What Sol + Spirit does

Sol + Spirit offers high-quality, zero-waste eco-friendly products to support sustainable living and protect the planet.

Name

Sol + Spirit

Legal name

Sol and Spirit LLC

Website

https://www.solandspirit.com/

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Sol + Spirit provides the highest quality, zero-waste eco-friendly products to sustain your green lifestyle.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel

Revenue model

1. Display/Text Link Advertising: Third-party advertising served on the website through advertising partner networks, including Google AdWords remarketing services as referenced in the Privacy Policy.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Sol + Spirit operates a free, ad-supported sustainability blog at solandspirit.com that publishes editorial articles on eco-friendly living practices across 16 topic categories including sustainability, fashion, food, health, home, nature, technology, business, energy efficiency, parenting, and finance. The site distributes content to general consumers seeking practical guidance on adopting greener lifestyles, and generates revenue through third-party display advertising rather than through product sales or subscriptions.

Product overview

Sol + Spirit is a sustainability blog operated as a single content platform offering eco-friendly living guidance. The blog publishes articles across 16 topic categories including Sustainability (96 articles), Home (57), Business (16), Technology (14), Health (11), Energy Efficiency (11), Fashion (10), Food (9), Nature (12), Finance (4), Parenting (2), Lifestyle (2), Pets (3), Pollution (11), Backyard (7), and Featured (12). Content is authored by Megan Kioulafofski, who lives in Puerto Rico and focuses on helping readers live more sustainably in their daily lives.

Differentiator

Problem solved

Functional benefit

Products and services

• Sol + Spirit Sustainability Blog A sustainability-focused blog platform providing eco-friendly living tips, guides, and advice across categories including sustainability, fashion, food, health, home, nature, technology, business, finance, parenting, pets, pollution, and backyard. The blog is free to access and features articles on green living solutions, environmental initiatives, and sustainable practices.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights2 records

Broad incumbents

• Treehugger: One of the largest sustainability-focused digital media publications covering green living, design, and environmental news. Directly comparable to Sol + Spirit in editorial mission and target audience, but with a much larger editorial team and broader reach.
• Earth911: An established recycling and sustainability media site with educational content and resource directories. Comparable topical coverage (home, recycling, sustainability) but with a longer operating history and broader institutional presence.
• GreenBiz: A B2B-oriented sustainability media brand covering business, technology, and policy angles. Overlaps with Sol + Spirit's Business and Technology categories but targets a professional audience rather than consumers.
• EcoWatch: A digital news site focused on environmental news, sustainability, and green living. Comparable in mission and audience but operates at a significantly larger scale with newsroom-style publishing.
• Sustainable Brands: A media and events company covering brand-led sustainability innovation. Comparable topical overlap on business and consumer sustainability but operates as a multi-platform B2B-focused media brand.

Direct peers

• Going Zero Waste: A sustainability blog and brand offering practical zero-waste and eco-friendly lifestyle content. Highly comparable to Sol + Spirit in scope (home, lifestyle, sustainable products) and content-led business model, though more focused on the zero-waste niche.
• The Good Trade: An online publication covering sustainable fashion, wellness, and conscious living. Comparable content verticals (fashion, home, lifestyle) and content-led distribution model; differentiates via affiliate-driven monetization rather than display ads.
• My Plastic Free Life: A long-running personal blog documenting a low-plastic, zero-waste lifestyle. Highly comparable as a single-author sustainability blog with similar DIY, lifestyle-focused editorial scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/solandspirit
• Instagraminstagram.com/solandspirit_
• Pinterestpinterest.ca/solandspirit

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sol + Spirit