedback hardware (FFB-G joystick and rudder). The company also provides professional engineering services, customized development, and in-house production/manufacturing for clients in aviation training, pilot certification, and industrial automation. Operations span both enterprise simulation systems sold direct-to-customer and consumer-grade force feedback hardware sold through an online shop.
Is BRUNNER Elektronik a public or private company?
BRUNNER Elektronik is a private company. It is classified as family owned and is currently operating.
When was BRUNNER Elektronik founded?
BRUNNER Elektronik was founded in 1968. It employs 1 to 10 people.
Where is BRUNNER Elektronik based?
BRUNNER Elektronik is headquartered in Hittnau, Switzerland, in the Europe region.
How does BRUNNER Elektronik make money?
Four revenue lines are on record. Simulation Products are the primary driver. The others are consumer/Professional Hardware, professional Services and production Services.
Who are BRUNNER Elektronik's main competitors?
Broad incumbents on record are FlightSafety International, CAE Inc. and Beckhoff Automation. Others are Varjo and Diamond Aircraft Industries. Direct peers are Honeycomb Aeronautical, Moza Racing, Thrustmaster (Guillemot Corporation) and Virpil Controls. WinWing is listed as an emerging player.
Does BRUNNER Elektronik have an API?
No public API is recorded for BRUNNER Elektronik.
What industry is BRUNNER Elektronik in?
BRUNNER Elektronik's product category is Flight Simulation Equipment. Its primary akta.pro industry code is IMABAFAN, Avionics Test, Simulation & Calibration Equipment, with a secondary code of HDACANAE, Racing & Flight Simulation Hardware (Wheels, Pedals, HOTAS). Its NAICS code is 336413 and its SIC code is 3728.