Hummus Chick

What Hummus Chick does

Hummus Chick is a Nashville, Tennessee-based food producer founded in 2021 by Javaneh Hemmat that manufactures and sells Mediterranean-inspired hummus and tahini sauces under the brand name "Hummus Chick" (legal entity iLoveHummusChick.com, domiciled in Michigan). The company's core product line comprises six hummus varieties — Classic, Smoky Chipotle, Roasted Garlic & Cilantro, Spicy Harissa, Jalapeño Salsa, and Zesty Lemon & Garlic — plus two tahini sauces (The OG Tahini Sauce and Green Goddess Tahini Sauce), all certified gluten-free and kosher. Production is anchored on a proprietary no-added-oil hummus formulation using non-GMO, single-origin chickpeas sourced through partnerships with Pacific Northwestern farmers; the company describes its recipes as derived from centuries-old Mediterranean culinary traditions adapted by the founder, who was raised in a Persian household in the UAE.

The business operates a multi-channel go-to-market: direct-to-consumer e-commerce through the Hummus Chick Shopify storefront (with free U.S. shipping above $100), Amazon Marketplace, and the Gourmet-Dash partner platform; wholesale distribution into national grocery chains including Whole Foods Market and Kroger; and placement across roughly 17 U.S. states via independent natural-food retailers such as Turnip Truck Natural Market and The Silo Market in Nashville. Unit pricing is $7.98 for the Classic Hummus SKU. The company is privately held, founder-owned, with no institutional funding rounds, M&A activity, or disclosed headcount beyond the 11–50 employee range, and operates without parent company or subsidiary structures. Marketing is content-led, relying on a Mediterranean-recipe blog, email newsletters, and social media (Instagram, Facebook, TikTok under @ilovehummuschick) to drive top-of-funnel awareness and customer reviews for bottom-of-funnel conversion.

Name

Hummus Chick

Legal name

iLoveHummusChick.com

Website

https://www.hummuschick.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Hummus Chick is an e-commerce platform that offers hummus, spices, and tahini dressings products.

Ownership category

akta.pro rank

Product category

Mediterranean hummus and tahini sauces

NAICS

Snack Food Manufacturing (31191), All Other Specialty Food Retailers (445298)

SIC

Miscellaneous Food Preparations & Kindred Products (2090), Food And Kindred Products (2000)

akta.pro primary industry

Refrigerated Dips & Spreads (Cream Cheese, Hummus, Salsa, Guacamole) (CRADACAG)

Keywords

• Mediterranean hummus
• Tahini sauces
• Plant-based dips
• Clean-label condiments
• Artisan food products

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Direct Product Sales: Direct-to-consumer sales through the Hummus Chick e-commerce website, offering hummus and tahini sauce products shipped nationally with free shipping on orders $100 or more
2. Retail Distribution: Wholesale distribution through retail partners including Whole Foods Market, Kroger, and independent grocery stores across multiple U.S. states
3. Marketplace Sales: Sales through third-party platforms including Amazon and Gourmet-Dash

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels4 records

Core offering

Hummus Chick manufactures and sells Mediterranean-inspired hummus and tahini sauce products. The company offers six hummus varieties and two tahini sauces made with slowly roasted, non-GMO chickpeas and creamy tahini, certified gluten-free and kosher, and ships nationally via its own e-commerce site, partner storefront Gourmet-Dash, Amazon, and through retail grocery distribution including Whole Foods Market and Kroger.

Product overview

Hummus Chick offers a focused product portfolio centered on Mediterranean-inspired hummus and tahini sauces. The core offerings include six distinct hummus varieties (Classic, Smoky Chipotle, Roasted Garlic & Cilantro, Spicy Harissa, Jalapeño Salsa, and Zesty Lemon & Garlic) and two tahini sauce options (The OG Tahini Sauce and Green Goddess Tahini Sauce). All hummus products feature non-GMO chickpeas sourced from Pacific Northwestern farmers and are certified gluten-free and kosher. The products are designed for versatile culinary use, from snacking with vegetables to enhancing bowls, pastas, and main dishes.

Differentiator

Problem solved

Functional benefit

Products and services

• Classic Hummus A no-added-oil hummus made with slowly roasted, non-GMO garbanzo beans blended with creamy tahini, certified gluten-free and kosher. Designed for individual consumers seeking clean-label Mediterranean dips.
• Smoky Chipotle Hummus Hummus featuring whole chipotle peppers blended with tahini, chickpeas, and a signature spice blend for a smoky flavor with a warm kick. Targeted at consumers seeking bold-flavored Mediterranean dips.
• Roasted Garlic & Cilantro Hummus Herbaceous hummus combining sweet aromatic garlic confit and creamy tahini with cooked chickpeas, finished with hand-plucked cilantro. Targeted at consumers seeking herb-forward Mediterranean dips.
• Spicy Harissa Hummus Bold and spicy hummus featuring harissa, offering balanced heat for snacking. Targeted at consumers seeking spicy Mediterranean dips.
• Jalapeño Salsa Hummus Velvety smooth hummus with a crisp herby brightness and a luscious creamy mouthfeel complemented by jalapeño salsa flavors. Targeted at consumers seeking zesty Mediterranean dips.
• Zesty Lemon & Garlic Hummus Bright and refreshing hummus blending zesty lemon with aromatic garlic, designed to elevate dishes or dipping experiences. Targeted at consumers seeking bright Mediterranean dips.
• The OG Tahini Sauce Versatile creamy tahini sauce with a texture that glides effortlessly, intended for spreading on pita, drizzling over vegetables, or blending into dressings, sauces, and dips. Targeted at consumers seeking multipurpose Mediterranean condiments.
• Green Goddess Tahini Sauce Vibrant tahini sauce bursting with fresh verdant herb flavors, combining creamy sesame with herbs in a versatile condiment. Targeted at consumers seeking herb-forward Mediterranean sauces.

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Pacific Northwestern Chickpea FarmerscoreOthersSustainable sourcing partnerships with Pacific Northwestern chickpea farmers who cultivate non-GMO, single origin, glyphosate-free crops for use in Hummus Chick products.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Hope Foods: Hope Foods produces premium, organic hummus with a similar clean-ingredient, refrigerated-dip positioning and DTC plus natural channel distribution, making it one of the closest direct competitors to Hummus Chick.
• Ithaca Hummus: Ithaca is a premium refrigerated hummus brand emphasizing clean labels, fewer ingredients, and chef-inspired flavors; it competes directly with Hummus Chick in natural and conventional grocery channels.
• Tribe Mediterranean Foods: Tribe is a long-standing refrigerated hummus brand focused on Mediterranean flavors and natural ingredients, overlapping with Hummus Chick's Mediterranean-inspired positioning and retail grocery placement.

Broad incumbents

• Sabra Dipping Company: Sabra is the dominant U.S. hummus brand (joint venture of PepsiCo and Strauss Group) with massive scale, broad retail distribution, and heavy marketing; it sets the competitive baseline Hummus Chick must differentiate against.
• Cedar's Mediterranean Foods: Cedar's is an established Mediterranean dips and spreads manufacturer with broad retail presence, providing overlapping hummus and tahini products to grocery customers that compete with Hummus Chick for shelf space.

Emerging players

• Lantana Foods: Lantana produces plant-based hummus and dips with a focus on specialty ingredients (sriracha, edamame varieties), positioned in natural and mainstream channels similarly to Hummus Chick.
• Baba's Hummus: Baba's is a small-batch, premium hummus brand with Mediterranean-inspired flavors, competing for the same health-conscious, natural-channel shopper that Hummus Chick targets.
• Olo Foods: Olo offers premium, refrigerated hummus with a focus on clean ingredients and bold flavors, occupying a similar niche positioning to Hummus Chick in natural grocery.

Regional players

• Straus Family Creamery: Straus is a regional, certified organic dairy brand sold primarily in Northern California natural channels; it shares Hummus Chick's emphasis on sustainable sourcing and natural grocery placement, though it is dairy-focused and not a hummus direct competitor.

Others

• Amazon Fresh / Whole Foods 365 brand: Whole Foods Market's 365 private label includes hummus and refrigerated dips sold directly alongside Hummus Chick on the same shelves, representing the in-house private-label competitive threat Hummus Chick must navigate.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Hummuschick
• Instagraminstagram.com/hummuschick
• TikToktiktok.com/@ilovehummuschick
• Xx.com/HummusChick

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hummus Chick