DASH Prime

What DASH Prime does

DASH Prime is a Chicago-based, SEC-registered agency-only introducing broker-dealer and member of FINRA, SIPC, and NFA that provides execution, brokerage, and technology services to professional traders, hedge funds, high net worth individuals, and institutions trading U.S. options, equities, and futures. The company's core product is its low-latency proprietary Order Management System (DASH OMS), which functions as a platform-agnostic routing engine connecting to 12+ industry-leading third-party trading platforms (including Bloomberg EMSX, Rival One, Silexx, Sterling, SpiderRock, Wex WTP, ActantExStream, RealTick EMS, Redi EMS, TT X_Trader, and CQG Trader). Additional technology products include The Finder (an options data and trade opportunity scanner with built-in spread trader), co-location infrastructure for client servers, real-time risk and margin applications, and a web-based client reporting system covering performance, trading history, and exchange fee management.

DASH Prime operates an agency-only model that avoids proprietary trading and the associated conflicts of interest, with clearing handled by Apex Clearing Corp (equities and options) and Marex Capital Markets (futures). Account types include Portfolio Margin ($250K minimum), House Minimum accounts ($100K), and Execution-Only (no minimum). Revenue is generated across five streams: commissions (capped at $0.75 per option/futures contract or $0.01 per stock/ETF share), payment for order flow from executing brokers (Apex, Citadel Securities, Merrill Lynch/BofA), margin interest at Fed Funds Rate plus 1%, exchange fees and rebates (partially passed to clients), and subscription services for third-party trading software and market data. Distribution is delivered through a high-touch institutional trading sales desk and concierge service model. The company maintains a second office in West Palm Beach and is affiliated with Dash Fin Tech (DFT), a separate but affiliated broker-dealer. Email correspondence routed through [email protected] indicates a likely affiliation with ION Group, though no explicit parent-subsidiary ownership is disclosed.

Name

DASH Prime

Legal name

DASH Prime, LLC

Website

https://dashprime.com

Company type

Private

Operating status

Operating

Short description

DASH Prime is a Chicago-based, agency-only introducing broker-dealer providing low-latency order management, execution, and brokerage services across U.S. options, equities, and futures to professional traders, hedge funds, HNW individuals, and institutions with $100K–$250K minimum accounts.

Ownership category

akta.pro rank

Product category

Institutional Brokerage Services

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Security Brokers, Dealers & Flotation Companies (6211)

akta.pro primary industry

Prime Brokerage (FSAEACAD)

akta.pro secondary industry

Equity Prime Brokerage (Custody, Financing & Services) (FSACAFAB)

Keywords

• Institutional brokerage services
• Order management system
• Prime brokerage solutions
• Low-latency trade execution
• Options equities futures trading

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Commissions: Transaction-based fees charged per trade. Clients can expect to pay no more than $0.75 per option or futures contract or $0.01 per stock or ETF share. High volume clients pay significantly less.
2. Payment for Order Flow: DASH Prime receives payment for order flow from various executing brokers and venues for routing customer orders
3. Margin Interest and Financing: Interest charged on credit extended to clients for margin borrowing, tied to prevailing Fed Fund Rate plus 1%
4. Exchange Fees and Rebates: Pass-through fees and rebates from exchanges for order routing, some of which may be passed back to clients
5. Subscription Services: Fees for third-party trading software, real-time streaming market data, and other subscription services

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

DASH Prime provides technology, execution, and brokerage services to professional traders, hedge funds, high net worth individuals, and institutions trading U.S. options, equities, and futures markets. Its core offering is a low-latency proprietary Order Management System (DASH OMS) that integrates with 12+ industry-leading third-party trading platforms and routes orders to any exchange or execution provider. The firm operates as an SEC-registered agency-only introducing broker dealer, with clearing handled by Apex Clearing Corp and Marex Capital Markets, and offers portfolio margin, prime brokerage, DVP/RVP, and execution-only account services.

Product overview

DASH Prime is a technology, execution, and brokerage platform for professional traders. The core offering is a low-latency Order Management System (DASH OMS) that seamlessly integrates with multiple industry-leading third-party trading platforms (including Rival One, Bloomberg EMSX, Silexx, Sterling, SpiderRock GUI, Wex WTP, ActantExStream, RealTick EMS, Redi EMS, TT X_Trader, and CQG Trader) and clearing partners (Apex Clearing Corp for equities/options, Marex Capital Markets for futures). Additional technology products include The Finder (options scanner with spread trader) and co-location infrastructure services. The company provides brokerage services including Portfolio Margin, Prime Brokerage, DVP/RVP accounts, and execution-only services, with web-based client reporting for account performance, trading history, and fee management.

Differentiator

Problem solved

Functional benefit

Products and services

• DASH OMS Proprietary Order Management System providing consolidated order and execution management, flexible routing to exchanges, brokers, and execution providers, and integration with multiple third-party trading platforms.
• The Finder Options data and trade opportunity scanner with built-in spread trader designed to help clients identify and act on trading opportunities.
• Co-location Infrastructure Segregated office infrastructure and data center co-location services allowing clients to locate their trading servers in DASH Prime's data centers for low-latency execution.
• Client Reporting System Web-based reporting providing account performance, trading history, order counts, exchange fee estimates, fee and cash management, and historical data with exchange fee management, order count manager, and portfolio/fee analysis features.
• Portfolio Margin Account Portfolio margin account type with a $250,000 minimum funding requirement providing enhanced leverage for qualified professional traders and institutions.
• Prime Brokerage, DVP and RVP Services Prime brokerage account services including Delivery versus Payment (DVP) and Receive versus Payment (RVP) settlement capabilities for institutional and high net worth clients.
• Execution-Only Services Execution-only brokerage services for clients who wish to prime their accounts with other brokers, utilizing DASH Prime's institutional trade desk or electronic market access infrastructure. No minimum funding required.
• Real-time Risk and Margin Application Risk management tool that helps traders manage risk and maximize leverage while identifying trading opportunities across their portfolio in real time.

Quantifiable outcome

• Clients can access options, equities, and futures markets through multiple execution points

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core.

• Rival SystemscoreTechnology or Integration · 25 February 2026Rival One multi-asset trading platform is now certified and available for DASH Prime clients. Enables trading of U.S. options and equities using Rival One's advanced execution and order management capabilities with direct market access, integrated with DASH Prime's brokerage and technology infrastructure.
• Apex Clearing CorpcoreTechnology or IntegrationPrimary clearing agent for equities and options. DASH Prime maintains clearing relationship with Apex which backs up important records in a geographically separate area. Apex also provides payment for order flow to DASH Prime.
• Marex Capital MarketscoreTechnology or IntegrationClearing agent for futures trading. DASH Prime maintains clearing relationship with Marex for futures clearing services.
• Dash Fin Tech (DFT)coreTechnology or IntegrationAffiliated broker dealer providing execution services. Dash Prime and Dash Financial Technologies are separate but affiliated companies. DFT receives significant order flow for listed options routing.
• Citadel SecuritiescoreTechnology or IntegrationMajor executing broker receiving significant equity order flow. Citadel charges DASH a per share fee for orders routed to equity exchange opening and closing auctions. Citadel is a key execution venue.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Interactive Brokers: Large multi-asset broker-dealer serving professional traders, hedge funds, and institutions with low-cost execution, portfolio margin and a broad platform ecosystem. Highly comparable to DASH Prime's professional/institutional positioning, with far greater scale and self-clearing.
• TradeStation: Active-trader focused broker-dealer offering multi-asset trading (options, equities, futures), proprietary platform technology and advanced order routing. Directly comparable to DASH Prime on target customer, asset class coverage, and active trader tools.
• tastytrade (tastyfx/tastycrypto parent IG Group): Options- and futures-focused brokerage serving sophisticated retail and professional traders, with content-driven distribution and competitive commissions. Comparable to DASH Prime in its options/multi-leg focus and high-touch support for active traders.
• Lightspeed Financial: Broker-dealer offering direct market access, multi-asset execution (equities, options, futures) and integration with several EMS/trading platforms for active and professional traders. Closely mirrors DASH Prime's OMS-plus-platform-connectivity model.
• Cobra Trading: Active-trader and day-trader focused broker-dealer with low commissions, short locates, and direct market access for equities and options. Targets the same professional/HNW active trader segment as DASH Prime.
• SpeedTrader: Online broker-dealer for active and professional traders offering direct market access, multi-platform options routing and competitive commission schedules. Comparable in customer profile and low-latency execution focus.

Broad incumbents

• Charles Schwab (including former TD Ameritrade thinkorswim): Mass-affluent and active trader broker offering the thinkorswim platform, multi-asset trading, portfolio margin and a large institutional and retail client base. Operates in the same professional trading space as DASH Prime but at vastly larger scale and with self-clearing.
• E*TRADE from Morgan Stanley: Large retail and active trader broker with options-heavy Power E*TRADE platform, competitive commissions and institutional services. Broad incumbent that overlaps with DASH Prime's active-trader and options routing use cases.

Others

• Apex Clearing Corp: Primary clearing partner for DASH Prime's equities and options business and a major custodian for introducing broker-dealers. An ecosystem/infra participant rather than a direct competitor, but a key counterparty dependency.
• Dash Financial Technologies (DFT): Affiliated executing broker-dealer that shares branding, technology and significant options order flow with DASH Prime. Operates in the same space as an execution venue/counterparty rather than a direct client-facing competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DASH Prime