REELARC
- Company typePrivate
- Founded2014
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
REELARC firmographics
Firmographics- Name
- REELARC
- Legal name
- Reelarc
- Website
- https://reelarc.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
REELARC industry classification
Industry- Product category
- Film Production Services
- NAICS
- Motion Picture and Video Production (512110), Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Content Production (Video, Design, Copy, Studio) (BPAFAAAF)
- akta.pro secondary industries
- Video/Film Creative Agencies (Concept-to-Creative) (MPAAAAAG), Live-Action Unit Production (2nd Unit, Pickups, Reshoots) (MPADABAI)
Keywords
Where REELARC is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
REELARC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Demo Reel Production Services: One-time service fees for custom actor demo reel production. Services range from single scene packages to comprehensive career launch systems. Revenue is primarily earned at point of sale with payment plan financing options through third-party providers.
- SceneShare Partner Production: Split production model where two actors share one production day, each paying $895. Reelarc provides matching, production, and deliverables for both actors.
- Payment Plan Financing: Third-party financing through Klarna, Affirm, Afterpay, Sezzle, and PayPal Pay Later. Reelarc earns the full service fee upfront while customers pay over time. In-house split pricing also available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | SceneShare: Partner production at reduced cost |
| Unit Pricing | Pay-as-you-go | Foundations: Single signature scene package |
| Unit Pricing | Pay-as-you-go | Mini Career: Two-scene premier bundle |
| Unit Pricing | Multi-year contract | Elite System: Full career launch transformation |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
REELARC product offering
Product offeringCore offering
REELARC produces custom cinematic actor demo reels for professional actors, offering original scene writing tailored to each actor's type, full-crew cinematic production, sound design, color grading, and casting-ready deliverables. Service tiers range from a single Signature Scene (Foundations) and a two-scene Premier Bundle (Mini Career) to the flagship Elite Actor Launch & Transformation System ($7,500) that includes career strategy, three original scenes, agent/manager pitching, social media cuts, and 30-day Slack support. The SceneShare™ sub-brand enables two actors to share a production day at $895 each.
Product overview
Reelarc offers a tiered service structure for actor demo reel production. The flagship Elite Actor Launch & Transformation System ($7,500) provides a complete career launch including brand strategy and 3 original scenes with full production. The Premier Bundle ($X, 2-Pay/3-Pay plans available) offers 2 original scenes with combined demo reel. The Signature Scene package provides 1 original scene for anchoring a reel. SceneShare™ is a partner-matching sub-brand enabling two actors to split production costs at $895 per actor. Free resources include the Actor's Career Roadmap guide, Pitch Email Formula guide, and Self-Tape Checklist. All paid services integrate Klarna, Affirm, Afterpay, Sezzle, and PayPal Pay Later for flexible payment options.
Differentiator
Problem solved
Functional benefit
Brands
- SceneShare: A scene partner matching platform that pairs compatible actors for joint demo reel productions at reduced cost. Actors apply, get matched by Reelarc, and receive full professional production included at $895 per actor.
Products and services
- Elite Actor Launch & Transformation System Flagship career launch package for serious professional actors, priced at $7,500 with no hidden fees. Includes a Brand Discovery + Career Strategy session with Steven Schmidt, 3 original custom scenes with full cinematic production and Hollywood-level production values, a 3-6 minute edited demo reel plus cut-downs, agent/manager pitch strategy and submission lists, Actors Access optimization, vertical social media cuts, a headshot session with a vetted partner photographer, priority scheduling, unlimited revisions, and 30 days of Slack support. Component value is reported at $14,600+ if purchased separately.
- Premier Bundle (Mini Career) Mid-tier demo reel package producing 2 original scenes written for the actor's type and range, full cinematic production for both scenes, professional sound design and color grading, an edited demo reel under 2 minutes combining both scenes, extended pre-production consultation, a scene partner provided by Reelarc, delivery within 3-4 weeks, and 1 round of revisions included. A 3-Pay Plan is available.
- Signature Scene (Foundations) Entry-level demo reel package delivering 1 original scene with full cinematic production, professional sound design and color grading, 1 edited scene approximately 1-3 minutes in length in casting-ready format for Actors Access and Backstage submissions, pre-production consultation, and delivery within 2-3 weeks of the shoot. Available for pay-in-full or a 2-Pay Plan split into 2 equal payments.
- SceneShare™ Registered service mark and sub-brand offering an online matching platform that vets actors, pairs compatible scene partners, facilitates coordination via in-app chat, handles scheduling with partner voting, and produces a custom scene concept with a full professional crew (Director, DP, Sound) at $895 per actor. Each actor covers a $150 deposit to lock the match and a $745 balance before the shoot; if a match falls through before production, a 12-month credit is issued.
Quantifiable outcome
- Actors booking first network TV role within 3 months of receiving new reel
- +4 more outcomes
Companies that use REELARC
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
REELARC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature1 record
REELARC partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Acting Schools (Strasberg, AADA, Atlantic, Maggie Flanigan, T. Schreiber, Barrow Group, Pace, UCSD, CSUF)coreReelarc is the preferred demo reel studio for students and alumni of prestigious New York and Los Angeles acting conservatories. Denise Simon and many more schools are referenced. These partnerships provide direct access to trained actors and credibility through institutional endorsement.
- Vetted Headshot Photographers (NYC & LA)minorReelarc connects Elite System clients with vetted partner photographers who specialize in actors and understand casting headshot requirements.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
REELARC competitors and assessment
Company assessmentDirect peers
- WeAudition: Online platform that helps actors find compatible scene partners for self-tapes, classes, and audition prep. Directly comparable to Reelarc's SceneShare sub-brand in solving the scene-partner matching problem for actors, though WeAudition does not run a production studio.
- Strikethrough Studios: NYC-based production studio that produces cinematic actor demo reels with original scenes, directly competing for the same trained-actor customer in the NYC market with a similar concept-to-deliverable service.
- LA Actors Reel: Los Angeles demo reel production service for film and TV actors, comparable on geographic specialization, original-scene production model, and target persona of working/semi-professional actors pursuing representation.
- Demo Reel Service: Independent demo reel production company serving actors with custom-scene packages. Comparable in core offering (original scenes, professional crew, edited reels) and price-tiered packages aimed at working actors.
Broad incumbents
- Backstage: Major casting platform and industry resource for actors. Not a production studio, but addresses overlapping customer needs (casting submissions, headshots, career advice) and serves as a distribution channel where Reelarc's deliverables are uploaded.
- Actors Access: Industry-standard casting submission platform owned by Breakdown Services. Comparable as the upstream ecosystem where Reelarc reels are deployed; broader incumbent in actor-casting workflows rather than a direct reel-production competitor.
- Casting Networks: Casting platform used by major productions to find talent; provides actor profile hosting and submission tools. Adjacent rather than competitive — Reelarc's final reels are typically uploaded here for agent/casting-director review.
Regional players
- NY Casting (New York Casting): NYC-focused casting and actor-services platform with self-tape and audition resources. Comparable in target geography and actor-services offering, though it emphasizes casting submissions rather than custom reel production.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
REELARC social profiles
Digital presenceREELARC financial estimates
Financial estimateRevenue estimate
Valuation estimate
REELARC leadership team
Management profileNumber of profiles
Profiles2 records
REELARC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
REELARC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about REELARC
What does REELARC do?
REELARC produces custom cinematic actor demo reels for professional actors, offering original scene writing tailored to each actor's type, full-crew cinematic production, sound design, color grading, and casting-ready deliverables. Service tiers range from a single Signature Scene (Foundations) and a two-scene Premier Bundle (Mini Career) to the flagship Elite Actor Launch & Transformation System ($7,500) that includes career strategy, three original scenes, agent/manager pitching, social media cuts, and 30-day Slack support. The SceneShare™ sub-brand enables two actors to share a production day at $895 each.
Is REELARC a public or private company?
REELARC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was REELARC founded?
REELARC was founded in 2014. It employs 1 to 10 people.
Where is REELARC based?
REELARC is headquartered in New York, United States, in the North America region.
How does REELARC make money?
Three revenue lines are on record. Demo Reel Production Services are the primary driver. The others are sceneShare Partner Production and payment Plan Financing.
Who are REELARC's main competitors?
Direct peers on record are WeAudition, Strikethrough Studios, LA Actors Reel and Demo Reel Service. Broad incumbents are Backstage, Actors Access and Casting Networks. NY Casting (New York Casting) is listed as a regional player.
Does REELARC have an API?
No public API is recorded for REELARC.
What industry is REELARC in?
REELARC's product category is Film Production Services. Its primary akta.pro industry code is BPAFAAAF, Content Production (Video, Design, Copy, Studio), with a secondary code of MPAAAAAG, Video/Film Creative Agencies (Concept-to-Creative). Its NAICS code is 512110 and its SIC code is 7812.