Hub Systems

What Hub Systems does

Hub Systems Pty Ltd is an Australian-headquartered, privately-held software vendor that delivers freight and logistics automation platforms under a dual-product architecture. The company was founded over 30 years ago in Tuggerah, NSW by co-founders who identified an unmet need for purpose-built digital tooling in freight and transportation, and has operated continuously in the vertical since. The Freight Management System (FMS) targets transportation, freight, and mobile-fleet companies with booking management, despatch operations, driver communication, GPS fleet tracking, consignment processing, and accounts integration, including Chain of Responsibility compliance support. The Unified Freight Management (UFM) platform extends the offering to retailers, warehouses, and freight management companies, providing multi-carrier orchestration, an AI-powered Smart Carrier Selection engine, real-time tracking, and unified dashboards from point-of-purchase to point-of-delivery. Two complementary mobile applications, HUB-Pod (a standalone proof-of-delivery capture app for carriers lacking their own freight system) and HUBMobile (a smartphone driver app tied to FMS), complete the product surface and enable 100% proof-of-delivery across heterogeneous carrier networks.

The platform is Windows-based, exposes API integration for booking and dispatch, and integrates with GPS/mapping, PDA devices, ordering systems, and warehouse management systems. The AI capability is limited to a single recommendation engine for carrier selection, operating on structured operational data and configurable business rules rather than on proprietary foundation models. No patents, research output, or AI/ML senior hires are disclosed. Customers include FedEx, Bunnings Warehouse, ANC, AceIt Transport Solutions, Team Transport Logistics, State Transport, Pep Transport, Jet Couriers, Go Logistics, and NatProgress, with commercial coverage across Australia, New Zealand, and the USA.

Hub Systems monetizes through quote-based SaaS subscriptions on multi-year contracts (FMS for transport operators; UFM for shippers and 3PLs), complemented by professional services for onboarding, training, and ongoing support. The go-to-market is enterprise field sales: free customized demonstrations are conducted on the customer's premises, supported by direct phone and email outreach and a website-driven demo-booking funnel. There is no channel-partner or reseller distribution evident. The company is bootstrapped with no external investment or institutional ownership, operates with a 1-10 employee team, and has not participated in M&A or disclosed acquisitions, leadership changes, or funding events.

Name

Hub Systems

Legal name

HUB Systems Pty Ltd

Website

https://hubsystems.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Hub Systems is an Australian-headquartered SaaS vendor providing freight management (FMS) and unified multi-carrier management (UFM) software to transportation, retail, warehouse, and 3PL customers across Australia, New Zealand, and the USA, complemented by HUB-Pod and HUBMobile proof-of-delivery apps.

Ownership category

akta.pro rank

Product category

Freight Management Software

NAICS

Support Activities for Transportation (488), Freight Transportation Arrangement (48851)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Automotive Storage & Yard Management (Compound Operations, Inventory Control) (TLAHACAC)

Keywords

• Freight management software
• Logistics automation
• Fleet tracking systems
• Carrier integration
• Proof of delivery

Headquarters

HQ city

Tuggerah

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Freight Management System (FMS) Subscription: Software-as-a-service subscription model for transportation, freight and mobile fleet companies providing booking management, despatch, fleet tracking, and accounts functionality.
2. Unified Freight Management (UFM) Subscription: SaaS subscription for retailers, warehouses, and freight management companies providing comprehensive logistics integration, AI carrier selection, and proof of delivery capabilities.
3. Professional Services: Onboarding, implementation, training, and ongoing support services provided as part of partnership with clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Hub Systems develops and licenses SaaS-based freight and logistics automation software for transportation operators, retailers, and warehouses. Its dual-core platform comprises the Freight Management System (FMS) for mobile fleet and freight operators and the Unified Freight Management (UFM) platform for multi-carrier consolidation, complemented by the HUB-Pod proof-of-delivery app and HUBMobile driver app.

Product overview

Hub Systems offers a dual-core platform architecture consisting of the Freight Management System (FMS) and Unified Freight Management (UFM) solutions. FMS serves transportation, freight, and mobile fleet operators with booking, despatch, fleet tracking, and accounts capabilities. UFM extends these capabilities for retailers, warehouses, and logistics providers with AI-powered carrier selection and unified multi-carrier management. Both platforms are complemented by the HUB-Pod mobile app for proof of delivery and the HUBMobile app for driver operations, providing end-to-end logistics automation from point-of-purchase to point-of-delivery.

Differentiator

Problem solved

Functional benefit

Brands

• HUB Pod: A real-time mobile app providing Proof of Delivery (POD) for carriers without their own freight system. Available for carriers to enable 100% Proof of Delivery of consignments.
• HUBMobile

Products and services

• Freight Management System (FMS) A robust and flexible freight management system designed for transportation, freight, and mobile fleet companies. Provides booking management, despatch operations, driver communication, GPS fleet tracking, consignment processing, and accounts integration with Chain of Responsibility compliance support.
• Unified Freight Management (UFM) A comprehensive logistics management platform for retailers, warehouses, and freight management companies. Provides seamless integration across multiple carriers with AI-powered smart carrier selection, real-time tracking, consolidated manifests, and unified dashboard views from point-of-purchase to point-of-delivery.
• HUB-Pod App Real-time proof of delivery mobile application that enables 100% Proof of Delivery (POD) capture from carriers that may not have their own freight system. Provides carrier photos, real-time location tracking, POD signatures, and delivery confirmation.
• HUBMobile App Mobile software application for smartphones enabling drivers and field staff to receive job allocations, update delivery statuses, capture proof of delivery, and communicate with despatch operations. Data synchronised with FMS system.

Quantifiable outcome

• Automated manual tasks and improved efficiency
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability2 records

Feature7 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hub Systems