Schilthorn

What Schilthorn does

Schilthorn Cableway Ltd. (Schilthornbahn AG) is a privately held Swiss alpine cableway and tourism operator headquartered in Stechelberg, in the Bernese Oberland. The company's core asset is an aerial cableway system — built and modernized under the Schilthornbahn 20XX program — that connects the Stechelberg valley station through Gimmelwald and Mürren to the Schilthorn summit at 2,970m, including the world's steepest cable car at 159.4% gradient and the world's first revolving restaurant at 3,000m altitude (Piz Gloria, operational since 1967). Schilthorn generates revenue through a diversified mix of cable car tickets (roundtrip CHF 39.60-115 depending on route and season), holiday passes (4- and 6-day, CHF 170-195), bundled dining packages (Brunch, Piz Gloria Afternoon Platter), on-mountain F&B (Piz Gloria, Bistro Birg, Panorama Restaurant Allmendhubel, Skyline Take Away), retail merchandise (Skyline Top Shop, Skyline Shop & Bar), ski area operations (~50km of pistes as part of Jungfrau Ski Region), and group/corporate events. The company is also vertically integrated into accommodation through Hotel Alpenruh (26 rooms) and Hotel Blumental (20 rooms) in Mürren.

Schilthorn serves a consumer base of individual tourists, families, winter sports enthusiasts, summer hikers, and corporate groups, distributed primarily through its own direct channels (station POS, schilthorn.ch) and amplified by deep partnerships with Swiss Federal Railways (RailAway), Swiss Travel System passes, Berner Oberland Pass consortium, and Jungfrau Ski Region co-marketing. International demand is courted through a multilingual website covering 13 languages and dedicated country domains targeting Asian and Middle Eastern markets. The brand carries enduring global recognition as the filming location for the James Bond film 'On Her Majesty's Secret Service' (1969), reinforced by a Walk of Fame at the summit.

The company is structured as a private limited company under Swiss law with registered shares (Valor 227626, ISIN CH0002276266) trading on the OTC market at a tax value of CHF 1,310 per share for fiscal 2025. The Board is chaired by Johannes Stöckli with Werner C. Weber as Vice Chairman and 6 additional directors. The most recent AGM (64th, June 19, 2026) reported a record year in 2025 with continued strong performance into 2026, while approving a new capital band and dividend waiver to preserve liquidity following the multi-year infrastructure modernization. Headcount is reported in the 51-100 range.

Name

Schilthorn

Legal name

Schilthorn Cableway Ltd.

Website

https://schilthorn.ch

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

51–100 employees

Short description

Schilthorn is a privately held Swiss cableway and alpine tourism operator running the aerial tramway from Stechelberg to the 2,970m Schilthorn summit, including the world's steepest cable car and Piz Gloria revolving restaurant. It serves individual tourists, families, and winter sports visitors via ticket sales, dining, retail, lodging, and ski-area operations.

Ownership category

akta.pro rank

NAICS

Skiing Facilities (71392), Scenic and Sightseeing Transportation (487), Tour Operators (561520)

akta.pro primary industry

Tourist & Heritage Cable Car/Funicular Attractions (THAIAKAE)

akta.pro secondary industries

Via Ferrata & Adventure Climbing Parks (THAAACAE), Guided Backcountry & Off-Piste Services (Ski Touring, Splitboarding, Heli/Cat Skiing) (THAAAJAD)

Keywords

• Alpine cable car services
• Mountain tourism operations
• Ski resort facilities
• Alpine dining experiences
• Scenic mountain excursions

Headquarters

HQ city

Stechelberg

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain, Others

Revenue model

1. Cable Car Tickets: Core revenue from aerial cableway transportation services, with tiered pricing based on route (Stechelberg-Schilthorn, Mürren-Schilthorn, Allmendhubel), passenger category (adults, children, Swiss Half Fare Card holders, GA travelcard holders), and seasonal periods.
2. Dining Services: Revenue from mountaintop food and beverage operations including 360° Restaurant Piz Gloria (revolving restaurant with brunch and afternoon platter offerings), Bistro Birg, Panorama Restaurant Allmendhubel, and Skyline Take Away.
3. Bundled Packages: Combined cable car travel with food offerings such as Schilthorn Brunch (adults CHF 38 without journey) and Piz Gloria afternoon platter (adults CHF 33 without journey), providing higher transaction values.
4. Retail Merchandise: Souvenir and merchandise sales through Skyline Top Shop at summit and Skyline Shop & Bar in Mürren, offering functional clothing, fan articles, sunglasses, caps, and Swiss products.
5. Holiday Passes: Multi-day unlimited travel passes valid for 4 or 6 consecutive days on all routes including Stechelberg-Mürren-Birg-Schilthorn and Lauterbrunnen connections.
6. Group Bookings and Events: Corporate events, group excursions, exclusive Backstage behind-the-scenes tours, and venue hire for celebrations at mountaintop locations.

Pricing tiers

Go-to-market motion2 records

Distribution channels8 records

Marketing channels9 records

Core offering

Schilthorn Cableway Ltd. operates an aerial cableway system connecting Stechelberg to the Schilthorn summit at 2,970m in the Bernese Oberland, including the world's steepest cable car with a 159.4% gradient between Stechelberg and Mürren. The company delivers year-round alpine tourism experiences encompassing cable car transportation, ski area access (part of Jungfrau Ski Region), summit dining at the world's first 360° revolving restaurant (Piz Gloria), hiking, tobogganing, family attractions, hotels, and major event hosting (FIS ski races, Swatch Nines, Inferno).

Product overview

Schilthorn is a Swiss mountain cableway and alpine resort operator offering a comprehensive suite of services centered around its aerial cable car network connecting Stechelberg to the Schilthorn summit (2970m). The core product is the Schilthorn cableway system, which features the world's steepest cable car (159.4% gradient) between Stechelberg and Mürren. The company provides: (1) Core cable car transportation services, (2) Culinary experiences including the iconic 360°-Revolving Restaurant Piz Gloria, Skyline Take Away, Bistro Birg, and Panorama Restaurant Allmendhubel, (3) Adventure attractions such as Skyline Walk, Thrill Walk, and the Flower Park adventure playground, (4) Winter sports including ski area, snowpark, ski school, and tobogganing, (5) Summer activities including hiking trails, via ferrata, and waterfall visits, (6) Retail through Skyline Top Shop and Skyline Shop & Bar, and (7) Accommodation via Hotel Alpenruh and Hotel Blumental. The company operates as part of the Jungfrau Ski Region and is famous for its James Bond film connection.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Record year in 2025 with strong continued performance in 2026
• +4 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Swiss Federal Railways (SBB)coreGTM or Marketing PartnerRailAway partnership providing bundled public transport and cable car packages with monthly discounted offers. SBB markets Schilthorn visits combined with train journeys from Swiss cities, offering up to 50% discount on transport plus 10% on cable car fares.
• Swiss Travel SystemcoreGTM or Marketing PartnerIntegration with Swiss travel passes including GA travelcard, Swiss Travel Pass, and Swiss Half Fare Card that provide free or discounted travel on Schilthorn routes.
• Berner Oberland Pass ConsortiumcoreGTM or Marketing PartnerSchilthorn participates in the Berner Oberland Pass program, enabling free travel on all routes for multi-day pass holders (3-10 days).
• Mürren TourismminorGTM or Marketing PartnerCross-promotional partnership with Mürren destination marketing organization, providing hiking suggestions and combined itinerary planning on muerren.swiss website.
• IntersportminorChannel Partner/ Reseller/ DistributorEquipment rental partnership through Intersport Rent network retailers in Mürren and Lauterbrunnen, with free rental gear for children when purchasing adult skipass.
• Salomon Station MürrenminorChannel Partner/ Reseller/ DistributorSki and sled rental partner providing equipment for winter sports visitors, located at Salomon Station in Mürren.
• Swiss Ski / Freeski TourcoreStrategic or Co-development PartnerHosting major international competitions including FIS Slalom, Riesenslalom, Opel Freeski Tour slopestyle, and Swatch Nines freestyle events at the resort venues.
• Jungfrau Ski RegioncoreStrategic or Co-development PartnerSchilthorn-Mürren is part of the Jungfrau Ski Region, the highest-altitude skiing area in the Bernese Oberland, enabling combined ticket products and coordinated marketing.
• AlpsPassesminorGTM or Marketing PartnerMembership in AlpsPasses area association enabling cross-regional pass products and joint marketing initiatives.

Scale indicators10 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Bergbahnen Engelberg-Trübsee-Titlis AG: Operates the Titlis Rotair revolving cable car and Cliff Walk at Engelberg. Comparable Swiss year-round alpine tourism operator combining cable car transport, F&B, ski area, Glacier Park and signature viewing attractions aimed at international visitors.
• Jungfraubahnen Management AG: Operates the Jungfraujoch–Top of Europe cog railway and surrounding cableways in the same Bernese Oberland region. Directly comparable as a Swiss alpine cable-cum-sightseeing operator targeting the same inbound visitor pool with UNESCO-panorama and snow sports.
• Pilatus Bahnen AG: Operates the world's steepest cogwheel railway and aerial cableways on Mount Pilatus near Lucerne. Closely comparable business model — Swiss alpine cable car transportation combined with summit restaurants, hotels, tobogganing and event hosting for international tourists.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/SchilthornPizGloria
• Facebookfacebook.com/Schilthorn.Piz.Gloria
• Instagraminstagram.com/schilthorn_pizgloria
• Xx.com/SchilthornPiz

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Schilthorn