Goal

What Goal does

GOAL is an Irish-founded international humanitarian response agency established in 1977 and headquartered in Dún Laoghaire, Ireland, operating as a registered charity in Ireland, the UK and the United States (501(c)(3)). The organisation employs more than 2,500 staff — overwhelmingly local hires in country operations (e.g., 700+ Ethiopian staff, 99% local in-country) — and currently delivers programmes in 13-14 countries across Africa, the Middle East, Latin America and Ukraine, reaching over 10 million beneficiaries in 2023.

GOAL's core programmatic offering is structured around four pillars defined in its GOAL Strategy 2025 framework: Emergency Response, Resilient Health, Food & Nutrition Security, and Sustainable, Resilient, Inclusive World programmes, with WASH (Water, Sanitation and Hygiene) and protection as cross-cutting components. Underlying operational technology includes humanitarian aid delivery platforms, cash transfer systems, MEAL (Monitoring, Evaluation, Accountability and Learning) frameworks, WASH infrastructure, malnutrition screening tools for infants under six months, the TOKEN TAP water innovation unveiled at World Water Week 2024, and a Humanitarian Innovation Fund backing initiatives such as the Pesca+e LPG-powered outboard motor project in Colombia. The "Crisis to Resilience" strategic framework integrates emergency relief with longer-term resilience programming.

GOAL operates a donation-based revenue model with no goods or services sold. Income is drawn from public donations (single, monthly "Give Monthly" recurring, legacy/bequests, tax-effective CHY3 giving), corporate partnerships (AIB as GOAL Mile title sponsor, Mastercard Foundation, Premier Sports), government and institutional grants (Irish Aid, US BHA, EU ECHO, UK FCDO, UNICEF, Sudan Humanitarian Fund), and fundraising events (GOAL Mile, Jersey Day, GOAL Ball, GOAL Golf Classic). Total expenditure was €197.5m in 2023. Customer segments are hybrid: vulnerable crisis-affected communities as programme beneficiaries; individual donors, institutional government donors, corporate partners and partner NGOs as funding-side counterparties.

Name

Goal

Legal name

GOAL

Website

https://goalglobal.org

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

GOAL is an Irish-founded international humanitarian NGO, established 1977, delivering emergency response, health, food security and WASH programmes to over 10 million beneficiaries annually across 13-14 countries, funded by government grants, institutional donors, corporate partnerships and public donations.

Ownership category

akta.pro rank

Product category

Humanitarian Aid Services

NAICS

Community Food and Housing, and Emergency and Other Relief Services (6242), Emergency and Other Relief Services (624230), Community Food Services (624210)

SIC

Services-Social Services (8300)

akta.pro primary industry

Disaster Recovery, Reconstruction & Resilience Programs (BPAGAAAK)

akta.pro secondary industries

Humanitarian-Development-Peace Nexus & Resilience Programming (BPADAEAK), Emergency Food Assistance & Nutrition Response (BPADADAE), Humanitarian Health & Emergency Medical Relief NGOs (HLAJAKAE), Emergency Food Security & Nutrition in Humanitarian Crises (BPADAJAI)

Keywords

• Humanitarian aid services
• Emergency response programmes
• Food nutrition security
• Clean water sanitation
• Community resilience building

Headquarters

HQ city

Dún Laoghaire

HQ country

Ireland

HQ region

Europe

Offices12 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Public Donations: Individual donations from supporters worldwide, including one-time donations, monthly giving (Give Monthly programme), and major gifts. Tax-effective giving schemes available for Irish donors (CHY3 certificate enables 45% additional value at no extra cost).
2. Government and Institutional Grants: Funding from government bodies including Irish Aid, European Union, US Bureau of Humanitarian Assistance (BHA), UNICEF, UK FCDO, Sudan Humanitarian Fund. GOAL spent over €197.5m in 2023.
3. Corporate Partnerships: Partnerships with corporations including AIB (GOAL Mile sponsor), Mastercard Foundation, and other corporate sponsors for fundraising events and programmes.
4. Legacy Donations: Bequests and legacy gifts left in supporters' wills to support GOAL's ongoing work.
5. Fundraising Events: Events including GOAL Mile (€750,000 raised in 2024, €800,000 in 2025), Jersey Day, GOAL Ball, GOAL Golf Classic, and the Great Ethiopian Run challenge.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

GOAL is an international humanitarian response agency that delivers emergency relief and long-term development programmes across 13-14 countries in Africa, the Middle East, Latin America, and Ukraine. Its core offerings include Emergency Response, Resilient Health, Food & Nutrition Security, and Sustainable, Resilient, Inclusive World programmes, alongside fundraising campaigns such as the GOAL Mile and Jersey Day that support field operations. The organisation operates a "Crisis to Resilience" model, integrating life-saving relief with capacity building through programmes in nutrition, WASH, health, livelihoods, and protection.

Product overview

GOAL is an international humanitarian response agency offering a portfolio of humanitarian programmes rather than a traditional technology product. Its core offerings include Emergency Response, Resilient Health, Food & Nutrition Security, and Sustainable, Resilient, Inclusive World programmes. These are complemented by fundraising campaigns (GOAL Mile, Jersey Day), the NextGen Youth Programme for global citizenship education, and innovative initiatives like the Pesca+e project. The organization operates across 13 countries reaching over 10 million people annually, delivering assistance in areas including WASH, nutrition, health, livelihoods, and protection. The programmes work through a Crisis to Resilience model, moving from emergency aid to sustainable development.

Differentiator

Problem solved

Functional benefit

Products and services

• Emergency Response Programme

Quantifiable outcome

• Reached over 10 million people in 2023 across 14 countries
• +6 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• ALIMA (The Alliance for International Medical Action)coreStrategic or Co-development Partner · 1 April 2025Partnership in North Darfur and South Kordofan providing emergency medical humanitarian assistance to 208,940 people. ALIMA supports medical operations while GOAL provides programme coordination, reaching 316,740 people with integrated health, nutrition, and WASH services.
• Mercy Corps, CAFOD, VSF SuissecoreStrategic or Co-development Partner · 1 April 2025THRIVE Project consortium led by GOAL with UK Government FCDO funding. Four-year Transforming Household Resilience through Inclusive Economic Development project targeting 120,000 households in South Sudan across livelihoods, resilience, social cohesion, and women's empowerment.
• Premier SportsminorGTM or Marketing Partner · 1 January 2025Title sponsor for Jersey Day 2025, GOAL's national fundraising campaign where participants wear sports jerseys to raise funds.
• Right to Protection (Ukraine)coreStrategic or Co-development Partner · 1 January 2024'Building Bricks for Humanitarian Excellence' capacity building project funded by Irish Aid. GOAL provided mentorship and training to strengthen Right to Protection's internal audit, investigations, MEAL, accountability, and management functions.
• AIBcoreGTM or Marketing PartnerAIB has been proud supporter of GOAL Mile since 2021, serving as title sponsor for one of Ireland's most beloved festive fundraising traditions. The partnership involves 200+ locations across Ireland with local branch managers organising events. Raised €750,000 in 2024 and €800,000 in 2025.
• AVSI and CESVIcoreStrategic or Co-development PartnerConsortium implementing food security and WASH programmes in Haiti alongside GOAL, funded by BHA. Supporting communities affected by gang violence with food vouchers, psychosocial support, and improved WASH services.
• Taawon (Palestinian NGO)coreStrategic or Co-development PartnerPartnership for Gaza emergency food response. GOAL and Taawon launched emergency food project as famine was confirmed in Gaza City, supporting medical stations in Northern Gaza.
• COLGASminorStrategic or Co-development PartnerPartnership with leading LPG company in Colombia for Pesca+e project providing LPG outboard motors to artisanal fishermen in La Guajira. Supported by GOAL's Humanitarian Innovation Fund and Irish Aid ICSP programme, reducing CO2 emissions by 150kg per boat per year.
• Water-Share IrelandminorStrategic or Co-development PartnerInnovation partnership including hackathons at DCU tackling WASH challenges in Sierra Leone. Water-Share Ireland and ACEI partner for sector engagement in water and sanitation programmes.
• Development Action without Borders (Naaba)coreStrategic or Co-development PartnerGOAL's local partner in Beirut for Middle East Emergency Appeal, focusing on food parcel distribution to displaced families staying with relatives and in informal hosting arrangements.
• Hockey IrelandminorGTM or Marketing PartnerNew partnership launched in October 2025 to drive global impact and youth empowerment through joint initiatives.
• Irish Consortium on Gender-Based Violence (ICGBV)coreStrategic or Co-development Partner13-member consortium with GOAL serving as current Chair. Focuses on scaling up GBV prevention, improving access to justice and protection, and promoting survivor-led accountability.

Scale indicators14 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Concern Worldwide: Irish-founded international humanitarian NGO operating in similar geographies (Africa, Asia, Haiti), with comparable annual budget (~€200M+), overlapping funding sources, and direct competition for Irish Aid and EU grants. Closest peer given shared Irish origin and similar size and programmes.
• Trócaire: Irish overseas development agency operating on similar scale, headquartered in Maynooth, with comparable programmes in food security, WASH, and humanitarian response across developing countries. Direct competitor for Irish public donations and government grants.
• Mercy Corps: Large US-headquartered humanitarian NGO with similar portfolio (emergency response, food security, WASH) operating in comparable crisis geographies. Direct consortium partner on GOAL's South Sudan THRIVE Project. Similar ~$500M+ scale.
• International Rescue Committee (IRC): Major US-based humanitarian NGO providing emergency aid, health, WASH, and livelihoods programming across conflict and disaster zones globally. Overlapping programme structure and donor base (US BHA, EU, UK FCDO) with comparable scale and Crisis-to-Recovery model.
• Action Against Hunger: International humanitarian organisation focused on nutrition, food security, and WASH in crisis-affected countries. Directly comparable through overlapping specialisation in nutrition and food security programmes with similar geographic reach and funding sources.
• Oxfam Ireland: Irish affiliate of Oxfam, operating in similar emergency response and development areas with comparable funding base in Irish individual donors, government grants, and corporate partnerships. Direct competitor in Irish charity sector.
• CAFOD: UK-based Catholic aid agency partnering with GOAL on the THRIVE consortium in South Sudan. Comparable portfolio of emergency response, livelihoods, and resilience programmes with overlapping institutional funding sources (FCDO, EU).

Emerging players

• ALIMA: Medical humanitarian NGO partnering with GOAL in Sudan for emergency health programmes. Smaller and more specialised in medical operations, providing complementary clinical capacity where GOAL leads broader programme coordination.

Broad incumbents

• Plan International: Large international development and humanitarian organisation operating at greater scale, with overlapping programme areas including child-focused food security, WASH, and emergency response. Functions as a broad incumbent spanning humanitarian and longer-term development work.
• UNICEF (country operations): UN children's agency and major donor to GOAL's programmes (Sudan nutrition/health). Functions as both a funder/partner to GOAL and a broader competing implementer in WASH, nutrition, and child-focused humanitarian programming globally.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/goal_global
• Facebookfacebook.com/GOALGlobal
• LinkedInlinkedin.com/company/goal-global

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goal