Gesplan

What Gesplan does

Gesplan is a Brazilian SaaS provider of treasury management and financial planning software, founded in the early 2000s and headquartered in Joinville, Brazil. Following its 2022 acquisition by TOTVS, the largest technology company in Brazil, it now operates as a product line branded 'TOTVS Gestão Financeira – Linha Gesplan.' The core offering is a modular treasury system comprising WFN Lease, WFN Cash, WFN Financing, WFN Covenants, and CPM, which collectively deliver cash flow management, financial operations handling, IFRS 16 lease compliance, and budgeting with scenario projection. A complementary product, TOTVS Conector – Linha Gesplan (formerly Conector Gesplan), provides 100% no-code integration to major ERP platforms, which the company describes as unique in Latin America and the basis of its first-in-Brazil dual ERP certification.

The platform is delivered as SaaS and operates within a SOC Report ISAE 3402 Type II environment audited by Ernst & Young, addressing the security and governance requirements of enterprise finance and audit functions. The company reports serving more than 3,000 multinational and national enterprises across 8+ Latin American countries, with a horizontal segmentation spanning large enterprises, mid-market firms, and small businesses across multiple verticals. The go-to-market is sales-led, combining a 0800 central de vendas (sales hotline), a self-service customer portal, and, post-acquisition, TOTVS's enterprise distribution network across the region.

The business model is subscription-based SaaS, with module-level packaging and quote-based pricing rather than publicly disclosed tiers. Customers are concentrated in financial executives and IT professionals at medium and large enterprises that need automated treasury, ERP integration, and certified IT governance. The company is privately held, wholly owned by TOTVS, and currently operates as a fully integrated product line rather than a standalone entity, with no separate revenue disclosure.

Name

Gesplan

Legal name

Gesplan

Website

https://gesplan.com.br

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

Gesplan is a Brazilian SaaS provider of treasury management and financial planning software, now operating as the 'TOTVS Gestão Financeira – Linha Gesplan' product line following its 2022 acquisition by TOTVS. It serves 3,000+ enterprises across 8+ Latin American countries with modular, ERP-integrated treasury, cash flow, and IFRS 16 lease solutions.

Ownership category

akta.pro rank

Product category

Treasury Management Software

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Treasury Operations Support (Cash Management, Bank Reconciliations, Payments Ops) (BPAAAGAH)

Keywords

• Treasury management software
• Financial planning software
• Cash flow management
• ERP integration software
• Lease management IFRS 16

Headquarters

HQ city

Joinville

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. SaaS Subscription - Treasury Management Solutions: Software-as-a-service subscription model for financial treasury and planning solutions. Solutions are delivered as independent modules including WFN Lease, WFN Cash, WFN Financing, WFN Covenants, and CPM.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Gesplan delivers SaaS-based treasury management and financial planning software, marketed since 2022 as TOTVS Gestão Financeira – Linha Gesplan. The offering combines independent modules (WFN Lease, WFN Cash, WFN Financing, WFN Covenants, CPM) that cover cash flow management, financial operations, lease management under IFRS 16, covenant tracking, and budget planning with scenario projection. A complementary no-code integration product (TOTVS Conector – Linha Gesplan) connects the suite natively to major global ERP systems.

Product overview

Gesplan, now operating as a product line under TOTVS, offers a suite of financial management and treasury solutions. The core offering is TOTVS Gestão Financeira – Linha Gesplan, a highly flexible and intuitive treasury management system composed of independent modules (WFN Lease, WFN Cash, WFN Financing, WFN Covenants, and CPM). These modules collectively provide cash flow management, financial operations management, IFRS 16 lease accounting compliance, and budgeting/financial planning with scenario analysis. Additionally, TOTVS Conector – Linha Gesplan (formerly Conector Gesplan) delivers 100% no-code system integrations enabling native connections to major ERP systems. Both products are delivered as SaaS and are designed for medium and large enterprises.

Differentiator

Problem solved

Functional benefit

Brands

• TOTVS Gestão Financeira – Linha Gesplan: Treasury management system including cash flow management, financial operations, and lease management compliant with IFRS 16 standard. Modules include WFN Lease, WFN Cash, WFN Financing, WFN Covenants, and CPM.
• TOTVS Conector – Linha Gesplan

Products and services

• TOTVS Gestão Financeira – Linha Gesplan A comprehensive SaaS treasury management and financial planning system for medium and large enterprises. Provides cash flow management, financial operations management, lease management compliant with IFRS 16, budget planning with scenario projection analysis, and covenant tracking through independent modules that natively integrate with major global ERP platforms.
• TOTVS Conector – Linha Gesplan A 100% no-code system integration platform that delivers native, certified integrations between the Linha Gesplan treasury suite and major ERP systems. Provides IT teams with personalized tools and high scalability capacity for connecting enterprise financial systems without custom coding.

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• TOTVSflagshipStrategic or Co-development Partner · 1 January 2022In 2022, Gesplan was acquired by TOTVS, the largest technology company in Brazil. Gesplan became an integrated product line (TOTVS Gestão Financeira – Linha Gesplan), combining treasury management modules WFN Lease, WFN Cash, WFN Financing, WFN Covenants, and CPM into TOTVS's extensive portfolio.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Murex: Enterprise platform for treasury, capital markets, and risk management used by large financial institutions and corporates. Overlaps with Gesplan's treasury and financial operations modules at the high end of the market.
• Fisher Treasury (FIS): FIS's treasury and cash management solutions (formerly Quantum) serve large multinational corporates and banks. A broad incumbent with overlapping treasury functionality though not SaaS-native in the same way as Gesplan.
• Oracle Treasury: Treasury and cash management modules within Oracle ERP Cloud. Comparable to Gesplan's treasury offering and is one of the major global ERPs with which Gesplan holds certified integration.
• SAP Treasury Management: Embedded treasury and cash management functionality within SAP's ERP suite. Competes with Gesplan's certified SAP integration; SAP is a broad incumbent whose treasury capabilities overlap but are not Gesplan's core specialty.

Direct peers

• GTreasury: Enterprise treasury management software with cash forecasting, payments, and bank connectivity. Overlaps directly with Gesplan's treasury suite and serves multinational corporate treasuries across multiple geographies.
• Kyriba: Global SaaS treasury management platform offering cash management, payments, liquidity, and risk modules. Directly comparable to Gesplan's treasury management suite and serves similar CFO/treasury buyer personas, though Kyriba is global and larger.
• Trovata: Cloud-native treasury and cash management platform targeting mid-market and enterprise CFOs. Comparable to Gesplan's WFN Cash and treasury modules in functionality and SaaS delivery, with similar focus on ERP integration.
• Treasury Intelligence Solutions (TIS): Cloud platform for corporate payments, cash management, and bank connectivity, with strong European presence. Comparable in scope to Gesplan's cash management and ERP integration capabilities for multinational treasurers.
• HighRadius: AI-driven finance automation platform including treasury, cash management, and order-to-cash modules. Competes with Gesplan's treasury and cash flow offerings, though HighRadius operates at much larger scale globally.

Others

• TOTVS (parent platform): TOTVS is now Gesplan's parent and provides the broader ERP and enterprise software platform (Protheus, RM, etc.) into which Gesplan modules integrate. Although not a peer in product terms, TOTVS is the principal distribution and ecosystem partner for Gesplan going forward.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks2 records

Key highlights7 records

Customer concentration

• Xx.com/gesplan
• YouTubeyoutube.com/totvs
• Facebookfacebook.com/197389526972579
• LinkedInlinkedin.com/company/143186
• Instagraminstagram.com/totvs

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gesplan