Videre Diagnostics

What Videre Diagnostics does

Videre Diagnostics is a private, accredited mobile diagnostic ultrasound and cardiac monitoring service provider operating as a DBA of Insight Imaging, LLC. Founded in 1994 and headquartered in Huntersville, North Carolina, the company sends ARDMS-credentialed Sonographers to physician practices on regularly scheduled routes across five Southeast states (North Carolina, South Carolina, Georgia, Tennessee, and Virginia), performing general ultrasound (abdominal, pelvic, renal, thyroid, scrotal), vascular ultrasound (carotid, arterial, venous, ABI, renal artery), and echocardiograms on-site using GE Vivid q all-digital ultrasound systems with pulsed wave, continuous wave, color, and power Doppler capabilities. Videre also operates a fixed-site outpatient imaging center in Huntersville and offers Mobile Cardiac Telemetry, Event Monitors, and Holter Monitors (24-48 hour and 3-7 day variants), with services billed through insurance using CPT codes and supported by a PACS-enabled reporting and referral workflow. The company holds dual accreditation from the American College of Radiology (ACR) and the Intersocietal Accreditation Commission (IAC), a distinction the source material describes as held by only an elite few mobile ultrasound providers. Revenue is generated transactionally through insurance reimbursement for diagnostic services delivered on-site at practices or at the Huntersville imaging center, with the value proposition centered on enabling practices to capture ultrasound reimbursement in-house, reducing referral friction, and improving report turnaround (24-48 hours) and patient retention. The company is privately held, with no disclosed venture funding, acquisitions, or leadership changes in the source data.

Name

Videre Diagnostics

Legal name

Insight Imaging, LLC

Website

https://videre.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

101–250 employees

Short description

Videre Diagnostics is a Southeast US provider of accredited mobile diagnostic ultrasound and cardiac monitoring services, sending ARDMS-credentialed Sonographers to physician practices across NC, SC, GA, TN, and VA, and operating a fixed imaging center in Huntersville, NC.

Ownership category

akta.pro rank

Product category

Diagnostic Imaging Services

NAICS

Diagnostic Imaging Centers (621512)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Ambulatory Cardiology Diagnostic & Procedure Centers (Non-hospital-based) (HLAFABAK)

akta.pro secondary industries

Non-Invasive Cardiac Imaging (Echo/CT/MRI/Nuclear) (HLAKABAE), Cardiac Diagnostic Centers (Echo/Stress Testing/Holter) (HLAFAKAE)

Keywords

• Mobile ultrasound services
• Cardiac monitoring services
• Diagnostic imaging services
• Vascular ultrasound
• Echocardiogram services

Headquarters

HQ city

Charlotte

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Diagnostic Ultrasound Services: Videre provides mobile diagnostic ultrasound services to medical practices and charges for those services through insurance reimbursement. Practices capture ultrasound reimbursements rather than referring to outside sources, creating additional revenue for the practice while Videre receives payment for the diagnostic service provided.
2. Cardiac Monitoring Services: Provides Mobile Cardiac Telemetry (MCT), Event Monitors, and Holter Monitors (24-48 hour and 3-7 day). Services billed using CPT codes 93229, 93228, 93268, 93241, 93224.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Videre Diagnostics provides accredited mobile diagnostic ultrasound and cardiac monitoring services to medical practices across the Southeast U.S. Sonographers visit physician offices on a regularly scheduled basis with portable GE Vivid q equipment to perform general, vascular, and cardiac ultrasound exams on-site. The company also operates a fixed-site outpatient imaging center in Huntersville, NC, and supplies services such as Mobile Cardiac Telemetry, Holter, and Event monitors.

Product overview

Videre Diagnostics is a healthcare diagnostic services company operating as a DBA of Insight Imaging, LLC, providing accredited mobile diagnostic ultrasound and cardiac monitoring services to medical practices across the Southeast U.S. The company's core offerings consist of mobile cardiac monitoring services (including Mobile Cardiac Telemetry, Event Monitors, and Holter Monitors), mobile vascular ultrasound (arterial and venous studies), general ultrasound (abdominal, pelvic, renal, thyroid, scrotal), and echocardiograms—all performed on-site at physician practices using GE Vivid q equipment. Videre also operates a fixed-site outpatient imaging center in Huntersville, NC, and provides Picture Archiving and Communication System (PACS) technology for image management, along with an ICD-10 codes database for billing support.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobile Cardiac Monitoring Services
• Mobile Vascular Ultrasound
• General Ultrasound Services
• Echocardiogram (Cardiac Ultrasound)
• Videre Imaging Center

Quantifiable outcome

• Reports delivered within 24-48 hours
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• GE Healthcare (Vivid q ultrasound system)coreTechnology or IntegrationVidere uses GE Vivid q ultrasound systems, described as the industry leader in cardiac ultrasound equipment. The partnership provides state-of-the-art diagnostic imaging capabilities with advanced quantification and image optimization features.
• American Registry of Diagnostic Medical Sonographers (ARDMS)coreOthersAll Videre Sonographers are certified by ARDMS and typically hold multiple registries. ARDMS credentials are widely accepted across the medical community including ACR, AIUM, ASE, and other professional organizations.
• Intersocietal Accreditation Commission (IAC)coreOthersVidere maintains accreditation in diagnostic ultrasound through IAC, one of the elite few organizations to hold this distinction in the industry.
• American College of Radiology (ACR)coreOthersVidere maintains accreditation in diagnostic ultrasound through ACR, which together with IAC accreditation distinguishes them from other mobile ultrasound providers.
• Insight Imaging, LLCcoreOthersVidere Diagnostics operates as a DBA (doing business as) of Insight Imaging, LLC. This is the parent company structure for the organization.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Touchstone Imaging: Touchstone Imaging operates outpatient imaging centers offering ultrasound, MRI, CT, and other modalities. It is a comparable fixed-site diagnostic imaging peer and competes with Videre's Huntersville imaging center for walk-in and referred ultrasound patients in overlapping regional markets.
• SimonMed Imaging: SimonMed is one of the largest outpatient diagnostic imaging networks in the US, offering ultrasound, vascular, and cardiac imaging at fixed sites. While Videre is mobile and SimonMed is site-based, both compete for the same downstream ultrasound and vascular diagnostic referrals from independent physician practices.
• RAYUS Radiology: RAYUS Radiology operates a national network of outpatient diagnostic imaging centers offering ultrasound, MRI, and CT. As a scaled diagnostic imaging provider with broad modality coverage, it competes for referrals that might otherwise go to Videre's mobile or fixed-site ultrasound service.
• iRhythm Technologies: iRhythm is a direct peer in ambulatory cardiac monitoring (Zio patch), overlapping with Videre's Mobile Cardiac Telemetry, Holter, and Event Monitor services. Both target physician practices and health systems for non-invasive arrhythmia detection, though iRhythm is a device-led, technology-heavy competitor versus Videre's service-led model.

Emerging players

• Cardio Diagnostics Holdings: Cardio Diagnostics is an emerging AI-driven cardiovascular diagnostics company offering novel epigenetic and genetic tests for heart disease. It represents a forward-looking technology-enabled competitor that could partially displace traditional ultrasound-based cardiac diagnostic services over time.
• Cigniti Technologies (Cardiac RMS): Cardiac RMS and similar regional mobile echocardiography and cardiac monitoring service providers compete directly with Videre on the same physician-channel model, often in overlapping Southeast geographies, targeting cardiology and primary care practices with on-site diagnostic services.

Broad incumbents

• Philips (BioTelemetry): Philips acquired BioTelemetry, a leading ambulatory cardiac monitoring service, making it a broad incumbent competitor in MCT and Holter services that compete directly with Videre's cardiac monitoring offering and also operate a much larger imaging equipment portfolio.
• Boston Scientific (Preventice Solutions): Boston Scientific acquired Preventice Solutions (BodyGuardian), a direct competitor in ambulatory cardiac monitoring including MCT and Event Monitors. As a broad incumbent in cardiovascular devices, it competes with Videre in the same physician-channel cardiac diagnostics market.
• Siemens Healthineers: Siemens Healthineers is a global medical imaging incumbent offering ultrasound, MRI, and CT systems used in both hospitals and outpatient settings. It competes indirectly with Videre by selling ultrasound equipment to practices that might otherwise use Videre's mobile service.
• GE HealthCare: GE HealthCare is the manufacturer of the Vivid q ultrasound system Videre deploys and is also a broad incumbent in diagnostic imaging equipment, AI-enabled ultrasound, and hospital imaging services. It competes indirectly via its installed base of in-practice ultrasound systems that could displace Videre's mobile model if practices choose to insource.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Videre Diagnostics