Plumbing and Heating Wholesale

What Plumbing and Heating Wholesale does

Plumbing and Heating Wholesale, Inc. (DBA P&H) is a privately held B2B wholesale distributor headquartered in Sioux Center, Iowa, founded in 1979 and serving professional plumbing and HVAC contractors across the Upper Midwest through a multi-location branch network plus online and toll-free phone ordering. The company distributes approximately 200+ manufacturer brands across eight product categories: Plumbing, Plumbing Fixtures, HVAC, Industrial, Excavation, Irrigation, Electrical, and Tools, with complementary services including a Non-Stock/Special Order capability, monthly Deals and Clearance programs, the Pro Rewards loyalty program, and the FlexRewards mobile rewards app. Its primary customer segments are professional plumbing contractors and HVAC technicians, with secondary exposure to water treatment, septic, excavation, and irrigation professionals.

The business operates a Billtrust-powered B2B e-commerce platform requiring trade-account registration for pricing and availability, with an embedded System Builder tool for configuring Amana and Goodman HVAC systems. Technology scope is limited to electronic order processing, account-based pricing, and online catalog navigation — there is no disclosed API, SDK, proprietary model, or AI/ML capability. The company is a member of the American Supply Association (ASA) and the IMARK Group, a major buying/marketing organization for independent PHCP distributors, which provides collective purchasing leverage and industry positioning.

P&H's revenue model is straightforward wholesale product sales at trade-account pricing on a pay-as-you-go billing cadence; pricing is not publicly disclosed. GTM is sales-led, combining account-based relationships with registered trade customers, walk-in/call-in orders through branches, and digital engagement through email, the System Builder, and FlexRewards. The company has no disclosed funding rounds, parent company, subsidiaries, M&A activity, or management team in the source data, indicating a privately held, founder-/owner-operated regional distributor.

Name

Plumbing and Heating Wholesale

Legal name

Plumbing and Heating Wholesale, Inc

Website

https://pandhwholesale.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

51–100 employees

Short description

Plumbing and Heating Wholesale (P&H) is a privately held B2B wholesale distributor, founded in 1979 and headquartered in Sioux Center, Iowa, supplying plumbing, HVAC, industrial, excavation, irrigation, electrical, and tool products from approximately 200+ manufacturer brands to professional trade contractors across the Upper Midwest through branch locations and a Billtrust-powered e-commerce platform.

Ownership category

akta.pro rank

Product category

Plumbing and HVAC Wholesale Distribution

NAICS

Hardware, and Plumbing and Heating Equipment and Supplies Merchant Wholesalers (4237), Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers (423720), Warm Air Heating and Air-Conditioning Equipment and Supplies Merchant Wholesalers (42373)

SIC

Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)

akta.pro primary industry

Plumbing Fixtures (Faucets, Sinks & Bath Fixtures) (IMADALAA)

akta.pro secondary industry

Irrigation & Outdoor Plumbing Products (IMADALAI)

Keywords

• Wholesale plumbing supplies
• HVAC equipment distribution
• Plumbing fixtures wholesale
• Industrial pipe fittings
• Heating equipment wholesale

Headquarters

HQ city

Sioux Center

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Product Sales: Revenue generated from selling plumbing, HVAC, industrial, excavation, irrigation, electrical, and tool products at wholesale prices to registered trade professionals. Products are sold through multiple categories including water heaters, pumps, valves, fittings, fixtures, furnaces, and specialized equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Plumbing and Heating Wholesale is a B2B wholesale distributor that sells plumbing, HVAC, industrial, excavation, irrigation, electrical, and tool products at wholesale prices to registered trade professionals. It distributes products from 300+ manufacturer brands across eight major product categories and supports customers through a multi-location branch network in the Upper Midwest and a Billtrust-powered e-commerce platform with account-based pricing.

Product overview

Plumbing and Heating Wholesale operates as a B2B e-commerce wholesale distribution platform for plumbing, HVAC, industrial, excavation, irrigation, electrical, and tool products. The company offers a comprehensive product catalog organized into eight main categories (Plumbing, Plumbing Fixtures, HVAC, Industrial, Excavation, Irrigation, Electrical, and Tools) featuring hundreds of brands. The platform includes complementary services such as a System Builder for Amana and Goodman HVAC solutions, a FlexRewards loyalty app, a Deals program with monthly specials, and a Non-Stock/Special Order service for customers needing products outside the standard catalog. The company distributes products from major manufacturers including Navien, Cresline, Quietflex, Zoeller, Zurn, and many others across approximately 300+ brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Plumbing Products Wholesale plumbing supplies including drains and traps, expansion tanks, glues and solvents, hangers and support, hydrants, plumbing pipe, fittings, flanges, valves, pumps, supplies and parts, RO systems, water filtration, water heaters, and water softeners, sold to licensed plumbing contractors and trade professionals.
• Plumbing Fixtures Wholesale plumbing fixtures including bathtubs, showers, commercial safety equipment, disposals, drinking fountains, filling stations, faucets, fixture repair parts, outlet boxes, sinks, and toilets and urinals, distributed to plumbing contractors and trade professionals.
• HVAC Products Wholesale HVAC equipment and supplies including air conditioners, air handlers, adhesives and sealants, BARD commercial products, boilers, coils, ducts and venting, furnaces and heaters, geothermal systems, hydronic parts, indoor air quality products, linesets, packaged units, PTAC/TTW, radon systems, refrigerant, and HVAC supplies, sold to HVAC technicians and contractors.
• Industrial Products Wholesale industrial supplies including industrial camlock fittings, fittings, welds, nipples, flanges, gauges, pipes, rods, specialty products, valves, and stainless steel tubing for industrial and trade buyers.
• Excavation Products Wholesale excavation supplies including corrugated pipe, drain tile, specialty products, septic systems, sewer pipe and fittings, and well casing for excavation and septic-system contractors.
• Irrigation Products Wholesale irrigation equipment including artificial turf, controls, irrigation pipe, nozzles, sprays, and valve boxes for irrigation contractors and installers.
• Electrical Products Wholesale electrical supplies including aftermarket controls, disconnects, fuses, hydronic controls, ignitors and burners, relays and delays, room thermostats, thermostat wire, transformers, and whips for trade professionals.
• Tools Wholesale tools including batteries, bits, blades, disposable gloves, lighting, hole cutters, HVAC hand tools, HVAC instrumentations, plumbing hand tools, power cords, cordless power tools, safety products, sewer cleaners, tools and parts organizers, and work gloves.
• Amana & Goodman System Builder Online configuration tool that lets HVAC contractors and trade customers customize and build complete Amana and Goodman HVAC systems, producing a tailored system specification for purchase.
• FlexRewards App Mobile rewards application, integrated via the FlexRewards platform, that allows registered trade customers to earn points, win prizes, and access exclusive app-only discounts and deals when purchasing from P&H.
• Deals Program Promotional savings program featuring unique monthly deals across multiple product categories, offering discounts not available through standard catalog pricing for registered trade accounts.
• Clearance Program Clearance section of the wholesale catalog offering discounted products at reduced prices with limited availability, allowing trade customers to purchase overstocked or discontinued items at lower prices.
• Non-Stock / Special Order Service Sourcing service that lets registered trade customers request products not stocked in standard inventory by submitting brand, category, model number, quantity, and description through the website for fulfillment.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• American Supply Association (ASA)coreGTM or Marketing PartnerIndustry trade association membership indicating company is an established player in the plumbing-heating-cooling supply industry. Proud member designation shown on website footer.
• IMARK GroupcoreGTM or Marketing PartnerMarketing group membership in the plumbing-heating-cooling-piping industry. The IMARK Group is a major buying/marketing organization for independent distributors in the PHCP industry.
• BilltrustcoreTechnology or IntegrationE-commerce platform technology provider powering the company's B2B online ordering, account management, and electronic order processing system.
• FlexRewardsminorGTM or Marketing PartnerRewards app partnership enabling customers to earn points, win prizes, and access exclusive deals. Customers can download the app through the website.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Morrison Supply Company: U.S. wholesale distributor of plumbing, HVAC, and related products with a strong contractor focus, primarily in the South-Central U.S. Same multi-branch B2B wholesale model with comparable account-gated e-commerce.
• APR Supply Co. Independent PHCP wholesale distributor serving the Mid-Atlantic region. Same wholesale distribution model targeting plumbing and HVAC contractors with a multi-branch network and account-based pricing.
• First Supply: Upper Midwest-based wholesale distributor of plumbing, HVAC, waterworks, and industrial products. Closest geographic and product-line peer — multi-branch, contractor-focused, and a member of the same IMARK marketing group.
• Winsupply: Dealer-ownership group of independent PHCP wholesale distributors across the U.S. Closely matched in operating model: account-based B2B distribution to plumbing, HVAC, and mechanical contractors; mid-market regional footprint.
• Ferguson Enterprises: The largest U.S. wholesale distributor of plumbing, HVAC, waterworks, and industrial products — selling to professional contractors across all of P&H's major categories (plumbing, HVAC, industrial, irrigation). Directly comparable business model: account-gated B2B, branch-based, multi-category distribution.
• SRS Distribution: Large national distributor of roofing, HVAC, plumbing, and building products with a heavy multi-branch contractor focus. Substantial overlap in HVAC contractor customers and category breadth with P&H.
• Hajoca Corporation: Privately held U.S. wholesale distributor of plumbing, heating, cooling, and industrial supplies operating from a large independent-distributor network. Same customer base (plumbing and HVAC contractors), same SHARP-account-gated B2B model, and overlapping product breadth.
• Heritage Distribution: Independent wholesale distributor of HVAC, plumbing, and electrical products serving residential and commercial contractors. Comparable product breadth across HVAC and plumbing categories and IMARK-aligned independent distributor profile.

Broad incumbents

• W.W. Grainger: Industrial MRO distributor with broad catalog and account-pricing infrastructure. Adjacent competitor for tools and HVAC/plumbing consumables in light-commercial settings; not focused on residential plumbing contractors but competes for similar spend.
• HD Supply Holdings: Large national distributor of facilities maintenance, repair, and construction MRO products. Overlap is partial (industrial, electrical, tools), but its broader portfolio and scale make it a broader incumbent rather than a direct PHCP specialty competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pandhwholesale
• LinkedInlinkedin.com/company/pandhwholesale

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Plumbing and Heating Wholesale