Ibiza Turismo

What Ibiza Turismo does

Ibiza Turismo Ltda is a privately held Brazilian travel agency founded in 1994 and headquartered at Rua da Bahia, 2626 in the Lourdes neighborhood of Belo Horizonte, Minas Gerais. The company operates a second physical retail location in Vila da Serra, Nova Lima, and has been continuously in business for over 30 years under the Ibiza Turismo brand, holding mandatory CADASTUR registration with the Brazilian Ministry of Tourism.

The company's core offering is curated, commission-based travel intermediation across multiple product lines: all-inclusive resort packages (with 100+ Brazilian and international resort partnerships), maritime and river cruises (six major cruise line partnerships including MSC, Costa, Norwegian, Royal Caribbean, Princess, and Emerald), customized national and international travel packages (covering Brazil, USA, France, Portugal, Dominican Republic, Italy, and Mexico), Walt Disney World / Orlando itineraries, vacation rental homes in Orlando, honeymoon packages, customized group travel, and travel insurance add-ons.

The business model is sales-led and hybrid: customers request personalized quotes via the company website (ibizaturismo.com.br), WhatsApp, or in-person at one of the two stores, with no publicly disclosed pricing. The company has no proprietary technology platform — operations rely on standard web content, social media channels (Facebook, Instagram), and direct messaging. Revenue is generated through transaction-based commissions from resorts, cruise lines, airlines, and other travel service providers, serving primarily individual travelers and families in Brazil seeking leisure travel domestically and to international destinations.

Name

Ibiza Turismo

Legal name

Ibiza Turismo Ltda

Website

https://ibizaturismo.com.br

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Ibiza Turismo is a Belo Horizonte-based Brazilian travel agency founded in 1994 that sells curated leisure travel packages — all-inclusive resorts, cruises, Disney/Orlando vacations, and international trips — to individual travelers and families in Brazil via two retail stores, a website, and WhatsApp, earning supplier commissions.

Ownership category

akta.pro rank

Product category

Travel Agency Services

NAICS

Travel Agencies (561510)

akta.pro primary industry

Island, Beach & Resort Travel Agencies (THAKAFAL)

akta.pro secondary industries

Group, Family & Multi-Generational Travel Planning (HSACAKAK), Adventure & Active Travel Agencies (THAKABAD)

Keywords

• Travel agency services
• All-inclusive resorts
• Cruise vacations
• Disney vacation packages
• Customized travel packages

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Travel Package Sales and Agency Commissions: As a travel agency, Ibiza Turismo earns commissions from resorts, cruise lines, airlines, and other travel service providers by selling their packages and services to end customers. They create and sell customized travel packages combining multiple services (accommodation, transfers, flights) and facilitate bookings for cruises, resorts, and vacation rentals.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Ibiza Turismo is a Brazilian travel agency that curates and sells customized leisure travel packages for individual consumers. Its core offerings include all-inclusive resort bookings across Brazil and international destinations, maritime and river cruises, customized national and international travel packages, Disney/Orlando vacations, vacation rental homes in Orlando, honeymoon packages, and group travel arrangements, supplemented by travel insurance. Services are delivered through two physical stores in Belo Horizonte and Nova Lima, complemented by a website and WhatsApp sales channels.

Product overview

Ibiza Turismo is a Brazilian travel agency with over 30 years of experience operating as a unified service platform that connects travelers to a comprehensive portfolio of travel products. The core offering combines package holidays, resort bookings, cruise reservations, and vacation rentals, supported by add-on services like travel insurance. The company differentiates through its all-inclusive resort partnerships, Disney vacation expertise, and Orlando vacation home rentals, providing end-to-end travel solutions from domestic Brazilian destinations to international hotspots across Europe, North America, and the Caribbean.

Differentiator

Problem solved

Functional benefit

Products and services

• All-Inclusive Resort Bookings Specialized booking service for all-inclusive resorts in Brazil and internationally, offering family vacation packages with accommodations, meals, and amenities included. Targeted at Brazilian families and individual travelers seeking hassle-free leisure stays.
• Customized Travel Packages (Pacotes de Viagens) Customized travel packages including airfare, transfers, and accommodations for national and international destinations. Personalized quotes based on destination, travel dates, number of travelers, and selected services.
• Maritime Cruises (Cruzeiros Marítimos) Maritime cruise bookings offering entertainment, dining, and multiple destination visits on ocean-going ships with all-inclusive options. Partners include MSC, Costa, Norwegian, Royal Caribbean, and Princess Cruises.
• River Cruises (Cruzeiros Fluviais) River cruise bookings featuring sophisticated accommodations, gourmet dining, and multi-country itineraries across European and global waterways, in partnership with Emerald Cruises.
• Orlando Vacation Rental Homes (Casas de Temporada em Orlando) Vacation rental homes in Orlando accommodating up to 15 guests with 6 bedrooms, 6 bathrooms, cinema room, game room, and pool, located near Disney parks with free shuttle service.
• National Destinations Packages (Destinos Nacionais) Domestic travel packages to Brazilian destinations including beach resorts, thermal parks, and major cities with various accommodation options.
• International Destinations Packages (Destinos Internacionais) International travel packages covering major global destinations such as Paris, Orlando, Miami, New York, Lisbon, Punta Cana, Rome, and Cancun.
• Disney Travel Packages Specialized Walt Disney World vacation packages including park tickets, accommodations, and transportation in Orlando, with options for Universal and SeaWorld park visits.
• Honeymoon Packages (Lua de Mel) Honeymoon travel packages featuring romantic destinations, luxury accommodations, and personalized experiences for newlyweds.
• Customized Group Travel (Grupos Personalizados) Customized group travel arrangements with personalized itineraries for families, corporate groups, or special occasions.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• MSC CruzeiroscoreOthersMajor cruise line partner offering maritime cruise packages. Ibiza Turismo sells MSC cruise packages as part of their cruise offering, which includes 2024/2025 season options.
• Costa CruzeiroscoreOthersInternational cruise line partner providing maritime cruise options. Featured in Ibiza Turismo's cruise portfolio with season 2024/2025 packages.
• Norwegian Cruise Line (NCL)coreOthersPremium cruise line partner included in Ibiza Turismo's cruise offerings.
• Royal CaribbeancoreOthersMajor international cruise line partner offering maritime cruise packages.
• Princess CruisescoreOthersInternational cruise line partner included in Ibiza Turismo's cruise portfolio.
• Emerald CruisescoreOthersPremium cruise line partner specializing in fluvial (river) cruises, aligned with Ibiza Turismo's river cruise offerings.
• Transamerica Ilha de ComandatubacoreOthersFeatured all-inclusive resort partner. Transamerica Ilha de Comandatuba is highlighted as a premium resort offering all-inclusive packages.
• Iberostar Praia do FortecoreOthersInternational resort chain partner offering all-inclusive properties in Brazil.
• Club MedcoreOthersPremium all-inclusive resort brand partner including Club Med Trancoso, Club Med Lake Paradise, and Club Med Rio das Pedras properties in Brazil.
• Vila Galé ResortscoreOthersPortuguese resort chain with multiple properties in Brazil including Vila Galé Cumbuco, Vila Galé Marés, Vila Galé Touros, and others.
• Grand PalladiumcoreOthersAll-inclusive resort brand with Grand Palladium Imbassaí property featured in Ibiza Turismo's portfolio.
• Costão do SantinhocoreOthersFeatured Brazilian resort with golf and spa facilities in Santa Catarina.
• Porto de Galinhas ResortscoreOthersMultiple resort partners in the Porto de Galinhas destination including The Westin Porto de Galinhas and Solar Porto de Galinhas.
• Walt Disney World (Orlando)minorOthersTheme park destination partner for Orlando vacation packages. Ibiza Turismo offers vacation rental homes near Disney parks and organizes itineraries for Disney, Universal, and SeaWorld parks.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• LATAM Travel: LATAM Travel is the airline-affiliated travel agency arm of LATAM Airlines Group, offering flights, hotels, packages, and tours. It competes for the same Brazilian traveler but benefits from airline ownership and broader inventory, making it a scaled incumbent adjacent to Ibiza Turismo's offering.
• Expedia Brasil: Expedia is one of the world's largest online travel platforms with significant Brazilian operations, selling hotels, flights, packages, and cruises. It represents the global incumbent benchmark against which Ibiza Turismo's curated agency value proposition must compete.
• Submarino Viagens: Submarino Viagens (formerly Hoteldo) is a Brazilian online travel agency selling hotels, packages, and cruises as part of the broader Submarino/Grupo Big retail ecosystem. It competes with Ibiza Turismo on Brazilian leisure packages but at larger scale and through digital channels.

Direct peers

• Decolar.com (Despegar): Decolar is Brazil's leading online travel agency, offering flights, hotels, packages, and cruises to Brazilian consumers with self-service booking. It competes with Ibiza Turismo for the same end customer but delivers through a digital-first model rather than a high-touch retail store.
• Orinter Tour & Travel: Orinter is a Brazilian tour operator specializing in all-inclusive resorts, group tours, and national/international travel packages. It is a direct comparable to Ibiza Turismo on the resort and group travel side, with similar customer targeting in Brazilian leisure.
• Flytour Operadora: Flytour is a major Brazilian tour operator and travel agency offering national and international packages, resorts, cruises, and corporate travel services. It overlaps directly with Ibiza Turismo's core product portfolio and serves similar Brazilian leisure and family segments.
• Visual Turismo: Visual Turismo is a long-established Brazilian traditional travel agency selling resort packages, cruises, Disney trips, and international tours. It operates in the same retail and digital mix as Ibiza Turismo and targets the same Brazilian family and leisure traveler.
• Agaxtur Viagens: Agaxtur is a Brazilian travel agency offering corporate and leisure travel packages, including resorts, cruises, and group tours. It serves a comparable mix of customers and competes directly with Ibiza Turismo for both consumer and small-business bookings.
• CVC Corp: CVC is Brazil's largest traditional travel agency and tour operator, offering all-inclusive resorts, cruises, air packages, and group tours across multiple retail locations and digital channels. It is the most direct comparable to Ibiza Turismo at much larger scale, competing for the same Brazilian leisure traveler and the same supplier network.

Regional players

• Tio Bob Turismo: Tio Bob is a Brazilian traditional travel agency with regional presence focused on resort packages, national destinations, and leisure travel. It operates with a similar retail-and-digital model to Ibiza Turismo and competes for similar mid-market Brazilian family travelers in overlapping geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ibizaturismo
• Instagraminstagram.com/ibizaturismo
• LinkedInlinkedin.com/company/ibiza-turismo

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ibiza Turismo