Ikast Svømmeklub

What Ikast Svømmeklub does

Ikast Svømmeklub (ISK) is a Danish community swimming club founded in 1950 and headquartered in Ikast, Denmark. It delivers structured aquatic education and competitive swimming programs across age cohorts — from infant aquatics (0–4 years) through children's instruction (4–14 years) to competitive squads (K1–K3, Sprint, Pre Master) and adult programs — serving local residents of Ikast and the surrounding area. The club also operates AquaCamp, a multi-week summer day-camp product for children, extending the program portfolio beyond year-round memberships. Operations are conducted from a single facility containing a 25-meter lap pool, a warm-water baby pool, and a gymnasium. Staffing is reported at 11–50, dominated by part-time instructors and coaches in the context of Danish amateur sports-club operations.

The technology footprint is standard third-party SaaS rather than proprietary infrastructure: Klubmodul handles member administration and online enrollment, NETS EASY processes payments, and Compaya manages SMS notifications. There is no proprietary software, data platform, or AI/ML component. ISK's commercial partnerships include the national federation Dansk Svømmeunion for curriculum alignment, Rema1000 as the title sponsor of AquaCamp, and the three SaaS vendors above.

ISK is structured as a member-owned non-profit association governed by a board of directors, with no external investors, parent company, or disclosed funding events. Revenue is generated through three streams: (1) seasonal subscription-based membership fees of 700–2,175 DKK per program, (2) one-time AquaCamp fees of 595–995 DKK plus optional add-ons, and (3) usage-based lane rental for external users. The go-to-market model is direct-to-consumer via the club's website and social channels (Facebook, Instagram), supplemented by word-of-mouth within the Ikast community.

Name

Ikast Svømmeklub

Legal name

Ikast Svømmeklub

Website

https://isk.dk

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

11–50 employees

Short description

Ikast Svømmeklub is a Danish community swimming club founded in 1950 in Ikast, offering tiered aquatic programs from infant aquatics to competitive squads and adult classes, plus the AquaCamp summer program, operating from a single facility on a seasonal membership model.

Ownership category

akta.pro rank

Product category

Swimming Instruction & Aquatic Sports Services

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro primary industry

Aquatics Programs (Pools, Swim Lessons, Lifeguarding) (EDALAIAF)

akta.pro secondary industry

Endurance Sports Coaching & Training Camps (Running, Cycling, Triathlon, Swimming) (MPAKAJAH)

Keywords

• Swimming lessons
• Swim club programs
• Competitive swimming teams
• Aquatic education
• Summer swim camp

Headquarters

HQ city

Ikast

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Membership and Program Fees: The club generates revenue through membership fees and program fees for various swimming classes. Programs are tiered by level and frequency, with prices ranging from approximately 700 DKK to 2,175 DKK per season. Additional revenue comes from AquaCamp summer camp programs and lane rental services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Ikast Svømmeklub is a Danish swimming club that delivers structured swimming instruction and competitive training programs from baby swimming (0-4 years) through children's progressive classes, competition teams, and adult lessons. Programs are tiered by age and skill level and delivered at the club's 25-meter pool facility in Ikast, with additional offerings such as the Rema1000 AquaCamp summer camp and lane rental services.

Product overview

Ikast Svømmeklub (ISK) is a swimming club offering a comprehensive range of aquatic programs. The organization operates as a multi-level swimming school with products spanning baby swimming (0-4 years), children's swimming classes with progressive skill levels (Frøer through Teknikskole), competitive teams (K1, K2, K3, Sprint, Pre Master), adult swimming instruction, and seasonal AquaCamp programs. The club also provides lane rental services. All programs are delivered using club administration software through the Klubmodul platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Baby Swimming (Babysvømning) Swimming lessons for babies and toddlers aged 0-4 years with parent participation, including 0-2 year classes, 2-4 year sibling classes, and 3-4 year Førplaske pre-swimmer classes for water safety and early water comfort.
• Children's Swimming Classes (Børnehold/Svømmeskolen) Age-based progressive swimming instruction for children ages 4-14, with skill levels Frøer (4-6), Guldfisk (5-7), Delfiner (6-8), Hajer (8-9), Teknikskole (8-10), Turbo variants, and Ungdomshold (11-14).
• Competition Teams (Konkurrencehold) Competitive swimming teams organized by skill level: K3 (ages 9-11), K2 (11-13), K1 (13+), Sprint, Pre Master, and Efterskole K Svømmere, with training programs and stævne (competition) participation including the Midtvest Cup.
• Adult Swimming Classes (Voksenhold) Swimming instruction for adults aged 18+, including Voksen Begynder for non-swimmers uncomfortable in deep water and Voksen Let øvede for those wanting to refine their technique.
• Rema1000 AquaCamp Summer Camp Summer camp program for children ages 7-12 held during school summer holidays in weeks 27, 28, and 32, run in collaboration with Dansk Svømmeunion, including swimming instruction, lifesaving activities, games, and water sports.
• Lane Rental (Baneleje) Facility rental service allowing individuals or groups to book swimming lanes at the club's pool for private use on a pay-as-you-go basis.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• Dansk Svømmeunion (Danish Swimming Union)coreStrategic or Co-development PartnerDansk Svømmeunion is a strategic partner for the AquaCamp program. The camp is organized in collaboration with the Danish Swimming Union and follows their guidelines during school summer holidays. This partnership ensures quality standards and curriculum alignment with national swimming education frameworks.
• Rema1000flagshipGTM or Marketing PartnerRema1000 is the title sponsor of the AquaCamp summer camp program, branded as 'Rema1000 AquaCamp'. This partnership provides visibility for the camp program and aligns with Dansk Svømmeunion's national AquaCamp initiative.
• Klubmodul ApScoreTechnology or IntegrationKlubmodul ApS provides the club administration platform (Klubmodul) used for member management, enrollment, payments, and website hosting. The platform also enables SMS communications via Compaya and payment processing via NETS EASY.
• NETS EASYcoreTechnology or IntegrationNETS EASY handles all financial transactions and payment processing on the club's website, ensuring secure payment collection for memberships and program fees.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• Gentofte Svømmeklub: Direct Danish swimming club peer offering comparable age-tiered programs from baby swimming through competition teams, with similar membership-based revenue model and federation alignment. Operates in Gentofte municipality near Copenhagen.
• Gladsaxe Svømmeklub: Member-based Danish swimming club offering tiered lessons and competition programs with similar Klubmodul-style administration and direct-to-consumer enrollment model. Comparable scale and product mix to ISK.
• Kolding Svømmeklub: Danish swimming club of comparable size providing lessons across age groups and competitive teams, with member subscription revenue model analogous to Ikast Svømmeklub. Another provincial Danish swim club with similar operational profile.
• Sigma Swim (Viborg Svømmeklub): Danish competitive swimming club with strong competition team focus (K1/K2/K3 tiers), comparable to ISK's konkurrencehold structure. Both clubs align with Dansk Svømmeunion standards.

Broad incumbents

• Swim England (club network): UK national federation analogous to Dansk Svømmeunion that oversees affiliated clubs similar to ISK. Not a direct commercial peer but comparable as the governing ecosystem within which Danish swim clubs operate.
• Chelsea Piers Swimming: Multi-program aquatic facility operator offering tiered swimming lessons from beginners through competitive teams, similar product ladder to ISK but at much larger scale in the US market. Useful as a scaled-up comparable business model reference.

Others

• Dansk Svømmeunion: National federation that partners with ISK on AquaCamp and sets curriculum standards. Not a competitor but a strategic enabler and ecosystem participant that defines the operating standards for clubs like ISK.
• Klubmodul ApS: Danish SaaS provider of the club administration platform used by ISK and many other Danish sports clubs. An enabling technology peer serving the same market segment of membership-based sports organizations.

Market position

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ikastsvoemmeklub

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ikast Svømmeklub