Laksana

Name

Laksana

Legal name

PT Laksana Bus Manufaktur

Website

https://laksanabus.com

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Laksana is an Indonesian bus bodybuilder (carrosery) that designs and manufactures touring, intercity, city, VIP, and electric buses for transportation operators, government agencies, and corporates, producing approximately 1,500 units per year from its 15-hectare Ungaran, Central Java facility.

Ownership category

akta.pro rank

Product category

Bus Body Manufacturing (Commercial Vehicle Carrosery)

NAICS

Motor Vehicle Body Manufacturing (336211), Motor Vehicle Manufacturing (3361)

SIC

Truck & Bus Bodies (3713), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Bus & Coach Body Manufacturing (Coachwork) (IMACAGAE)

akta.pro secondary industries

City/Urban Transit Bus Manufacturing (IMACADAA), Intercity/Coach (Touring) Bus Manufacturing (IMACADAB), Bus & Coach Interior Systems Manufacturing (Seating/Flooring/Accessibility) (IMACADAJ), Bus & Coach Aftermarket Parts & Refurbishment Manufacturing (IMACADAO)

Keywords

• Bus body manufacturing
• Commercial bus design
• City bus production
• Electric bus bodies
• Touring coach manufacturing

Headquarters

HQ city

Ungaran

HQ country

Indonesia

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Bus Body Manufacturing (Carrosery): Design and manufacture of bus bodies on various chassis platforms. Laksana produces touring, intercity, city, and special purpose buses. Customers can choose from standard models or customize from build-up stage.
2. Bus Upgrade Services: Quality control handling for both new buses and Bus Upgrade category, including new refreshment materials and bus fleet unit optimization.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Laksana designs and manufactures bus bodies (carrosery) on various chassis platforms, producing touring, intercity, city, and special purpose buses. Customers can choose from standard catalog models or fully customize from the build-up stage, with additional bus upgrade/refurbishment services for existing fleets. Manufacturing is carried out at a 15-hectare facility in Ungaran, Central Java, with an annual production capacity of approximately 1,500 bus units.

Product overview

Laksana is a leading Indonesian bus bodybuilder (carosery) with nearly five decades of experience, operating as a comprehensive bus manufacturing company. The product portfolio spans multiple distinct series: Legacy/Panorama buses (SR3 Panorama HD, SR3 Panorama XHD, SR3 HD Prime, SR3 XHD Prime, SR2 Double Decker) serving premium intercity and tourist transportation; Suites Class buses (SR3 Suites Class, SR3 Suites Combi) offering first-class luxury with hotel-on-wheels amenities; Tourista medium coaches (Tourista 2100, Tourista 2300) for rural and challenging terrain routes; City buses (CITYLINE3 LE, CITYLINE3 HD, Nucleus) providing urban mass transportation solutions; Discovery for all-purpose group travel; Individual Series for custom VIP/luxury coaches; and E-Cityline for electric bus applications. The company produces approximately 1,500 new armadas annually across its 15-hectare facility in Ungaran, Central Java, with exports to Fiji, Timor Leste, Bangladesh, and Laos.

Differentiator

Problem solved

Functional benefit

Products and services

• SR3 Panorama HD Flagship panoramic touring bus known for the most spacious cabin in its class, modern ambient lighting, and premium features for intercity travel.
• SR3 Panorama XHD Premium panoramic touring bus with extra-high definition features, spacious cabin, and modern amenities for comfortable long-distance travel.
• SR3 HD Prime Legacy flagship bus designed for 60 premium passengers with a time-tested appearance, comfortable cabin, and agile design for challenging intercity roads.
• SR3 XHD Prime Extra-high definition premium touring bus variant offering enhanced features and comfort for intercity travel.
• SR2 Double Decker Elegant double-decker bus with masculine yet exquisite design, featuring Indonesia's first step ladder made of print composite material and lightweight construction for efficiency.
• SR3 Suites Class First-class luxury bus with hotel-on-wheels concept, featuring separator curtains for privacy, advanced hospitality amenities, and next-level luxury for long journeys.
• SR3 Suites Combi Combined suite and panorama features offering the most luxurious and private class with latest audio video on demand, designed for passengers needing rest during longer journeys.
• Discovery Large, all-purpose bus with uncompromised commitment to safety, long-lasting decor, and comfortable design offering best value for group transportation.
• Tourista 2100 Medium-sized agile coach designed for challenging, less-developed terrains with smaller design perfect for rural and intercity routes.
• Tourista 2300 Medium-sized coach carrying up to 40 passengers comfortably, designed for medium-distance trips and smaller challenging roads while connecting urban and rural areas.
• CITYLINE3 LE Urban city bus with low entry design for short trips with many stops, disability-friendly, designed for mass transportation in cities with high passenger capacity.
• CITYLINE3 HD High deck urban city bus variant, practical and efficient backbone of city public transportation, can carry up to 100 people at 18 meters length.
• Nucleus Miniature version of Cityline designed for mass transportation in smaller cities with narrower roads, also suitable as school bus, office transfer, or airport shuttle with USB charging and voice-activated stop buttons.
• Legacy SR3 Neo HD Panorama Legacy series variant combining Neo design with HD panoramic features, maintaining reliability and durability of the classic line.
• Individual Series One-of-a-kind VIP Coach for super premium travelers featuring fully personalized bus customization from initial build stage, representing first-class armada that sets the luxury travel benchmark.
• E-Cityline Electric city bus model featuring modern design with sustainable transportation capabilities, produced in collaboration with PT VKTR for employee transportation fleets.
• Bus Upgrade Services Quality control handling for both new buses and Bus Upgrade category, including new refreshment materials and bus fleet unit optimization.

Quantifiable outcome

• Produces 1500 new buses annually
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

Four partnerships are on record, tiered major, core and regional.

• PT VKTRmajorStrategic or Co-development Partner · 20 May 2026Collaborated on E-Cityline electric bus development, combining VKTR's electric vehicle platform with Laksana's bus body manufacturing for sustainable transportation solutions.
• Bengkel Mesin LaksanacoreOthersService partner located at Jalan Pengapon 9, providing engine workshop services for bus maintenance and repair.
• Laksana SeatscoreOEM/ Whitelabel/ Licensing PartnerSister company specializing in bus seat manufacturing at Jalan Raya Ungaran Km. 24,9, supplying seats for Laksana buses.
• Authorized Distributor for BangladeshregionalChannel Partner/ Reseller/ DistributorAuthorized distributor network in Bangladesh at 63 Malibagh DIT Road, Dhaka-1217, serving as exclusive distribution channel for Bangladeshi market.

Scale indicators5 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Adiputro: Leading Indonesian bus and coach bodybuilder headquartered in Malang, East Java, producing city buses, intercity coaches, and special-purpose buses. Direct competitor to Laksana across the same Indonesian and export markets.
• New Armada: Major Indonesian bus bodybuilder based in Magelang, Central Java, known for medium and large bus bodies. Competes directly with Laksana in Indonesian city and intercity bus segments.
• Tentrem Sejahtera Indonesia: Indonesian bus and coach bodybuilder producing premium and mass-market buses for intercity and tourist transportation. Direct domestic peer to Laksana with overlapping customer base.
• Morodadi Prima: Long-established Indonesian bus bodybuilder based in Solo, Central Java, serving intercity and tourism operators. Competes with Laksana for the same Indonesian fleet customers.
• Rahayu Santosa: Indonesian bus manufacturer focused on intercity and VIP coach models. Competes directly with Laksana in the premium intercity segment.

Broad incumbents

• Marcopolo: Global Brazilian bus body manufacturer with a broad international product portfolio across city, intercity, and coach segments. Relevant broad incumbent benchmark for Laksana's scale, exports, and certifications.
• Yutong Bus: One of the world's largest bus and coach manufacturers, including a growing line of electric buses exported globally. A broad incumbent and emerging competitive threat to Laksana as electric buses scale.
• Volvo Buses: Premium global bus OEM with full chassis, drivetrain, and body integration. Comparable to Laksana in safety standards (UN ECE), premium coach positioning, and BRT applications such as TransJakarta's premium routes.

Emerging players

• BYD Auto Industry: Leading Chinese EV maker with electric bus platforms exported to Southeast Asia and global markets. Emerging player whose integrated chassis-plus-body approach may pressure independent bodybuilders like Laksana.

Regional players

• Tata Motors (Buses): Indian bus OEM with full chassis and body portfolio focused on South Asia, including Bangladesh — directly adjacent to Laksana's export market. Useful comparator for regional bus manufacturing in emerging Asia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/Laksanabus
• Facebookfacebook.com/laksanabus
• Instagraminstagram.com/laksanabus
• TikToktiktok.com/@laksanabus_official
• LinkedInlinkedin.com/company/laksanabus

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Laksana