Healthy Start SRQ

What Healthy Start SRQ does

Healthy Start Coalition of Sarasota County, operating as Healthy Start SRQ, is a 501(c)(3) nonprofit organization founded in 1998 to improve maternal and infant health outcomes within Sarasota County, Florida. It delivers a portfolio of community health programs spanning prenatal education, childbirth preparation, breastfeeding support, postpartum mental health assistance, fatherhood coaching, doula services, and resource navigation, all provided at no cost to participants regardless of income, insurance, or residency status. Core program brands include Healthy Start, T.E.A.M. Dad (using the 24/7 Dad curriculum), the Doula Program, Por Ti y Para Tu Bebe (Spanish-language services for Hispanic/Latino families), Connect (one-stop resource navigation), Save My Life (culturally relevant support for women of color), and the long-running Fetal & Infant Mortality Review (FIMR) program, which has tracked mortality trends since 1992 using an ACOG-developed model. The organization also leads the Sleep Baby Safely campaign, partners in the Breastfeeding Advocates of Sarasota County coalition, and operates community events such as Breakfast of Champions, an annual Regional Summit, Together We Bloom, and a community Baby Shower.

Operationally, Healthy Start is anchored at the Glasser/Schoenbaum Human Services Center 'Campus of Caring' alongside 16 partner nonprofits, with additional direct-service sites at the Florida Department of Health in Sarasota County (2200 Ringling Blvd.) and a South County location in North Port (6919 Outreach Way), supplemented by home visits and partner-hosted classes at CenterPlace Health, Sarasota Medical Pregnancy Center, and Mothers Helping Mothers. The organization is led by Executive Director Shon A. Ewens, with Sara Olesen serving as Associate Executive Director, supported by program directors, coaches, intake coordinators, and an 11-person volunteer executive board. The underlying technology consists of standard nonprofit web and social-media channels (website, Facebook, Twitter/X, YouTube, Instagram) and a Resource Directory; no proprietary digital platform, AI, or software product is disclosed.

Healthy Start is funded through a diversified mix of tax-deductible individual donations (with unrestricted, Save My Life, Por Ti y Para Tu Bebe, and Dr. Washington Clark Hill Endowment designations), grants from foundations and corporate partners including Charles & Margery Barancik Foundation, Junior League of Sarasota, Florida Winefest & Auction, StateFarm Insurance, and Gulf Coast Community Foundation, plus revenue from special events. All services are delivered free of charge, so the operating model relies on continued grant and donor support rather than fees. As a 501(c)(3) (EIN 31-1591167, Registration CH9292), the organization is governed by a volunteer executive board and operates independently, with no parent company, private equity, or institutional investment ownership.

Name

Healthy Start SRQ

Legal name

Healthy Start Coalition of Sarasota County, Inc.

Website

https://healthystartsarasota.org

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Healthy Start Coalition of Sarasota County (Healthy Start SRQ) is a 501(c)(3) nonprofit founded in 1998 that delivers free community health programs — prenatal education, doula support, fatherhood coaching, breastfeeding help, and culturally tailored services — to pregnant women, infants, and families throughout Sarasota County, Florida.

Ownership category

akta.pro rank

Product category

Maternal and Infant Health Services

NAICS

Individual and Family Services (6241), Other Individual and Family Services (624190), Child and Youth Services (62411)

SIC

Services-Social Services (8300), Services-Health Services (8000), Services-Educational Services (8200)

akta.pro primary industry

Maternal, Child & Family Health Organizations (BPAGACAF)

akta.pro secondary industries

Early Childhood Education & Childcare Nonprofits (BPAGADAA), Family Resource Centers & Wraparound Support Services (EDACALAH), Health Education & Parent Coaching (Sleep, Safety, Illness Management) (EDACAMAN)

Keywords

• Maternal health services
• Infant care programs
• Prenatal education
• Community health outreach
• Pregnancy support services

Headquarters

HQ city

Sarasota

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Contributions: Tax-deductible donations from individuals supporting the organization's mission to improve maternal and infant health outcomes. Donations can be designated to specific programs including Unrestricted Fund, Save My Life Program, Por Ti y Para Tu Bebe, or the Dr. Washington Clark Hill Endowment Fund.
2. Grants: Funding from private foundations and organizations including Charles & Margery Barancik Foundation, Junior League of Sarasota, Florida Winefest & Auction, and StateFarm Insurance to support specific programs.
3. Special Events: Revenue generated from events such as Breakfast of Champions and other fundraising activities.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Healthy Start Coalition of Sarasota County is a 501(c)(3) nonprofit that delivers free, community-based maternal and infant health programs to pregnant women, new mothers, fathers, infants, and families throughout Sarasota County. Core offerings include personalized prenatal and postpartum support, childbirth and breastfeeding education, doula support, fatherhood coaching, culturally tailored curricula for Hispanic/Latino families and women of color, resource navigation, fetal and infant mortality review, and safe-sleep education and kit distribution.

Product overview

Healthy Start Coalition of Sarasota County is a 501(c)(3) nonprofit organization offering a portfolio of community health programs and support services for pregnant women, infants, and families. The core programs include Healthy Start (general pregnancy/postnatal support), T.E.A.M. Dad (fatherhood coaching), Doula Program (birth support), Por Ti y Para Tu Bebe (Spanish-language services for Hispanic/Latino families), Connect (resource navigation), Save My Life (culturally relevant support for women of color), and Fetal & Infant Mortality Review (health outcomes monitoring). The organization also operates community initiatives including the Sleep Baby Safely campaign and Breastfeeding Advocates of Sarasota County coalition. Events include Baby Shower, Breakfast of Champions, Annual Regional Summit, and Together We Bloom. The organization celebrated 25 years of service in 2023.

Differentiator

Problem solved

Functional benefit

Brands

• Healthy Start Program: Core program providing support during pregnancy and beyond with services including personalized support, childbirth education, breastfeeding support, and parenting advice.
• T.E.A.M. Dad
• Doula Program
• Por Ti y Para Tu Bebe
• Connect
• Save My Life
• Fetal & Infant Mortality Review (FIMR)
• Sleep Baby Safely

Products and services

• Healthy Start Core program providing personalized support during and after pregnancy, including education on childbirth and newborn care, breastfeeding support, parenting advice, kangaroo care, and assistance with postpartum depression and anxiety for pregnant women and new mothers in Sarasota County.
• T.E.A.M. Dad Fatherhood program for dads in Sarasota County parenting children aged 0-3, featuring 12 one-on-one sessions with a trained Dad Coach covering father's role, discipline, health, children's growth, communication, co-parenting, and more, delivered using the 24/7 Dad curriculum.
• Doula Program Program providing families with continuous emotional, physical, and evidence-based support throughout pregnancy, labor, and the postpartum period through trained, non-medical doula professionals.
• Por Ti y Para Tu Bebe Culturally and linguistically tailored educational support program for Hispanic/Latino pregnant women and new moms in Sarasota County, offering one-on-one or small-group classes entirely in Spanish on childbirth education, breastfeeding, kangaroo care, safe sleep, parenting, and interconception health.
• Connect One-stop entry point connecting pregnant women, caregivers, and families with young children to local programs for education, support, food and nutrition, mental health, and financial self-sufficiency services.
• Save My Life Culturally relevant support and education program for women of color in Sarasota County addressing racial disparities in birth outcomes, covering childbirth education, breastfeeding, kangaroo care, safe sleep, parenting, and interconception health.
• Fetal & Infant Mortality Review (FIMR) Program conducting fetal and infant mortality review using an ACOG-developed model to monitor and analyze mortality trends and causes, informing and shaping public health policy.
• Sleep Baby Safely Safe-sleep education and prevention initiative providing Safe Sleep Kits and education to parents who lack a safe sleep surface for their babies, part of the Prevent Needless Deaths regional campaign addressing leading causes of death for children under six.

Quantifiable outcome

• 549 Safe Sleep Kits distributed since 2014
• +2 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• LightsharecoreStrategic or Co-development PartnerPartnership with Lightshare to provide compassionate care and comprehensive support for those facing addiction during pregnancy through the Mothers and Infants Residential Program.
• Breastfeeding Advocates of Sarasota County (BASC)coreStrategic or Co-development PartnerCoalition of healthcare providers, lactation consultants, and community members dedicated to promoting and supporting breastfeeding. BASC offers educational workshops, direct lactation support, and advocates for breastfeeding-friendly workplace policies.
• Sarasota County Health DepartmentcoreStrategic or Co-development PartnerLaunched the Sleep Baby Safely campaign as part of the Prevent Needless Deaths regional campaign addressing leading causes of death for children under six.
• Glasser/Schoenbaum Human Services CentercoreStrategic or Co-development PartnerPartner agency at the 'Campus of Caring' which houses 16 nonprofit health and human service agencies offering help to low-income and at-risk adults, children, and families.
• CenterPlace HealthminorChannel Partner/ Reseller/ DistributorSite where Por Ti y Para Tu Bebe classes are offered for Hispanic/Latino pregnant women and new mothers.
• Sarasota Medical Pregnancy CenterminorChannel Partner/ Reseller/ DistributorSite where Por Ti y Para Tu Bebe classes are offered for Hispanic/Latino pregnant women and new mothers.
• Mothers Helping MothersminorChannel Partner/ Reseller/ DistributorSite where Por Ti y Para Tu Bebe classes are offered for Hispanic/Latino pregnant women and new mothers.
• Sarasota Memorial HospitalcoreStrategic or Co-development PartnerHealthcare provider partner offering the Boot Camp for New Dads program and collaborative care for mothers and infants in the community.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• March of Dimes: Large national nonprofit focused on maternal and infant health, including prematurity prevention. Operates a broader advocacy and research portfolio but overlaps with Sarasota's mission on birth outcomes and maternal education.
• Florida Association of Healthy Start Coalitions: Statewide umbrella association representing all 32 Florida Healthy Start Coalitions. Sarasota is a member; the association provides training, advocacy, and shared services that shape the competitive and funding environment for member coalitions.

Emerging players

• Every Mother Counts: National maternal health nonprofit founded by Christy Turlington Burns focused on pregnancy, childbirth, and postpartum support. Operates at the advocacy and grantmaking layer rather than direct service, but competes for donor attention and funder mindshare in maternal health.
• Postpartum Support International: Nonprofit focused on postpartum depression and perinatal mental health support. Overlaps with Sarasota's postpartum depression and anxiety support services; addresses a narrower (mental health) slice of the same maternal journey.
• Black Mamas Matter Alliance: National coalition advancing Black maternal health, rights, and justice. Overlaps with Sarasota's Save My Life program targeting birth-outcome disparities for women of color; connects Sarasota's work to broader national advocacy and funding streams.

Direct peers

• Nurse-Family Partnership: National nonprofit implementing an evidence-based nurse home-visiting model for low-income first-time mothers. Overlaps directly with Sarasota's Healthy Start Care Coordination / home visit service line and competes for similar payer and government funding.
• Healthy Start Coalition of Hillsborough County: Direct peer operating an identical Florida Healthy Start Coalition model in neighboring Hillsborough County (Tampa area). Same state funding stream, same program taxonomy (prenatal/home visiting/doula-equivalent), serving similar at-risk maternal populations.
• Healthy Start Coalition of Pinellas County: Direct peer running the same Florida Healthy Start Coalition model in Pinellas County. Comparable program portfolio including fatherhood, doula, and culturally specific services; competes with Sarasota coalition for shared foundation funding.
• Healthy Start Coalition of Manatee County: Direct peer operating the Healthy Start Coalition model in neighboring Manatee County, FL. Closest geographic peer; direct competition for regional grants and donor dollars.

Others

• Sarasota Memorial Hospital: Healthcare provider partner that runs the Boot Camp for New Dads program referenced in Sarasota's testimonials. Not a direct competitor but a deeply intertwined referral and co-delivery partner critical to program reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/healthystartsrq
• YouTubeyoutube.com/channel/UCPa04iUzuCFymjy4lSv6B_A
• Facebookfacebook.com/HealthyStartSarasota
• Instagraminstagram.com/healthystartsarasota

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Healthy Start SRQ