CSS

What CSS does

Community & Senior Services of Johnston County (CSS) is a 501(c)(3) nonprofit organization founded in 1972 and headquartered in Smithfield, North Carolina, that delivers a consolidated suite of senior-focused services to residents of Johnston County and surrounding areas. Its service portfolio spans subsidized senior housing (127 independent living apartments across seven locations in Cary, Clayton, Princeton, Kenly, and Smithfield), nutrition and home-delivered meals, in-home aide services, caregiver support, Medicare/insurance counseling through the S.H.I.I.P. program, the Golden Wishes holiday sponsorship initiative, and the Johnston County Senior Games & SilverArts athletic and arts program that has operated since 1987. CSS also operates the Johnston County Area Transportation System (JCATS), a county-wide human services and public transit network (including the QuickRIDE service in Smithfield and Selma) operating Monday through Saturday from 4:30 AM to 9:00 PM.

The organization does not sell products in a commercial sense; its core "technology" is the JCATS transportation system and QuickRIDE transit service, alongside the operational infrastructure for housing and congregate nutrition. All direct services are provided free of charge to eligible seniors, and housing is offered at subsidized rents. Funding flows from three principal streams: federal and state government programs (CSS is a federal-aid recipient), tax-deductible individual and organizational donations (channeled through designated funds such as the CSS Endowment, Crisis Fund, Program Operations, Memorials, and Planned Giving), and partner-program pass-throughs such as the AARP Foundation Tax-Aide free tax preparation service and the NC Housing Finance Agency's Single-Family Rehabilitation Loan Pool (interest-free, deferred loans forgiven at $3,000/year). Distribution is direct-to-senior across CSS's own facilities and through in-home delivery; the marketing mix relies on a newsletter, Facebook, and community partnerships.

The customer base is entirely institutional end-user: older adults aged 50 and 62+ in Johnston County. There are no enterprise customers, no paid B2B contracts, and no revenue-generating commercial counterparties. Headcount is reported in the 11–50 range, and the organization is governed by a volunteer Board of Directors with no parent company, equity sponsor, or M&A history. Some scraped partnership data (EPFL Innovation Park, Ensemble Hospitalier de la Côte, Future4care, Barcelona & Madrid Health Hub, Future of Health Grant) appears to originate from an unrelated European digital-health entity and is not consistent with the company's first-party profile.

Name

CSS

Legal name

Community & Senior Services of Johnston County, Inc.

Website

https://cssjohnston.org

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

11–50 employees

Short description

Community & Senior Services of Johnston County (CSS) is a 1972-founded North Carolina nonprofit providing subsidized senior housing, nutrition, transportation (JCATS), in-home aide, and community programs to older adults across Johnston County.

Ownership category

akta.pro rank

Product category

Senior Services / Nonprofit Community Services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Assisted Living Facilities for the Elderly (623312), Other Residential Care Facilities (623990)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082)

akta.pro primary industry

Affordable/Subsidized Independent Living (HUD/LIHTC) Communities (HLADAAAB)

akta.pro secondary industry

Community-Based Senior Centers with Adult Day Services (HLADAIAJ)

Keywords

• Senior housing services
• Assisted living support
• Community transportation
• Senior nutrition programs
• Caregiver support services

Headquarters

HQ city

Smithfield

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Government Funding: CSS is a federal-aid recipient receiving government funding to support its senior services programs, housing operations, and transportation services
2. Donations and Contributions: Tax-deductible donations from individuals and organizations supporting CSS programs including CSS Endowment Fund, Crisis Fund, Program Operations, Memorials, and Planned Giving

Distribution channels1 record

Marketing channels3 records

Core offering

CSS is a Johnston County nonprofit that delivers a comprehensive suite of senior services, including 127 subsidized independent living apartments across seven locations, county-wide transportation via JCATS, nutrition/dining and home-delivered meals, in-home aide, caregiver support, S.H.I.I.P Medicare counseling, and the Johnston County Senior Games & SilverArts programs. All core services are free to eligible seniors; housing rents are subsidized and operations are funded through government support and tax-deductible donations.

Product overview

CSS (Community & Senior Services of Johnston County) is a community services organization offering a comprehensive suite of programs for seniors and community members. The organization operates as a unified service provider with multiple interconnected programs including senior centers (Active Aging Centers), nutrition/dining centers, caregivers support, in-home aide services, health insurance counseling (S.H.I.I.P), and 127 subsidized senior housing units across seven locations. Additionally, CSS operates JCATS (transportation) and organizes the Johnston County Senior Games & SilverArts program. Partner services include the Single-Family Rehabilitation Loan Pool and AARP Tax Assistance. The portfolio includes volunteer opportunities and donation programs to support operations.

Differentiator

Problem solved

Functional benefit

Brands

• Johnston County Senior Games (JCSG): Year-round athletic and artistic program for adults 50 and better, sanctioned by North Carolina Senior Games
• SilverArts
• JCATS

Products and services

• Senior Centers (Active Aging Centers) Multipurpose active aging centers that provide programs and services for older adults to remain active and connected in Johnston County.
• Nutrition / Dining Centers Congregate dining at CSS dining centers and home-delivered meal programs serving nutritionally balanced meals to seniors, including home-bound seniors.
• Caregivers Support Resources and support services for family caregivers of seniors in Johnston County.
• In-Home Aide Services In-home personal assistance to help seniors remain independent in their homes.
• S.H.I.I.P (Seniors' Health Insurance Information Program) Free counseling assistance for Medicare and other health insurance questions for seniors in Johnston County.
• Senior Housing (127 Independent Living Apartments) Subsidized rental independent living apartments for persons 62+ at seven locations across Johnston County: Cary Central Elderly Housing, Clayton Court I, Clayton Court II and Village Gardens, Princeton Elderly Housing, College Court Elderly Housing, and Smithfield Elderly Housing.
• JCATS (Johnston County Area Transportation System) Human services transportation and public transportation serving all of Johnston County, including QuickRIDE service in Smithfield and Selma; operates Monday–Saturday with fleet hours from 4:30 AM to 9:00 PM.
• Golden Wishes Program Annual Christmas gift program that allows individuals or organizations to adopt or sponsor a local senior in need during the holiday season.
• Johnston County Senior Games & SilverArts Year-round athletic and artistic competition program for adults 50+, including sports events (pickleball, bowling, golf, swimming, track & field) and SilverArts categories (literary, visual, heritage, performing arts), sanctioned by North Carolina Senior Games.

Quantifiable outcome

• 127 well-maintained independent living apartments for seniors
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• EPFL Innovation ParkcoreStrategic or Co-development Partner · 5 March 2026CSS drives the Future of Health Grant (FoHG) digital health innovation programme alongside EPFL Innovation Park, selecting startups for funding and coaching.
• Ensemble Hospitalier de la CôteminorStrategic or Co-development Partner · 5 March 2026New partnership announced with Ensemble Hospitalier de la Côte to support startups in accessing healthcare markets.
• Future4careminorStrategic or Co-development Partner · 5 March 2026Strategic partnership with Future4care (Paris/Berlin) to support startups in accessing European markets.
• Barcelona & Madrid Health HubminorStrategic or Co-development Partner · 5 March 2026Strategic partnership with Barcelona & Madrid Health Hub to support startups in accessing European markets.
• AARP Foundation Tax-AideminorStrategic or Co-development PartnerCSS partners with AARP Foundation Tax-Aide to offer free tax preparation and assistance for older taxpayers and people with limited incomes.

Scale indicators5 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Senior Services of Northern Kentucky: Regional nonprofit providing senior centers, transportation and in-home services - a close functional analog to CSS's community-services portfolio.
• Meals on Wheels America: National umbrella for home-delivered and congregate meal programs serving seniors - directly comparable to CSS's dining centers / home-delivered meals service line and a key federal funding conduit that CSS relies on.
• Aging & In-Home Services of Northeast Indiana: Multi-county Area Agency on Aging delivering case management, in-home care, meals, and transportation across multiple service lines - operationally analogous to CSS's integrated senior services model.
• Senior Services of Snohomish County: Washington-state nonprofit offering a comparable integrated menu of housing, nutrition, transportation and in-home services to community-dwelling seniors, mirroring CSS's structure on a larger scale.
• Resources for Seniors: Wake County, NC-based nonprofit providing a similarly multi-faceted portfolio of senior services - including information and referral, transportation, in-home aide and housing navigation - making it the most direct geographic and operational comparison to CSS.

Others

• AARP Foundation: National nonprofit focused on low-income 50+ adults, including tax-aid (which CSS already partners with), food insecurity and housing stability programs - a key funding/ecosystem partner and policy advocate shaping senior-services funding.
• LeadingAge: National association representing nonprofit aging-services providers including housing operators - peer at the industry/trade level rather than the operating level, and an important membership/advocacy channel for CSS.

Broad incumbents

• Brookdale Senior Living: Largest U.S. operator of senior living communities (IL/AL/memory care). A for-profit incumbent at far greater scale, useful as a reference point for senior housing unit economics and competitive pressure on nonprofit IL providers like CSS.
• Sunrise Senior Living: Established U.S. assisted-living and memory-care operator with national footprint; useful for assessing how scaled private operators position adjacent to nonprofit mission-driven providers like CSS.
• Atria Senior Living: National for-profit operator of independent living, assisted living and memory-care communities across the U.S. - sets the market benchmark for assisted-living services CSS can and cannot economically offer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CommunityandSeniorServicesofJohnstonCounty

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CSS