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Referron

Full company profile

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Namestring
Referron
Legal namestring
Mobifiliate Pty Ltd
Websiteurl
referron.com
Company typeenum
Private
Founded yearint
2012
Descriptiontext

Referron is a mobile-first digital business card and referral management platform operated by Mobifiliate Pty Ltd, an Australian proprietary limited company headquartered in Sydney. The product enables individual professionals to create digital business cards, share contact details in the standard vCard format, make warm referrals to trusted contacts, and monitor referral and connection activity. Core technical components include a mobile application available on iOS and Google Play, a web-based service, a location-based proximity matching feature ("Connect on the Go Nearby"), and an activity tracking layer for referrals and connections. There is no public API, no disclosed third-party integrations, and no AI or machine learning capabilities described in the available material.

The business model is a subscription-based offering with recurring fees paid via credit card or direct debit, although specific pricing tiers are not publicly disclosed. Distribution is exclusively through mobile app stores on a product-led growth basis, with no enterprise sales motion, channel partners, or reseller model evident. The customer base is described as a horizontal segment of professionals and business networkers (SMBs and individuals), with no named enterprise logos, case studies, or anchor accounts disclosed. Geographic reach is nominally global via the app stores, but the company is registered and governed under Queensland, Australia law and relies on the founder's personal network for initial adoption.

The company was founded in 2012 and has raised approximately $360,000 across two funding rounds in 2012 and 2013, with no subsequent external funding disclosed. Leadership includes founder Ivan Kaye, regional VPs for North America and Australasia, and a Business Development Manager. The overall profile is that of a small, bootstrapped consumer/SMB utility rather than a venture-backed growth company.

Short descriptiontext

Referron is an Australia-based mobile app that lets professionals create digital business cards, share referrals, and track networking activity via a subscription model aimed at individual SMB users.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSydney, Australia
HQ citystring
Sydney
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
digital business cards, referral tracking software, professional networking apps, mobile contact sharing, vCard management
Product category
Digital Business Cards / Professional Networking Software
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Subscription Services
TypeSubscription Recurring
Description

The platform charges a Subscription Fee for access to services. Payment methods include credit card and direct debit. Payments are non-refundable.

referron.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
GTM typeB2C
B2C
Offering typeSoftware
Software
Core offering1 text field

Referron is a mobile and web application platform that lets individual professionals create smart digital business cards, share them via vCard, make warm referrals to trusted contacts, and track referral and connection activity. The product is delivered as native iOS and Android apps plus a web service, sold via a recurring subscription, and is designed for self-serve onboarding through public app stores.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Referron is a single unified product — a smart digital business card and referral management platform. The platform consists of a web-based service and companion mobile applications that enable users to create digital business cards, make referrals to trusted contacts, and track referral activity. Users can share vCards, give warm introductions, and monitor their networking performance through the platform's tracking features.

Product and service1 record
1Referron Platform
CategoryDigital Business Cards / Professional Networking Software
Description

Smart digital business card and referral management platform delivered via web and mobile apps (iOS and Android). Lets individual professionals create a digital business card with profile details and photo, share it as a vCard in three taps, make warm-introduction referrals to trusted contacts, and track referral and connection activity.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Referron

Digital Business Cards / Professional Networking Softwarereferron.com

Referron is an Australia-based mobile app that lets professionals create digital business cards, share referrals, and track networking activity via a subscription model aimed at individual SMB users.

What Referron does

Referron is a mobile-first digital business card and referral management platform operated by Mobifiliate Pty Ltd, an Australian proprietary limited company headquartered in Sydney. The product enables individual professionals to create digital business cards, share contact details in the standard vCard format, make warm referrals to trusted contacts, and monitor referral and connection activity. Core technical components include a mobile application available on iOS and Google Play, a web-based service, a location-based proximity matching feature ("Connect on the Go Nearby"), and an activity tracking layer for referrals and connections. There is no public API, no disclosed third-party integrations, and no AI or machine learning capabilities described in the available material.

The business model is a subscription-based offering with recurring fees paid via credit card or direct debit, although specific pricing tiers are not publicly disclosed. Distribution is exclusively through mobile app stores on a product-led growth basis, with no enterprise sales motion, channel partners, or reseller model evident. The customer base is described as a horizontal segment of professionals and business networkers (SMBs and individuals), with no named enterprise logos, case studies, or anchor accounts disclosed. Geographic reach is nominally global via the app stores, but the company is registered and governed under Queensland, Australia law and relies on the founder's personal network for initial adoption.

The company was founded in 2012 and has raised approximately $360,000 across two funding rounds in 2012 and 2013, with no subsequent external funding disclosed. Leadership includes founder Ivan Kaye, regional VPs for North America and Australasia, and a Business Development Manager. The overall profile is that of a small, bootstrapped consumer/SMB utility rather than a venture-backed growth company.

Referron firmographics

Firmographics
Name
Referron
Legal name
Mobifiliate Pty Ltd
Website
https://referron.com
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
11–50 employees
Short description
Referron is an Australia-based mobile app that lets professionals create digital business cards, share referrals, and track networking activity via a subscription model aimed at individual SMB users.
Ownership category
akta.pro rank

Where Referron is headquartered

Location

Headquarters

HQ city
Sydney
HQ country
Australia
HQ region
Oceania

Offices2 records

Markets served

Referron business model

Business model
GTM type
B2C
Offering type
Software
Cost components
Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. Subscription Services: The platform charges a Subscription Fee for access to services. Payment methods include credit card and direct debit. Payments are non-refundable.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Referron product offering

Product offering

Core offering

Referron is a mobile and web application platform that lets individual professionals create smart digital business cards, share them via vCard, make warm referrals to trusted contacts, and track referral and connection activity. The product is delivered as native iOS and Android apps plus a web service, sold via a recurring subscription, and is designed for self-serve onboarding through public app stores.

Product overview

Referron is a single unified product — a smart digital business card and referral management platform. The platform consists of a web-based service and companion mobile applications that enable users to create digital business cards, make referrals to trusted contacts, and track referral activity. Users can share vCards, give warm introductions, and monitor their networking performance through the platform's tracking features.

Differentiator

Problem solved

Functional benefit

Products and services

  • Referron Platform Smart digital business card and referral management platform delivered via web and mobile apps (iOS and Android). Lets individual professionals create a digital business card with profile details and photo, share it as a vCard in three taps, make warm-introduction referrals to trusted contacts, and track referral and connection activity.

Companies that use Referron

Customer profile

Segments1 record

Ideal customer profiles1 record

Referron technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Referron partnerships and signals

Strategic signal

Recent moves6 records

Expansion highlights4 records

Referron competitors and assessment

Company assessment

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

Referron social profiles

Digital presence

Referron financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Referron leadership team

Management profile

Number of profiles

Profiles4 records

Referron funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Referron M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Referron

What does Referron do?

Referron is a mobile and web application platform that lets individual professionals create smart digital business cards, share them via vCard, make warm referrals to trusted contacts, and track referral and connection activity. The product is delivered as native iOS and Android apps plus a web service, sold via a recurring subscription, and is designed for self-serve onboarding through public app stores.

Is Referron a public or private company?

Referron is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Referron founded?

Referron was founded in 2012. It employs 11 to 50 people.

Where is Referron based?

Referron is headquartered in Sydney, Australia, in the Oceania region.

How does Referron make money?

One revenue line is on record: subscription Services.

Does Referron have an API?

No public API is recorded for Referron.

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