North Star Leasing
- Company typePrivate
- Founded1979
- HeadquartersBurlington, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
North Star Leasing firmographics
Firmographics- Name
- North Star Leasing
- Legal name
- Peoples Bancorp Inc.
- Website
- https://northstarleasing.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
North Star Leasing industry classification
Industry- Product category
- Commercial Equipment Financing and Leasing
- NAICS
- Other Commercial and Industrial Machinery and Equipment Rental and Leasing (53249), Commercial and Industrial Machinery and Equipment Rental and Leasing (5324)
- SIC
- Finance Lessors (6172), Services-Equipment Rental & Leasing, Nec (7359)
- akta.pro primary industry
- Lease Servicing, Management & Remarketing (Consumer) (FSAKANAL)
Keywords
Where North Star Leasing is headquartered
LocationHeadquarters
- HQ city
- Burlington
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
North Star Leasing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Equipment Leasing and Financing: Core revenue from providing equipment financing solutions for businesses across various industries. Structured as lease-to-own agreements with payments based on rate factors. Standard terms range from 12-72 months. Customers own equipment at end of lease term. Generates revenue through interest/finance charges and processing fees.
- Working Capital Financing: Short-term unsecured loans ranging from $10,000-$250,000 for operational needs, expansion projects, and project bridging costs. Repayment plans available as daily, weekly, or monthly. Unused funds available for 90 days.
- Broker Program Commissions: Revenue from broker commissions up to 10 points on financed deals for B & C credit applicants. Transaction sizes from $4,000 to $150,000. Brokers earn attractive commissions through online broker portal.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard Equipment Lease Terms (12-72 months) |
| Subscription | Monthly | Seasonal Leases |
| Unit Pricing | Pay-as-you-go | Working Capital Financing ($10,000 - $250,000) |
| Transaction based/ take rate | Pay-as-you-go | Broker Program Transactions ($4,000 - $150,000) |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
North Star Leasing product offering
Product offeringCore offering
North Star Leasing provides direct equipment financing and leasing solutions to U.S. businesses, structuring lease-to-own agreements with fixed monthly payments over 12-72 month terms. Since 1979, the company has financed over 55,000 transactions across industries including restaurants, construction, manufacturing, medical, transportation, and brewing, with complementary working capital loans ($10,000-$250,000) and a broker program for B and C credit applicants.
Product overview
North Star Leasing is a division of Peoples Bank (NASDAQ: PEBO) providing equipment financing solutions since 1979. The core product is Equipment Financing, which offers flexible lease terms (12-72 months), seasonal leases, and custom programs for businesses across industries including restaurants, breweries, landscaping, construction, coffee, manufacturing, and more. The portfolio includes complementary add-on modules: Working Capital Financing (short-term loans $10,000-$250,000), a Broker Program for financing B/C credit applicants ($4,000-$150,000 transactions), an Approved Equipment Partners Program for vendor relationships with CRM access and marketing support, Equipment for Sale (repossessed equipment secondary market), and Section 179 Tax Benefits Information. The company has financed over 55,000 transactions and serves as a direct funder with personalized service through dedicated Equipment Financing Experts.
Differentiator
Problem solved
Functional benefit
Products and services
- Equipment Financing Flexible business equipment financing solutions offering customized lease terms (12-72 months), seasonal leases, and custom programs for businesses across various industries nationwide. Customers own equipment at end of lease term.
- Working Capital Financing Short-term unsecured loans ranging from $10,000 to $250,000 with flexible repayment plans (daily, weekly, monthly) and 90-day availability for unused funds, designed to cover operational costs and bridge financing gaps.
- Broker Program Equipment finance broker program financing B and C credit applicants with transaction sizes from $4,000 to $150,000, offering broker commissions up to 10 points and an online broker portal with DocuSign integration.
- Approved Equipment Partners Program Vendor partnership program providing dedicated financing experts, co-branded marketing materials, CRM access, custom application links, email notifications, vendor report cards, and whitepapers for equipment vendors.
- Equipment for Sale Secondary market for repossessed equipment sold by North Star Leasing, available for purchase via email inquiry.
- Section 179 Tax Benefits Information Tax advisory information on IRS Section 179 expensing limits ($2.5 million for 2025), bonus depreciation (100%), and guidance on equipment financing tax advantages.
Quantifiable outcome
- 55,000+ successful equipment financing transactions over 45+ years
- +2 more outcomes
Companies that use North Star Leasing
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
North Star Leasing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
North Star Leasing partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- AssurantcoreEquipment insurance services provided through Assurant (formerly American Lease Insurance/ALI). Insurance information available for equipment deals under $250,000 and vehicles/equipment deals over $250,000. Dedicated toll-free numbers and email contacts for customer service and certificate requests.
- NAELB (National Association of Equipment Lease Brokers)minorIndustry association membership preferred for broker program participation. North American association for equipment lease brokers.
- NEFA (National Equipment Finance Association)minorIndustry association membership preferred for broker program participation.
- ELFA (Equipment Leasing and Finance Association)minorIndustry association membership preferred for broker program participation.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
North Star Leasing competitors and assessment
Company assessmentDirect peers
- National Funding: National Funding is a direct competitor offering equipment financing and working capital to small US businesses, with comparable ticket sizes, fast-decision underwriting, and broker/vendor partner channels.
- TimePayment: TimePayment is a direct peer in SMB equipment leasing and financing, offering similar transaction-size ranges, vendor partner programs, and B/C credit underwriting focus.
- Currency Capital: Currency Capital is a direct peer providing equipment financing to small businesses across the US, with a broker channel focus on B/C credit applicants that closely mirrors North Star's broker program.
- Balboa Capital: Balboa Capital is a direct competitor offering equipment leasing and working capital financing to US small businesses, with comparable ticket sizes, vendor partner programs, and a multi-channel (direct, broker, online) distribution model.
- Marlin Capital Solutions: Marlin Capital Solutions (formerly Marlin Leasing) is a direct competitor providing equipment financing and working capital to small and mid-sized US businesses across diverse industries, with similar transaction size ranges and a focus on relationship-driven underwriting.
- Crest Capital: Crest Capital is a direct peer providing equipment financing and leasing to US small and mid-sized businesses across many industries, with similar vendor partnership programs and a relationship-led sales approach comparable to North Star Leasing.
Emerging players
- Fundbox: Fundbox is an emerging fintech providing working capital and SMB financing through digital channels. It overlaps with North Star's working capital financing product but competes through automated, online-first underwriting rather than NSL's expert-led model.
- BlueVine: BlueVine is an emerging digital SMB financing platform offering working capital and credit products to small US businesses. It competes with NSL's working capital product through an automated, online experience rather than expert-led underwriting.
Broad incumbents
- First Citizens Bank (CIT equipment finance): First Citizens acquired CIT Group, a major US commercial equipment financier. It serves as a broad incumbent with overlapping equipment finance capabilities across many asset classes, but at significantly larger scale than North Star Leasing.
- DLL (De Lage Landen): DLL is a global, Rabobank-owned equipment finance lessor with broad coverage of commercial equipment categories. It serves as a broad incumbent in the same equipment leasing category as North Star but operates at much larger scale and across more verticals and geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
North Star Leasing social profiles
Digital presenceNorth Star Leasing financial estimates
Financial estimateRevenue estimate
Valuation estimate
North Star Leasing leadership team
Management profileNumber of profiles
Profiles14 records
North Star Leasing funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
North Star Leasing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about North Star Leasing
What does North Star Leasing do?
North Star Leasing provides direct equipment financing and leasing solutions to U.S. businesses, structuring lease-to-own agreements with fixed monthly payments over 12-72 month terms. Since 1979, the company has financed over 55,000 transactions across industries including restaurants, construction, manufacturing, medical, transportation, and brewing, with complementary working capital loans ($10,000-$250,000) and a broker program for B and C credit applicants.
Is North Star Leasing a public or private company?
North Star Leasing is a private company. It is classified as corporate owned and is currently operating.
When was North Star Leasing founded?
North Star Leasing was founded in 1979. It employs 11 to 50 people.
Where is North Star Leasing based?
North Star Leasing is headquartered in Burlington, United States, in the North America region.
How does North Star Leasing make money?
Three revenue lines are on record. Equipment Leasing and Financing is the primary driver. The others are working Capital Financing and broker Program Commissions.
Who are North Star Leasing's main competitors?
Direct peers on record are National Funding, TimePayment, Currency Capital, Balboa Capital, Marlin Capital Solutions and Crest Capital. Emerging players are Fundbox and BlueVine. Broad incumbents are First Citizens Bank (CIT equipment finance) and DLL (De Lage Landen).
Does North Star Leasing have an API?
No public API is recorded for North Star Leasing.
What industry is North Star Leasing in?
North Star Leasing's product category is Commercial Equipment Financing and Leasing. Its primary akta.pro industry code is FSAKANAL, Lease Servicing, Management & Remarketing (Consumer). Its NAICS code is 53249 and its SIC code is 6172.