CareerSource Heartland

What CareerSource Heartland does

CareerSource Heartland is a not-for-profit corporation designated as one of twenty-four Local Workforce Development Boards in Florida, operating under the federal Workforce Innovation and Opportunity Act (WIOA) and oversight of local elected officials from DeSoto, Hardee, Highlands, and Okeechobee counties. The organization serves both job seekers and employers in this quad-county region through a public-private partnership model, with a Board of Directors composed of a private-sector majority alongside education, economic development, and community organization representatives. Services are delivered at no cost to either side of its two-sided market.

The organization operates four physical career centers located in Arcadia, Wauchula, Sebring, and Okeechobee, supplemented by virtual hiring events and an integration with the statewide Employ Florida job-matching platform. The product portfolio is organized around two core segments — Career Seeker Services (job search assistance, resume writing, interview preparation, workshops, training opportunities, veteran services) and Employer Services (job postings, hiring event coordination, recruitment screening, WIOA-funded employer training grants, on-the-job training reimbursement, labor market information). Adjacent offerings include SNAP/RESEA orientations, the Non-Custodial Parent Employment Program (NCPEP), and Disaster Unemployment Assistance for events such as Hurricane Milton.

CareerSource Heartland is funded primarily through federal and state WIOA workforce development allocations, with no revenue disclosed. Its go-to-market is community-led and event-driven, relying on career-center foot traffic, hiring events and job fairs, employer direct outreach, and partnerships with Chambers of Commerce, economic development agencies, and educational institutions. Notable employer relationships span healthcare (Okeechobee Primary Care, Interim Healthcare), retail (Rural King, Wawa, TGM), construction (Central Contractors), food service (Popeyes), staffing (Labor Finders), and government (Florida Department of Corrections). Leadership includes President/CEO Donna Doubleday.

Name

CareerSource Heartland

Legal name

CareerSource Heartland

Website

https://careersourceheartland.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

CareerSource Heartland is a not-for-profit Local Workforce Development Board providing free employment and training services to job seekers and employers across DeSoto, Hardee, Highlands, and Okeechobee counties in central Florida, funded primarily through federal WIOA allocations.

Ownership category

akta.pro rank

Product category

Workforce Development Services

NAICS

Employment Services (5613), Employment Placement Agencies and Executive Search Services (56131), Employment Placement Agencies (561311), Educational Support Services (61171)

SIC

Services-Employment Agencies (7361), Services-Educational Services (8200)

akta.pro primary industry

Public Workforce Development Programs (WIOA/One-Stop Career Centers) (EDAAAOAA)

akta.pro secondary industries

Workforce & Job-Seeker Services (Community-Based) (EDAAAFAM), Job Placement, Matching & Career Navigation Services (EDAAAOAL), Workforce & Career Transition Noncredit Programs (EDAAAEAC), Career Services & Career Readiness (EDALABAB), Workforce Readiness, Career Pathways & Youth Employment Nonprofits (BPAGADAF)

Keywords

• Workforce development services
• Employment assistance programs
• Job training services
• Career counseling services
• Employer recruitment solutions

Headquarters

HQ city

Sebring

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Government Workforce Development Funding: As a not-for-profit corporation and Local Workforce Development Board, CareerSource Heartland operates as a public-private partnership funded through federal and state workforce development programs including the Workforce Innovation and Opportunity Act (WIOA). Services are provided at no cost to job seekers and employers.
2. Employer Training Grants: Provides employer training grants under WIOA to help businesses upskill their workforce, connecting training funding to employer needs in the quad-county region.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

CareerSource Heartland provides free workforce development services to job seekers and employers across the quad-county region of DeSoto, Hardee, Highlands, and Okeechobee counties in central Florida. Services include job search assistance, resume writing, interview preparation, skills training, career counseling, job placement, employer recruitment, hiring event coordination, and WIOA-funded employer training grants. The organization operates four physical career centers and integrates with the statewide Employ Florida job matching platform.

Product overview

CareerSource Heartland is a not-for-profit workforce development organization operating as a demand-driven, business-focused public-private partnership across the quad-county region of DeSoto, Hardee, Highlands, and Okeechobee Counties in Florida. As one of twenty-four Local Workforce Development Boards in Florida, the organization offers a unified portfolio of core products and services organized around two primary segments: Career Seeker Services (employment assistance, job training, resume support, and career counseling) and Employer Services (job postings, hiring events, recruitment screening, and training grants). The portfolio includes specialized modules for veterans, disaster relief assistance, government program orientations (SNAP, RESEA), and workforce innovation programs (WIOA). Key offerings include Hot Jobs weekly listings, Training Opportunities with WIOA scholarships, Employer Training Grants, On-the-Job Training reimbursement programs, Labor Market Information resources, and coordinated Hiring Events. The organization integrates with Employ Florida for job board functionality and provides multilingual access through Babel Website Translation services.

Differentiator

Problem solved

Functional benefit

Products and services

• Career Seeker Services

Quantifiable outcome

• Over 400 candidates recruited in two-day hiring event for Rural King
• +2 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Chambers of CommercecoreStrategic or Co-development PartnerPartnership with local Chambers of Commerce across the quad-county region for economic development collaboration and workforce initiatives.
• Economic Development PartnerscoreStrategic or Co-development PartnerCollaborates with economic development commissions and agencies to align workforce development with regional economic growth priorities.
• Secondary and Post-Secondary Education InstitutionscoreStrategic or Co-development PartnerBoard representation from education institutions to ensure workforce training aligns with educational pathways and skills development.
• Community-Based OrganizationsminorStrategic or Co-development PartnerPartnerships with community organizations for referral services and targeted outreach to underserved populations.
• Employ FloridacoreTechnology or IntegrationIntegrated job matching platform used by the career center network for job postings, resume database access, and job search functionality.
• American Job Center NetworkcoreStrategic or Co-development PartnerProud partner of the American Job Center network, a national system of public career centers providing employment and training services.
• CareerSource FloridacoreStrategic or Co-development PartnerAffiliation with the statewide CareerSource Florida network of 24 Local Workforce Development Boards overseeing workforce development.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Robert Half International: Large publicly traded staffing and placement firm operating across professional, finance, and administrative roles. While commercial rather than publicly funded, it overlaps with CareerSource Heartland's employer-side recruitment services in the same regional labor market.
• Employ Florida (FloridaCommerce): State-operated job matching platform and labor market information portal run by FloridaCommerce. While CareerSource Heartland partners with Employ Florida, the platform also competes as a self-service alternative for job seekers who may not need the in-person career center services.
• American Job Center Network: National system of publicly funded career centers operating under the same WIOA framework. CareerSource Heartland is explicitly a partner in this network, and other AJC-affiliated centers elsewhere represent directly comparable delivery models in different geographies.

Emerging players

• Labor Finders: Light-industrial and staffing provider cited as a CareerSource Heartland hiring-event partner. Operates a similar community-led model for connecting job seekers with employers in the same central Florida region and competes for entry-level placement volume.

Direct peers

• CareerSource Tampa Bay: Sister LWDB covering Hillsborough and Pinellas counties. Provides directly comparable WIOA-funded career center services, employer hiring events, and training programs to a larger but adjacent Florida labor market.
• CareerSource Pinellas: Another Florida LWDB offering the same core workforce development portfolio under WIOA. Useful comparison for performance benchmarking on placement rates, employer engagement, and grant utilization in a denser labor market.
• CareerSource Florida: State-level coordinating body for all 24 LWDBs in Florida. CareerSource Florida oversees the same WIOA framework, Employ Florida job board, and employer training grant programs that CareerSource Heartland operates at the local level, making it the most directly comparable statewide peer.
• CareerSource Northeast Florida: Jacksonville-area LWDB with similar service mix including career centers, employer services, and WIOA-funded training. Comparable in mission, governance structure, and funding model to CareerSource Heartland.
• CareerSource Central Florida: Neighboring Local Workforce Development Board serving the Orlando metro and surrounding counties. Operates under identical WIOA mandates, offers the same employer training grants and job-seeker services, and competes for the same state-level visibility and pilot program funding.

Regional players

• South Florida State College (Workforce Development): Regional community college within CareerSource Heartland's territory offering credit and noncredit workforce training, including WIOA-eligible programs. Operates as both a competitor and partner in delivering occupational training within the same geographic area.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/careersource-heartland

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CareerSource Heartland